Latest / The Steve Harvey Morning Show / Virtual Shopping Mall with kiosks, shops, bookstore and food courts, founded by Alquincia Selolwane.

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Virtual Shopping Mall with kiosks, shops, bookstore and food courts, founded by Alquincia Selolwane. · The Steve Harvey Morning Show

0:05
Speaker 1: Welcome to money making conversations.
0:06
Speaker 2: It's to show that she has the secrets of success
0:08
Speaker 2: experience firsthand by marketing and Brandon expert Rashan McDonald. I
0:12
Speaker 2: will know he's giving me advice on many occasions. And
0:14
Speaker 2: in case you didn't notice, I'm not broke. You know
0:17
Speaker 2: he'll be interviewing celebrity CEOs, entrepreneurs and industry decision make
0:21
Speaker 2: because it's what he likes to do, it's what he
0:23
Speaker 2: likes to share. Now it's time to hear from my man,
0:26
Speaker 2: Rashan McDonald money making conversations.
0:28
Speaker 3: Here we go.
0:31
Speaker 1: Welcome back to money making conversation. My guess is our
0:33
Speaker 1: Quincya sellaway. She established the first ever black virtual mall
0:38
Speaker 1: and is taking e commerce to the next level. At Quincya,
0:41
Speaker 1: the mall includes a according to her, and we'll talk
0:44
Speaker 1: about that. It's a virtual mall, so while we online,
0:47
Speaker 1: you can probably she's going to give out the location
0:49
Speaker 1: on the web of the address, so you can Walley,
0:52
Speaker 1: listen to the interview and then do some shopping at
0:54
Speaker 1: the same time. A variety of Kiosks shops and unique
0:58
Speaker 1: features such as a food court in movie theaters. Recognized
1:01
Speaker 1: as the first virtual commercial property development that is online globally.
1:07
Speaker 1: I remember this first broke. I mean she got interviewed
1:09
Speaker 1: in for magazine and it was a forerunner of just
1:13
Speaker 1: a forward thinking idea and concept. Aquincia is creating a
1:16
Speaker 1: new genre in the emerging metaverse landscape to advanced women
1:20
Speaker 1: and minority entrepreneurs. Please welcome to Money Making Conversation Masterclass,
1:26
Speaker 1: Alquincia Cella Waine. How you doing a Quincio?
1:30
Speaker 4: I wonder if I'm so happy and honored to be
1:33
Speaker 4: speaking with you, miss McDonald, Thank you for having me.
1:35
Speaker 1: Well, let's give a little background on our relationship I
1:38
Speaker 1: was doing. I had a client. I was doing the
1:40
Speaker 1: Porsche TV show and Porsche is based in Atlanta, Georgia
1:46
Speaker 1: on Fox and it also syndicates on Fox Soul nationally
1:50
Speaker 1: and as a half hour show. Really good. The host
1:52
Speaker 1: is a very well liked hosts and a very popular show.
1:56
Speaker 1: And you were the against the what I guess would
1:59
Speaker 1: like the shark tank person sitting in there. They pitched
2:02
Speaker 1: to you and you would tell them what was wrong
2:06
Speaker 1: with their product or how they can advance their product
2:09
Speaker 1: and giving them advice. Is am I saying that correctly?
2:14
Speaker 4: Yes, Yes, definitely and on pitching and pitching as well. Yes, definitely,
2:18
Speaker 4: okay cool.
2:19
Speaker 1: Now, how did the people on the Porsche Talk show
2:22
Speaker 1: find out about you?
2:25
Speaker 4: Porsche saw me. I was featured at the Mahogany Hallmark
2:30
Speaker 4: Mahogany Moment event and I was on the panel as
2:34
Speaker 4: one of the speakers for these small business strategies, and
2:39
Speaker 4: in that moment I did something very different where I
2:43
Speaker 4: gave all of the information on how to scale, how
2:47
Speaker 4: to create a digital product and create a customer service team.
2:51
Speaker 4: And I gave that in ninety seconds, and she was
2:55
Speaker 4: very impressed by that.
2:59
Speaker 1: I present, I'm in person, does not just throw it
3:01
Speaker 1: all over the Porsche. I'm prin so slow. Everybody tell
3:05
Speaker 1: everybody in eighty seconds? What did you do?
3:09
Speaker 4: And I gave her, So would you like me to
3:11
Speaker 4: tell you exactly?
3:13
Speaker 1: Absolutely?
3:14
Speaker 4: Okay, well fantastic. So here's if you're looking to create
3:18
Speaker 4: a digital product, this is what I tell people. One,
3:22
Speaker 4: if you can tell me five things that you need
3:24
Speaker 4: to know that I would need to know to start
3:26
Speaker 4: your business. If you could tell me five things I
3:28
Speaker 4: need to avoid to start your business. And if you
3:31
Speaker 4: could tell me five things that you wish you knew
3:33
Speaker 4: when you started your business. You have fifteen chapters of
3:36
Speaker 4: an e book. After that, you would simply add your
3:39
Speaker 4: intro and your conclusion. Now from there you would go
3:42
Speaker 4: over to PowerPoint, get some amazing images. If you don't
3:45
Speaker 4: have any of your ownest and stock images, insert those
3:48
Speaker 4: images and then narrate that. So one you have the
3:52
Speaker 4: e book, and now that you've narrated, you have a
3:54
Speaker 4: video course. From there, you extract that audio, say that
3:57
Speaker 4: as an MP three and you have an audible. And
4:00
Speaker 4: remember when I asked you, you know, what were the
4:02
Speaker 4: five things that you wish you news. You take those
4:05
Speaker 4: and you create a resource guide. So you put all
4:07
Speaker 4: of them links to those websites and everything. Now, before
4:10
Speaker 4: you do that, I would also suggest you go and
4:12
Speaker 4: look for an affiliate link to see if they have that,
4:14
Speaker 4: so you get your a couple of coins as well.
4:16
Speaker 4: But you know, be a integrity, get the best in
4:18
Speaker 4: class even if you can't get the affiliate link, and
4:21
Speaker 4: then you have the resource guy. Now you would also
4:23
Speaker 4: want to show some before and afters how to do
4:25
Speaker 4: it and how to not do it. That would be
4:27
Speaker 4: called a cheat cheep. And then you would take all
4:29
Speaker 4: of that import that into uplinkly on Shopify, and now
4:33
Speaker 4: you have a digital product. And if you want to
4:36
Speaker 4: mock up so you can go to my ecovermaker dot com.
4:39
Speaker 1: Okay, now, now here's the thing. So many people want
4:48
Speaker 1: to do what you're doing, and so many people have advice.
4:51
Speaker 1: I do this show and I'm working off of experience.
4:55
Speaker 1: So when people call me, I really don't get stomped
4:58
Speaker 1: because I've been able to do a lot of things
5:01
Speaker 1: in my life and make a lot of mistakes in
5:03
Speaker 1: my life. I always tell people mistakes of valuable resources
5:07
Speaker 1: to give people advice on because of the fact that
5:11
Speaker 1: by making a mistake, you can tell people what not
5:13
Speaker 1: to do. Now Here you are in your life, you
5:17
Speaker 1: sitting around being creative a virtual mall. Now, how did
5:23
Speaker 1: that concept come about? In what year did it come about?
5:29
Speaker 4: Well, I've been on Instagram since twenty twelve. In terms
5:33
Speaker 4: of actually utilizing a platform to showcase black owned businesses,
5:37
Speaker 4: I've done that in several different capacities, whether it was
5:40
Speaker 4: just running free promotion sometimes every Friday, running the ten
5:44
Speaker 4: Black you know here Uti Salonga to ten Black beauty
5:49
Speaker 4: supply stores when we were running into racial tensions and
5:52
Speaker 4: things like That's always done that, but during COVID, I
5:56
Speaker 4: was already kind of in that digital space. I had
5:59
Speaker 4: my app development company and I have to put on
6:02
Speaker 4: an online virtual event. But I noticed that forty one
6:06
Speaker 4: percent of black owned businesses posed in twenty twenty one,
6:11
Speaker 4: so I put a pause in what I was initially
6:13
Speaker 4: going to do. And I wanted to give a solution
6:16
Speaker 4: for helping those brick and mortar mom and pop shops
6:20
Speaker 4: that maybe didn't really know how to use social media.
6:23
Speaker 4: So instead of trying to force them to learn, I
6:27
Speaker 4: just leaned on what we knew about the malls and
6:30
Speaker 4: created the digital mall so that I could just kind
6:32
Speaker 4: of give them that traffic by housing everyone in one stop.
6:35
Speaker 4: And I wanted to do it in a very new way.
6:39
Speaker 1: So one goes on, first of all, what is the
6:42
Speaker 1: EOL address for your mall?
6:45
Speaker 4: That is the Black Virtual Mall. So I also use
6:48
Speaker 4: the keywords in the title, the Black Virtual Mall. So
6:52
Speaker 4: for anyone else if you're thinking about a new business name,
6:54
Speaker 4: that's kind of a hack and landed me on the
6:56
Speaker 4: first two pages of Google with no money at all,
7:00
Speaker 4: because so as they search for it, I'm actually the thing.
7:04
Speaker 1: So anybody types in black Virtual you just pop up.
7:09
Speaker 4: Yep. If you go to Google, I can black Versual
7:12
Speaker 4: maw I definitely come up.
7:14
Speaker 1: That's fantastic. But was this part of the thought process
7:19
Speaker 1: when you named it, or you were just establishing a
7:21
Speaker 1: brand that you knew that was necessary based on the
7:25
Speaker 1: success that you had on Instagram And right now you
7:27
Speaker 1: have over two hundred and nine thousand followers on Instagram,
7:31
Speaker 1: so one has to say you are an influencer in
7:34
Speaker 1: the entrepreneurial space as well as being a black influencer. Correct.
7:40
Speaker 4: Yeah, So the thought behind it, of course is intentional
7:43
Speaker 4: and unapologetic, but the thought in terms of the name
7:46
Speaker 4: was very strategic. It was a method that I had
7:49
Speaker 4: come across on my own and realized, like you said,
7:53
Speaker 4: those mistakes the last time. I realized that starting businesses sometimes,
7:57
Speaker 4: you know, people forget the name of the business. Especially Listen,
8:01
Speaker 4: my name is all Quincia, Okay, So I know what
8:04
Speaker 4: it's like to have a complicated name that people often forget.
8:07
Speaker 4: So if you name something, you know, really creative and complicated,
8:11
Speaker 4: we're gonna forget.
8:12
Speaker 1: At Quincia and we're gonna forget that. Okay, Well I
8:15
Speaker 1: would at Quinta. You know, you know I would now
8:18
Speaker 1: when I was on the Porch Show with you, now
8:20
Speaker 1: you had another name? Did you say you even use
8:23
Speaker 1: that name too? Now what is the other name? Did
8:25
Speaker 1: you cool with her using?
8:28
Speaker 4: Because I just have to go and be as complicated
8:30
Speaker 4: as my mother was in nineteen seventy five. So my
8:34
Speaker 4: moniker is at conundrum. It's a player on my sorority
8:38
Speaker 4: letters AKA, but it's just a conundrum, right, all right.
8:42
Speaker 4: So I never thought about I never thought about being
8:45
Speaker 4: a person. That was just my personal name. I never
8:48
Speaker 4: thought of it as a brand and law and behold
8:50
Speaker 4: now I'm stuck with it. So you know, it's like,
8:52
Speaker 4: did this woman give us the most complicated Quincia acronundrum
8:56
Speaker 4: sellaway and she just went picked all three of the
8:58
Speaker 4: hardest things ever. So that's that.
9:02
Speaker 1: The acnendrum is your middle name.
9:06
Speaker 4: No, it's just the name that I chold.
9:07
Speaker 1: You you need to go track your mom.
9:14
Speaker 4: You know she did name me after Algreen and Quincy Jones.
9:17
Speaker 4: And if anyone's listening, I'm trying to get a paternity
9:19
Speaker 4: test with us.
9:19
Speaker 5: You know.
9:22
Speaker 1: That's fantastic, you know, because because I remember just just
9:24
Speaker 1: meeting you and the thing about it is that the
9:27
Speaker 1: number one thing my big takeaway, you know, because I
9:30
Speaker 1: want to break down what exactly is the mall and
9:33
Speaker 1: how the experience is because I went to the mall
9:36
Speaker 1: and virtually it is you see people walking around, it's
9:39
Speaker 1: kind of almost like if it really is, like wow,
9:42
Speaker 1: this is really cool because it really does create an
9:47
Speaker 1: experience and then you just start clicking your way like
9:50
Speaker 1: you're in the.
9:50
Speaker 4: Mall, correct, yes, sir, Yes, sir. And so it's very intuitive.
9:57
Speaker 4: I wanted to, you know, lean into that less steel
10:00
Speaker 4: where we feel like we're doing something more futuristic. But
10:04
Speaker 4: what I didn't want to do is have all of
10:07
Speaker 4: the burden issues or for people to adapt onto it.
10:12
Speaker 4: So you don't need Ocula's headsets, you don't have to
10:15
Speaker 4: create a character or an avtar. Everything is just right
10:20
Speaker 4: there and you do couping and just go through the
10:23
Speaker 4: actual visual experience of it.
10:26
Speaker 6: Yeah.
10:26
Speaker 4: So the very intuitive in that regard and so brown.
10:30
Speaker 4: And also it has a futuristic feel, it's still been
10:34
Speaker 4: reality when you look inside of you know, it looks
10:37
Speaker 4: like a traditional mall with the movie theater and the
10:40
Speaker 4: food court and everything you used to Yes, sir, I laugh.
10:43
Speaker 1: Because it just sounds really cool, you know, because we
10:46
Speaker 1: you know, we are a world of apps, you know,
10:50
Speaker 1: which you're launching something where people are mobile friendly and
10:54
Speaker 1: people are just inside world. Is like, you know, one
10:58
Speaker 1: of the biggest sell days the world now is you know,
11:01
Speaker 1: Cyber Monday, and then Black Friday, and then I think
11:06
Speaker 1: a small business Saturday. All these days, all these days.
11:11
Speaker 1: How do you, as a as an entrepreneur or the
11:14
Speaker 1: Black Virtual Mall play into these important online dates and
11:19
Speaker 1: how do you market yourself or tie yourself into it
11:22
Speaker 1: to be an asset to the black businesses of the
11:26
Speaker 1: black entrepreneurs who come onto your platform.
11:30
Speaker 4: Well, what I do is, of course as everyone else
11:33
Speaker 4: do's traditionally, I utilize my email list, I utilize my page.
11:37
Speaker 4: So the Black Virtual Mall page has about nearly fifteen
11:40
Speaker 4: thousand followers, singers organic. I'm sorry, you broke up a
11:44
Speaker 4: little bit of all of my marketing.
11:46
Speaker 1: You broke up a little bit. How many followers, how
11:49
Speaker 1: many followers you said you you had.
11:51
Speaker 4: So the Black Virtual Mall has thirteen eight hundred followers,
11:56
Speaker 4: and all of that was absolutely organic. So, of course
11:59
Speaker 4: I utilize my online traffic, I utilize my email, I
12:03
Speaker 4: utilize my app followers. So all of my marketing thus
12:07
Speaker 4: far had been organic, and to be quite honest with you,
12:12
Speaker 4: I wanted to make sure that when we launched this,
12:15
Speaker 4: that my system was stable, that it could handle large
12:19
Speaker 4: numbers of traffic before I put too many coins behind
12:23
Speaker 4: it and have it disrupt and that be the worst
12:27
Speaker 4: you know day. I used to work for Edible Arrangements,
12:29
Speaker 4: and I know how it is to have your biggest
12:31
Speaker 4: marketing day be your most failed day. It comes to
12:34
Speaker 4: delivering and and and that's a really bad thing. So
12:37
Speaker 4: it's always been a little fear of mine. But now
12:40
Speaker 4: we know, I've pressure tested the system under duress, under
12:44
Speaker 4: same day on boarding. Now I am ready to really
12:47
Speaker 4: push the marketing. And also there's a new need for it.
12:51
Speaker 1: Well, right, we're talking about a conundrum, a quincia. What
12:57
Speaker 1: should I say? What should I say?
13:00
Speaker 4: Acnundrum is fine?
13:02
Speaker 1: Okay, we're gonna We're gonna ride with DA because I
13:04
Speaker 1: just love it. I just love you have all these
13:06
Speaker 1: great names. Okay, now to be on the to be
13:10
Speaker 1: the creator forbat like that, it was introduced and Forbes
13:14
Speaker 1: magazine magazine jumped on it want an interview. Why did
13:17
Speaker 1: they feel the need to interview you, and why did
13:19
Speaker 1: they feel your idea was so innovative.
13:23
Speaker 4: Well, the person when she's a senior contributor, Miss Janis Gassam,
13:28
Speaker 4: and she specializes in conversation under diversity, equity and inclusions. Okay,
13:33
Speaker 4: And honestly she had actually interviewed me in twenty nineteen,
13:39
Speaker 4: and to be a percent transparent, it is when I
13:42
Speaker 4: actually did start to focus. I pivoted my page only
13:45
Speaker 4: to business and only to offering advice that I had
13:48
Speaker 4: been formally educated on in my experience for free. And
13:52
Speaker 4: she contacted me, and at the time I was broke
13:56
Speaker 4: and I said, wait forbes, I think you got the
13:57
Speaker 4: wrong person. She said no, she said, I want to
14:02
Speaker 4: write about you because I've been following you for years
14:05
Speaker 4: and you give away so much information for free at
14:08
Speaker 4: that time at no course, is no product or anything.
14:10
Speaker 4: I just spent my time educating. And I remember I
14:13
Speaker 4: wrote down in at when she interviewed me, I wrote
14:15
Speaker 4: my fodge interview and I scratched that out and I
14:17
Speaker 4: said my first and I made a commitment that I
14:20
Speaker 4: was going to have something worthy of, you know, marketing wise,
14:24
Speaker 4: for her and law and behold I did so I
14:26
Speaker 4: was already on her radar.
14:27
Speaker 1: Wow, we were right back with more more Black Virtual
14:31
Speaker 1: Moll information from Matt Quintia. You know Selawain. You know
14:36
Speaker 1: it's going to be a lot of things happening here today.
14:39
Speaker 1: Christmas is coming up, Thanksgiving coming up for Cyber Monday's
14:42
Speaker 1: coming up here. More importantly, when I talked to her,
14:45
Speaker 1: I just felt inspired to be able to bring on
14:47
Speaker 1: the show because when you have a groundbreaking venture, which
14:51
Speaker 1: I feel this is it, This is where you know
14:53
Speaker 1: an individual. It's so many small businesses are trying to
14:56
Speaker 1: have formats of footprints where they can go. Will you
14:58
Speaker 1: not have a mall, a black virtual mall where you
15:01
Speaker 1: can put your product. When we come back, we're going
15:04
Speaker 1: to find out how you can get your product and
15:06
Speaker 1: how she screens these products to make sure that she's
15:11
Speaker 1: installing people in these formats, stores, these kiosks, if you
15:16
Speaker 1: have some movies you want to run into movie theaters.
15:18
Speaker 1: How all this works. When we come back with more
15:20
Speaker 1: money Making Conversation master Class. The Black Virtual Mall, you
15:24
Speaker 1: can google it.
15:31
Speaker 5: We'll be right back with more money Making Conversations Masterclass
15:34
Speaker 5: with Rushawn McDonald. You are now tuned into the money
15:39
Speaker 5: making Conversations Minute of Inspiration with Rashawn McDonald.
15:44
Speaker 7: This week, I sat down with award winning actor, best
15:46
Speaker 7: selling author, and entrepreneur He'll Harper. He stopped by and
15:50
Speaker 7: talked about how his thyreut cancer diagnosis led to his
15:53
Speaker 7: role as a health and wellness ambassador, teaching everyday people
15:57
Speaker 7: how to live healthier lives.
16:00
Speaker 8: We believe that a lot of the root cause of
16:02
Speaker 8: cancer has to do with what we put on our skin.
16:04
Speaker 8: Our skin is the largest organ on our body and
16:07
Speaker 8: orps everything. Just as if you hate it, your ender, consistent,
16:10
Speaker 8: your liver, your kidneys have to deal with it. And
16:13
Speaker 8: they said, the reason why I will never be tested
16:14
Speaker 8: because the same companies that make the lotions to contain
16:17
Speaker 8: the aluminum, the petroleum, the parabis and the oils and
16:20
Speaker 8: all these things. The same companies who make that are
16:22
Speaker 8: also the same companies as a drug company, so they're
16:25
Speaker 8: never going to do a long term study of the
16:28
Speaker 8: effects of their product.
16:30
Speaker 7: If you want to listen to this full interview with
16:32
Speaker 7: hell Harper, it's available on Money Making Conversations dot com.
16:37
Speaker 3: HBCUs represent Black Excellence.
16:39
Speaker 9: If you attend or are an alumnus of an HBCU,
16:42
Speaker 9: we want.
16:43
Speaker 3: To hear about your story.
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Speaker 9: College day dot com.
17:07
Speaker 5: Welcome back to the Money Making Conversations Masterclass hosted by
17:11
Speaker 5: Rashaan McDonald.
17:13
Speaker 1: Welcome back to Money Making Conversations Masterclass. Our quincl Slaway
17:18
Speaker 1: is known for providing free, useful business advice to a
17:21
Speaker 1: two hundred and nine thousand Instagram followers, aimed at advancing
17:25
Speaker 1: women and minority entrepreneurs. The Black Virtual Mall, which is
17:29
Speaker 1: why I brought on the show, broke new ground and
17:31
Speaker 1: online shopping and virtual experiences, reshaping conventional understanding of e
17:36
Speaker 1: commerce and virtual real estate. The mall includes a variety
17:39
Speaker 1: of kioskies, shops and unique features such as a food
17:43
Speaker 1: court and movie theater. When I say all that that's
17:48
Speaker 1: a lot to take in visually, let's talk about how
17:52
Speaker 1: does one because I'm sure we have some if any
17:55
Speaker 1: let me just let me invite anybody who wants to
17:57
Speaker 1: call if you want to call and speak to a
17:59
Speaker 1: quin four zero four eight eight zero nine two five
18:03
Speaker 1: five four zero four eight eight zero nine two five five.
18:07
Speaker 1: Reason being, how does one get onto your platform at Quincia, Yes.
18:13
Speaker 4: Sir, so they can simply go to join the Black
18:16
Speaker 4: Virtual Maall dot com is joined the Black Virtual Mall
18:20
Speaker 4: dot com and submit an application. They must have a
18:23
Speaker 4: website and a website presence. From there, we do screen
18:28
Speaker 4: them for the industry they're in, and of course we
18:30
Speaker 4: go and we overlook their reviews, We go to their
18:33
Speaker 4: social media to see how their engagement is with their
18:35
Speaker 4: customers and so forth, and so we're very selective. One
18:41
Speaker 4: we limit how many users we have in the mall
18:44
Speaker 4: to five hundred, and that's because we want to make
18:47
Speaker 4: sure that our sellers get high visibility. A lot of
18:51
Speaker 4: the larger platforms, that's the one thing that they do
18:53
Speaker 4: have going for them as they're large, and for the sellers,
18:56
Speaker 4: it means that you don't really get seen. We also
18:58
Speaker 4: limit the industry so that we don't have oversaturation. So
19:02
Speaker 4: if we do have the fifteen seems companies will limit
19:06
Speaker 4: it to that and so it won't be over over laden.
19:10
Speaker 4: And one of the things that really separates us is
19:12
Speaker 4: that we're brand We're brand centric, not product centric. So
19:16
Speaker 4: whereas a lot of people are asked, you know, where
19:18
Speaker 4: did you get that from? Oh, Amazon, they can't remember
19:22
Speaker 4: the individual seller. So on our platform, instead of you
19:25
Speaker 4: just seeing one item, you see all of the branding
19:28
Speaker 4: assets to that company on their storefront, and when you
19:32
Speaker 4: click it, it directs you to their website, so that
19:35
Speaker 4: transaction ends with that company. We don't involve ourselves in
19:38
Speaker 4: any of their financial transactions, so there's no coll mingling
19:41
Speaker 4: the funds, and they also benefit from that traffic, and
19:45
Speaker 4: the customer knows exactly who they are, and again they
19:48
Speaker 4: can just go to join the black virtualmall dot com.
19:51
Speaker 1: Okay, so how do you make money e Quentia, Well.
19:56
Speaker 4: We charge a flat fee for rent okay. So that's
19:59
Speaker 4: a another thing that is very separate. So we don't
20:02
Speaker 4: charge a commission or feed. So our rent is very,
20:05
Speaker 4: very very doable. Our bookstore, music store, art store fifty
20:10
Speaker 4: dollars a month. The Kiosk is one hundred, the stores
20:13
Speaker 4: are one fifty and the premium stores are two hundred.
20:16
Speaker 4: There's no contract, it's months to month. You can cancel
20:19
Speaker 4: at any point in time, and regardless of how much
20:22
Speaker 4: money you make, you make ten thousand dollars, we still
20:25
Speaker 4: charge a flat feed for the rent.
20:27
Speaker 1: Wow, that sounds like it sounds reasonable. Devin. Now you're
20:31
Speaker 1: doing Devin. We have a caller who's interested in the
20:33
Speaker 1: Black Virtual Maw. Devin. How you doing, Welcome to Money
20:36
Speaker 1: Making Conversation Masterclass. How you doing?
20:38
Speaker 6: Thank you? I'm doing very well. First of all, I
20:40
Speaker 6: appreciate your show. We listen just about every week and
20:44
Speaker 6: just want to come in you on the work that
20:45
Speaker 6: you're doing. First of all. Second of all, I want
20:49
Speaker 6: to say piece ingredients to you, coach ak and how
20:56
Speaker 6: you doing? How you doing? I just wanted to give
20:58
Speaker 6: you your flowers because I'm hearing you on the radio coming
21:01
Speaker 6: throughout my entire household right now. We listen every week,
21:05
Speaker 6: so I wanted to give you your flowers, say thank you,
21:07
Speaker 6: and just shout you out on the radio. Because everybody
21:11
Speaker 6: that's listening to this woman truly cares about the people
21:13
Speaker 6: that she takes on his clients, truly cares about her people,
21:16
Speaker 6: her culture, and goes above and beyond to make sure
21:20
Speaker 6: that the people that she's working with gets the full value,
21:24
Speaker 6: doesn't feel like they get cheated or anything of that nature.
21:27
Speaker 6: And in this environment where people are trying to do business,
21:30
Speaker 6: people have less money to spend and are really trying
21:33
Speaker 6: to find ways to come up in the world. Whatever
21:35
Speaker 6: the case may be, you can get sidetracked, you can
21:39
Speaker 6: get scammed quite a bit. And she is definitely somebody
21:43
Speaker 6: that is all about making sure that you get the
21:46
Speaker 6: value out of working with her, to the point she
21:48
Speaker 6: will not hang up that phone until she sure that
21:52
Speaker 6: you got what you needed from her. So I just
21:54
Speaker 6: wanted to give her her flowers on the radio, and
21:57
Speaker 6: I wanted to ask a quick question, coach Aka for
21:59
Speaker 6: the entrepreneurs out here, how can they thrive in this
22:02
Speaker 6: type of environment where money is less than when the
22:06
Speaker 6: you know, money was floating around during the pandemic. So
22:10
Speaker 6: people have less discretionary dollars to spend, but entrepreneurs are
22:14
Speaker 6: still starting businesses and looking to serve people. So how
22:17
Speaker 6: can entrepreneurs make sure that they're thriving in a tough
22:19
Speaker 6: economy like this?
22:22
Speaker 4: That's a great question. There's a few different tips, few
22:27
Speaker 4: different strategies. One I would suggest that you focus in
22:31
Speaker 4: on what need based services and products you have and
22:35
Speaker 4: less on the luxury items, focused on what people absolutely need.
22:40
Speaker 4: Then you also want to re message your products. So
22:43
Speaker 4: for example, I know a young lady who sells a
22:46
Speaker 4: luxury bar so or she did in twenty twenty one,
22:48
Speaker 4: but her soap also has six different uses. It can
22:52
Speaker 4: be a shampoo bar, washing powder for surfaces, it's good
22:55
Speaker 4: on babies. So I told her to re message instead
22:58
Speaker 4: of just pitching it as a look street bar. Let
23:00
Speaker 4: people know, hey, it's six dollars, but there are six items,
23:03
Speaker 4: six uses in this salt. So now they don't have
23:07
Speaker 4: they don't have to negotiate between that and five other products.
23:10
Speaker 4: And I would also say start to make sure that
23:12
Speaker 4: you have a B to B product B two C
23:15
Speaker 4: is you know, it's great, of course, but the consumers,
23:17
Speaker 4: what times you're tough, they're going to pull back on money.
23:20
Speaker 4: Where it's businesses, they're typically looking for a way to
23:22
Speaker 4: make more money. So if you can also incorporate a
23:25
Speaker 4: B to B service or products that will help you
23:28
Speaker 4: as well. And definitely partnering with other people so that
23:32
Speaker 4: you can leverage their audiences and then expand your product
23:36
Speaker 4: life without having to do the R and D and investment.
23:39
Speaker 1: Wow, you know when you look at what you're trying
23:42
Speaker 1: to do, are there certain because I mentioned, you know, uh,
23:45
Speaker 1: Cyber Monday, I mentioned, you know, Black Friday, I mentioned
23:49
Speaker 1: Small Business Saturday. Are those the three most important dates
23:53
Speaker 1: for online shopping or there are some other dates out
23:55
Speaker 1: there that you would like to discuss in ways that
23:58
Speaker 1: you market your your black virtual them all to the
24:01
Speaker 1: general mobile public and also on social media.
24:04
Speaker 4: Tell us Yeah, so no, Black Friday and Cyber Monday
24:08
Speaker 4: are the key premier sales day. Last year generated a
24:12
Speaker 4: record breaking two hundred and eleven billion dollars and this
24:16
Speaker 4: year is on track to be much more than that.
24:19
Speaker 4: They're thinking even a four point three increase. And although
24:22
Speaker 4: it sounds counterintuitive to inflation, actually goes right hand in
24:27
Speaker 4: hand with inflation because people are now scaling backs and
24:31
Speaker 4: they need to save, and that need to save is
24:34
Speaker 4: what's going to drive sales traffic on the highest discounted days,
24:38
Speaker 4: which is Black Friday and Cyber Monday. But it's very
24:41
Speaker 4: important to understand the shopping behavior. Black Friday are days
24:44
Speaker 4: that people typically are with their family from the holidays,
24:47
Speaker 4: so that's when they used to go in store, which
24:49
Speaker 4: means those are the days that they typically buy things
24:52
Speaker 4: like clothing that they have to try on Cyber Monday
24:55
Speaker 4: are where they'll buy things that they usually will reserve
24:57
Speaker 4: for online purchases. So also on nderstanding that behavior. But yes,
25:01
Speaker 4: those are the two key holidays for the year.
25:04
Speaker 8: You do.
25:05
Speaker 1: But I know we have a few minutes left in
25:06
Speaker 1: this interview. What type of when you go to the
25:08
Speaker 1: food court, what type of food can one expect to
25:11
Speaker 1: see or buy in your food court? And what type
25:15
Speaker 1: of shops which one expect to see on your black
25:19
Speaker 1: virtual mall.
25:21
Speaker 4: Okay, so now it's virtual, but the food is real.
25:24
Speaker 4: So when you go to the court, click on everyone
25:28
Speaker 4: asks that it's a food virtual, it's real. You will
25:31
Speaker 4: click on it, it'll activate the DoorDash or Uber Eats
25:34
Speaker 4: or whatever app that you already have in you and
25:36
Speaker 4: it'll you'll just order it as you normally would. We're
25:40
Speaker 4: just the interface for it. Now I would have to
25:42
Speaker 4: give you I cannot leave it when I give you
25:44
Speaker 4: your flowers you got. Miss McDonald called me at five
25:47
Speaker 4: in the morning when I submitted my application, and he
25:50
Speaker 4: lightly towed me out about two things. And I made
25:53
Speaker 4: those changes immediately. And so one was the movie theater,
25:58
Speaker 4: which it would link you to the content. Well, we've
26:00
Speaker 4: changed that completely, refacing mister Donald and the links the
26:04
Speaker 4: videos top up right there in thank you, And we
26:06
Speaker 4: also added the bookstore. And if you will give me
26:09
Speaker 4: the honor, I would like to name it after you.
26:12
Speaker 4: And this will be the first segment on the Black
26:14
Speaker 4: Virtual Maw that has someone's name i'd like to name
26:17
Speaker 4: with the Rashade McDonald bookstore.
26:19
Speaker 1: I have no problem with that. Please make sure one
26:23
Speaker 1: of my clients, Steven A. Smith's book is in that bookstore.
26:25
Speaker 1: It's a book called Straight Shoot, the New York Times bestseller.
26:30
Speaker 4: In any other book you have, absolutely And one of
26:33
Speaker 4: the things I'm also very proud of is that we
26:35
Speaker 4: have a kid's Preneur floor. So if there's anyone who's
26:37
Speaker 4: eighteen and under with a business, you can get on
26:40
Speaker 4: the Kids Preneur floor for free. Your rent is free
26:44
Speaker 4: to highlight our kids.
26:47
Speaker 1: As time inspire. Please give me your website address and
26:49
Speaker 1: I definitely want to bring you back and let's discuss
26:52
Speaker 1: how everything happened on you know, Cyber Monday, Black Friday
26:55
Speaker 1: and Small Business Saturday. But more important, congratulations and keep winning.
27:00
Speaker 1: Tell everybody how to reach out.
27:01
Speaker 3: To your mom.
27:03
Speaker 4: And that's go to join the Black Virtual Maall dot com.
27:07
Speaker 4: Especially now the rental delinquencies are up two months in
27:11
Speaker 4: a row. Forty percent small businesses are not able to
27:14
Speaker 4: pay their rent So you need another platform, So you
27:17
Speaker 4: go to join the Black Virtualmall dot com and we're
27:20
Speaker 4: here to help.
27:20
Speaker 1: Thank you so much, Dat, and thank you and thank
27:22
Speaker 1: you for listening, Beverly, Thank you for calling, Devin, Thank
27:26
Speaker 1: you for calling. I appreciate everybody listening to Money Making
27:28
Speaker 1: Conversation Masteric claves. More importantly, I appreciate you as guests
27:31
Speaker 1: coming on my show and definitely you will be a
27:33
Speaker 1: person that comes on a regularation because we need new
27:37
Speaker 1: ways to sell our products to our community. Thank you
27:40
Speaker 1: for coming on Money Making Conversation masically already, we'll see
27:43
Speaker 1: you next week, Aboue.
27:48
Speaker 5: Thank you for joining us for this edition of Money
27:51
Speaker 5: Making Conversations Masterclass. Money Making Conversations Masterclass with through Sean
27:56
Speaker 5: McDonald is produced by thirty eight to fifteen Media Inc.
28:00
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28:04
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