Latest / The Outbound Room by LeadHaste
Check the Email Provider Before You Pay for Contacts
Before we pay to enrich a B2B lead list, we check where each company's email is routed. It is a small, low-cost step that helps us decide which companies to prioritize for a cold-email campaign—and which enrichments may not be worth buying yet.In this first episode, Dimitar explains what an MX lookup tells you, how LeadHaste groups providers, and why the right decision changes with the size of your total addressable market. He also explains how we connect provider data to actual campaign replies instead of treating a lookup as a guarantee of inbox placement.Takeaway: check the company domains…
The skinny
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