Latest / The Steve Harvey Morning Show / Myleik Teele of curlBOX's Full Interview

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Myleik Teele of curlBOX's Full Interview · The Steve Harvey Morning Show

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Speaker 1: next guest and the stut businesswoman who unapologetically pursues excellency
1:12
Speaker 1: and all she does. My leak Till is on the
1:15
Speaker 1: founder and chief experienced officer of curl Box, the first
1:19
Speaker 1: monthlyss of scription service for naturally curly hair. Please welcome
1:24
Speaker 1: to money making conversations, my leak till. How you doing that?
1:32
Speaker 1: I'm good? How are you good? That's said your name
1:34
Speaker 1: correctly and you were close. It's my leak. But that's no, no, no, no,
1:39
Speaker 1: no no, Ruth Shawn McDonald. You know I'm saying if
1:42
Speaker 1: people call me Russian a rock, you know, I said, hey, hey, hey,
1:47
Speaker 1: look at say my name right, because that's part of
1:49
Speaker 1: your brain, you know when you because you're gonna be
1:52
Speaker 1: introduced in front of ten thousand people, when somebody say myla,
1:55
Speaker 1: you know what you wanta do? An You're gonna You're
1:57
Speaker 1: gonna go change the way you walk. It's going to
2:00
Speaker 1: change where you speak because you have to correct. Everybody
2:03
Speaker 1: gonna throw your whole game plan all. So say your
2:06
Speaker 1: name again, correctly for everybody to here, and Roushan will
2:10
Speaker 1: get it right from now on. It is my leak
2:13
Speaker 1: till mine with emphasis on my my exactly great girl box. Yes, girl,
2:23
Speaker 1: I'm gonna tell you something. I'm tell you something that's
2:25
Speaker 1: a visionary move to create a monthly subscription service. You
2:29
Speaker 1: know that, right? Yeah. I think in my naivete I
2:34
Speaker 1: created it, not knowing how difficult it would be. But
2:37
Speaker 1: I mean now that it's done, it's amazing. Okay, cool,
2:42
Speaker 1: two things happening. When did you launch it? Okay, because
2:45
Speaker 1: that's a launch, and then there's worked to the launch correct? Correct? Okay? Cool?
2:50
Speaker 1: When did you launch you? When did you launch? I
2:53
Speaker 1: did a soft launch November twenty eleven, so I had
2:57
Speaker 1: no products, no boxes, and I said, you know what
3:00
Speaker 1: I'm going to I send out a press release to
3:02
Speaker 1: Essence magazine and I said, I'm gonna have them, Yeah,
3:09
Speaker 1: I'm gonna have them put this out online. So they
3:12
Speaker 1: released it at eight o'clock online about this new business
3:15
Speaker 1: in this new company that was going to be opening
3:17
Speaker 1: at midnight. And I said, Okay, if I get enough
3:20
Speaker 1: people find up, I'll continue if I don't out quit.
3:23
Speaker 1: And I think we had a thousand people sign up
3:27
Speaker 1: like the first hour after midnight, and they just kept
3:30
Speaker 1: going by the thousand. So then I said, oh, shoot,
3:33
Speaker 1: I gotta but we're gonna work at for radio purpose,
3:36
Speaker 1: you right, I said, Now I gotta get some products
3:40
Speaker 1: and some boxes because I think people want this. Now
3:45
Speaker 1: here's the it's the fun part about it, because see
3:47
Speaker 1: this is an idea. How many people told you you
3:50
Speaker 1: were crazy? Oh my god. Everybody everybody was like, how
3:54
Speaker 1: are you gonna do this? You don't even know how
3:56
Speaker 1: to do it. You don't have any products, you don't
3:58
Speaker 1: have any boxes. And I said, as long as airplanes
4:01
Speaker 1: are flying in the sky, I can do this. Like
4:03
Speaker 1: people have figured out crazy you're saying, then, and guess what,
4:06
Speaker 1: and guess what. The thing about it is that this
4:10
Speaker 1: is like a like like the last three or four years,
4:15
Speaker 1: you've seen a lot of this monthly subscription where you order,
4:18
Speaker 1: you pay nine nine and every month you get a
4:23
Speaker 1: box with product and correct, that's what you're talking about,
4:26
Speaker 1: right right, right, Yes, And we started almost six years
4:29
Speaker 1: ago doing that absolutely. And so what I'm saying is
4:31
Speaker 1: that that's why I started out with the word visionary, Okay,
4:35
Speaker 1: because everybody basically is emulating what you've done. Okay, and
4:39
Speaker 1: from a corporate standpoint, they're coming in with the big dollars,
4:42
Speaker 1: you know, coming in big paperations are doing it. Now.
4:45
Speaker 1: You started out little African American girl. F I'm a
4:48
Speaker 1: track star, undefeated. You know, I ain't never lost in track.
4:54
Speaker 1: Now already you're competitor, correct, correct, very So that means
5:00
Speaker 1: that when you when people were telling you, you know,
5:05
Speaker 1: what made you go beyond their no? You know, I
5:10
Speaker 1: always say that if somebody tells me no, they don't
5:13
Speaker 1: have enough information, right, it's either they don't have I
5:16
Speaker 1: haven't given them enough information, or they're telling me not yet.
5:20
Speaker 1: So I was met with a ton of nose. But
5:22
Speaker 1: I said to myself, there's only twelve months in the
5:25
Speaker 1: year they're over. At the time, they were over six
5:28
Speaker 1: hundred hair care brands, and I was like, I have
5:30
Speaker 1: to be able to at least get twelve yes is
5:32
Speaker 1: out of six hundred. I have to So so I did.
5:36
Speaker 1: But when I heard no, I was never angry, you know,
5:40
Speaker 1: I just said, Okay, they just they need more information.
5:42
Speaker 1: They want to see what I can do. So now
5:44
Speaker 1: I've got to show improve right right. So so let's
5:47
Speaker 1: let's start back now, because see, um, let's talk about
5:50
Speaker 1: your life. You know, you know, where were you at
5:54
Speaker 1: in your life? You know, professionally, were you like, you're
5:58
Speaker 1: looking for the next big thing? All you said, I'm
6:00
Speaker 1: gonna put on effort into this endeavor. I'm popping my
6:04
Speaker 1: own personal money into this. Who was standing with you?
6:08
Speaker 1: You know when you who was standing with you there?
6:11
Speaker 1: You know I had? I was. I started off in
6:14
Speaker 1: entertainment pr and I moved to Atlanta and at the
6:17
Speaker 1: height of the recession, and I couldn't find a job.
6:20
Speaker 1: So I started consulting. And then one of the clients
6:23
Speaker 1: I started consulting um some online some apps and online businesses.
6:28
Speaker 1: And what I was finding by helping them was that
6:30
Speaker 1: they'll let you know how much money your sort of
6:34
Speaker 1: placements have made them. So if I get you some placement,
6:37
Speaker 1: somebody clicks through purchases. And I was helping these brands
6:40
Speaker 1: make you know, eighty thousand, one hundred thousand dollars in months,
6:43
Speaker 1: and my sea at the time was nowhere near that.
6:46
Speaker 1: So I said to myself, I have to be able
6:48
Speaker 1: to come up with something that I can then promote myself.
6:51
Speaker 1: And so that's kind of what. The wheel started turning
6:55
Speaker 1: and I saw deep, deep deep into like tech um
6:58
Speaker 1: in the tech trade about a beauty about how beauty
7:02
Speaker 1: subscriptions were going to be making a comeback. They hadn't
7:04
Speaker 1: started yet, but they were going to be making a comeback.
7:07
Speaker 1: And I said, great, idea, wrong market because women of color,
7:11
Speaker 1: we've we've never nobody ever samples with us, nobody ever
7:15
Speaker 1: does anything. They just expect us to buy it. So
7:18
Speaker 1: I had, um, I reached out. I basically dialed in
7:22
Speaker 1: all my favors. You know, I would you say that
7:26
Speaker 1: everythy fashion fare was really the leading for us? You said,
7:30
Speaker 1: women of color? Right, okay, so you was working with
7:34
Speaker 1: that platform only out there you say, hey, we gotta
7:37
Speaker 1: build you gotta we gotta build something for us. Correct, correct,
7:40
Speaker 1: just more in terms of sampling. You know, we want
7:43
Speaker 1: black women want to try things too. So that was
7:47
Speaker 1: the deal. So I essentially I dialed in every single
7:50
Speaker 1: favor that I had. The girl who made our current logo, um,
7:54
Speaker 1: she did it for free. And she goes, if you
7:56
Speaker 1: ever make any money on this, just go ahead and
7:58
Speaker 1: pay me. So I right, right, yeah, but I did.
8:04
Speaker 1: She but this is the thing she's been She's made
8:06
Speaker 1: money off me every single month since then, I have
8:09
Speaker 1: continued to employ her. Yeah, so um that was the deal. Well,
8:14
Speaker 1: I just basically called everyone and I had no idea
8:17
Speaker 1: about like packing and shipping and logistics. But my friend
8:21
Speaker 1: connected me with his classmate who owned a fulfillment center,
8:25
Speaker 1: so they took me on for free, no credit. Jack Um,
8:29
Speaker 1: I want to tell you, okay, okay, okay, when did prayer,
8:34
Speaker 1: how much prayer was going on, how much faith was
8:36
Speaker 1: riding this this whole mission. You know what's so crazy
8:39
Speaker 1: is that it was it was What was interesting about
8:42
Speaker 1: my faith and this is that I felt like God
8:44
Speaker 1: was insisting that I do this, Like I've given you
8:47
Speaker 1: this idea and it's like you can try to ignore me,
8:50
Speaker 1: but I'm going to every single night until you do it.
8:54
Speaker 1: And that really I was like, okay, I hear you.
8:56
Speaker 1: So I was like, I'm going to do it. And
8:58
Speaker 1: when I took one step and is literally like every
9:01
Speaker 1: it was like every single thing that I needed, somebody
9:04
Speaker 1: stepped up and literally gave it to me, which was
9:07
Speaker 1: insane awesome. That's this is awesome because the reason to
9:11
Speaker 1: say it's awesome because of the fact that you're able
9:13
Speaker 1: to tell your story and make it happen in a
9:15
Speaker 1: big way. Am I correct? And then but but but
9:19
Speaker 1: the thing about it is that I always tell, at
9:21
Speaker 1: what point did you have a plan? At what point
9:25
Speaker 1: did you know? Because you just didn't jump out there
9:27
Speaker 1: on faith? You have plans, right, relationships, mentors and things
9:31
Speaker 1: like that. So because I want people to hear these things,
9:33
Speaker 1: because you know, when you also to show like money
9:35
Speaker 1: making conversations. I get tons of direct messages on LinkedIn,
9:40
Speaker 1: on Facebook, people with all these ideas, and soon as
9:43
Speaker 1: their ideas there's no merit to them, or they just
9:45
Speaker 1: sent me a video, no merit to them, no plan,
9:48
Speaker 1: no plan of action. I got the fact that everybody
9:51
Speaker 1: has a dream, but what is your plan of action
9:53
Speaker 1: tied to that? You are a visionary. And usually when
9:57
Speaker 1: you're a visionary, when I say people are visionary, I'm
9:59
Speaker 1: talking by Zuckenberg or Facebook, I'm talking about Steve jobs Apple.
10:04
Speaker 1: These are people who see things uniquely in a space
10:07
Speaker 1: and then make a model that nobody else is doing
10:10
Speaker 1: at the time. That's what you did at the time,
10:12
Speaker 1: that's now becoming popular, has become a very popular drawing.
10:16
Speaker 1: That's that's just just take it off. You know, you
10:19
Speaker 1: see national commercials with these same little monthly subscription boxes.
10:23
Speaker 1: When you get it, you're gonna get these products, is
10:26
Speaker 1: a guarantee. When we come back, if you don't mind,
10:29
Speaker 1: hang on a little bit, we're gonna talk about to
10:31
Speaker 1: my understanding. Uh, you're gonna be a future mom, is
10:34
Speaker 1: that correct? Okay, we will talk about that because they're
10:37
Speaker 1: gonna talk about how she's gonna change her work schedule,
10:40
Speaker 1: you know, and we're gonna talk about what's in that
10:42
Speaker 1: box that you get every month because it changes every month. Correct, correct? Okay, cool,
10:47
Speaker 1: we'll be right back now. I'm on the phone with
10:49
Speaker 1: my leak. The emphasis on my til there were going. Now,
10:55
Speaker 1: I'm gonna win with you now because that's what you're special.
10:57
Speaker 1: You're very very special. And I say that because of
11:00
Speaker 1: the fact that you know it had to be uh,
11:03
Speaker 1: you know from a you know, it's interesting when I
11:08
Speaker 1: meet people like you because you got it early on somehow,
11:13
Speaker 1: you know, you had the gene or somebody was important
11:15
Speaker 1: in your life. I don't know your entire story to
11:18
Speaker 1: say that that that pushed you that, uh, I told
11:21
Speaker 1: you you could be more than that what everybody else
11:24
Speaker 1: puts on the wall or everybody else tells you that
11:26
Speaker 1: the color of your skin. Who was that person? Probably?
11:31
Speaker 1: I think my parents, you know, my parents, my dad specifically,
11:36
Speaker 1: probably just always I knew. I knew as I'm doing
11:40
Speaker 1: my daughter right now, I'm pushing the I'm pushing them
11:43
Speaker 1: to my leak. Tell my daughter gonna be Christiana McDonald.
11:47
Speaker 1: There you go. Yeah, like very I think, very tough,
11:50
Speaker 1: just you know, very tough and always spoke to me
11:53
Speaker 1: like I was an adult, like never kitty talk, always
11:56
Speaker 1: to let me have an opinion in a voice. And
11:58
Speaker 1: I think that that that really helps with limiting the
12:01
Speaker 1: amount of fear that I have as an adult. Don't
12:04
Speaker 1: do you want like I just I jokingly said, that's
12:07
Speaker 1: that's a compliment. I feel. I want my daughter to be,
12:11
Speaker 1: you know, just like my leak till it's just how
12:14
Speaker 1: does that feel when that when you hear somebody like
12:16
Speaker 1: me Rashan McDonald say that to you and sincerely say
12:19
Speaker 1: that to you because of the fact that you know
12:21
Speaker 1: you're doing your own thing, and you're doing it in
12:24
Speaker 1: a way that most people have told you know, but
12:27
Speaker 1: in your back of your mind, you've had a support
12:29
Speaker 1: system and said don't listen. Don't listen. Don't I taught
12:33
Speaker 1: you to work hard. I've been telling you, you a baby,
12:36
Speaker 1: that you can do this. Don't let people get your
12:39
Speaker 1: head and tell you what you cannot do. That's amazing,
12:42
Speaker 1: that's amazing. How do you feel? How do you feel?
12:46
Speaker 1: You know what? Sometimes I get people write me tons
12:48
Speaker 1: of letters and it is definitely humbling and sometimes overwhelmed
12:52
Speaker 1: me because I you know, the thing of being quote
12:56
Speaker 1: unquote special is nice to hear, I think, but more
12:59
Speaker 1: than anything, it's just the dedication to just working hard
13:02
Speaker 1: and always doing the personal work. You know, it takes
13:05
Speaker 1: a lot of personal work to not be defeated because
13:08
Speaker 1: I think we don't realize the person that defeats us
13:11
Speaker 1: first is ourselves. Yeah. Yeah, it was like a lot
13:16
Speaker 1: of work to not talk yourself out of the game.
13:18
Speaker 1: You know. It's interesting because I try to share a
13:21
Speaker 1: little personal stories about myself because I've achieved a lot
13:25
Speaker 1: of success in my life. But I've also i will
13:29
Speaker 1: tell you, because people told me I was special. Because
13:32
Speaker 1: people told me I was unique, then you know I've
13:35
Speaker 1: been bullied in my life, you know what I'm saying.
13:37
Speaker 1: So not only not physically, I was bullied physically when
13:41
Speaker 1: I was in fourth grade. Look, I couldn't pass the
13:43
Speaker 1: due let's the game a quarter. And but you know
13:46
Speaker 1: when teachers asked me to read and class, you know,
13:49
Speaker 1: students with get mad and people honored you for good attendance.
13:53
Speaker 1: Agrade your other peer group will getting mad. And I'm
13:56
Speaker 1: gonna tell it took me a long time. That's why
13:58
Speaker 1: I admired they that the share of protection that was
14:02
Speaker 1: given to you, that allowed you to grow because I
14:04
Speaker 1: only had to I only had to figure out on
14:06
Speaker 1: my own. And I would tell you it took me
14:08
Speaker 1: years to accept who Roshan McDonald was and is today.
14:12
Speaker 1: And that's important that when I'm talking to you, and
14:15
Speaker 1: I'm gonna keep pounding. If you don't, I'm gonna keep
14:17
Speaker 1: telling you, I ain't gotta tell you too much because
14:19
Speaker 1: you know you've got people have already told you all
14:21
Speaker 1: your life how special you are. And I want I
14:24
Speaker 1: want the kids to be put your poster, put your
14:27
Speaker 1: put your brand on their walls and say I want
14:29
Speaker 1: to be just like her, because that will enable them
14:32
Speaker 1: to understand that no matter what, you can be like
14:36
Speaker 1: my leak. And I think that's I think that's important
14:39
Speaker 1: and that leads to my next question. My next story
14:42
Speaker 1: is about your podcast, because because you see, that's how
14:45
Speaker 1: I working on this show. You know, my leak got
14:47
Speaker 1: I kind of working over here. But I'm really sliding
14:50
Speaker 1: over to something even more important, is your podcast. Tell
14:53
Speaker 1: us about your podcast. The podcast. I actually started UM
15:00
Speaker 1: Callbox that November eleven, and I started the podcast literally
15:05
Speaker 1: the very next month, almost as a like a conversation
15:09
Speaker 1: with myself UM and everything that I had gone through personally,
15:14
Speaker 1: and also all of the lessons I felt that I
15:16
Speaker 1: had learned that had gotten me to that point. And
15:18
Speaker 1: so I think when I started recording it back in
15:21
Speaker 1: twenty eleven, I used to get like maybe twenty listens
15:25
Speaker 1: like four weeks, and it was so defeating. It was.
15:30
Speaker 1: It was so defeating, it wasn't it. You know, I
15:32
Speaker 1: had no I had no point of like point of view,
15:39
Speaker 1: I had nothing to compare it to. There was not
15:42
Speaker 1: that people weren't really doing podcast back then. So twenty
15:45
Speaker 1: was better than nothing, and nothing was all I knew.
15:49
Speaker 1: And so yeah, very much word of mouth. I think
15:55
Speaker 1: all of my businesses have succeeded just by word of mouth.
15:57
Speaker 1: And now I get millions of downloads a year on
16:01
Speaker 1: my podcast. And if I do it all alone, I
16:03
Speaker 1: do it by myself my own microphone. I do it
16:05
Speaker 1: in my kitchen, and it's there's you know, I just
16:08
Speaker 1: started having guests on, but it really is just more
16:11
Speaker 1: of a just so I won't qualify, right, I'm balling
16:16
Speaker 1: here that I won't curl I won't qualify for the
16:18
Speaker 1: Curly Box interview. I don't know that, but that's all
16:21
Speaker 1: right now, just continue with you with your motivation about
16:24
Speaker 1: your podcast, which I have a big fan. Fact, she's
16:27
Speaker 1: she's she's kind of underselling herself over two million downloads. Okay,
16:32
Speaker 1: this is not she she's away from twenty to over
16:36
Speaker 1: two million. And I say that because of the fact
16:40
Speaker 1: that that's what this show is about money making conversation.
16:42
Speaker 1: Because see, along the way of being successful in my life,
16:47
Speaker 1: my personal and my professional life, you know, sometimes you
16:50
Speaker 1: know because you're you're a goal already person, which means
16:52
Speaker 1: that when I say that means that when she meets
16:54
Speaker 1: one goal, she moves past it. And sometimes you move
16:58
Speaker 1: past it so fast you don't even appreciate what you've
17:01
Speaker 1: accomplished and my correctness in it, and so and so
17:06
Speaker 1: that's that's what this show is about. To be able
17:08
Speaker 1: to let people hear your story, but also to share
17:11
Speaker 1: with you the values of what you're doing and how
17:14
Speaker 1: you are changing the game. You've already said two very
17:17
Speaker 1: significant things on this show, but you've been very casual
17:20
Speaker 1: with it. You started Morthless subscriptions market subscription before that
17:25
Speaker 1: was even in the game. Okay, and then you turn
17:28
Speaker 1: around saying I was podcasting before podcasting, you know. So
17:33
Speaker 1: so you had a vision about two and you started
17:37
Speaker 1: nearly at the same time, so so so yeah, yeah,
17:42
Speaker 1: just said yeah, so so with that being said, my friend,
17:47
Speaker 1: my friend who who who's out of here just doing
17:51
Speaker 1: it up, you know, about to be a fantastic future mom.
17:56
Speaker 1: What is the future for you? Oh God, that's always
18:00
Speaker 1: the hardest question. You know. I think that everything that
18:04
Speaker 1: I do is always, um, whatever I think is on
18:08
Speaker 1: my heart, right, so I think, uh, I have I
18:12
Speaker 1: feel very lucky to have businesses. But the podcast does well,
18:16
Speaker 1: the the curl box does well. And now that I
18:19
Speaker 1: mean I've decided to become a mom a little bit
18:21
Speaker 1: later in life, uh that I feel like I've earned
18:25
Speaker 1: my right to to have some time and you know,
18:29
Speaker 1: e Grace in race because yeah, I've hauled, but for
18:33
Speaker 1: a very long time, you know, countless nights, you know,
18:38
Speaker 1: weekends given away. And now I think it's like I
18:41
Speaker 1: think I had. What happened when I became successful is
18:44
Speaker 1: that I took a lot of trips and I saw
18:45
Speaker 1: a lot of things, and I'm like, this isn't gonna
18:47
Speaker 1: get boring alone after a while, you know. Um So
18:51
Speaker 1: now I don't know. I think I think I was worried.
18:54
Speaker 1: I had a conversation with my dad about, oh my god,
18:56
Speaker 1: am I going to fall off? Because that was my fear.
18:58
Speaker 1: And having a child is that if I have started family,
19:01
Speaker 1: and I think my Dad's like not at all, And
19:03
Speaker 1: I think I don't know you're a parent, but I
19:06
Speaker 1: think you start to feel like, okay, now I have
19:09
Speaker 1: to go even harder. Like it's the thing is like
19:11
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19:14
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Speaker 1: you know. Right then, you now have a future, That's
19:27
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19:32
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19:37
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Speaker 1: today in this week, you've been fantastic. Let's let everybody
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Speaker 1: L E I K. And you tell your dad for
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