
There's no need to take a lot of investment risks
I believe that most people have a very similar tolerance for investment risk. Most people are comfortable achieving a long-term annual return of 7% to 10% if the risk of losing money is very low. In short, I think most people have a low appetite for risk – they prefer to take as little risk as possible and invest in a “sure thing” if the return will be enough for them to meet their goals. What is a risk profileRisk is the probability of not achieving your targeted investment returns. This might happen in two ways. Firstly, the investment might end up being a dud with little prospects of ever…
The skinny
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