SPS 236: Startup Santa: From Toymaker & Inventor To Author with Brad Pedersen

Self Publishing School: How To Write A Book That Grows Your Impact, Income, And Business · Nov 15, 2023 · 37m

Have you ever wondered what it takes to not only create a successful toy company but also to design some of the most memorable toys of our time? Our guest today, Brad, an innovator and business coach, provides an eye-opening look into his journey from chiropractor to entrepreneur. Brad has over 30 years of experience in the toy industry, and his unique perspective forms the basis for his memoir, "Startup Santa." He speaks openly about his successes, challenges, and the vital lessons he's learned along the way.Brad takes us back to the time when he made the iconic light bright toy and Mashems…