Ep 273: Thoughts About the Coaching Industry (Big Changes Are Afoot: Part 3)

No BS Mastery Podcast · Nov 20, 2025 · 24m

All this month, I’ve been getting real about the changes that are happening in my business.

There have been so many decisions to be made about how to market, how to design offers, and how I can best help people really do the thing I’m teaching them to do.

Here’s the thing, I don’t really think of myself as a coach, even though I’ve been in the coaching industry for years. I tend to think of myself as a consultant, a guide, or a teacher because I focus on tactics and strategies in our programs. And we have other people do a lot of the “real” coaching.

But even though I don’t call myself a…