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SPS 214: The Pursuit Of The Wall Street Journal Bestseller List…Exactly What It Takes with Steve Chou
Steve Chou is the host of the My Wife Quit Her Job podcast and the author of The Family First Entrepreneur. Today he joins the podcast to show us the behind the scenes of the launch of his first book. In this interview, we talk about:-Why Steve chose the traditional publishing route and how he negotiated a deal with Harper Collins-Why books are harder to sell than ecommerce products, live event tickets, etc-The 3 month pre-order process: exactly what Steve did to move books ahead of the launchSteve’s experience selling his book on a webinar (did it work?)We also cover:-How to build a sense of…
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