483: How a Tiny Software Company Competes Against the Fortune 500 with Lars Helgeson
How a Tiny Software Company Competes Against the Fortune 500Lars Helgeson, GreenRope– The Sharkpreneur podcast with Seth Greene Episode 483 Lars HelgesonLars Helgeson started in the space in 2000, when he co-founded one of the world's first email service providers, CoolerEmail. As a pioneer in responsible email marketing, he grew CoolerEmail into a global software company specializing in communication with over 1,500 clients. In 2010, after spending several years designing and implementing a more comprehensive way to meet the needs of small and mid-sized businesses, Lars launched GreenRope, a…
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