Latest / The Lila Rose Show / E164: Is Woke Culture Dead? w/ Isabel Brown

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E164: Is Woke Culture Dead? w/ Isabel Brown · The Lila Rose Show

0:00
The biggest take away I have from the 2024 election is that
0:03
Woke ISM is dead. The messaging that I was seeing,
0:06
they really were banking on this idea that women are just dumb.
0:10
So I know that we can't say well anything that happened in this
0:12
election, you can just extrapolate on what is your take
0:15
on the overall trends. First time voters now at age 18,
0:19
they get it when they were in the beginning of high school in
0:22
the age of COVID. The light bulb is going off much
0:25
earlier in life. I don't like.
0:29
Isabel Brown, thanks so much for joining the podcast.
0:31
Thanks so much for having me back, Lila.
0:33
What an exciting week to celebrate the trajectory of our
0:36
country. Yes, yes.
0:38
How are you? How are you doing?
0:40
It sounds like you're feeling good, which is great.
0:42
I sure am. You know, going into election
0:44
night a week ago, I wasn't sure anybody could have accurately
0:48
predicted what the heck was going to happen next.
0:50
But if anything, I've seen America really come together in
0:53
the last week or so to realize that we have an opportunity to
0:57
be a truly United States of America again.
0:59
And regardless of who you voted for in the last couple of months
1:02
or we're supporting or what political party you belong to,
1:05
it seems like there's sort of a new horizon for the future of
1:09
America and what we're capable of moving forward.
1:12
All right, so there's a lot to unpack.
1:14
You're going to help us navigate what happened with the election,
1:17
how people voted, and then some larger trends.
1:20
So everyone's talking about this.
1:22
What does it mean? Which direction is America
1:24
headed? One of the things I really want
1:26
to focus on is this liberal women demographic because
1:30
traditionally, historically in recent history anyways, women
1:34
have voted left. But then we saw 10% less, I
1:38
think Gen. Z women.
1:39
I don't know the number on millennials you may have that
1:42
voted less voted for Kamala Harris than for Biden and Trump
1:47
actually increased his share of women voting for him.
1:50
So these are all really significant things.
1:52
What does it all mean? Lots to unpack.
1:54
So I let's maybe start with your general takeaways, like what,
1:58
what would be your top takeaways from how you saw the election
2:03
results play out with the young female vote?
2:07
Great question. And I think just generally
2:09
speaking to the entire American electorate, the biggest take
2:12
away I have from the 2024 election is that woke ISM is
2:16
dead in America. Moving forward, the idea that we
2:20
are going to continue buying into these lies that have
2:23
replaced truth, not just in politics but in every aspect of
2:27
culture, that men can become women, that women don't even
2:30
exist. And we can't answer what that
2:32
question is. That abortion is going to be
2:34
better for you than building a family.
2:36
That big Pharma has your best interests in mind.
2:38
All of the things that we've sort of been duped into
2:41
believing over the last decade or so have been given a death
2:44
sentence for starting to January 20th, 2025 and moving beyond
2:49
that. So I think the cultural
2:50
ramifications this election is going to have are going to
2:54
ripple out for the next several generations.
2:56
And I'm really excited to see how that plays out.
2:59
But with what young women in particular, I'm really
3:02
frustrated to see the narrative that's playing out in the
3:05
mainstream media after election night because there's this
3:08
assumption that women under the age of 30, for example, were
3:11
overwhelmingly pro Kamala Harris.
3:14
They were overwhelmingly only voting for abortion on demand
3:18
through all nine months of pregnancy.
3:20
They didn't care about anything else that happened to be on the
3:22
ballot or any other candidate qualification.
3:25
And that's just not true, nor is it indicative of the trajectory
3:29
that young women are taking to embrace conservatism across the
3:33
board, culturally and politically.
3:35
You were absolutely correct that for women under 30, Biden saw a
3:40
34 percentage point lead over Donald Trump in 2020, and we saw
3:46
an 11 point deficit between Joe Biden and Kamala Harris for this
3:51
last election for women under 30.
3:53
So while the media is painting this as some overwhelming
3:56
majority voting for the left, there is a massive swing going
4:00
in the other direction. And I made a video about this
4:03
the other day, but it's not very hard to understand why when you
4:06
look at the trajectory that the left wants for women and this
4:10
utopia that they paint for feminism.
4:13
You're asking women to celebrate men taking over women's spaces.
4:17
You're telling women that they should never want to get married
4:20
in order to smash the patriarchy and instead just engage in
4:23
casual hookup sex their entire life rather than a committed
4:26
relationship. The LA Times recently said it's
4:29
shameful to want to have children, so you better never
4:32
want to have that chapter of your life start either.
4:35
And we could keep going example by example, but I think there's
4:38
a really interesting cultural message that the right and
4:42
conservatism is offering to young women today.
4:45
You don't have to be miserable. You don't have to be screaming
4:47
in your car after this election. You don't have to sign yourself
4:50
up for a voluntary hysterectomy. You actually have a very bright
4:54
future ahead of you in a Trump presidency and with conservatism
4:58
at the helm, which is why we saw that massive shift from 2020 to
5:01
2024. It's a really good point is
5:04
about, I mean, I thought it was particularly striking this 11%,
5:07
this 11 point deficit, like as you call it, between Kamala and
5:11
Biden, Biden getting 11 points more than Kamala when it came to
5:16
the female, the young female vote.
5:18
And you look at Kamala Harris's entire campaign, which was
5:22
pandering and using fear mongering, but it was pandering
5:26
to a younger female vote, Basically women of reproductive
5:29
age claiming that if you don't vote for me, then you're going
5:33
to not get medical care, then you're going to be destroyed
5:36
because of pro-life pause all of this stuff.
5:39
And then even like the ads that the Democrats were running to
5:42
get women to vote Democrat, like go into the voting booth with
5:46
your Republican husband and lie to him, tell him that you're
5:49
voting for Trump and then go instead and vote for Kamala
5:52
Harris. I mean, they were literally ads
5:53
in the cycle from the Democrats basically telling women that
5:57
they should not vote with their husbands and that this is a
6:00
special, you know, stick out the middle finger to the the
6:03
patriarchy, I guess. I mean, that was the campaign.
6:06
Do you think that actually backfired because they they
6:09
they, they try too hard and people just thought this sounds
6:12
fake? Hugely backfired for them for a
6:16
variety of reasons, but the baseline is just because they
6:19
were banking on the fact that women were just going to be that
6:23
stupid, that we weren't going to do our own research.
6:26
We were unbelievably gullible and we would fall for anything
6:29
they would put in front of our eyes, down to ads being put in
6:32
front of our faces encouraging us to have, you know, active
6:36
masturbation to pornography. That was closer to Election Day
6:40
or the one of the. Young woman, that was.
6:41
Pandering to supposedly the male vote which was so wild and
6:45
gross. Like if you want to look at porn
6:47
you got to vote for Kamala Harris.
6:48
I mean totally disgusting. Not sure who that resonated
6:52
with. And that same group that funded
6:55
that ad then tried to turn to women and say that you're going
6:58
to bleed out from a miscarriage on the floor of your home and
7:00
you're going to literally die if Kamala Harris doesn't become the
7:04
president of the United States. When any woman with two brain
7:07
cells and the ability to Google any subject on the face of the
7:11
planet would understand. Nowhere in America is
7:14
miscarriage care or care for an ectopic pregnancy illegal, nor
7:18
will it ever be. In fact, not treating those
7:20
situations is in fact illegal. So the messaging that I was
7:24
seeing, be it paying $10 million, I believe, don't quote
7:28
me on the exact number, but ballpark to Beyoncé to give a 5
7:32
minute speech to try to resonate with young women or giving you
7:35
an advertisement suggesting you're going to go to prison if
7:38
you have a miscarriage or you're going to die if you have a
7:40
miscarriage. They really were banking on this
7:43
idea that women are just dumb and they're not going to look
7:46
these things up. They're not going to research
7:47
them. They'll believe anything we tell
7:49
them because we happen to share the same as the potential first
7:53
female president of the United States.
7:55
And I honestly was really insulted by that idea.
7:59
And I think most women under 30 to some extent were very
8:02
insulted by that. Now, there was a slight majority
8:05
that still voted for Kamala Harris.
8:07
But the fact that millions of people, young women in
8:10
particular, said never again am I ever going to support this
8:14
type of pandering and direct propaganda from someone who
8:18
thinks they can just buy my vote because of my anatomy, I find
8:21
wildly encouraging for the next election cycle and the one after
8:25
that. And there's the cultural
8:26
trajectory of our country, with these women realizing they can
8:29
have so much more than what the left presents to them as utopia.
8:34
So there is a trend generally that women vote left and men are
8:39
maybe voting a little more right.
8:40
But even among those that didn't vote for Kamala this cycle,
8:44
Kamala this cycle, but voted for Biden, that didn't necessarily
8:48
translate. And it, you know, it didn't
8:49
translate for young women to more young women voting Trump
8:52
then for Kamala. Now we have to add in the
8:55
important nuance here that Kamala Harris was, I think, a
8:58
uniquely bad candidate. And the way she even got, you
9:02
know, the, the, the, the ability to run for president of the
9:04
United States and be the nominee was insane.
9:07
Obviously, you know, the potential coup was formed
9:09
against Joe Biden. And now she didn't even get a
9:12
single vote. And now she's the nominee.
9:14
And then you could also argue Donald Trump, he has a lot of
9:16
strengths, but he had some very important weaknesses that
9:21
mattered to a lot of people, including, you know, all of the
9:24
rape allegations and the Stormy Daniels scandal, you know,
9:28
paying off Stormy Daniels. And, you know, he's some of the
9:31
rhetoric that he uses that has been really a turn off to a lot
9:34
of women. So those are real dynamics that
9:36
were also at play. So I know that we can't say,
9:39
well, anything that happened in this election, you can just
9:41
extrapolate on trends in general because there were a lot of
9:44
unique factors at play. That being said, what is your
9:47
take on the overall trends, especially for young women when
9:52
it comes to conservative ideals and particularly life and I
9:56
would say traditional view of marriage and sexuality?
9:59
I I'm encouraged by some things. There are also exit polls from
10:03
the election that were quite frankly discouraging because it
10:06
showed that for those that had abortion, that were in support
10:09
of abortion, that abortion was a motivating issue for them.
10:13
Many of them support abortion liberalization, meaning they
10:16
want more abortion to be legal and less restrictions on
10:20
abortion. So that's.
10:21
Showing people support, you know, pro-choice, the pro-choice
10:24
side. How do you see the larger trends
10:27
when it comes to Gen. Z and younger women and their
10:31
political and really cultural beliefs?
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That's WE Heart nutrition.com. Yeah, great point on being
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careful not to extrapolate this election to general political
11:47
trends that we might see, because it's true, Kamala Harris
11:50
is a uniquely terrible candidate the likes of which we've never
11:53
seen in American history. But I do find it extremely
11:57
telling, zooming into political voting exit polling from this
12:01
election. Everyone was predicting for
12:03
years, really from the midterms to 2024 leading up to Election
12:08
Day that young men were trending overwhelmingly more conservative
12:12
and young women were trending overwhelmingly more liberal,
12:15
that we were experiencing a massive divergent, and you were
12:18
going to see that in how people voted come Election Day.
12:21
That didn't end up manifesting. Now, whether that was because
12:24
Kamala Harris was a horrible candidate or just because the
12:27
ideas of the radical authoritarian left, which are
12:30
not liberal ideas anymore, aren't resonating with Democrat
12:34
voters, I think we could theorize about that all day
12:36
long. But that divergent is not really
12:39
happening. There is a massive convergence
12:42
of these ideas, even if it's taking women a little bit longer
12:45
to get there. And I think the reason that it's
12:47
taking women longer to get to this overwhelming conservative
12:50
pendulum swing is the cultural impact of all of this.
12:54
I came out with a book about Gen.
12:55
Z and how we were expected to kind of shock the world when it
12:58
came to this election in March called The End of the Alphabet.
13:02
And everyone laughed at me way back when when I said you will
13:05
be shocked at how overwhelmingly conservative, not just
13:08
politically but culturally, this generation is as we continue to
13:12
grow up. Half of Gen.
13:13
Z can't even vote yet, and all of the data about them suggests
13:17
the younger half of our generation is even more
13:19
conservative than those of us who can vote.
13:22
So I have a lot of hope for them.
13:23
But zooming in on those of us from 18 to about 27 years old
13:27
today, Kamala Harris only won the youth vote by less than 8%.
13:33
And that was about a 30% win for Joe Biden in 2020.
13:38
Importantly, the majority of young men, over 52%, voted for
13:43
Donald Trump. And the rest of that tiny, tiny,
13:46
tiny victory for Kamala Harris came from young women in
13:49
Generation Z. So the reason for that is
13:52
1,000,000 fold. But really, I think comes down
13:55
to the cultural shift we're seeing play out because of bold
13:58
individuals operating on the cultural battlefield, like
14:01
yourself and Charlie Kirk and Brett Cooper and Brandon Tatum
14:05
and people who are going out of their way to speak directly to
14:08
Gen. Z in a language that we
14:09
understand. It's why we're not registering
14:12
for $250,000 degree programs to get a woke piece of paper
14:17
because we know that's not going to be successful. 90% of Gen.
14:21
Z men and women still say that they want to get married
14:24
someday, even in an overwhelmingly anti marriage
14:27
culture. That also trends with wanting to
14:30
have a family, which is overwhelmingly supportive of
14:33
what the next generation is going to look like despite
14:35
everyone saying don't have kids, it's going to ruin your life.
14:39
And maybe most importantly and most towards conservatism
14:42
culturally, Gen. Z is experiencing a massive
14:46
massive resurgence of faith right now.
14:48
The Catholic Church has just reported a huge increase in
14:52
people signing up for our CIA in the last couple of years joining
14:55
the church. We see these mass baptism events
14:58
on college campuses and Ohio State football players talking
15:02
about why their faith is the most important thing to them on
15:05
podcasts. So I think we're seeing that
15:07
upstream cultural shift happen, and that's only going to
15:10
manifest as more conservative politically.
15:13
Well, you look at the ideologies, like the contest of
15:15
ideologies, right, the far left ideology and then conservative
15:18
ideals and which one really ages well, right.
15:23
I mean, there is this, there is this common sense that the more,
15:26
you know, as you get older, as you mature, you often become
15:29
more conservative. You know, once you have your,
15:32
you get married for the first time, you get your first job.
15:34
And certainly when you have your first kid, then all of a sudden
15:37
all of these, you know, grandma believes about politics and
15:40
culture starts to really drive home for you're like, oh, this
15:43
makes sense. Like, yeah, I shouldn't go.
15:46
You know, having a most more traditional lifestyle actually
15:49
is nice. You know, it actually helps me
15:52
raise my kids. It actually helps me have a
15:53
healthier relationship with my husband or my wife.
15:56
And I I think the real world experience that people are
16:00
having really helps. And that's where the
16:02
conservative movement has always had that on their side, lived
16:05
experience. Are there some trends that
16:08
you're seeing in how people are faring mentally and economically
16:13
that you think are also driving people to faith and
16:17
conservativism? Because I know in the last
16:19
decade, there have been real hard pills to swallow for
16:23
younger people when it comes to mental health.
16:25
And then also economically, it's it's rough out there.
16:29
I mean, today, affording a house as a young person feels like an
16:32
almost impossibility. And even with that fancy college
16:35
degree, many people can't afford to move out of their parents
16:39
basement and they're, you know, under piles of student loan
16:41
debt. So what are your thoughts on
16:43
that and how that's impacting the trends?
16:47
You know, interestingly, I think Gen.
16:48
Z has a leg up on generations older than us because we don't
16:52
need to wait to have those major life milestones like getting
16:56
married or having to pay your first massive tax bill to the
16:59
IRS after starting your first business or having a child.
17:03
We're really seeing the impact of big government and corruption
17:07
and authoritarianism at earlier and earlier ages, which is a
17:11
curse because we've seen how much that's impacted culture for
17:13
the worse, but also a huge blessing in the long run that I
17:17
don't think we should take for granted.
17:19
Because kids are being taught in second or third grade that
17:22
they're probably born in the wrong body.
17:23
And don't go home and tell your mom and dad that kids are coming
17:26
home from school saying that I had to wear a mask all day and I
17:30
wasn't allowed to ever take it off to hang out with my friends
17:33
or laugh or have this experience of real in person connection.
17:36
And the younger voters in this election, first time voters now
17:39
at age 18, really started experiencing the mass problems
17:44
in humanity in the age of COVID when they were in the beginning
17:47
of high school. So these are people that have
17:50
experienced the real world impacts of what happens when
17:53
leftist authoritarianism takes over at age 1413, fourteen, 15
17:58
years old. And so they get it.
18:00
The light bulb is going off much earlier in life.
18:02
I don't like being told what to do.
18:04
I don't like being locked in my room.
18:06
I don't like being indoctrinated into thinking I'm actually a boy
18:09
when really I want to celebrate the fact that I'm a girl.
18:12
And I'm really grateful for that because when these horrible
18:15
economic situations or mental health crises end up manifesting
18:19
throughout our entire lifetime, I mean, Gen.
18:22
Z has been the mental health crisis generation our entire
18:25
existence, we can recognize where that's coming from.
18:28
And when things hit a really, really, really low point, I
18:32
would say probably in 2021, right in the era of Kovid for
18:36
Gen. Z, it was a rock bottom, wake up
18:39
light bulb realization for us that we have our destiny in our
18:42
hands if we have the courage to seize it.
18:45
In 2021, one in three teenage girls, according to the CDC,
18:49
seriously contemplated taking her own life. 33% of of
18:55
Generation Z young women. Because genuinely, that was
18:58
looked at as a better alternative to how our country
19:01
and our culture were playing out before our very eyes.
19:04
And it's hard to blame them when it's already tough being a
19:06
teenage girl. But every piece of messaging and
19:09
culture was telling you you don't even need to be a girl
19:11
anymore, let's just chop off your body parts and chemically
19:14
castrate you and you'll feel a lot better.
19:16
Turns out, spoiler alert, that didn't work out very well.
19:20
And so I think we're experiencing the need for a
19:22
turning point and the need to right the ship so much earlier
19:25
in life that the wake up light bulb moment doesn't need to
19:28
happen in our late 20s or early 30s.
19:31
It's happening right now in our teenage, adolescent and young
19:33
20s years. So you have the book.
19:36
I think it's The Anxious Generation by Jonathan Height
19:39
and his whole, the theory is that, you know, his whole thesis
19:43
is that it's the smartphone, it's social media that's making
19:47
people depressed and suicidal and anxious.
19:50
And we need to eliminate that for younger people because it's
19:53
so addictive and it's so fake, that whole world of social media
19:57
and the phone. And then you have Bad Therapy by
20:01
Abigail Schreyer and I know you're familiar with her and her
20:04
theory. Her thesis is, well, it's not as
20:06
much as it is the smartphone, although that does have an
20:08
impact. But it's actually the way that
20:11
we are medicalizing common normal angst that happens or,
20:16
you know, hyperactivity that little boys have when they're
20:19
young. And then the institutions that
20:21
we push kids through, especially our school system, and that it's
20:25
not actually designed for their flourishing.
20:27
And so they end up getting. Medicated because they have
20:29
these behavioral problems and so we're basically just medicating
20:33
everything. So what what do you think?
20:35
I mean, do you think? I mean, there's, I think truth
20:37
to both of those theories. What do you think about those
20:40
theories? And, you know, the reality is a
20:42
lot of young people who I think are getting red pilled, it's
20:46
because of media, it's because of social media.
20:49
They're not learning conservative values in the
20:51
school system. The school system's pretty
20:53
dominantly pushing liberal ideologies.
20:57
So they're getting it from another source.
20:58
And I would say independent media, your voice, so many of
21:01
these other powerful voices has an impact.
21:03
But, you know, Jonathan Haidt would say, well, that's actually
21:05
leading and increasing the mental health, you know,
21:08
problems because they're spending too much time online.
21:11
How do you what do you make of all of that?
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I want to come back to social media because I am a bit of a
22:14
social media apologist. I am biased as a content creator
22:18
in what we can achieve in changing culture.
22:20
But I do think there's a whole lot of truth to Abigail Shire's
22:23
position here that not to black pill anyone and make you feel
22:26
doomsday about the whole thing because we're riding the ship in
22:29
real time with Donald Trump being elected as president here.
22:32
There has been this pipeline of destruction that really makes
22:36
you dependent upon the government, upon our
22:38
institutions, upon the Pharmaceutical industry,
22:40
etcetera, for the last several decades in America.
22:43
And if you go back and you study American history, not from what
22:46
they teach you in school, but from independent research in the
22:49
last several years, it's no surprise why the American
22:53
Communist Party 60 years ago read into the Congressional
22:57
Record their goals to take down the United States of America and
23:00
turn US essentially into a communist state.
23:03
And a lot of these goals were to take over the education system,
23:06
to take over medical facilities, to make sure we disincentivize
23:10
the growth of the family and try to split families apart.
23:13
And so everything that you're seeing with kids being put
23:15
through this pipeline of that's not normal when you want to play
23:19
outside as a kid and you're now medicated for that, for ADHD
23:23
starting at a very young age. Then all of a sudden you start
23:26
getting bad grades because you're struggling with your
23:28
mental health in the school system that sets you up for
23:31
increased dependency moving forward.
23:33
And you watch this pipeline work from childhood to adulthood.
23:37
I think people for the first time in this election cycle are
23:40
really waking up to that cycle of dependence and why we
23:44
desperately need to break it. And we're going to break it in
23:47
numerous different ways in 2025. I'm incredibly optimistic as a
23:52
scientist by education myself with RFK is plans to
23:56
dramatically reform the Food and Drug Administration and the
23:59
National Institutes of Health because that's going to impact
24:02
our medical schools, our Pharmaceutical industry, how
24:05
doctors offices are operating, and so, so, so much more that I
24:08
don't think people quite are aware of quite yet.
24:10
But it's going to really be a seismic shift for our country.
24:13
Getting rid of the Department of Education, believe it or not, is
24:17
not synonymous with stopping the education of children.
24:20
It's actually returning real education down to the local and
24:24
state level rather than creating these pipelines of
24:27
indoctrination at the federal level we've seen for the last
24:29
several decades and resurrecting the idea of more personalized
24:33
education, kind of like a one room schoolhouse, if you will,
24:36
by incentivizing homeschooling. So there's a lot of
24:39
opportunities for us to break that cycle.
24:41
But I do think people were red pilled, black pilled, eyes
24:44
opened, aware for the first time that that's how bad things have
24:48
gotten in the last several months on the social media
24:51
front. Of course, you can make the
24:52
argument based on all kinds of peer reviewed studies that
24:55
spending too much time on a screen makes you depressed.
24:58
It's why we all remind people to go touch grass in the content
25:01
creator community so that you're not constantly, perpetually
25:04
looking at a screen. But I really believe that social
25:07
media, like anything else, is just a tool at the end of the
25:10
day. It can be used for very, very
25:12
good or very, very bad. And there are certainly
25:15
obstacles in the way of that with algorithm manipulation and
25:19
shadow banning and mass censorship.
25:21
But for the most part, if you are committed to navigating that
25:25
system, you have an opportunity to go so far more viral as one
25:30
person telling the truth than entire networks with
25:34
multibillion dollar budgets. MSNBC, for example, is set to go
25:38
on sale this week because their ratings are in the absolute tank
25:42
and they're only getting about 60,000 viewers per day right now
25:46
based on their most up to date numbers.
25:49
If I don't get 100,000 views on an Instagram video, I consider
25:52
that a really, really bad day. Like, something is actually
25:55
wrong with the algorithm. And we're reaching, you know, 50
25:58
million people per month house inhabit.
26:00
Jessica Krauss, who's amazing, just announced she reached a
26:03
billion views in the last month on Instagram alone.
26:07
So we're watching this shift happen to change people's minds.
26:11
And I have no doubt in my mind that the work of Charlie Kirk,
26:14
of Brett Cooper, of Kristin Hawkins reaching Gen.
26:17
Z on platforms like Instagram and Tiktok is probably what
26:21
saved this election. Do you think that the
26:25
traditional legacy media, I mean, look at what happened with
26:28
Kamala's campaign again, She literally hired Beyoncé.
26:32
She hired all of these entertainers.
26:35
She got Taylor Swift's endorsement.
26:36
I don't know if she hired her, but she did get her endorsement.
26:39
And I think they were counting on this to work for them.
26:41
I think they're counting on this to like, move people.
26:44
And it's like that's not how people are influenced anymore.
26:48
No, particularly young women. And nobody's really talking
26:51
about that in the aftermath of the devastating Kamala Harris
26:55
campaign theory and strategy of these celebrity endorsements,
26:59
not only did they hire them, they paid them 10s of millions
27:02
of dollars thinking that was going to win over young women
27:05
who worship Taylor Swift and who love listening to Beyoncé.
27:08
But really, in the age of TikTok, especially since 2020,
27:12
young women are really gravitated towards content
27:15
creators that are just real people today that are truly
27:18
authentic. That sit there with no makeup
27:20
on, crying in their car on a really bad day or getting ready
27:24
and putting their outfit on at the beginning of the day.
27:26
Talking about their struggles and what they're overcoming in
27:28
life. And sort of letting you into
27:30
this personal aspect of who you are rather than the glossy,
27:34
gazillion dollar celebrity airbrushed version of fame that
27:38
I think the millennial generation was quite used to.
27:41
There's a reason that the biggest influencers on the face
27:43
of the planet today typically have their hair wet and they're
27:46
doing Get Ready With Me videos and they're getting 10s of
27:49
millions of followers on these platforms because they're just
27:52
real people. And I love that about Gen.
27:54
Z. Do you think there are also more
27:56
Gen. Z influencers?
27:59
I mean, there are, you mentioned a few, but I think there's also
28:02
this maybe space that they feel they can create or be maybe
28:06
counter a counter voice a contrarian.
28:09
And so there's more of this opportunity now for people to
28:12
have the not woke view that everybody has it so baked in and
28:17
that actually helps set them apart.
28:18
And now they have this opportunity to reach more people
28:21
this way. How much do you think that plays
28:22
into it? Oh, it's, it's absolutely
28:25
massive. It cannot be overstated the
28:27
importance of the media infrastructure that the right
28:30
has built on platforms like Instagram and YouTube and TikTok
28:34
and Facebook over the past several years.
28:36
You know, everybody used to laugh at conservative content
28:40
creators. And maybe sometimes it is a bit
28:42
overwhelmingly political. It's why I've transitioned my
28:45
content to be more culturally focused in the last several
28:48
years. But let's not forget there is no
28:51
such infrastructure on the left. In this last election cycle.
28:55
They had to pay celebrity endorsements for millions of
28:57
dollars or were trying to desperately recruit any content
29:01
creator under the sun. Even if they never talked about
29:04
politics. Offering to pay people like
29:06
$50,000 just to go to a Kamala Harris rally and post about it.
29:11
Even if you never voted for her, never have any sort of
29:13
allegiance to the Democrat Party.
29:16
And amazingly, TikTok influencers ended up sharing
29:18
these stories to be transparent and authentic with their
29:21
audience. But there isn't that sense of a
29:24
movement with young liberals and young Democrats.
29:27
I think just because it's not that cool, right?
29:30
It's not edgy or punk rock to be a young liberal.
29:33
Liberals own the entire media infrastructure from Hollywood
29:37
and entertainment, and you're to the news.
29:39
And you're also a perpetual victim, which gets really
29:42
exhausting eventually. I think that's what you
29:44
mentioned at the beginning, you know, woke ISM is dead.
29:46
And I think, you know, woke ISM can be incredibly powerful for
29:49
the first go of it. It's like, OK, we're victims and
29:52
everybody, this is an institutional, you know,
29:54
oppression. And there's a sort of, you know,
29:56
the oppression Olympics happening and there are these
29:58
horrible bigoted peoples or infrastructures that are hurting
30:01
us. And you can kind of like do that
30:03
and like scream about it for a little while.
30:05
And then after doing that for a year, 2 years, three years, five
30:08
years, you're burnt out. You're really burnt out because
30:12
you haven't persuaded everyone to believe you're a victim.
30:14
And then the ones that you have persuaded that you're still a
30:16
victim, like there's no heroes arc for you to like not be a
30:19
victim anymore. Because if you're not a victim
30:21
anymore, then you lose your audience, you lose your whole
30:23
platform. So it just, it's exhausting.
30:26
And I think a lot of people, including content creators to be
30:30
the victim perpetually in their content or like to have the
30:32
victim narrative be the driving force of their content.
30:35
It's not fun, it's not entertaining.
30:37
It doesn't last a long time. And so I've actually seen a lot
30:40
of content creators alongside becoming conservative and, you
30:43
know, embracing traditional values, they're also just not
30:47
doing it. You know, they're not they're
30:48
not going to go. You had a lot of content
30:50
creators that maybe in another generation they would have come
30:54
out for the Democrat candidate or they would have been more
30:58
confident talking about how they're liberal.
31:00
And now it's like not fun or cool to be liberal.
31:04
And so if maybe if they are deep down they're not sharing it
31:06
because they don't, they know it's not really going to buy
31:09
them Browning points with their following necessarily.
31:11
And so we're actually, we see this crazy movement of this
31:14
disincentivizing of liberal content creators, including
31:18
young ones, to make liberalism part of their content.
31:22
And I think that's really going to bode well for future, you
31:27
know, generations because now you're it's less cool to be far
31:31
left, honestly. It's cringy, it's it's cringy to
31:35
be far left. And the few content creators,
31:37
especially within Gen. Z that are these overwhelming
31:40
Liberal Democrat apologists, they're memes now.
31:43
Like we make fun of them every single day on the Internet
31:46
because it's hysterically pathetic how much you're trying
31:49
to pander to the left instead of just taking ownership for your
31:52
life. There was only a few names
31:54
really that came to the surface for young liberal influencers
31:57
this last election cycle, mostly men, which I found really
32:00
interesting. Harry Sisson and we saw Dean and
32:03
all the all these young people trying to say, oh, it's cool to
32:05
be a young liberal. And yet they were constantly
32:08
made fun of all over social media for the last six months.
32:12
And the biggest opportunity I see to continue shifting the
32:15
minds of young women in the wake of this election has also come
32:19
from social media with the very few, but very, very loud number
32:24
of mostly millennial women who are now embracing the 4B
32:28
movement after Donald Trump has won this election, which
32:31
originally in South Korea, and it originates from a Korean
32:35
word, is where the letter B comes from.
32:37
But basically, the four pillars are we're not going to have sex
32:39
with men anymore. We're not romantically dating
32:42
men anymore. We will not get married to men,
32:44
and we will not have children with men.
32:46
So essentially, we'll just be voluntarily celibate, which kind
32:49
of was the whole point the entire time, believe it or not.
32:52
Like, if you don't want to get pregnant, just don't have sex.
32:55
Bingo. Fascinating information.
32:57
But these women are going ballistic, shaving their heads
33:00
on TikTok and scheduling themselves for voluntary
33:03
hysterectomies, divorcing their husbands of like 1020 years.
33:08
And Gen. Z women are looking at this and
33:10
crying, laughing as a joke. Because there's no way people
33:14
are this deranged or bought into these narratives or constantly
33:18
poisoned by the propaganda of the media.
33:21
And the fact that I see so many people reacting to this in
33:24
laughter and humor and saying that's ridiculous, I have no
33:27
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34:34
Yeah, it does. It makes me sad too for those
34:36
women because what a miserable way to live.
34:39
But my hope is as again, real life experience, lived
34:43
experience has that way of helping people wake up to common
34:46
sense. You know, the consequences of
34:48
your actions do play out in real life and then you have to deal
34:51
with those consequences that might make you rethink the way
34:53
you're living your life. My hope is that those women, and
34:56
again, I don't know how many of those women there are.
34:58
I know like it was a big viral thing in the last week, the
35:00
whole 4B movement and one TikTok video of one very unhappy woman
35:05
can go viral and make it seem like there's millions of these
35:07
women out there. I think it's a pretty small
35:09
group of them. And I think they're, they're
35:11
further sidelining themselves, like they're further moving
35:15
themselves out of a place of any kind of meaningful cultural
35:17
influence and any kind of meaningful, I think future
35:20
political influence. Because the future I think
35:23
belongs to the people that are doing the work, not just of
35:25
content creation and education, all of that, but most
35:28
importantly, doing the work of creating new institutions and
35:30
raising families. I mean, the future belongs to
35:33
children who, who is raising those kids?
35:36
And if you have 10 of them and you're maybe homeschooling them
35:39
or they're going to that classical, you know, Christian
35:41
Catholic Academy and they're really being trained and, you
35:44
know, an understanding of Western civilization and what
35:47
makes us great and justice and all these things.
35:49
That's going to make a huge impact.
35:51
Not felt today, but felt 1020, thirty years from now.
35:56
So I'm so excited because the things you're talking about, the
35:58
trends that we are seeing today, they're going to grow, I think
36:02
financially as years go by because the people doing the
36:05
hard work today of building the schools, building the new
36:07
businesses, getting out of bed in the morning, raising the
36:10
family, those are the people to whom the future belongs.
36:14
And those are good people. Those are good people doing that
36:17
stuff. If you just do the basic math,
36:20
everybody's been reporting in the last week or so that liberal
36:23
women are swearing off sex because they're so terrified if
36:26
they become pregnant they will literally die in Trump's
36:29
America. But young conservative women are
36:31
probably going to experience the next baby boom, which I find
36:34
fascinating because the reason baby boomers are even called
36:37
that as a generation was because America was in such a period of
36:41
prosperity that everyone wanted to share that with a new
36:44
generation. And I think that is exactly
36:46
what's happening come 2025 and beyond.
36:49
So mathematically, I have some really good feelings about the
36:52
makeup and demographics of the future with these young
36:56
conservative families coming to fruition.
36:58
And I think the same will continue to manifest even in
37:01
these very controversial issues that people didn't see a lot of
37:04
hope for. For example, abortion.
37:06
You know, everybody was believing to the bone that young
37:10
women in America today would all unanimously vote to support
37:14
Kamala Harris's radical abortion agenda or any abortion ballot
37:18
initiative across the country. And you saw some states shy away
37:22
from talking about that and telling the truth even when it's
37:25
difficult to hear. And that ended up backfiring.
37:28
Look at Arizona, for example, where Donald Trump did secure
37:31
the Electoral College votes there in Arizona, but
37:34
overwhelmingly that they voted to enshrine late term abortion
37:37
in their state's constitution and state laws.
37:40
But contrast that with states like Florida and Nebraska and
37:43
South Dakota. I live in Florida now.
37:45
I moved here about a year and a half ago and everyone was
37:48
convinced Amendment 4 was going to pass with flying colors.
37:52
Every commercial on TV, at the gym, every time there was a
37:55
sports game on every bumper sticker, Everything Everywhere
37:58
was Amendment four. Amendment 4, which if you're not
38:01
familiar or you're not from Florida, essentially would have
38:03
constitutionally enshrined late term abortion in our state.
38:07
It failed. And it failed because people
38:09
were bold enough to do the hard work, to say the hard thing, to
38:13
speak the truth in love up to our governor's mansion where Ron
38:16
De Santis was willing to say, you know, this just isn't what
38:19
we do. If we want a better future, if
38:21
we want to support families. This isn't who we are.
38:24
And therefore you saw those amendments fail.
38:27
You saw people protect life. And I think these controversial
38:30
ideas are just like the controversy of wanting to get
38:33
married and have a family to begin with, in a culture and
38:36
trend where that's not necessarily the hot thing to do
38:39
right now. But when people are willing to
38:41
stand up and do the right thing, courage is contagious.
38:44
Yeah, I mean, in Florida they literally lit $120 million on
38:48
fire that that's what the pro abortion side spent quite
38:50
literally 120, which ironically could.
38:52
Have been used to fund free prenatal care.
38:55
I don't know, just putting that out.
38:56
Sad thought, sad thought is about and same with Missouri.
38:59
I mean they won by two percentage points in Missouri
39:02
the the pro abortion side. So that was a horrible, horrible
39:05
loss by the pro-life side, but they outspent the pro-life side
39:09
over 10 to 1. So you see these crazy amounts
39:12
of money that the abortion side has to spend.
39:15
I mean, that was Kamala Harris's campaign, right?
39:16
Let's spend a crazy. I think she spent a billion
39:18
dollars to try to get the presidency.
39:21
She failed. She lit a billion dollars on
39:24
fire. And the strategies that they're
39:26
employing, they might work in a few percentage points like they
39:28
they did work in Missouri. That's a heartbreak.
39:30
We got to fight to take back that lost ground.
39:33
That is a reality. The amount that they're winning
39:36
by is a few percentage points and they're winning that with
39:39
10s of millions of dollars more than their opposition, than the
39:42
pro-life side of spending. So I think that's actually a
39:44
really important part of interpreting those losses and
39:47
those wins because we won in Florida spending it was less
39:51
than $20 million and the pro abortion side spent over $100
39:55
million. So that that has all tells me
39:58
that people don't love killing babies.
40:00
They don't love abortion as much as the media is telling them to.
40:03
They just don't. I mean, it's not as baked in,
40:05
thankfully, as it might be. Now, one thing I want to ask you
40:09
about Isabel was just this administration and your your
40:11
sense of it, because obviously. You know, and I think many of us
40:16
have worked were upset about this.
40:17
This is a problem. President Trump, he took
40:20
pro-life out of the Republican Party platform.
40:23
A lot of people say, well, that doesn't matter the platform.
40:25
No one reads it anyways. But it does impact the posture
40:28
of politicians, not just at the federal level, but down ticket.
40:31
And then President Trump won on this, you know, semi pro-choice
40:34
campaign. I mean, he said I support
40:36
abortion in these cases and I'm not going to, you know, touch
40:38
abortion restrictions in this way.
40:40
And so that was part of his campaign.
40:42
And then you have some of the folks that maybe be really
40:44
strong in other areas who he's surrounding himself with, like
40:47
RFK you mentioned, like Tulsi Gabbard, again, very talented
40:50
people. But you see their support of
40:52
abortion and their support, you know, of, you know, gay
40:56
marriage, LBGTQ causes. You see that more than your your
41:00
historical traditional conservative or Republican.
41:03
I mean, they're not conservatives right now.
41:05
I think having a big coalition in order to bring unity back,
41:09
there's value to that. But we can't compromise on these
41:12
crucial social issues that impact the future of children
41:16
and generations. I am hopeful that, again, the
41:19
groundswell is increasingly conservative, but those are real
41:22
things to navigate with this administration and with the
41:24
future of Republican politics, Right?
41:27
So what is your view on all of that?
41:28
And what do you think the role is of content creators in an era
41:33
of Trump where there's a lot of opportunity, there's a lot of
41:35
hope, but there are also these challenges that we're facing.
41:39
I certainly was not quiet about my moments of disappointment
41:43
throughout the Trump campaign. This time around, when it came
41:46
to compromising on these really important issues, I spoke very
41:49
candidly about IVF and abortion policy and everything in
41:53
between. And so I think it's important
41:55
that we continue doing the work to tell the truth on these
41:58
things. That being said, I think in this
42:00
election, there was a really interesting conversation
42:03
happening inside of the pro-life movement, which generally is a
42:07
bit of a bubble. And I know we live in that
42:08
bubble and we talk in that bubble every day, but it's not
42:11
generally where the heads of everyone else in our country is
42:13
at. But I was hearing a whole lot of
42:14
people say they felt more comfortable sitting this
42:16
election out because they didn't feel like there was a true
42:19
pro-life candidate on the ballot.
42:21
And that's really the only issue that they care about.
42:24
And we were at risk of losing millions upon millions of votes,
42:28
particularly from inside of the church, which I found
42:31
fascinating. As we know, obviously, it ended
42:34
up working out great that Donald Trump won this election.
42:36
And I think that's going to lead to a whole lot of pro-life wins
42:40
across the country, even if that's not a hallmark policy of
42:43
his particular administration this time around.
42:46
I mean, Donald Trump was never particularly a massive pro-life
42:50
champion even in 2016, but he did create the pathway and is
42:54
directly responsible for the pathway to the biggest pro-life
42:57
win in 50 years in our country in which 10s of thousands of
43:01
babies are saved every single day.
43:04
Because Roe V. Wade was able to be overturned.
43:06
Bad constitutional law was thrown in the trash the the
43:10
trash pile of history there, which I'm incredibly grateful
43:13
for. So I do think there's
43:14
opportunities from a policy perspective to partner with
43:17
people who don't necessarily share your exact worldview on
43:21
your deepest held personal convictions, whether those be
43:24
secular or religious or anything in between.
43:27
I obviously have of my religious background from the Catholic
43:30
Church form all of my particular political agendas and policies
43:34
that I hold near and dear to my heart, but I'm looking forward
43:37
to this coalition government being able to pave pathways for
43:40
those wins to happen. Had Kamala Harris been elected
43:43
President of the United States, our country probably would have
43:46
institutionalized late term abortion at the federal level,
43:49
and we would be having a much, much different conversation
43:53
today. So I'll take a win where I can
43:55
get it. But this speaks really huge
43:57
volumes to the role of independent content creators in
44:00
particular because of what I do every day.
44:03
And that's zooming out from politics.
44:05
Yes, letting people fight in the arena of Capitol Hill and the
44:09
Oval Office and everywhere that that counts.
44:12
But zooming out to the cultural level, because as we know from
44:15
the late, great Andrew Breitbart, politics is
44:18
downstream from culture. And if you can change people's
44:20
day-to-day lives and their most deeply held values and their
44:23
personal relationships and how that impacts how they wake up
44:27
every day, all of a sudden you're going to see that
44:29
manifest in five, 10/15/20 years down the road in Washington DC
44:33
with legislation, with executive orders, and with who is running
44:37
for President of the United States or any other position to
44:39
begin with. So I think it's important we
44:42
continue the fight to make abortion illegal in America.
44:45
And I will keep waving that flag as high as I possibly can.
44:49
But I also want us to take this opportunity to back up and make
44:52
abortion unthinkable in America culturally.
44:56
Because if we can start there, that will manifest in
44:59
unapologetically pro-life candidates being willing to say
45:02
the hard thing and do what's. Right.
45:03
Amen to that. And that's the daily work,
45:05
right? That is the that is the daily
45:08
project. Isabel, thank you for all that
45:09
you're doing and being such a powerful voice.
45:11
Keep it up. You're crushing it.
45:13
Thank you so much for having me, Lila.
45:15
A huge thank you to our partner. EWTNEWTN is the largest
45:20
religious network, reaching millions of people with the
45:23
truth of the faith, entertainment and news.
45:26
Check them out at ewtn.com.