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SEO in 2026: How AI Overviews Changed Link Building Forever w/ Greg Heilers
Greg Heilers recounts spending nearly seven years on organic farms and conservation projects worldwide before abandoning a planned culinary internship in Rome to move to Beijing after meeting his now-wife in Guatemala, shifting from “voluntourist” nomad life to building a home and transitioning into digital work.He describes adapting to China as a foreigner, starting with English and cultural localization editing, then moving into writing and realizing he had entered the SEO content ecosystem, later specializing in offsite SEO and journalist outreach.Greg contrasts “black hat” ROI-driven…
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