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Michigan Business Beat | Eric Olmscheid Wharton Center, Details Upcoming 45th Season Economic Impact
Originally uploaded May 14, reloaded May 25th. Chris Holman welcomes back Eric Olmscheid, Executive Director, Wharton Center for Performing Arts, East Lansing, MI. With this new season lineup, how does Wharton Center contribute to the local economy in terms of tourism, spending, and business activity? Subscription packages are a big part of your model. How do they help create more predictable revenue and long-term audience engagement? You’re bringing in globally recognized talent alongside emerging artists. How does that mix help attract different audiences and expand your market reach? For…
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