Latest / OurSpace with Matt Vettese
The Story Behind INOHA's Viral Success & "This Might Be Useful"
What really happens after a song goes viral? This week on OurSpace with Matt Vettese, Gavin and Ricky from INOHA share the story behind the band's breakout success with "Seventh Heaven," the surreal moment they watched the numbers climb in real time, and how they transformed one viral reel into international touring opportunities. The conversation also explores the making of their new album, This Might Be Useful, why they completely changed their songwriting process, learning to balance creativity with the business side of being an independent band, touring alongside Good Kid, and the tracks…
The skinny
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