How Corporate Greenwashing Actually Works: Jeffrey Hollander Explains
You think your favorite "sustainable" brand actually cares about the planet? Jeffrey Hollander drops some harsh reality: most Fortune 500 companies spend 10 times more on green marketing than actual environmental action. In this episode, Alex Romano breaks down the sophisticated playbook companies use to fool us into thinking they're saving the world while they're mostly saving face. 🎯 What You'll Learn: • Why only 23% of companies with big sustainability promises actually follow through (and how to spot the 77% that don't) • The social media transparency trap that's forcing companies to get…
The skinny
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