Latest / The Law Firm Marketing Minute
What AI Search Looks for Before Recommending a Law Firm
Did you like this episode? Dislike it? 🎙️ What does AI search look for before recommending a law firm? In this episode of the Law Firm Marketing Minute, Jason Hennessey joins Danny Decker to explain how law firms can make it easier for Google and AI tools like ChatGPT to understand who they are, where they practice, and what types of cases they handle. Jason explains why strong website content, topical authority, location relevance, and reputation signals all matter when AI search is deciding which firms seem credible enough to recommend. For solo and small law firms focused on law firm SEO…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.