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When More Is Not Better: Overcoming America's Obsession with Economic Efficiency feat. Roger Martin

Economists, policy makers, and business decision makers all agree on efficiency as a goal, with more better than less and who could object? Well, it all depends, of course on how the objectives are formulated and what you are missing. That's the idea behind Roger Martin’s latest book When More Is Not Better: Overcoming America's Obsession With Economic Efficiency.Roger Martin is the former dean and current emeritus professor of strategy at the Rotman School at the University of Toronto, and the author of numerous other books, including Creating Great Choices, Getting Beyond Better And Playing…

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