Latest / Trade Sales Made Simple: For Trade, Construction & Industry Leaders
E219: 3 Mistakes You Didn’t Even Realise You’re Making, That’s Making Closing Sales Feel IMPOSSIBLE: Trade, Leadership, Sales
Why do so many trade businesses make sales harder than they need to be — even when they’re great at what they do?If you’ve ever felt frustrated by quoting endless jobs without getting enough “yeses,” this episode breaks down three simple but costly mistakes that quietly destroy close rates.Ben Wright and George Bryant unpack how communication gaps, ego-driven selling, and overwhelming customers with too much information can stall momentum, reduce trust, and make deals unnecessarily difficult to close.In this episode you'll discover:Why the “black hole” between customer communications kills…
The skinny
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