skinny.

Latest / Trade Sales Made Simple: For Trade, Construction & Industry Leaders

E71: Richard Harris on Trade Sales Leadership Strategies to Eliminate Discounting and Boost Revenue: Sales, Leadership, Trade

In episode fo Stronger Sales Teams, Ben Wright invites sales training specialist Richard Harris to explore sales strategies, emphasizing the path of the seller in enhancing the buyer's journey. Richard presents his belief that the buyer's journey does not exist; rather, it is the buyer's experience influenced by the seller's journey. This thought-provoking perspective directs the discussion towards practical sales techniques capable of significantly enhancing team effectiveness.The pair delves into essential themes including handling discount requests, the significance of grasping the buyer’s…

The skinny

The skinny isn't ready yet — notes appear once the transcript is processed.