Episode 137 - 2 Wasy to Enhance Credibility

Maximize Your Influence · May 4, 2016 · 1m

How do you overcome this lack of credibility? Here are several ideas great persuaders use to boost their credibility: 1. In this very skeptical world your prospect is looking for a weakness. If you don't give them some type of weakness (personal or product), they will assign a weakness for you. Great persuaders increase credibility by revealing an apparent weakness and turning that perceived weakness into a desired benefit. 2. Credibility is enhanced by every minute of preparation. Great persuaders never "wing it" or leave anything to chance. If your audience ever feels you should know the…