What Last Year’s Numbers Are Telling You

Auction is Action with U in it! · Jan 23, 2026 · 5m

Before you plan this year’s gala, auction, or fundraising event, there’s one step most organizations skip—and it costs them real money.In this episode of Auction Is Action, Bobby D. breaks down how to review last year’s revenue the right way so you can stop guessing and start planning with confidence. This isn’t about spreadsheets or shame. It’s about clarity, patterns, and making smarter decisions before you set goals for the year ahead.You’ll learn:Which revenue numbers actually matterHow to identify what truly drove giving at your last eventWhy missing a goal is data, not failureHow to use…