Marketing to your niche media.

Leading Leaders Podcast with J Loren Norris · Jun 28, 2019 · 7m

Niche marketing is a daunting task. What is my niche? How do I reach them? How do I build know, like and trust with them? Who do you like to do business with? My guess is your reflexive answer is “people who have money to pay me for what I do!!” That is likely true, but wouldn’t you also agree, there are certain types of people you so enjoy working with you would almost be willing to serve them for 1/2 the price? Would you also agree you have had customers you would like to charge 500x the regular price just so they won’t call you again? No payment is worth the headache some customers bring…