Episode 150 - Stop Selling For Your Competition

Maximize Your Influence · Aug 3, 2016 · 1m

Have you ever felt like you put in a bunch of work only to pave the way for your competitor? Many persuaders inadvertently do this only to find out too late that they lost the deal. The key to avoiding this is generating genuine scarcity. To create genuine scarcity, make sure you have as much of the following in place: 1. Deadlines. Give your prospects a deadline or a point of no return. We all operate on deadlines in our personal lives and in our businesses. Deadlines are what cause us to take action. If there is no immediate reason to take action now, we won't. Many people don't pay their…