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This LinkedIn Strategy Gets Clients Without Ads | Louis Swart

Abi Asija sits down with Louis Swart, founder of Ironbrij, a virtual assistant agency helping coaches and small businesses scale through offshore teams and AI-supported systems. The conversation explores how his business is structured across multiple countries, why AI uncertainty is affecting buyer confidence, and how he is evolving from a VA arbitrage model into software and AI product development.Key Insight: The biggest shift in the VA industry is not just cost savings through offshore talent, but the uncertainty created by AI tools and the need to reposition services around outcomes…

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