Andrea Jain, "Peace Love Yoga: The Politics of Global Spirituality" (Oxford UP, 2020)

In Conversation: An OUP Podcast · Nov 25, 2020 · 39m

In Peace Love Yoga: The Politics of Global Spirituality (Oxford University Press, 2020), Andrea Jain examines the interconnectedness between global spirituality and neoliberal capitalism through an examination of the global yoga and self-care industries. Building off her work in Selling Yoga: From Counterculture to Pop Culture (Oxford University Press, 2014), Jain examines how spiritual industries and corporations impart neoliberal spirituality, which she contends is a central component of neoliberal capitalism. In broader terms, Jain’s examination of neoliberal spirituality, and yoga more…