Latest / The Steve Harvey Morning Show / Sherrell Dorsey, Founder and CEO of The Plug, a digital news platform that covers Black innovation

Transcript

Sherrell Dorsey, Founder and CEO of The Plug, a digital news platform that covers Black innovation · The Steve Harvey Morning Show

• 0:00
  Speaker 1: Likes to ship. Now it's time to hear from my man,
• 0:03
  Speaker 1: Rashan McDonald money Making Conversations. Here we come. Welcome to
• 0:07
  Speaker 1: money Making Conversations. I am your host, ras Sean McDonald.
• 0:10
  Speaker 1: It is important to understand that everybody travels a different
• 0:13
  Speaker 1: path to success. That's because your brand is different and
• 0:16
  Speaker 1: the challenge you're facing your life will be different. We
• 0:18
  Speaker 1: live from different parts of the country, talk to different people,
• 0:21
  Speaker 1: different levels of education. So stop reading to other people's
• 0:24
  Speaker 1: success story and start writing your own now. I say
• 0:26
  Speaker 1: that honestly because you can't be motivated by that success
• 0:30
  Speaker 1: and a lot of people are. But there are different people.
• 0:32
  Speaker 1: They have different talents, they have different ways they've gotten
• 0:35
  Speaker 1: to that journey. Because your stories can't offer you a
• 0:37
  Speaker 1: different direction for you to be successful. And remember this
• 0:40
  Speaker 1: is about your planning and your committed effort that makes
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  Speaker 1: you successful. My next guest is Sharrelle Dorsey. She's the
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  Speaker 1: founder and CEO of the Plug, a digital news and
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  Speaker 1: insights platform covering the black innovative community innovations community, I
• 0:55
  Speaker 1: should say her work has been featured in Vice, The
• 0:57
  Speaker 1: Washington Post, and more. Sharille has been contributing edge to
• 1:01
  Speaker 1: for notable publications like Columbia Journalism Review, Fast Company, Black Enterprise,
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  Speaker 1: and others. The Plug and Word have partnered to highlight
• 1:08
  Speaker 1: black tech and innovative innovations within the Philadelphia community by
• 1:12
  Speaker 1: pulling together their resources to create greater impact through storytelling.
• 1:16
  Speaker 1: Please work with the money making conversations Shale Dorsey, How
• 1:19
  Speaker 1: you doing this? Dorsey? Hi? Thank you so much for
• 1:23
  Speaker 1: having me or So. It's such a pleasure to be
• 1:26
  Speaker 1: um here with you today and being part of this conversation.
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  Speaker 1: I'm really excited about the work that we're doing in Philadelphia.
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  Speaker 1: So what does that work? So let's go and get
• 1:34
  Speaker 1: down to the heart of the matter. Because I hear
• 1:36
  Speaker 1: the word storytelling, you know, storytelling and the era of
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  Speaker 1: the pandemic and the financial crisis Black people and the
• 1:43
  Speaker 1: financial gap is getting further and further apart. What is
• 1:47
  Speaker 1: hbc US finally being recognized for their contribution. That's the
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  Speaker 1: one positive thing has come out of What do you
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  Speaker 1: say storytelling? What do you what do you mean when
• 1:55
  Speaker 1: you say that? Absolutely so, the way in which we
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  Speaker 1: tell story is about who it is that we are
• 2:01
  Speaker 1: and how we contribute specifically to society matters right. For
• 2:06
  Speaker 1: too long we've seen innovation and genius only look like
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  Speaker 1: one archetype. Right. We talk about the Bill Gates, the
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  Speaker 1: Mark Zuckerberg's, we talk about the Elon Musks, but you
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  Speaker 1: rarely see the conversations about folks that come from communities
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  Speaker 1: that look like ours being genius and what they've produced
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  Speaker 1: and created and what they also lead within their communities
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  Speaker 1: and how that particular impact UM is really changing the
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  Speaker 1: paradigm for so many of us. And so you know,
• 2:35
  Speaker 1: I have the privilege through the Plug, which is a
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  Speaker 1: UM digital subscription based in insights news platform, we cover
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  Speaker 1: the black innovation economy across the country. And this year
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  Speaker 1: we have the privilege of receiving a grant from the
• 2:48
  Speaker 1: Olympus Institute, UM and some community partners to work in
• 2:51
  Speaker 1: collaboration with Word Radio and Philadelphia to cover what does
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  Speaker 1: black and brown innovation look like on the ground, especially
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  Speaker 1: amid such a tumultuous time as COVID nineteen. And we
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  Speaker 1: know that black businesses disproportionately have been the most affected UM,
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  Speaker 1: just as black people have from a healthcare standpoint, and
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  Speaker 1: so UM as we look at the storytelling conversation UM
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  Speaker 1: ensuring that we are covering the highest millows of this
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  Speaker 1: and how it affects our communities is super super critical,
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  Speaker 1: um right now, and also as we look toward a
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  Speaker 1: new year with you know, new administration and new needs
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  Speaker 1: from a policy perspective. You know, it's really interesting that
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  Speaker 1: because the names you mentioned earlier, you know, Elon Musk
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  Speaker 1: and uh Zuckenberg and Bill Gates, well the top five
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  Speaker 1: richest people in the world. And I look at insight
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  Speaker 1: and information sometimes, UM, I think black news has been diversified,
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  Speaker 1: or maybe it's not as clean as it was when
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  Speaker 1: I was growing I grew up in Jet magazine. I
• 3:52
  Speaker 1: grew up on the ebony, you know, and so this
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  Speaker 1: is truly you know, the black storytelling. You know, they
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  Speaker 1: told us who the Black Tops ten songs, the Black
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  Speaker 1: ten Top ten TV shows? I knew everything. And so
• 4:05
  Speaker 1: is there is diversity too much? Or do we need
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  Speaker 1: to get narrow the information based sometimes to be able
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  Speaker 1: to get the true information and success stories of Black Americans.
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  Speaker 1: I think that we need nuance in all cases and
• 4:20
  Speaker 1: places and spaces. You know, black folks are not a monolith.
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  Speaker 1: I think we share so many similar challenges because you know,
• 4:28
  Speaker 1: good old fashioned American history has has shown us some
• 4:32
  Speaker 1: of the tools and tactics that have been used against us,
• 4:35
  Speaker 1: whether it was redlining our communities, not providing adequate transportation
• 4:39
  Speaker 1: options or food, um access options. A lot of our cities,
• 4:44
  Speaker 1: from you know, Seattle, you know, where I'm from originally,
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  Speaker 1: to you know, Kansas City, to you know, Tallahassee, Florida.
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  Speaker 1: I mean, we've all experienced the same levels of what
• 4:55
  Speaker 1: systemic racism has done to our communities, our schools, our
• 4:58
  Speaker 1: health care centers, um, all of those things. And so
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  Speaker 1: we have that shared experience of what you know, discriminatory
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  Speaker 1: systems have done to limit genius and limit innovation. Um.
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  Speaker 1: But but when we look very closely, we still see
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  Speaker 1: that there are so many great pockets of genius and
• 5:18
  Speaker 1: people who have survived from the worst of the atrocities
• 5:22
  Speaker 1: of American racism, and that place such a tremendous factor
• 5:27
  Speaker 1: in terms of where we are today, particularly as we
• 5:30
  Speaker 1: are battling you know, one of the most distinctive moments
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  Speaker 1: in our time from a public health standpoint, and then
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  Speaker 1: also from an economic one as well. Um. You know,
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  Speaker 1: and and you know, a decade ago, I was graduating
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  Speaker 1: from college in the height of a recession, you know,
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  Speaker 1: and now when we look at home ownership rates amongst
• 5:50
  Speaker 1: amongst black folks in this country, we see a tremendous decline.
• 5:54
  Speaker 1: We see the shift of in the growth of the
• 5:56
  Speaker 1: way of the racial wealth gap in terms of you know,
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  Speaker 1: things really moving backwards. And so I love to talk
• 6:03
  Speaker 1: about what innovation looks like in our communities and the
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  Speaker 1: opportunities that exists, be that making investments in entrepreneurs who
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  Speaker 1: are building high growth tech companies and the companies that
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  Speaker 1: are going to drive the future. Um, I think that
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  Speaker 1: you know, there's there's just plenty of opportunity here to
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  Speaker 1: take a look at all the dimensions in which black
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  Speaker 1: and brown folks live and work and play and finding
• 6:25
  Speaker 1: ways to help people connect the dots and synthesize. Here
• 6:29
  Speaker 1: are the movers and the shakers. Here the opportunities that
• 6:33
  Speaker 1: we are really examining from a city by cities perspective
• 6:37
  Speaker 1: to also ensure that, okay, are black and brown folks
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  Speaker 1: and the majority is they call majority minority city getting
• 6:44
  Speaker 1: their fair share of support considering all of the other
• 6:47
  Speaker 1: challenges that are up against us. Why did you choose
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  Speaker 1: the city of Philadelphia? Philadelphia for for a number of reasons,
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  Speaker 1: super interesting city, to me family there. My family really
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  Speaker 1: originates out of battle you said, Seattle earlier, now in Atlanta,
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  Speaker 1: and now in Philadelphia. So you got the coast in
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  Speaker 1: the South lockdown. Yeah, I've got a locked down. I
• 7:14
  Speaker 1: got locked down. My grandparents left to the South, moved
• 7:17
  Speaker 1: to Detroit, you know, in the fifties and sixties, and
• 7:21
  Speaker 1: my grandfather ended up going to Bowing in the seventies.
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  Speaker 1: He got recruited to go work for Boeing. So most
• 7:27
  Speaker 1: black folks that ended up in Seattle got there because
• 7:30
  Speaker 1: of companies like Boeing Um. And so that's my grandfather.
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  Speaker 1: You know. My grandfather left Detroit, you know, after he
• 7:37
  Speaker 1: came back from the military, and and that's how that's
• 7:39
  Speaker 1: how he ended up in Seattle. And his sister went
• 7:42
  Speaker 1: over to Philadelphia, got married and moved to Philadelphia. So
• 7:45
  Speaker 1: I grew up going back and forth to those cities.
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  Speaker 1: But having such a deep, rich history in Philadelphia is
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  Speaker 1: one of the top rising tuck hubs in the country.
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  Speaker 1: It's also one of the majority black right in the
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  Speaker 1: state of Pennsylvania, highly populated with black and Latin X
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  Speaker 1: people in communities who are are slowly starting to be
• 8:05
  Speaker 1: pushed out right of the very city that um that
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  Speaker 1: that decided not to make the necessary investments to ensure
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  Speaker 1: that these crapo folks got to participate in what we
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  Speaker 1: call the innovation economy, so really preparing people for the
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  Speaker 1: jobs of the future, which are driven by things like
• 8:20
  Speaker 1: artificial intelligence, learning, automation, the kind of things like when
• 8:24
  Speaker 1: we go to the grocery store and you don't have
• 8:26
  Speaker 1: to go to the checkout person, you can go right
• 8:28
  Speaker 1: over there to the machine. Those kinds of things. You know,
• 8:31
  Speaker 1: we we over indexed as a people in service space businesses. UM.
• 8:35
  Speaker 1: So when we look at places like cities, cities like
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  Speaker 1: Philadelphia where you know, investors and developers come in and
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  Speaker 1: buy up the blocks and you know transform you know,
• 8:45
  Speaker 1: a community overnight into you know, very expensive housing. We've
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  Speaker 1: seen that story all across America. But we wanted to
• 8:53
  Speaker 1: make sure as Philadelphia was starting to um face its
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  Speaker 1: own economic changes, we really were take you gona look at, Okay,
• 9:00
  Speaker 1: what is the city doing to prepare these groups of
• 9:03
  Speaker 1: residents and citizens who have been there for generations? UM,
• 9:07
  Speaker 1: what are they doing to help ensure that these folks
• 9:09
  Speaker 1: also get an opportunity to get investment. We see the
• 9:12
  Speaker 1: Google Google for startups. Having invested in two companies, UM,
• 9:16
  Speaker 1: you know, black owned tech companies in the city of Philadelphia.
• 9:19
  Speaker 1: You know we're seeing UM. You know, some of the
• 9:21
  Speaker 1: administration really focus on workforce opportunities within the tech space.
• 9:25
  Speaker 1: So I think it's just an interesting case study. I
• 9:27
  Speaker 1: have just ties to the city, UM, the people itself.
• 9:30
  Speaker 1: I have family there that are still in North Philly,
• 9:32
  Speaker 1: West Philly and Germantown. UM. And so I think that
• 9:35
  Speaker 1: that city, that that Philadelphia truly is a microcosm of
• 9:38
  Speaker 1: the rest of America. Okay, when in October fifth the
• 9:40
  Speaker 1: partnership incorporate the plug host and a bi monthly segment
• 9:44
  Speaker 1: on Word every other Monday, tell us about that. So
• 9:49
  Speaker 1: we get an opportunity to talk about some of the
• 9:51
  Speaker 1: reporting that we've done, UM, particularly within the city of Philadelphia.
• 9:55
  Speaker 1: And so UM we have one one of the great
• 9:57
  Speaker 1: things that the grant allowed us to do also find
• 10:01
  Speaker 1: a local reporting fellows. So we have Hadrian Lowe Cren
• 10:05
  Speaker 1: who happens to be an undergrad at the University of Pennsylvania,
• 10:09
  Speaker 1: and UM, she's on the ground really really creating some
• 10:12
  Speaker 1: incredible reporting stories. One of her lightest pieces was on
• 10:16
  Speaker 1: how a crowdfunding campaign UM that was created by black
• 10:21
  Speaker 1: doctors who developed a consortium to provide access to COVID
• 10:26
  Speaker 1: testing for black Philadelphia ands UM. It was an incredible
• 10:29
  Speaker 1: piece that she did. So we go on live every
• 10:32
  Speaker 1: other Monday with Word to talk through these pieces and
• 10:36
  Speaker 1: these discoveries of what's going on in the community and
• 10:38
  Speaker 1: to talk about how does that fit into the scope
• 10:41
  Speaker 1: of innovation and opportunity within the city. UM. And so
• 10:44
  Speaker 1: it's just been an incredible way for us to go
• 10:46
  Speaker 1: from you know, hey, where here's a you know, a
• 10:48
  Speaker 1: thousand words to read on this to you know, those
• 10:51
  Speaker 1: who are just kind of listening into Word and want to,
• 10:54
  Speaker 1: you know, want to give a glimpse of what's going
• 10:55
  Speaker 1: on from an innovation perspective, you know, they can listen
• 10:58
  Speaker 1: to UM. They can actually listen to the stories that
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  Speaker 1: E R dot Ai. Well, you're really interesting because when
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  Speaker 1: I'm here and now, is your your version of what
• 13:02
  Speaker 1: I grew up with Black Enterprise, Ebony Jet magazine from
• 13:06
  Speaker 1: a technical standpoint, and the words you're finding where you
• 13:09
  Speaker 1: can get the truth. You know you can hear about black,
• 13:12
  Speaker 1: black leaders, black financiers, because right now the journal media
• 13:16
  Speaker 1: just wants to tell us about athletes to make a
• 13:18
  Speaker 1: lot of money. I want to tell us about entertainers
• 13:20
  Speaker 1: that will make a lot of money, box office success.
• 13:23
  Speaker 1: But when you're talking about, like you said, you was
• 13:24
  Speaker 1: able to ride off the top five financially successful men
• 13:28
  Speaker 1: in the world, I don't know who the top five
• 13:30
  Speaker 1: financially successful African Americans in the world. I should be
• 13:33
  Speaker 1: able to rattled that off. And I feel that's what
• 13:35
  Speaker 1: I would get from you. What you're what you're doing
• 13:37
  Speaker 1: with the word and the plug is being able to
• 13:39
  Speaker 1: provide at home for that information and also create conversation.
• 13:43
  Speaker 1: That's where you get the insights from correct. Absolutely absolutely,
• 13:47
  Speaker 1: and I think overall, you know, when it comes to
• 13:51
  Speaker 1: data capture of black folks, a lot of the conversations
• 13:54
  Speaker 1: have been somewhat dismal. Right, it's about lack and disparity
• 13:59
  Speaker 1: and deficits. You know. The reality is this, we know
• 14:02
  Speaker 1: that we are severely underfunded and under resource compared to
• 14:05
  Speaker 1: our white counterparts, right, they got a four hundred year
• 14:07
  Speaker 1: heads start, right, And so for us to leverage statistics
• 14:13
  Speaker 1: solely based on our relationship to whiteness, I think is
• 14:16
  Speaker 1: the quickest way for us to lose imagination about the
• 14:18
  Speaker 1: capabilities of black and brown people. And so the way
• 14:22
  Speaker 1: in which you know the plug and even through our
• 14:24
  Speaker 1: project with work, our question isn't to ask what isn't
• 14:27
  Speaker 1: is to ask what is where? Where does the opportunity
• 14:31
  Speaker 1: happen um that allows us to help train up skill
• 14:35
  Speaker 1: Reskale and provide guidance, you know, to those who want
• 14:39
  Speaker 1: to create and build a better future, particularly for for
• 14:43
  Speaker 1: people in within communities that look like them. And so
• 14:46
  Speaker 1: I think overall we have to really think through our
• 14:51
  Speaker 1: media again and what is the purpose and what is
• 14:54
  Speaker 1: the context? You know, you mentioned the early publishing days
• 14:57
  Speaker 1: of some of the black media publishers, you know, Chicago
• 15:00
  Speaker 1: of being that hub um. Kind of on a side note,
• 15:03
  Speaker 1: you know, we did a podcast series called The Clark
• 15:06
  Speaker 1: Street Project really really taking a look at um, you know,
• 15:10
  Speaker 1: looking at the associated Negro press, right and and sort
• 15:14
  Speaker 1: of those early black journalists who are covering our communities
• 15:16
  Speaker 1: and providing nuance what the black experience really looks like
• 15:19
  Speaker 1: in America. And that is so significant in in that
• 15:22
  Speaker 1: concept of storytelling. What she's what she alluded to earlier.
• 15:25
  Speaker 1: Oh yeah, absolutely, I'm happy that you see then I'm
• 15:28
  Speaker 1: happy to see that they're from a technical standpoint, well,
• 15:31
  Speaker 1: you know, the thing about it is that Black enterprise
• 15:34
  Speaker 1: is doing a great job rolling out of these magazines.
• 15:36
  Speaker 1: But somehow, you know, they they they hit a wall,
• 15:39
  Speaker 1: They hit a wall of being able to reach a
• 15:41
  Speaker 1: certain demographic from a social standpoint, and where you're providing
• 15:46
  Speaker 1: information that I think it's like, you know, when you
• 15:49
  Speaker 1: feed a baby, you kind of like take the little spoon.
• 15:52
  Speaker 1: You don't give a big old tablespoon of food to
• 15:54
  Speaker 1: a baby t you you give it to him, They
• 15:55
  Speaker 1: sample and they come back for more. And that's what
• 15:57
  Speaker 1: I feel that your platform is is a great sampling platform.
• 16:01
  Speaker 1: And once you get there, you want more information because
• 16:03
  Speaker 1: you provide the information, which in turn gives us an
• 16:05
  Speaker 1: insight to be successful. Because I always tell people, if
• 16:08
  Speaker 1: you don't know your story, that's where the storytelling comes from.
• 16:11
  Speaker 1: If you don't know your story and go to a
• 16:12
  Speaker 1: place where somebody is telling your story accurately and consistently,
• 16:16
  Speaker 1: then that's where you don't get your story. You get
• 16:18
  Speaker 1: a partial rendering of what they want you to hear.
• 16:21
  Speaker 1: You know, words the timeline eventually pushed your story out
• 16:24
  Speaker 1: of the headlines. And that's what you're not doing correct
• 16:28
  Speaker 1: absolutely And at the end of the day, you know,
• 16:29
  Speaker 1: I'm gonna train data journalist UM and computational data journalist.
• 16:34
  Speaker 1: And you know what I love about word is working
• 16:36
  Speaker 1: with the talented group of media players. You know UM,
• 16:40
  Speaker 1: you know Sarah lo Max Reese is also we both
• 16:43
  Speaker 1: are two women that graduated from Columbia Journalism School. Right,
• 16:47
  Speaker 1: black women running, you know, media publications that are significantly
• 16:51
  Speaker 1: focused on the Black experience and elevating our opportunities within
• 16:55
  Speaker 1: the spaces that are that are controlling the world. Right technology,
• 16:59
  Speaker 1: especially now we've accelerated in technology and work from home
• 17:03
  Speaker 1: and future of work. Um, you know, the kind of
• 17:06
  Speaker 1: the jobs of the future are here now, right, And
• 17:09
  Speaker 1: so you know, when I look at that, I believe
• 17:12
  Speaker 1: that media's job, especially Black media's job, is to help
• 17:15
  Speaker 1: us along the way. You know, if I'm honest, I
• 17:17
  Speaker 1: feel that, you know, I feel that our media didn't
• 17:21
  Speaker 1: give us the necessary language to keep moving forward and
• 17:24
  Speaker 1: to find the opportunities to get us in this space.
• 17:27
  Speaker 1: I think in some instances we we confused. Um, you know,
• 17:31
  Speaker 1: we confused the ability to profile people's businesses as entertainment
• 17:37
  Speaker 1: instead of instruction. Right. When I think about the case
• 17:41
  Speaker 1: studies and the knowledge needed to really build out a
• 17:44
  Speaker 1: strong and sustainable company, I don't think that we guide
• 17:47
  Speaker 1: it the way in the way that we needed to
• 17:49
  Speaker 1: for the kind of future that was coming, you know.
• 17:51
  Speaker 1: And I can't speak to other publications and sort of
• 17:54
  Speaker 1: what resources they have, but I do know that running
• 17:56
  Speaker 1: a black media publication is a challenge and know that
• 17:59
  Speaker 1: you know, advertising revenue has largely been eaten up by
• 18:02
  Speaker 1: social media and social media platforms, and so the distinctive
• 18:07
  Speaker 1: thing about the Plug is we've been revenue focused from
• 18:10
  Speaker 1: day one. UM, you know, having a subscription base where
• 18:13
  Speaker 1: we do have a free weekly briefing and then for
• 18:16
  Speaker 1: premium tier subscriptions to some of our our exclusive content,
• 18:19
  Speaker 1: you know, we're able to have more paid version and
• 18:21
  Speaker 1: really attract a group of professionals and executives that really
• 18:24
  Speaker 1: look to us for guidance on how should we be
• 18:27
  Speaker 1: making business decisions as it relates to ensuring an inclusive
• 18:30
  Speaker 1: and diverse workforce, UM and community. And so I think
• 18:34
  Speaker 1: it's just a hard business. And I think that you know,
• 18:37
  Speaker 1: in order to continue to evolve, we have to be
• 18:40
  Speaker 1: hyper tuned into what the data is telling us and
• 18:43
  Speaker 1: using the data to really drive the way that we
• 18:46
  Speaker 1: tell our stories and the way that we inform our
• 18:48
  Speaker 1: public and really help equip the decision makers with the
• 18:51
  Speaker 1: resources they need to make better decisions on behalf of
• 18:53
  Speaker 1: our communities. Well, you I love your tone first of all,
• 18:57
  Speaker 1: here you are storyteller yourself. Yeah, that they have a
• 19:01
  Speaker 1: very um, very casual, very easy going, fact based information
• 19:06
  Speaker 1: that comes out of this you articulate on a daily basis.
• 19:10
  Speaker 1: That's why I can appreciate. I was kind of confused
• 19:12
  Speaker 1: about the storytelling earlier, but I clearly see it now
• 19:15
  Speaker 1: because of the fact that my life and what the
• 19:17
  Speaker 1: information I'm able to share you share what you is
• 19:19
  Speaker 1: based on a resource that I had growing up that
• 19:23
  Speaker 1: somewhere along the line I thought got lost when rap
• 19:25
  Speaker 1: music came out and that became our storytelling was rap
• 19:28
  Speaker 1: music that there was our future storytelling, but some our
• 19:31
  Speaker 1: loane the line, technology has to be we have to
• 19:33
  Speaker 1: gain control of that technology because that's where everything is
• 19:36
  Speaker 1: being disseminated, Like you said, social media through the digital platforms,
• 19:40
  Speaker 1: and now you're creating a platform that allows us to
• 19:43
  Speaker 1: be a part of it. Tell us about that platform
• 19:45
  Speaker 1: and how can we participate. Absolutely, I would love for
• 19:49
  Speaker 1: your your audience here, your readers, your listeners, your viewers
• 19:52
  Speaker 1: to go to TP insights dot com, so just the
• 19:55
  Speaker 1: plug insights dot com. Um, this is really where we
• 19:58
  Speaker 1: have the bulk of our convisioned so um you know,
• 20:02
  Speaker 1: giving you an opportunity to subscribe to our weekly briefing. UM,
• 20:06
  Speaker 1: you know, we're in your inbox every single Monday. UM,
• 20:10
  Speaker 1: you know, really giving you a lens on. Here's what
• 20:12
  Speaker 1: you need to know, here's what we're starting to examine. UM,
• 20:16
  Speaker 1: here are kind of the top conversations that are happening
• 20:19
  Speaker 1: across the ecosystem. And again, you know, it really is
• 20:23
  Speaker 1: is a way to kind of quickly digest what's taking
• 20:26
  Speaker 1: place and not be intimidated by the language or the
• 20:29
  Speaker 1: kind of companies that are being built. You know, technology
• 20:32
  Speaker 1: is accessible. We just you know, we try to slow
• 20:34
  Speaker 1: it down a bit so that way, UM, everyone can
• 20:37
  Speaker 1: be can feel, you know, can truly feel, you know,
• 20:40
  Speaker 1: ready ready for what's coming. So real. So I just
• 20:43
  Speaker 1: provide you with us my email address, my first and
• 20:46
  Speaker 1: last name, my email address. That's all you need from me.
• 20:52
  Speaker 1: Every money. Subscribe right to the weekly briefing and start
• 20:55
  Speaker 1: getting it every Monthyrif is it like a one cheeter?
• 20:58
  Speaker 1: Is several pages a click pages or what is it?
• 21:01
  Speaker 1: So it comes to you as a as a newsletter
• 21:03
  Speaker 1: right to your email. So you're opening up your email,
• 21:06
  Speaker 1: you're just you're reading the information. There's a note for
• 21:09
  Speaker 1: myself and my managing editor. UM, and we we you know,
• 21:12
  Speaker 1: we we detail here's what we're reading, Here's what you
• 21:14
  Speaker 1: should be reading. Here the most significant pieces of the
• 21:17
  Speaker 1: news in terms of black tech news. Um and it
• 21:20
  Speaker 1: just comes to your to your email inbox. It's just
• 21:22
  Speaker 1: that simple. Well, guess what, Rashan McDonald's gonna sign up
• 21:26
  Speaker 1: because we because it's information. I know, I'm gonna talling.
• 21:29
  Speaker 1: I read my LinkedIn, I read my Houston chronifles from
• 21:32
  Speaker 1: used to credit or reach a j C. So I
• 21:34
  Speaker 1: have not been able to find a platform which I
• 21:37
  Speaker 1: feel is much more you know, different radio formats I
• 21:41
  Speaker 1: go to are we black in the fide? But this
• 21:43
  Speaker 1: is a little bit different. I think this is socially
• 21:45
  Speaker 1: tech friendly, so socially friendly, and it also allows me
• 21:50
  Speaker 1: to appeal to the journal population. You know, if I
• 21:53
  Speaker 1: go to if I go to Essence, that's female centric, okay,
• 21:57
  Speaker 1: and uh and and so I know that jet mc
• 22:00
  Speaker 1: he really doesn't exist like it used to exist. And
• 22:02
  Speaker 1: you know, thevorce of ebony is not what it was previously.
• 22:05
  Speaker 1: So you're creating a new voice and a very powerful
• 22:07
  Speaker 1: wars from a techno standpoint, and you've accepted the fact
• 22:11
  Speaker 1: that hey, we're going to deliver information to you every Monday.
• 22:14
  Speaker 1: If all you have, you just give us your first
• 22:16
  Speaker 1: and last name and your email address, which in turn
• 22:18
  Speaker 1: gives you information about who your potential base is. Correct.
• 22:22
  Speaker 1: The insights, yeah, absolutely, um and in word scraping industry
• 22:29
  Speaker 1: data private um information data, public data um to to
• 22:33
  Speaker 1: really deliver interesting insights on on business growth, on opportunity growth,
• 22:39
  Speaker 1: what have you. So there's a lot there UM and
• 22:41
  Speaker 1: it's such a great entry point to just go to
• 22:43
  Speaker 1: TV insights dot com, subscribe to the newsletter. Just start there.
• 22:47
  Speaker 1: It's really simple. Well I will start there. My friend,
• 22:50
  Speaker 1: I'm talking to Surrell Dorsey. She val way of you
• 22:52
  Speaker 1: know friend parents with the Detroit when Old Seattle and
• 22:55
  Speaker 1: the other system went to the phil It Dolph you
• 22:58
  Speaker 1: to you know, the grandfather and over to Yeah. This
• 23:01
  Speaker 1: she's landed in in Atlanta, Georgia with me. She's reconnected
• 23:05
  Speaker 1: with the people in Philadelphia, which is as they said,
• 23:07
  Speaker 1: a high black African American population is in Philadelphia, the
• 23:10
  Speaker 1: state of Pennsylvania. I've been there many times. That whole
• 23:13
  Speaker 1: Eastern Cardigor is heavy with African American faces and places
• 23:17
  Speaker 1: to do and participate in. But more importantly, it's your voice.
• 23:20
  Speaker 1: You the CEO of the Plug, a digital news and
• 23:22
  Speaker 1: insight platform for black economy and innovation. In any parting
• 23:27
  Speaker 1: words about this great platform because you you moved before,
• 23:30
  Speaker 1: I'm I'm really genuinely excited because referenced I got you
• 23:34
  Speaker 1: excited ra Sean, because when as soon as you start
• 23:37
  Speaker 1: saying jet and ebony, I mean, that's so hard to feel. No,
• 23:40
  Speaker 1: but that's the right shoes to feel, because we'son to
• 23:43
  Speaker 1: say that is that I always you know, I talked
• 23:44
  Speaker 1: to a lot of people. I'm always uh yeah, I
• 23:47
  Speaker 1: just I just feed on information, you know, my minor sociology.
• 23:52
  Speaker 1: I've always on er entertainment. I try to be topical.
• 23:54
  Speaker 1: I always tell people you can't be young, but you
• 23:57
  Speaker 1: can't be topical. You mean you can't be relevant, you
• 23:59
  Speaker 1: can't be current. And you're telling me that I have
• 24:01
  Speaker 1: a platform now that it can be delivered to my
• 24:04
  Speaker 1: It's part of my mantro. On Monday, I get it
• 24:06
  Speaker 1: four o'clock in the morning. What time does the newsletter
• 24:08
  Speaker 1: usually hit your mailbox? We usually have it out by
• 24:11
  Speaker 1: one o'clock in the afternoon, so it would be part
• 24:13
  Speaker 1: of my afternoon information base, which or I may move
• 24:17
  Speaker 1: it to my four EM because at four am I
• 24:19
  Speaker 1: get up every day and four m so every part
• 24:21
  Speaker 1: of my four am reading right before I read my
• 24:22
  Speaker 1: Houston Chronicle and then I'll be I'll be learning things
• 24:26
  Speaker 1: and I can we comment, can we give you feedback
• 24:28
  Speaker 1: on different things or can you rep to the to
• 24:33
  Speaker 1: the newsletter? Um, And that goes right to my team.
• 24:35
  Speaker 1: You know, we are always you know, getting feedback and
• 24:38
  Speaker 1: hearing what our audience is doing. And so it's a
• 24:41
  Speaker 1: it's a two way street for us for sure. Well,
• 24:43
  Speaker 1: thank you. I'm gonna put a big thank you, Cherrelle Dorsey.
• 24:48
  Speaker 1: I needed this. Uh, you know, I bring people on
• 24:50
  Speaker 1: the show. It's money making conversation, but it's about life.
• 24:53
  Speaker 1: You know, different ways you achieve economic and social success.
• 24:57
  Speaker 1: More important is about relationships and the fact that your
• 24:59
  Speaker 1: mind need an opportunity in the city of Philadelphia, which
• 25:02
  Speaker 1: is recently becoming a hotbed of political political under undertakings
• 25:07
  Speaker 1: by our departing President Donald Trump. That lets you know
• 25:10
  Speaker 1: that your voice is important. Information you're giving from a
• 25:13
  Speaker 1: social from a digital and from your insight information standpoint
• 25:18
  Speaker 1: is important because I'm not getting my information from our
• 25:20
  Speaker 1: heart and might giving my information where they won't even
• 25:22
  Speaker 1: share it from Amazon, they won't even share from Google,
• 25:25
  Speaker 1: they won't share the Facebook. So you yourself is building
• 25:28
  Speaker 1: a base of reliability and credibility that we can come
• 25:31
  Speaker 1: and get that shared digital information. Thank you, awesome, absolutely,
• 25:38
  Speaker 1: thank you so much for having me today, and thank
• 25:40
  Speaker 1: you for having this platform as well. It's definitely a
• 25:43
  Speaker 1: big teacher for us. All awesome. Well, you'll be saying
• 25:46
  Speaker 1: my name pop up in your registry and I will
• 25:48
  Speaker 1: share my staff to sign up to because of my company.
• 25:51
  Speaker 1: Thirty fifteen Media is about, you know, creating diverse platform
• 25:55
  Speaker 1: information for minorities, are people of color. Again, anytime you
• 25:58
  Speaker 1: want to come to my show, I'm gonna put some
• 26:00
  Speaker 1: putting my news letter that goes out to ninety two
• 26:02
  Speaker 1: thousand fans, uh, twice them up. So I'm gonna help
• 26:05
  Speaker 1: to spread the word about what you guys are doing,
• 26:07
  Speaker 1: because again, we need to know what you know, okay,
• 26:11
  Speaker 1: and you know a lot and so if you tell
• 26:13
  Speaker 1: us what you know, we'll be a lot stronger and
• 26:15
  Speaker 1: a safer community and a much more knowledgeable community to
• 26:18
  Speaker 1: be able to compete. And that's what you're about. You
• 26:20
  Speaker 1: try to put us in the line to be to compete,
• 26:22
  Speaker 1: and if we don't compete, then guess what, we can't win.
• 26:25
  Speaker 1: Thank you, absolutely, thank you, thank you for having me right.
• 26:28
  Speaker 1: Great when you come back on the show, and we'll
• 26:30
  Speaker 1: bring back on the show the first quarter so we
• 26:32
  Speaker 1: can wrap up once they get out of this little
• 26:33
  Speaker 1: pandemic run. We know we're going into the vaccination. You
• 26:37
  Speaker 1: are important, my friend, because we've gotta be able to
• 26:39
  Speaker 1: tell these black people they gotta take this vaccine. But
• 26:43
  Speaker 1: when wait a little minute, make sure they're all good.
• 26:46
  Speaker 1: They've done all them that conversation with my aunt yesterday.
• 26:55
  Speaker 1: Appreciate appreciate it. Thank you so much for this opportunity
• 26:58
  Speaker 1: and for sharing your one with me. I'm really looking
• 27:02
  Speaker 1: forward to working together again in the future. Yeah, because
• 27:04
  Speaker 1: you look type people I need in my life from
• 27:06
  Speaker 1: a standpoint of trying to get the message out, because
• 27:09
  Speaker 1: you're a grassroot and you also, uh you know I've
• 27:12
  Speaker 1: learned this is that you know, you win by being
• 27:15
  Speaker 1: able to talk to people who have a voice, and
• 27:17
  Speaker 1: you have a voice, and you have and you really
• 27:19
  Speaker 1: do know how to tell a story. And I've really
• 27:21
  Speaker 1: I'm really engaged by your level of communications. So please
• 27:25
  Speaker 1: don't change, which I know you want, but also understand
• 27:28
  Speaker 1: that you're bad is going to be fantastic and needed
• 27:31
  Speaker 1: in one Okay, absolutely, thank you. Having a lovely holiday
• 27:36
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