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Latest / The Pattern

No. 129: Craft is the new territory. Luxury is buying the supply chain.

Culture Pulse: 72. Chanel buys France's oldest shirtmaker. LVMH opens its ateliers. Luxury is not just selling craft anymore — it is buying the source. @ThePattern Read the full edition: https://thepattern.media/editions/2026-07-03.html

The skinny

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