Harmon Brothers
On today's podcast Seth speaks to Daniel Harmon of the Harmon Brothers and CEO Benton Crane discuss the Company’s history, the secrets to creating viral ads and the three C’s: the principals for their success. The Harmon Brothers is a marketing firm based in Provo, Utah, that has a history of making viral advertising videos. Founded by brothers Daniel, Neil, Jeffrey and Theron Harmon and CEO Benton Crane, the company creates marketing campaigns that are usually the length of an infomercial — but with a distinct sense of humor. Their campaigns for Squatty Potty and the Purple have more than…
The skinny
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