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Under the Radar: Switchboard software on automatically directing data flows for Spotify, Orangetheory Fitness for revenue and marketing analysis
A switchboard is known as a piece of equipment that directs all phone calls made to and from a particular building and area. But what about a switchboard that automatically helps enterprises direct and organise data into dashboards for business leaders to carry out data-driven projects on revenue operations, deal plannings, and campaign performance? Well, that’s exactly what our guest Switchboard does. Founded in 2014 by the former Google BigQuery employees, Switchboard provides a platform for revenue and marketing teams to launch and maintain data projects at scale without the need for…
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