Latest / The Steve Harvey Morning Show / Deion Sanders, Bishop T.D. Jakes, Amy DuBois Barnett & Don Jackson

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Deion Sanders, Bishop T.D. Jakes, Amy DuBois Barnett & Don Jackson · The Steve Harvey Morning Show

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Speaker 1: Welcome to money Making Conversations. It's to show that she
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Speaker 1: Brandon expert Rashan McDonald. I will know he's given me
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Speaker 1: advice to many occasions. In occasion didn't notice I'm not broke.
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Speaker 1: You know. He'll be interview with celebrity CEOs, entrepreneurs and
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Speaker 1: industry decision make because it's what he likes to do,
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Speaker 1: It's what he likes to share. Now it's time to
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Speaker 1: hear from my man, Rashan McDonald. Money making conversations. Here
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Speaker 1: we go. Welcome to money making Conversations. I'm your host
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Speaker 1: from Sean McDonald. Money Making Conversation is now brought casting
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Speaker 1: live from Atlanta, Georgia, every Monday. You can hear me
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Speaker 1: three one eleven NATI. Each Money Making Conversations radio talk
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Speaker 1: show is about entrepreneurship and entertainment. I provide the consumer
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Speaker 1: and business owner access to celebrities, CEOs, entrepreneurs, and industry
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Speaker 1: decision makers. They in turn deliver information about career planning, motivation,
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Speaker 1: financial literacy, and how they lead a balanced life. Appeared
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Speaker 1: on the show today will be Amy Burnette, chief content
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Speaker 1: Officer at The Grill, which is one of the largest
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Speaker 1: news resources for Black America. Dion Sanders, who is an
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Speaker 1: NFL Hall of Famer, educator and entrepreneur, New York Times
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Speaker 1: bestselling author, Bishop T. D. Jakes will be breaking down
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Speaker 1: a new book, Sore Build Your Vision from the ground Up.
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Speaker 1: And Don Jackson, Chairman and CEO at Central City Productions
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Speaker 1: and founder of the Stellar Awards. Now, let's get to
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Speaker 1: why you. Now, let's get to why you wanna hear
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Speaker 1: me Every Monday, my first guest. He is a New
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Speaker 1: York Times number one New York Times bestselling author of
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Speaker 1: more than forty books, and founder and senior pastor of
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Speaker 1: the Potter's House, located in Dallas, Texas. His television ministry program,
3:30
Speaker 1: The Potter's Touch. It's watched by three point three million
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Speaker 1: viewers every week. He has produced Grammy Award winning music,
3:36
Speaker 1: as well as hit films from such movies as Heaven
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Speaker 1: Is for Real, Miracles from Heaven, and Jump in the Broom.
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Speaker 1: Please Welcome to Money Making Conversations. Bishop T. D. Jake's Hello, Hello,
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Speaker 1: thank you for having me. Bishop. Just I lay you
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Speaker 1: out there, lay you out there, your your story is.
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Speaker 1: I've been fortunately blessed I met you over the years
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Speaker 1: in my working relationship with Steve Harvey. You've never disappointed
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Speaker 1: and you you've laid a path of opportunity for individuals
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Speaker 1: like me. Just say, I can do this. And when
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Speaker 1: I look at the book that we're going to talk about,
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Speaker 1: Soul build your vision from the ground up. It is
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Speaker 1: truly a person's blueprint for success. As an individual and
4:22
Speaker 1: especially an entrepreneurship. Why did you decided to do it
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Speaker 1: this time, sir? You know it was it was really
4:28
Speaker 1: a lot of pot in prayer and everyort went into it.
4:30
Speaker 1: Because my liability is my own career. And plus, people
4:34
Speaker 1: see you as a clergyman. They have difficulty seeing you
4:37
Speaker 1: as anything else. And yet the elephant in the middle
4:40
Speaker 1: of the room is I've done over five hundred million
4:43
Speaker 1: dollars worth the films gross at the box office, continue
4:47
Speaker 1: to be in that arena, and now during television with Lifetime,
4:51
Speaker 1: done a lot of projects and outside things beyond the
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Speaker 1: pale of clergy And when I look around at our communities,
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Speaker 1: it's not just preaching that we've need. We need information
5:01
Speaker 1: about business, about entrepreneurship, recreating our lives. People who were
5:06
Speaker 1: second chance citizens, ex offenders, how do they get back
5:10
Speaker 1: up on their feet again? Mothers who have empty nests,
5:13
Speaker 1: people trying to subsidize their income, looking for a job
5:16
Speaker 1: when you may have to create the job that you need.
5:19
Speaker 1: And I wanted to have a conversation with my generation
5:22
Speaker 1: about it. It's important. And before we get into the book,
5:26
Speaker 1: it's two sections I want to talk about. It's the
5:28
Speaker 1: front of the book, in the back of the book,
5:30
Speaker 1: and in front of the book you talk about the
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Speaker 1: Texas Offenders re Entry Initiative, which I knew nothing about.
5:36
Speaker 1: Let me give up my listener to the background. Launching
5:38
Speaker 1: two thousand five, the t o r I program has
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Speaker 1: served over ten thousand formally and cost the radio adults
5:45
Speaker 1: across the state of Texas in healthcare, employment, housing, spirituality,
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Speaker 1: education and family. But ten thousand, Bishop tv JAS, it's not.
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Speaker 1: The number is actually up to seventeen thousand now that
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Speaker 1: have gone through our approval. We meet them once they
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Speaker 1: get out of prison. We put them into a year
6:04
Speaker 1: to two year training program that helps some of them
6:06
Speaker 1: to get g e d s of them have gotten
6:09
Speaker 1: jobs as a result of being there. We direct them
6:12
Speaker 1: into housing, We work on their family skills, We do
6:16
Speaker 1: anger management classes. We do very practical dress how to
6:20
Speaker 1: dress for an interview, UH, that sort of thing, and
6:23
Speaker 1: we continue to enhance it. I meet the CEOs and
6:26
Speaker 1: corporate leaders about giving a certain amount of job a
6:29
Speaker 1: lotments the second chance citizens and UH, we have had
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Speaker 1: accommodations from the Obama administration were dot down through the years.
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Speaker 1: We've been appreciated by the criminal justice system, and we're
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Speaker 1: getting ready to have a graduation incidentally for a whole
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Speaker 1: new match of students who are coming through the program.
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Speaker 1: So it's alive and well, if you ever need me
6:49
Speaker 1: to speak to them, you know, I'm about motivation, about uplift.
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Speaker 1: You know my life. I come from the INTERCENTI fifth Ward.
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Speaker 1: I've been fortunate. My degree is in mathematics and corporate
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Speaker 1: trained and IBM, and I just know that sometimes you
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Speaker 1: need to hear a person just came from a community
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Speaker 1: that wasn't supposed to be the blessed community stepped out
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Speaker 1: there was was was pushed in the right direction. You
7:10
Speaker 1: know what I'm saying. We all are pushed, but sometimes
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Speaker 1: we don't. We ignore that push or that renovation. And
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Speaker 1: the right people motivated me. And when I was at
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Speaker 1: the front of the book, I wanted to bring that
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Speaker 1: out because if it's important to be in the book,
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Speaker 1: only thing I would say, I bought the book on Kendle.
7:24
Speaker 1: I bought your books there. They could at least go
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Speaker 1: online and update ten thousand and seventeen thousand. Okay, it's digital.
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Speaker 1: They can't go in there and change that ten thousand
7:34
Speaker 1: and seventeen thousand Okay, you know, the number is so staggering.
7:38
Speaker 1: People who have been following me for years, some of
7:40
Speaker 1: them knowing, some of them don't. If you follow me
7:42
Speaker 1: on social media, you get to see the graduation and
7:44
Speaker 1: the clips of the graduation, or if you remember my church,
7:47
Speaker 1: you know it. But if you just watch my television,
7:49
Speaker 1: so you would never know that we're doing anything like that.
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Speaker 1: We've been doing this for years, I know. And there's
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Speaker 1: another segment before we get in the book I want
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Speaker 1: to talk about. It's the back of the book. Okay,
7:59
Speaker 1: because it isn't a hendix section called where you It's
8:02
Speaker 1: called definition of terms section where you really break down
8:06
Speaker 1: and explain to people what a sole proprietorship is, corporation
8:10
Speaker 1: is cash flow, balance sheet, and these are statements that
8:13
Speaker 1: scare people because they don't know where to go. They
8:16
Speaker 1: don't know where the term so. And then you have
8:18
Speaker 1: another section called other resource section where you explain to
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Speaker 1: people what a small business administration is and what website
8:25
Speaker 1: to go to. You know, all these are score website
8:30
Speaker 1: to go to, Black Enterprise, Entrepreneurship, Entrepreneur magazine, all these things.
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Speaker 1: Why was it important Because I read a lot of books.
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Speaker 1: I've been motivated a lot over years. I've been fortunate
8:41
Speaker 1: they've done talk shows like you have, so I've gotten
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Speaker 1: a lot of books come my way over the last
8:45
Speaker 1: ten years of my life. I've never seen this in
8:47
Speaker 1: a book. Why did you decide to do you not
8:51
Speaker 1: want to write a puff piece of fluff books when
8:55
Speaker 1: you know you can make it and name it and
8:56
Speaker 1: claiming and go after your dreams and all that kind
8:59
Speaker 1: of stuff, Because you know, motivation without information least to frustration.
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Speaker 1: So I did not want to further motivate people without
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Speaker 1: providing the kind of information that would cause him to
9:13
Speaker 1: end up with frustration. Uh, every And you know that's well,
9:17
Speaker 1: if you've done entertainment business like you have, Every genre
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Speaker 1: of business has its own legal and language. You can't
9:25
Speaker 1: function in that genre if you don't learn the language
9:29
Speaker 1: you you you wouldn't go to Spain to live and
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Speaker 1: not learn Spanish. You wouldn't go to Paris and not
9:34
Speaker 1: learn French. And if you're going to go into business,
9:37
Speaker 1: you have to learn the language. And I've tried to
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Speaker 1: make it simple enough. It's not like a whole foreign language,
9:43
Speaker 1: but there are some terms so that when you're in
9:45
Speaker 1: a meeting, you have some sense of what they're talking about,
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Speaker 1: and you're not intimidated. So many people are going in
9:51
Speaker 1: business because they have a talent. They have the talent,
9:53
Speaker 1: but they don't have the terms. And the terms helps
9:56
Speaker 1: you to be able to escalate the talent because then
9:59
Speaker 1: you and craft the business model to protect you because
10:03
Speaker 1: business is a jungle and you can get divioured out
10:07
Speaker 1: there if you don't know how to protect yourself and you.
10:10
Speaker 1: And that's why I was telling everybody right now. The
10:12
Speaker 1: show Money Making Conversation is designed for entrepreneurship free information
10:17
Speaker 1: that I provide to my listeners and viewers. If you're
10:19
Speaker 1: my Facebook page, this is the first book I've ever
10:22
Speaker 1: encountered that is a book. You go to the shelves,
10:25
Speaker 1: you walk away, and you can build your career, build
10:28
Speaker 1: your life not only through your faith, but all through
10:31
Speaker 1: two principles. Throughout this book, it's about sorry and the
10:36
Speaker 1: analogy is taken from the fact that as a kid,
10:39
Speaker 1: which I was related to. I related to the fact
10:41
Speaker 1: that my dad, my Dignity Land trip was to go
10:43
Speaker 1: to the airport and watch the planes take off. Well,
10:46
Speaker 1: you when I read that, I said, this is my book.
10:52
Speaker 1: It was chief entertainment. Back then, we go to the
10:54
Speaker 1: airport and west some plates take off. My kids would
10:57
Speaker 1: think we were crazy if I took them to the
10:59
Speaker 1: airport throughout some place to think of, But it was
11:01
Speaker 1: the only kind of entertainment my parents could afford. UH.
11:04
Speaker 1: It led to be becoming fascinated with the Right Brothers.
11:08
Speaker 1: The Right Brothers become the metaphor for the book because
11:11
Speaker 1: they built their airplane in a bicycle shop and and
11:14
Speaker 1: it just it's a great conversation that I love the
11:17
Speaker 1: write in the book, and that's the type of terminology
11:20
Speaker 1: is going to be relatable. You know. The next break,
11:22
Speaker 1: we're gonna go into more detail about the actual book
11:26
Speaker 1: because I want people to understand that it's broken down
11:28
Speaker 1: in the four parts. I'm just gonna set everybody up.
11:30
Speaker 1: It's four parts. Expand your vision, build your wings, clear
11:33
Speaker 1: the clouds, sorts of new heights, and when I when
11:36
Speaker 1: I'm when I'm engaged in this next don't go nowhere
11:39
Speaker 1: because you gotta hear the profound words of leadership, fellowship
11:44
Speaker 1: and UH and entrepreneurship. That's gonna let you know that
11:47
Speaker 1: you can win in the game of small business and
11:50
Speaker 1: game of life and the One thing I also took
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Speaker 1: away from the book is that if you an employee,
11:55
Speaker 1: you should read this book because you are a brand
11:58
Speaker 1: and you should consider yourself and aunt your for Nore.
12:00
Speaker 1: We'll be right back with more from Bishop tv j
12:05
Speaker 1: We'll be right back with more from Marshan McDonald. The
12:07
Speaker 1: money making conversations don't touch that down. Hi, this ra
12:12
Speaker 1: Sean McDonald. You're listening to money making Conversation. I'm your
12:15
Speaker 1: host on the phone is Bishop tv Jake's and we're
12:17
Speaker 1: gonna go in more detail about Sore. New York Times
12:21
Speaker 1: bestseller Build your vision from the ground up, and I'm
12:24
Speaker 1: telling everybody is truly is a person's blueprint for success. Bishop.
12:30
Speaker 1: The reason I want to really start with your mom
12:32
Speaker 1: and your dad because see when when people write books,
12:35
Speaker 1: the one thing I don't like when they write books,
12:37
Speaker 1: it's like they have no history and they don't have
12:39
Speaker 1: any resume. Your mom was a real estate was involved
12:42
Speaker 1: in real estate, and your father had a janitorial service.
12:46
Speaker 1: So you learned this as as young as a youth.
12:49
Speaker 1: It was a conversation in my house every day. Was
12:51
Speaker 1: the environment I grew up in, and uh, my mother
12:55
Speaker 1: was always looking for a deal. On real estate and
12:58
Speaker 1: by these pieces of property and elected rent from them.
13:01
Speaker 1: And in fact, she did it when I was a child.
13:04
Speaker 1: She maintained that property throughout her life. My mother finally
13:08
Speaker 1: died at seventy three with Alzheimer's, and even as she
13:12
Speaker 1: was fading away, my mother should have had ripped money
13:14
Speaker 1: coming in that she from houses. She couldn't remember anymore,
13:19
Speaker 1: And and it left an indelible impression upon me because
13:22
Speaker 1: my mother was not at the mercy of social security,
13:26
Speaker 1: She was not at the mercy of her teacher's retirement.
13:29
Speaker 1: Though she received that, she had subsidized her income. And
13:32
Speaker 1: she becomes a catalyst for conversation, particularly for women of
13:36
Speaker 1: color who have had to scratch their way up and
13:38
Speaker 1: fight themselves, fight the tide and the and and the
13:42
Speaker 1: male dominated uh disconnect that exists in our country today.
13:47
Speaker 1: I think my mother is a source of great inspiration.
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Speaker 1: You better believe it. And that's another reason I'm keeping
13:52
Speaker 1: keep putting notches on while you should read this book.
13:55
Speaker 1: You should read this book about your mom because of
13:57
Speaker 1: the fact that you know, in the times of race
14:00
Speaker 1: is him, you know, and it was you know this
14:02
Speaker 1: still exist today, but back then, you know, for her.
14:05
Speaker 1: They how the inspiration understand. Okay, I'm a school teacher,
14:08
Speaker 1: but I'm gonna put a little money over here, and
14:09
Speaker 1: I'm gonna go get this one house, get this one house.
14:13
Speaker 1: That is to me is that's that Just have experienced
14:16
Speaker 1: that lets me know why you're successful today. My mother
14:20
Speaker 1: bought so much real estate that they ended up naming
14:22
Speaker 1: the street after her. She owned all the property on
14:25
Speaker 1: the street and property and other areas of the city.
14:28
Speaker 1: And so I had her on one hand, and my
14:30
Speaker 1: dad was on the other hand, who started the business
14:32
Speaker 1: with the Mama the bucket and ended up with fifty
14:34
Speaker 1: two employees in the sixties in West Virginia, the second
14:39
Speaker 1: poorest state in the Union, in black in the sixties.
14:44
Speaker 1: And he still ware in the art of business, my friend,
14:47
Speaker 1: which leads up to your book, my friend. So buil
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Speaker 1: your vision from the ground up. You broke it up
14:52
Speaker 1: in the four chapters. I'm just naming each chapter. Just
14:55
Speaker 1: give me a short synopsis on why that chapter is
14:57
Speaker 1: important to first Part one, expand your You know, you
15:02
Speaker 1: are no more than the thoughts you think, and it's very,
15:05
Speaker 1: very important to expend your reason. I see so many
15:07
Speaker 1: people who are even working good jobs. We mentioned before
15:11
Speaker 1: the break about people who are are on a job
15:13
Speaker 1: and they're building a vision for the company, but they
15:16
Speaker 1: have but not built a brand for themselves. And when
15:19
Speaker 1: the company gets finished with you, they tossed you aside.
15:21
Speaker 1: You're back to ground level zero. You have not used
15:25
Speaker 1: those principles that you used for the company, you don't
15:27
Speaker 1: use them for yourself. I think that's a very important
15:30
Speaker 1: place to start. The fact that African American women and
15:35
Speaker 1: letting the women are going into business more readily than
15:37
Speaker 1: any other people group is important to discuss as well,
15:40
Speaker 1: because they're also going out of business because they don't
15:43
Speaker 1: really have sustainability or access to finances in order to
15:48
Speaker 1: be productive. So I start out by talking about vision.
15:52
Speaker 1: Everything starts with the vision. Expanding your vision, going to
15:56
Speaker 1: new horizons, always being progressive, not being so busy owing
16:00
Speaker 1: the work that you don't get to think the work
16:02
Speaker 1: you do. Most entrepreneurs, the same thing that made them
16:06
Speaker 1: great is killing them. They're so busy doing the work
16:09
Speaker 1: that they don't get a chance to think the work,
16:11
Speaker 1: and they cannot confuse business with business. You have two
16:16
Speaker 1: chapters here, chapter two and chapter three. Build your wings
16:20
Speaker 1: and clear the clouds. You have to build your own wings.
16:24
Speaker 1: I used again the metaphor the right brothers, and it
16:27
Speaker 1: took them forever to get the plane in the air,
16:29
Speaker 1: but they had to build their own wings in order
16:31
Speaker 1: to get it done. It's not gonna happen through magic.
16:34
Speaker 1: It is a building process. It is not going to
16:38
Speaker 1: come through osmosis or just because you put a nice
16:42
Speaker 1: picture on social media. And I deeply believe in marketing
16:45
Speaker 1: through social media, but that it's not gonna come through
16:48
Speaker 1: magic like that. And I talked about building those wings
16:52
Speaker 1: because when you think of a business, a business is
16:55
Speaker 1: not a destination, it's a transportation. The destination was to
17:00
Speaker 1: get in the clouds. The transportation was the plane. So
17:03
Speaker 1: your ghost should not be to have a business. Your
17:06
Speaker 1: ghost should be to have economic equity, and your flight
17:10
Speaker 1: pattern and your wings is through your business. And if
17:13
Speaker 1: the goal is to have a bussage, you can have
17:15
Speaker 1: a business and starve to death. The ghost should be
17:18
Speaker 1: to have economic liquidity so that you have something pass
17:21
Speaker 1: onto your errors and be able to bless your community,
17:24
Speaker 1: your generation, so into your charities and whatever you that's
17:27
Speaker 1: the goal. Now, what are we going to build to
17:29
Speaker 1: accomplish the goal. Too many people see the business as
17:33
Speaker 1: the goal. The business is not the goal. It is
17:36
Speaker 1: not the ends, it's the means. You have to build
17:39
Speaker 1: those wings to get you to the end of where
17:42
Speaker 1: you're trying to go. Wow. In the last cap last like,
17:46
Speaker 1: there's four parts. Expand your vision, build your wings, clear
17:49
Speaker 1: the clouds, and the following one is sore to new heights,
17:53
Speaker 1: Keep evolving, keep growing. Whether you build the business to sell,
17:57
Speaker 1: and there are logical reasons why many people build a
18:00
Speaker 1: business with selling in mind, or whether you build a
18:03
Speaker 1: business to pass on as a legacy to your tutor,
18:06
Speaker 1: you have to keep momentum. You have to keep momentum.
18:09
Speaker 1: It is the thrust that keeps the plane in the air.
18:12
Speaker 1: If you lose your thrust, the plane will fall. The
18:16
Speaker 1: law of aero dynamic supersedes the law of gravity, and
18:19
Speaker 1: this is the issue in all of our lives. We
18:21
Speaker 1: have a gravitational pull that's always trying to pull us
18:24
Speaker 1: back down to where we came from. In order to
18:27
Speaker 1: escape that gravitational pull, you must maintain momentum. So you
18:32
Speaker 1: must be airborne. Must maintain momentum, keep growing, keep building,
18:35
Speaker 1: keep going forward. Because if an airport, if an airplane
18:39
Speaker 1: stops his thrust, it will immediately fall to the ground.
18:43
Speaker 1: Ladies and gym instore, build your vision from the ground up.
18:46
Speaker 1: Bishop T. D. Jake reveals how to build a uniquely
18:49
Speaker 1: personal vision within you with then you listen to me
18:52
Speaker 1: within you into your own special and have you make
18:55
Speaker 1: your own special contributions to the world by blending common
19:00
Speaker 1: sense and information. That's what this book springs to you,
19:04
Speaker 1: common sense and information, and he wraps it up with faith.
19:08
Speaker 1: Don't ever walk on out that door thinking faith does
19:10
Speaker 1: not play a major role. That's why I loved about
19:13
Speaker 1: this book because from the minister's from a ministrel manager,
19:17
Speaker 1: from a preaching standpoint, you know, we know what you do.
19:22
Speaker 1: You're a bishop. You didn't you didn't start the book
19:24
Speaker 1: out like that, you go through it all. I'm gonna
19:27
Speaker 1: lead out the stores with Oprah the Shechlle Nichols as
19:30
Speaker 1: the Lieutenant Hura. You talked about Miss Robbin, you talked
19:32
Speaker 1: about pad Little Bell, how she saw an opportunity, she
19:35
Speaker 1: just pray on it, she act on it. She acted
19:38
Speaker 1: on it. And that's what I love about this book
19:40
Speaker 1: because you're telling people, Look, I'm gonna tell you about
19:43
Speaker 1: business first and then we're gonna pray in a minute though.
19:46
Speaker 1: We're gonna though. But let Menna tell you this is
19:49
Speaker 1: the business principle. Don't put prayer of it for business now.
19:52
Speaker 1: And that is why I love this book, sir. And wow,
19:57
Speaker 1: I know it's I know it's I know it can't
19:58
Speaker 1: stay on the shelves. I know cannot stay on the shils.
20:01
Speaker 1: I'm excited about it. Let me do a quick shout out,
20:04
Speaker 1: uh move before you have to let me go. But
20:07
Speaker 1: there's a couple of things I think they needed to know.
20:09
Speaker 1: My international pastors and leadership conferences coming up, and pastors
20:13
Speaker 1: and leaders come from all over the world to be
20:16
Speaker 1: a part of this meeting. They learned everything about organization, infrastructure, staffing, development, budgety,
20:22
Speaker 1: maintaining because in many ways, in order to run a
20:25
Speaker 1: church with any staff at all, you have to have
20:28
Speaker 1: some business acumen. Even if it's just to acquire property
20:31
Speaker 1: or to build low income housing, there's a business acumen
20:34
Speaker 1: that needs to be there. What is new about this
20:36
Speaker 1: year is that we also include classes for entrepreneurs. So
20:41
Speaker 1: if you enjoyed searing you want to really build on
20:43
Speaker 1: the information that was provided in the book. You might
20:46
Speaker 1: want to consider coming out April seventeenth, and it's gonna
20:50
Speaker 1: be April seventeen, eighteenth and nineteen. It's gonna be in Dallas, Texas.
20:55
Speaker 1: They can go to Pastors and Leaders dot org and
20:58
Speaker 1: get more information about it. And one quick thing I
21:01
Speaker 1: want to say, I think you're based in Atlanta, Is
21:03
Speaker 1: that right? Well? Atlanta is well familiar with Women Are
21:07
Speaker 1: Loose and I did it there for years and years
21:09
Speaker 1: and years, filling up the Georgia Domens, so forth and
21:12
Speaker 1: so on. This time, I'm going to do something new
21:15
Speaker 1: in October that has never been done before. I'm doing
21:18
Speaker 1: a master class for Women Are Loose. It's going to
21:21
Speaker 1: be in Dallas. I'm only taking a small amount of women.
21:25
Speaker 1: It will not be a stadium sized crowd. It's gonna
21:28
Speaker 1: be October eighteenth through the twentieth. I'm building and bringing
21:32
Speaker 1: me and many of my friends who are masters at
21:35
Speaker 1: what they do. It's gonna be amazing. So whether you're evangelist, pastor, entrepreneur, businesswoman,
21:41
Speaker 1: a career woman, professional woman, got more hats than you
21:45
Speaker 1: have head trying to run, I've got something for you
21:50
Speaker 1: October eighteen through the twenty And they can go to
21:53
Speaker 1: Woman w t A L dot org. And it's just
21:56
Speaker 1: an opening page up right now. I haven't really started
21:59
Speaker 1: pushing it, but I thought I was serious. Since I'm
22:01
Speaker 1: talking to it, leta well, thank you for sharing that,
22:04
Speaker 1: but more importantly, thank you for writing that book. You know.
22:08
Speaker 1: The thing about it is that I've always been a
22:10
Speaker 1: fan of what you do and they're actually you know,
22:13
Speaker 1: because you can call me a jaded book reader and
22:16
Speaker 1: then read a book where I gained so much information,
22:18
Speaker 1: so much knowledge, and I'm just going to share to
22:21
Speaker 1: the world when people hear this show, the fact is
22:23
Speaker 1: you have the blueprint. Stop stop looking at anywhere I
22:27
Speaker 1: stop reading other things. This man was born in the
22:30
Speaker 1: house of entrepreneurs. The success is google him, Google him,
22:35
Speaker 1: you see. And the consistency and the fact that he's
22:38
Speaker 1: given back in two thousand five or with seventeen thou
22:42
Speaker 1: men and women out of Texas incarcerated a living a
22:45
Speaker 1: positive life, with over of them getting jobs. Sir, thank
22:49
Speaker 1: you for coming on my show. I'm a fan. I'm
22:52
Speaker 1: a fan of Are we gonna keep selling these books?
22:54
Speaker 1: From selling these books about Bishop? We'll be right back
23:03
Speaker 1: with more from Marshan McDonald and money Making conversations. Don't
23:07
Speaker 1: touch that. Don Hi, Welcome back to money making Conversations.
23:12
Speaker 1: I'm your host, Rashan McDonald's get to our next guest.
23:15
Speaker 1: He's the founder, chairman, and CEO of the forty seven
23:18
Speaker 1: year old Central City Productions, located in Chicago, Illinois. They
23:23
Speaker 1: do national television syndication production sales. He's also the founder
23:27
Speaker 1: of the Stella Awards. Please work on to money Making Conversations.
23:31
Speaker 1: Don Jackson, Good morning, Rashan. How are you? I know
23:34
Speaker 1: you aren't you? That's how are you? And cod with
23:36
Speaker 1: Chicago not called to day, my brother, we're getting I
23:40
Speaker 1: think we're gonna get up into forty. So that's hot.
23:47
Speaker 1: That's hot to march brother, that's hot right. You know,
23:51
Speaker 1: I'm just spending four years off the tape and Steve's
23:53
Speaker 1: talk show. I know from experience with martch can Field
23:56
Speaker 1: like in Chicago. But how are you doing? My friends
23:58
Speaker 1: doing good? I'm doing. I'm doing fantastic. I heard a
24:01
Speaker 1: little bit of that T. D Jake's interview you had
24:04
Speaker 1: and and it was fantastic. I appreciate this. They having
24:08
Speaker 1: guests like you come on and Bishop T. D Jake's
24:11
Speaker 1: have Dian Sanders on the show as well as Amy
24:13
Speaker 1: barn Dad, and it's just amazing the response I've been
24:16
Speaker 1: getting with money making conversations. Because it's really about the show,
24:20
Speaker 1: I'm giving out free information and also because of my
24:22
Speaker 1: history allows a sense of credibility and to bring on
24:25
Speaker 1: talented people like you, because the people need to hear
24:29
Speaker 1: because we have an entrepreneurial generation that's the eighteen and
24:31
Speaker 1: thirty four and they didn't need to hear Eyes Done
24:34
Speaker 1: because that's what they want to do, and a lot
24:37
Speaker 1: of times, you you know, since they are into podcasts,
24:39
Speaker 1: since they into streaming, I felt it was it was
24:42
Speaker 1: a cool idea to develop this concept and bring on
24:45
Speaker 1: people like you. I call friends of the business, to
24:48
Speaker 1: show people that in your forty seven years, the legacy
24:51
Speaker 1: that you created that they might not be aware of.
24:54
Speaker 1: They can see your show, they can see the each
24:55
Speaker 1: of the told and now that's why I wanted to
24:57
Speaker 1: start the interview before we got into who Done Jackson Eels,
25:00
Speaker 1: so they can see your brain and your brand is
25:03
Speaker 1: pretty big, and I want you to start out with
25:05
Speaker 1: you know the show did everybody really knows what the
25:07
Speaker 1: Stellar Awards, which which is starting on Marching. Take Mary
25:12
Speaker 1: in Las Vegas. Correct, Yeah, that is in Vegas. Yes,
25:15
Speaker 1: that is our flagship show. And you know, people often
25:19
Speaker 1: see the results of of of something like a show
25:23
Speaker 1: or what you've done and say, oh, how easy it's been.
25:26
Speaker 1: And they they say, wow, you're blessed and and you're
25:31
Speaker 1: lucky and and all other kinds of adjectives. But what
25:35
Speaker 1: they don't see is what is necessary when you have
25:39
Speaker 1: an idea like we had here. Uh, You've got to
25:42
Speaker 1: develop a plan. You've got to do some due diligence
25:46
Speaker 1: to put it down. You just can't talk your way
25:48
Speaker 1: through it. Um, you have to plan it first to
25:51
Speaker 1: make it work. And um. But you know, we've been
25:55
Speaker 1: very fortunate, uh in in laying the groundwork for an
25:59
Speaker 1: idea I had with the Stellar Awards some thirty five
26:03
Speaker 1: years ago when I saw that they didn't have anything,
26:08
Speaker 1: uh in the way of a gospel music award show.
26:11
Speaker 1: And uh, that's when I said this would be great
26:14
Speaker 1: for television special because I had worked with Don Cornelius
26:18
Speaker 1: on developing the Soul Trained Music Awards, where um, it
26:22
Speaker 1: wasn't um, there wasn't a black music awards show on
26:26
Speaker 1: the air. So we started working and so I was
26:29
Speaker 1: familiar with award shows and and that's when I saw
26:33
Speaker 1: the void. And and that's what young people need to
26:36
Speaker 1: think about when they have ideas. If there is a
26:39
Speaker 1: void in a particular area that they think they can develop,
26:43
Speaker 1: they can grow or produce. Uh that's the first start,
26:47
Speaker 1: and that's what I saw. And then I went to
26:49
Speaker 1: work on planning what would that look like? Uh? Uh
26:54
Speaker 1: you know what, what are the positive things that can
26:57
Speaker 1: result from it? Uh? And on the money side, it
27:00
Speaker 1: john who would support it? Right? Uh? You know, so
27:05
Speaker 1: in our business of television, in addition to the idea,
27:08
Speaker 1: uh you know, it's like a triangle. The base of
27:11
Speaker 1: the triangle is the idea, is the show? Then what
27:16
Speaker 1: the the the the other legs of the triangle are
27:20
Speaker 1: the broadcast stations who would air it right, put it on.
27:25
Speaker 1: And then the third leg of that triangle are the
27:28
Speaker 1: advertisers who would support it. And uh so when we
27:32
Speaker 1: took it out to the broadcast community, they love the
27:34
Speaker 1: idea of an award show like that, and then the
27:38
Speaker 1: advertisers that was the third leg to see if they
27:41
Speaker 1: would support it right right, And then that's really what
27:45
Speaker 1: got us on the air, and that's what has kept
27:48
Speaker 1: us on the air, you know, with advertisers like General
27:50
Speaker 1: Motors and um A, Walmart and State Farm and A
27:56
Speaker 1: T n T. And Johnson and Johnson and Procter and Gamble.
28:00
Speaker 1: Those are the advertisers. Now, you've got to get your
28:03
Speaker 1: ratings right. But but that's the you know, the the
28:07
Speaker 1: business of television. But it all starts with what do
28:10
Speaker 1: you do with that idea you think is the greatest
28:13
Speaker 1: idea in the world, and what kind of work are
28:17
Speaker 1: you gonna really do to make that happen? Now, the
28:20
Speaker 1: show is is taped there, but there's also a multi
28:23
Speaker 1: weeking event now correct. Oh yeah, it's um we it's
28:28
Speaker 1: grown from just a television taping to you know, a
28:32
Speaker 1: major major event where uh we have over twenty five
28:37
Speaker 1: thousand uh God music fans come into Vegas. Thank yous,
28:42
Speaker 1: Come on, we we've extended it. Yeah, it's in Vegas
28:46
Speaker 1: that we call it soul City instead of we know
28:50
Speaker 1: what's going on in church, folks. We know what's going on. Yeah,
28:53
Speaker 1: we know, we know our church. Will is also like
28:55
Speaker 1: to like like to have some fun. Absolutely. Well. You
28:58
Speaker 1: get in Vegas, you get food, you get gambling, get shopping,
29:01
Speaker 1: and you get camaraderie and also the hotel spaces can
29:04
Speaker 1: be very reasonable too. Now see you now you hit
29:07
Speaker 1: it right on the head. People ask me why are
29:09
Speaker 1: you in Vegas? Well, you know, Vegas, they are the
29:11
Speaker 1: ones who have the venues and and hotels that can
29:15
Speaker 1: hold these major events sometimes and and cities other cities.
29:19
Speaker 1: We've been into New York, We've been in the l
29:21
Speaker 1: a uh Nashville, We've been in Houston, um, and they
29:27
Speaker 1: don't have all of the venues of choice. Uh, you
29:31
Speaker 1: know that are economical where you can you know, because
29:34
Speaker 1: our show uh you know, we take five days to
29:37
Speaker 1: prepare for it. You know, we call it, you know,
29:40
Speaker 1: the Grammys of Gospel music. But you know they have
29:43
Speaker 1: the right environment for us, and you know, the weather's right,
29:47
Speaker 1: and they have other attractions there in terms of gaming,
29:51
Speaker 1: so it's a great environment. Well you know, you know
29:54
Speaker 1: being I've done the Neighborhood Awards at Orleans. Are you
29:57
Speaker 1: know where you ad that's a great facility in that circle.
30:00
Speaker 1: And also it just Vegas. It provides entertainment and that's
30:03
Speaker 1: what people want to do. They want to go someplace
30:05
Speaker 1: where a lot of people haven't been to Vegas. So
30:07
Speaker 1: it's a lack of vacation. If you plan it right,
30:09
Speaker 1: it becomes an annual vacation, earn your road trip, for
30:13
Speaker 1: for for families, for friends. So so you've got a
30:15
Speaker 1: great venue to be in, in a great town to
30:17
Speaker 1: be to participate. So continuous success there. But I want
30:20
Speaker 1: to talk about some other shows that you're doing. The
30:22
Speaker 1: Black Music Awards, which I had not heard of until
30:25
Speaker 1: until this interview came up, which is taped August sixteen
30:28
Speaker 1: in Tennessee at the Performing Arts Center. It's hosted by
30:31
Speaker 1: Ricky Smiley and your Toya Luckett. Yeah. Well, you know,
30:34
Speaker 1: this was a show that I did some twenty five
30:38
Speaker 1: years ago, believe it or not, and uh, I did
30:41
Speaker 1: it in Los Angeles, and uh, it was really meant
30:44
Speaker 1: to honor, uh the the artists in in in African
30:49
Speaker 1: American music who came before us. Uh, you know, the
30:52
Speaker 1: Dells and the Supremes and Berry Gordy and and and
30:58
Speaker 1: we did that as well as Don Cornelius. And we
31:01
Speaker 1: did four episode, four annual shows and then, uh l
31:06
Speaker 1: A was not the venue for for that show, so
31:10
Speaker 1: we stopped. And then I decided two years ago to
31:13
Speaker 1: bring it back in Nashville Tennessee, rashan because they are
31:18
Speaker 1: building the National Museum of African American Music, and all
31:23
Speaker 1: of our proceeds, you know, you know, making money is
31:27
Speaker 1: also giving back and tithing, which you know, uh you
31:30
Speaker 1: know about and so we're uh we we started it
31:35
Speaker 1: some three years ago with the African National Museum of
31:39
Speaker 1: African American Music where we are proceeds go and it's
31:42
Speaker 1: been just sensational. It's like the rock and Roll Hall
31:45
Speaker 1: of Fame. That's exactly right. Uh. You know, we have
31:50
Speaker 1: these legends in African American music who have paved the way,
31:53
Speaker 1: and you know, uh, we we've honored just a tremendous
31:58
Speaker 1: amount you know what I mean. He had Dionne Warwick
32:01
Speaker 1: who worked with me on the Soul Train Music Awards,
32:03
Speaker 1: and Jody Watley, uh and uh you know the and
32:08
Speaker 1: the Jackson's. We were the first to honor the Jackson's
32:12
Speaker 1: now uh with a major award like this. They have
32:16
Speaker 1: been honored with Michael Jackson, but they've never received an
32:20
Speaker 1: award like they did last year from you know, for
32:24
Speaker 1: their music and for the legacy that they had provided,
32:27
Speaker 1: and they were just thrown away. They were just so
32:31
Speaker 1: thrilled to this is really really news to me and
32:35
Speaker 1: I'm excited to be able to have it on my show.
32:38
Speaker 1: And I want to tell you whatever I can do
32:40
Speaker 1: to keep promoting this, please. I want to bring you
32:42
Speaker 1: back on in early August so we can promote this again.
32:46
Speaker 1: I think it's great. And you know, you know you
32:48
Speaker 1: mentioned the Neighborhood Awards Rishane. I was there and that's Uh,
32:52
Speaker 1: that was a tremendous awards show that I would encourage
32:56
Speaker 1: you that could that could make a lot of sense
32:59
Speaker 1: for telling vision if you want to do it. You know,
33:02
Speaker 1: I just want to just put it out there to you.
33:05
Speaker 1: You know, you might want to think about doing that
33:07
Speaker 1: as an annual award show. Well, I appreciate the compliment.
33:10
Speaker 1: I appreciate the work that you're doing. And uh, that's
33:12
Speaker 1: my life, man. My life has been pretty cool. It
33:14
Speaker 1: has allowed me to expand my riches, as they say,
33:17
Speaker 1: because you know, my background is about helping everybody, everyday people,
33:21
Speaker 1: and that's the thing. And I want to bring also
33:23
Speaker 1: something that that nephew Tommy's still hosting the Black College Quiz,
33:27
Speaker 1: which is really really cool. Yeah, when we're going into
33:30
Speaker 1: i think our our twelfth season, we do this with
33:33
Speaker 1: historical Black colleges and universities. It's the only half hour
33:37
Speaker 1: weekly show that really addresses our our Our kids are
33:42
Speaker 1: not our kids are young adults who are in college shows.
33:46
Speaker 1: You know, positive, that's jepard they have, it's our Jeopardy.
33:52
Speaker 1: It's our Jeopardy. That's exactly right, and our history, you know.
33:56
Speaker 1: So plus you know, they're able to make scholarship money,
34:00
Speaker 1: earned scholarship money from the game, and it's just been
34:03
Speaker 1: you know, tremendous. These are the kinds of shows that
34:06
Speaker 1: we do. You know, our shows are targeted to the
34:08
Speaker 1: African American community, and that's been our mission of uplifting
34:13
Speaker 1: our community with positive uplifting programming like this. So well,
34:18
Speaker 1: that's where what we've been doing with all of our
34:21
Speaker 1: shows for the past thirty forty seven. Did I just
34:26
Speaker 1: say forty seven? You don't do it wrong, know, well
34:31
Speaker 1: that was the Sellar Awards. That was you know, that
34:33
Speaker 1: was the Stellar Awards. But it's amazing that, you know,
34:35
Speaker 1: because I know the ballances you have to fight to
34:37
Speaker 1: be in this world of syndication. Just people know about network,
34:41
Speaker 1: you know, by Cable and that whole syndication world that
34:44
Speaker 1: not only you have been very effectively, but Byron Allen
34:47
Speaker 1: has been very effective in as well. We come back,
34:49
Speaker 1: we're gonna talk about those models that you put together.
34:51
Speaker 1: I also want to talk about the Mentoring Awards and
34:54
Speaker 1: all these great things that you're doing on a regular basis.
34:56
Speaker 1: Were on the phone with Don Jackson, CEO and founder
34:58
Speaker 1: of the Dello Wards. We'll be right back with more
35:04
Speaker 1: from mar Sean McDonald and Money Making Conversations. Don't touch
35:07
Speaker 1: that down. I just ra Sean McDonald. I'm ther host
35:13
Speaker 1: of money Making Conversation. On the phone is Don Jackson.
35:15
Speaker 1: He's the CEO and found up the forty seven year
35:18
Speaker 1: old Central City Productions. Prior to us leaving the Breaks,
35:21
Speaker 1: I was talking to with him about the Black College
35:23
Speaker 1: Quiz and hosted annually by nephew Tommy. It's one of
35:27
Speaker 1: those great shows that features HBCU college students. I said,
35:31
Speaker 1: I said up Tommy to host that and personal I
35:35
Speaker 1: just talked to all the time about production and about
35:37
Speaker 1: the schedule. And that was your wife, Don, and I
35:41
Speaker 1: love talking to because she's meticulous and but she was
35:44
Speaker 1: open minded and she was all about being successful. And
35:50
Speaker 1: I know she's passed recently. Last modern fact, I just
35:54
Speaker 1: wanted to bring that up and just tell there's a
35:56
Speaker 1: person I'm gonna miss in this industry because of who
35:59
Speaker 1: she is and what she represented as a producer and
36:02
Speaker 1: partner for you at your company. Can you tell us
36:05
Speaker 1: a few words about them? Yes, Well, it's also a
36:09
Speaker 1: testament to some of the black women who out there
36:13
Speaker 1: and in your audience. Um. Uh. And what my wife
36:18
Speaker 1: meant to me is she mentored so many African American
36:22
Speaker 1: women uh in this business of television. Uh. She was
36:25
Speaker 1: the backbone. We've we've been married for fifty two years.
36:28
Speaker 1: And when I went into business, she was there to
36:31
Speaker 1: push me out, support me, take care of my kids.
36:34
Speaker 1: And then she got into the business and she actually
36:38
Speaker 1: was the research director and an academic coordinator of the
36:42
Speaker 1: Black College Wealth and and you know, she took over
36:47
Speaker 1: that she handled so many things in our business. A
36:51
Speaker 1: lot of people didn't know the backbone that they because
36:54
Speaker 1: she put me pushed me out. But Black women can
36:57
Speaker 1: be so strong and they have been uh in in
37:00
Speaker 1: helping uh to you know, for successive businesses like ours. Uh.
37:06
Speaker 1: And I just can't say enough about the influence that
37:09
Speaker 1: she had an impact she had on our business. I
37:12
Speaker 1: know that That's why I wanted to bring it up.
37:13
Speaker 1: And I wanted to let you know by my personal
37:15
Speaker 1: contact that I had with her in a short time,
37:18
Speaker 1: and we talked every year, but it was always uh,
37:21
Speaker 1: really really effective. And I just want to let you
37:23
Speaker 1: know that I respected every conversation I had with her,
37:26
Speaker 1: and I really appreciate the values that she gave me,
37:28
Speaker 1: as far as you know, are being able to articulate
37:31
Speaker 1: what that show was about, you know, because I wanted
37:32
Speaker 1: to change the show a little bit. She goes, Shant looks,
37:36
Speaker 1: there are rules here, you know, we're you know, I
37:38
Speaker 1: know you had to entertainment, Rashan, but we gotta do
37:40
Speaker 1: it a certain way. We got it. We have to.
37:42
Speaker 1: This is we have to stick to certain because we're
37:44
Speaker 1: dealing with answers. You know, you ken't playing with accuracy.
37:47
Speaker 1: You know what I'm saying. In history? You know she would.
37:49
Speaker 1: And also she's a doctor. She's a doctor PhD. Of education.
37:55
Speaker 1: I like that out there, look crazy now. I love
37:58
Speaker 1: talking to her. I wouldn't gus. I want to set
38:01
Speaker 1: up everything about your production company and some of the
38:03
Speaker 1: flag flags, the tip posts that you've created, because I
38:06
Speaker 1: wanted to. I wanted to segue into the Stellar TV Network,
38:10
Speaker 1: And I felt if you just if I started with
38:12
Speaker 1: the Stellar TV Network, people wouldn't understand. How would you
38:15
Speaker 1: have the history, all the production awareness to be able
38:19
Speaker 1: to talk about the Stellar TV Network, which would be
38:21
Speaker 1: the first twenty four completely African American owed faith based
38:25
Speaker 1: television network. Tell us about that. Yeah, that is the
38:28
Speaker 1: legacy that I intend to leave to lead behind. That
38:32
Speaker 1: is UM a faith based gospel music entertainment network. You know,
38:37
Speaker 1: not just gospel music, but programming that's positive, uplifting, and
38:43
Speaker 1: there doesn't exist in African American owned UH network like
38:47
Speaker 1: that today. Uh. You know, even some of our other
38:50
Speaker 1: networks that are currently out there, UM you know are
38:53
Speaker 1: not of their their orient and towards African Americans, but
38:57
Speaker 1: they're not African American owned. And we have a hear
39:00
Speaker 1: each library of programming. So you know, when you start
39:03
Speaker 1: thinking Rashan about well, I can't get my programs on, uh,
39:07
Speaker 1: we're not in the right time periods. And you faced
39:09
Speaker 1: some of this out there, and syndication to the thing
39:13
Speaker 1: about it is that we decided to do our own
39:15
Speaker 1: so that we can put programming on that young producers
39:18
Speaker 1: and writers and directors ideas that they have, that we
39:22
Speaker 1: can entertain those ideas and not only put them on
39:25
Speaker 1: but find opportunities for employment for our black young people
39:31
Speaker 1: who are getting educated in communications and radio and television
39:35
Speaker 1: and tim but find jobs for him. So this is
39:38
Speaker 1: why I am not retiring at all. No, I am
39:46
Speaker 1: so excited about uh. And you know this network that
39:50
Speaker 1: we're looking to launch in another year, uh that we
39:54
Speaker 1: think is going to set television on fire. And uh
39:58
Speaker 1: so we you know, we've been out here. We have
40:01
Speaker 1: a huge footprint in this gospel music uh arena. But
40:06
Speaker 1: it's more than that. It's really providing programming for our
40:09
Speaker 1: community that they don't currently get to counterbalance some of
40:13
Speaker 1: all of them. You say programming, like is it just
40:18
Speaker 1: gospel related? Like? Because is it about cooking? On any
40:22
Speaker 1: baking on that? It's it's about you know baker now.
40:27
Speaker 1: You know I've always been spread my baking love out
40:31
Speaker 1: there to the trade folk now and you know, we
40:33
Speaker 1: don't have a lot of those shows on. You know,
40:42
Speaker 1: we we have a cooking show that's right uh in
40:45
Speaker 1: our plans and on our program you know agenda, and
40:49
Speaker 1: you know we we're gonna do a soap opera that
40:51
Speaker 1: uh currently has not been done, you know. And if
40:55
Speaker 1: you take a look at some of the gospel music
40:56
Speaker 1: plays that I have, you know, Tyler Perry started, you know,
41:01
Speaker 1: much of the what they called the Checkland circuit where
41:05
Speaker 1: you know, they would have no right right, and so
41:11
Speaker 1: you know, it's a variety of programming that touches every
41:14
Speaker 1: corner of our community. And the the one base of
41:18
Speaker 1: it is gospel music uplifting programming. You know, because when
41:22
Speaker 1: you're in need, if you have, you know, a problem,
41:25
Speaker 1: if someone has uh, you know, done you wrong, you
41:28
Speaker 1: know you can you can turn to our stellar TV
41:33
Speaker 1: network and get uplifted, you know, but you can. That's
41:37
Speaker 1: what you're gonna get. Baking by us. I'm gonna I'm
41:39
Speaker 1: I'm gonna bug you to death. I'm a bug you
41:43
Speaker 1: death by my TV show over there. I know, I
41:45
Speaker 1: got an award winning show for your audience. I gotta
41:49
Speaker 1: have million fan club members of the female. I gotta
41:52
Speaker 1: bigging social media following seven eight percent of female. At
41:55
Speaker 1: some point in life, you gotta start selling yourself to
41:58
Speaker 1: pile brokers. That's right, That's right. I'll put that show on.
42:05
Speaker 1: You know, I don't know how well you can cook
42:08
Speaker 1: but I know you all right now see, oh y'all
42:12
Speaker 1: get Done's email address. We got to put an edge
42:15
Speaker 1: of this ignorance right here talking about you all to
42:17
Speaker 1: know me from producing TVs. Man, just Steve Barbie right
42:21
Speaker 1: and sit come. He don't even know about my other background. Man,
42:24
Speaker 1: I did not know about that people walking I was.
42:26
Speaker 1: I was in the elevator the Atlanta Hawks the other day,
42:29
Speaker 1: coming down the elevator. Guy behind me started talking to it.
42:32
Speaker 1: They did in front of me. Turn around, you're the Baker, right,
42:36
Speaker 1: my program director the know you as the Baker. Dude. Yeah, man,
42:41
Speaker 1: social media, I'm the Baker. So let's talk to the
42:44
Speaker 1: next thing here. Man. That's the name of the show, right,
42:46
Speaker 1: the name of the show is The Baker. It could
42:48
Speaker 1: be it's called Baker Spotlight. I'm done. I'm not gonna
42:50
Speaker 1: tie this show down telling myself about you. I'm gonna
42:53
Speaker 1: do this off fair. You need to understand you talked
42:55
Speaker 1: to a very very special person on this phone. Oh
42:58
Speaker 1: my friend, are you got talents we don't know about? Absolutely?
43:02
Speaker 1: That's that's all the purpose of the show man, not
43:04
Speaker 1: only just to spread the love about entrepreneurship, but also
43:08
Speaker 1: spread the fame of Roussan McDonald. I love it. I
43:13
Speaker 1: want to talk about this National Museum of Gospel Music.
43:17
Speaker 1: Oh yeah, you know, I just looked. I got to
43:21
Speaker 1: bring you back. You don't even know how much you're doing.
43:23
Speaker 1: Oh yeah, yeah, Well you know I was in you know,
43:27
Speaker 1: the Pilgrim Baptist Church was known as the home of
43:30
Speaker 1: gospel music and Thomas A. Dorsey, the father of gospel music.
43:33
Speaker 1: And it burned down in two thousand six in Chicago,
43:37
Speaker 1: and it was just sitting there, and so I went
43:40
Speaker 1: by to take a look. And people have been encouraging
43:43
Speaker 1: me to think about a museum for gospel music. And
43:46
Speaker 1: I walked through the ashes and said, this is it.
43:49
Speaker 1: This should be the place for a national Museum of
43:53
Speaker 1: Gospel music. And I made a commitment. We're putting our
43:57
Speaker 1: funds in it from the proceeds from this other awards.
44:00
Speaker 1: We're gonna introduce it, uh in two weeks at the
44:04
Speaker 1: Stellar Awards. And where all the city has gotten behind it,
44:08
Speaker 1: the mayor, the governor, they've gotten behind it. And it
44:12
Speaker 1: was just an idea of waiting to happen for Chicago.
44:14
Speaker 1: They they didn't realize the legacy that Chicago had as
44:17
Speaker 1: the birthplace of gospel music. So we're gonna build a uh,
44:22
Speaker 1: five story museum right in the heart of the black community,
44:28
Speaker 1: the Bronzeville community, which is on the near south side
44:32
Speaker 1: of Chicago. And uh, you know it's because of the
44:36
Speaker 1: footprint that we have. We're gonna have all of the history,
44:39
Speaker 1: the culture, the collections and Rashan. We're gonna have for
44:44
Speaker 1: the first time in Chicago, a sound stage to do
44:48
Speaker 1: television production right in our community. Don um for the
44:54
Speaker 1: seven years, I think I'll be interviewed for another forty
44:57
Speaker 1: seven years at least your legacy. But man, I'm so
45:01
Speaker 1: proud that you came on my show. I've had fun
45:03
Speaker 1: talking to you. I miss your wife, man, I know
45:06
Speaker 1: you miss her dearly as well, and the people your
45:08
Speaker 1: productive company. But the fact that you got the Stellar
45:10
Speaker 1: Gospel Music Awards, the Black Music Honors, Black College Quiz,
45:14
Speaker 1: the Mentoring Awards, You're launching, the Stellar TV, the Gospel Museum.
45:18
Speaker 1: Keep winning, my friend, and I will bring you back,
45:21
Speaker 1: definitely back on the show. You can get tickets to
45:23
Speaker 1: the Stellar Music Awards go to ticket mouster dot com
45:26
Speaker 1: is hosted by my good friend Kurt Franklin. Keep winning.
45:29
Speaker 1: It's a weekend event down. Thank you for coming to
45:32
Speaker 1: my show. All right, thank you, Rashan. I'll come back
45:34
Speaker 1: and they time you want me appreciate you. I gotta
45:36
Speaker 1: seen you some pies and my man, you need to learn.
45:50
Speaker 1: Welcome to Money Making Conversations. It's the show that she
45:52
Speaker 1: has the secrets of success experience firsthand by marketing and
45:55
Speaker 1: Brandon expert Rashan McDonald. I will know he's giving me
45:58
Speaker 1: advice on many occasions. In the case she didn't notice,
46:01
Speaker 1: I'm not broke. You know. He'll be interviewing celebrity CEOs,
46:04
Speaker 1: entrepreneurs and industry decision makers. It's what he likes to do.
46:08
Speaker 1: It's what he likes to share. Now it's time to
46:10
Speaker 1: hear from my man, Rashan McDonald money Making Conversations. Here
46:14
Speaker 1: we come. Welcome in Money Making Conversations. I'm your host,
46:17
Speaker 1: Rashan McDonald. Money Making Conversations now broadcasting live from Atlanta,
46:21
Speaker 1: Georgia every Monday. You can hear me live on Busy
46:24
Speaker 1: leven Nanty from ten a m. To noon and I
46:26
Speaker 1: Heart Radio podcast Let's get started because Atlanta, you know
46:30
Speaker 1: about this young man. My next guest can be seen
46:33
Speaker 1: on several NFL Network television series or shows, including Thursday
46:38
Speaker 1: Night Football twenty one and Prime NFL Game Day. He
46:41
Speaker 1: is also a pro football a Pro Football Hall of Famer,
46:45
Speaker 1: former Major League Baseball player who's the only athlete to
46:48
Speaker 1: play on both the Super Bowl and the World Series.
46:51
Speaker 1: He's the coach, philanthropists and father. Please welcome to money
46:54
Speaker 1: making Conversations, Dion Sanders Rich Are they were finally owned together?
47:02
Speaker 1: I missed you, man, I'm saying something. This is great
47:05
Speaker 1: for you to say that because Deon is a special
47:08
Speaker 1: person to me, and you know, our relationship, as you
47:10
Speaker 1: unique in itself because he's a natural motivator. That's why
47:14
Speaker 1: this is a relationship. We've been knowing each other about
47:16
Speaker 1: fifteen or fifteen years for sure, and he know I've
47:19
Speaker 1: always been inspired by his natural gifts. Why are you
47:22
Speaker 1: just such a natural motivator? Dion? And I think it's
47:27
Speaker 1: something that I saw as a child. I saw a
47:32
Speaker 1: mother who worked tireless just so ends could see one
47:36
Speaker 1: another because they never met. I saw a father that
47:40
Speaker 1: struggled with drug addiction, stepfather to struggled with alcoholism. I
47:45
Speaker 1: saw an inner city that I was in golf and
47:47
Speaker 1: that I lived in and then I reside of it
47:49
Speaker 1: and that was headed nowhere in no direction. And something
47:53
Speaker 1: inside of me said, you could take a little bit
47:56
Speaker 1: of this from your mama, You could take a little
47:57
Speaker 1: bit of that from initia. To take a little bit
47:59
Speaker 1: of that and whatever you want to be. And no
48:01
Speaker 1: one can stop you if you focus and put your
48:04
Speaker 1: mind to it. No one can stop you if you
48:06
Speaker 1: don't quit. And that was the formula. Now, but you know,
48:10
Speaker 1: but you, but you, you You describe a background an
48:15
Speaker 1: environment where there's nothing but roll blocks in life. But
48:19
Speaker 1: you have this natural I can win personality there? You
48:24
Speaker 1: know that that different, I'm sure, and I see things different,
48:29
Speaker 1: Like like I'm a football coach and some days it range.
48:32
Speaker 1: And the first thing I do that the coaches say, well, prima,
48:35
Speaker 1: it may rain to day. I say, it's the percentage.
48:38
Speaker 1: They say, well, it's a chance is gonna rain. I say,
48:40
Speaker 1: what that means, it's a sixty percent chance it ain't.
48:43
Speaker 1: That's just the way I look at that. I just
48:45
Speaker 1: always look at the positive. And everything negative is easy
48:50
Speaker 1: to see, it's easy to realize, it's easy to take
48:53
Speaker 1: a stance with it. But the positive is something that
48:56
Speaker 1: people overlooked. We we always think about what we don't have,
48:59
Speaker 1: and I'm thinking about what we do because here's the
49:02
Speaker 1: thing about them, I don't know. You know, we must
49:06
Speaker 1: be like this moon be circle or whatever. I'm down
49:09
Speaker 1: or something. And I'm one of those guys who stay
49:11
Speaker 1: up all the time. I can always get a text
49:14
Speaker 1: from you. Keep your head up, brother. You know the
49:18
Speaker 1: blessings are gonna come your way. Now. I know you
49:21
Speaker 1: just don't do it for me, but you still take
49:23
Speaker 1: the time to remind your friends there's always a brighter day.
49:28
Speaker 1: That's amazing. I have a text list of a couple
49:32
Speaker 1: hundred people that they've been getting my texts over twenty
49:35
Speaker 1: years every morning, um between certain hours now I'm off
49:40
Speaker 1: on weekend, but money through Friday. They get like, like,
49:44
Speaker 1: for instance, this morning and said, get yourself together and
49:47
Speaker 1: do what you know you need to do and be
49:49
Speaker 1: what you desire to be. Trim the fat off your
49:52
Speaker 1: life right now. It's holding you back and you know
49:54
Speaker 1: it truth, just a simple That's the first thing to
49:58
Speaker 1: hit my spirit when I woke up this morning and
50:01
Speaker 1: I put it out and guess what, and it's received.
50:04
Speaker 1: And the thing about it is that Dion has always
50:08
Speaker 1: known me because yeah, I see him as a just talented, handsome, articulate,
50:13
Speaker 1: entertaining guy. And but he always put family first and
50:18
Speaker 1: kids first. When I said kids, I'm talking about his
50:20
Speaker 1: youth program, his educational program. Because I would tell him, Man,
50:23
Speaker 1: let's go to l A do a sitcom, Let's go
50:25
Speaker 1: to l A do a talk show, Let's go to
50:26
Speaker 1: New York. He said, Shan, can you do just talk
50:29
Speaker 1: show him one day? You know what, We've had some
50:33
Speaker 1: real conversations like that too. Man. It's like, from you
50:36
Speaker 1: can do this, They're like, okay, but what can they
50:38
Speaker 1: shoot them in Dallas? Because I'm telling you that that's
50:42
Speaker 1: You're exactly right. You're you're not lying, but well, first
50:45
Speaker 1: of all, you don't lie anyway, but by any means,
50:47
Speaker 1: you are telling the truth. Because I understand what my
50:52
Speaker 1: purpose is tied to my passion. You know, if I'm
50:54
Speaker 1: not passionate about it, it cannot be my purpose. And
50:58
Speaker 1: God bless ues what I'm passionate about and some things
51:02
Speaker 1: I want to do but it ain't me. I would
51:04
Speaker 1: love to do it, but it ain't me. And you
51:06
Speaker 1: got to decipher in your life between what you're are
51:09
Speaker 1: you really passionate about and God with blessing or things
51:11
Speaker 1: that you want to do. Just like decided between needs
51:15
Speaker 1: and once, once upon a time, I used to go
51:18
Speaker 1: and get whatever I wanted because I had, you know,
51:20
Speaker 1: that type of cash and you could get whatever you wanted.
51:22
Speaker 1: Now it's all about your needs. You still have the resources.
51:25
Speaker 1: I still have the financials to do it, but now
51:27
Speaker 1: I'm more importantly focused on my needs, not right right right,
51:31
Speaker 1: and and your and your family too and what they
51:33
Speaker 1: can do and what they and the legacy. And that's
51:36
Speaker 1: but I want to tell everybody about that. You know,
51:38
Speaker 1: we laugh about it, but I just want to let
51:40
Speaker 1: everybody and know it's something about what's important to not
51:44
Speaker 1: only you, but the people that you impact along the way.
51:49
Speaker 1: And that's important to you because, like I said, like
51:51
Speaker 1: you said, you know you've done You've been an incredible
51:55
Speaker 1: baseball player and incredible football player or entertainer and the
52:00
Speaker 1: music industry. You acted, you you've done all these things,
52:03
Speaker 1: but it all came back to what you can do
52:05
Speaker 1: for the next person. And you have turned down millions
52:09
Speaker 1: my friend called my millions opportunity, not saying that's negative
52:13
Speaker 1: because you felt that there was a better opportunity to
52:16
Speaker 1: change lives part of my piece. It's part of my purpose,
52:22
Speaker 1: ties me to my piece. So when I'm acting in
52:24
Speaker 1: my purpose now, I activate my piece. Perfect example, Um,
52:28
Speaker 1: I bought some property in Canton, Texas, which is about
52:31
Speaker 1: fifty five minutes. I said of Dallas, I absolutely adored
52:34
Speaker 1: my girl Tracy, who you've had on your show, and
52:36
Speaker 1: she loved you to life. She absolutely a doors. And
52:39
Speaker 1: this where we're building, we called a conclusion out not
52:42
Speaker 1: at home, but it's the conclusion the end of the
52:44
Speaker 1: road for that. That's what we're gonna end up. And
52:47
Speaker 1: we both of y'all look like y'all your thirties though.
52:50
Speaker 1: That's what's making me mad. Well, we were trying to
52:53
Speaker 1: We had a high school baseball game and I took
52:55
Speaker 1: most members of the team to this piece of property
52:58
Speaker 1: that I owned in nine acre Lake, I mean acreage,
53:00
Speaker 1: and I'm sitting up there with the guys in a circle,
53:03
Speaker 1: and I'm teaching them about life and property. I say, see,
53:06
Speaker 1: let me tell you something. Somebody could go out there
53:08
Speaker 1: and buy a Rosewort's Phantom, which is gonna be four
53:11
Speaker 1: hundred and fifty maybe half a million dollars. Times you
53:14
Speaker 1: drive the car off a lot of depreciates and now
53:18
Speaker 1: that's what you're dealing with. Then it's a new um
53:20
Speaker 1: car come out next year. People want that. It's a
53:22
Speaker 1: new one. So your car constantly depreciates. Now you can
53:26
Speaker 1: buy this property for the same cost, and not only
53:29
Speaker 1: will it appreciate, but now you get it to the
53:31
Speaker 1: point where I'm winning it down to my son. Then
53:34
Speaker 1: he's keeping it in the family for his son, and
53:36
Speaker 1: it constantly appreciates and you can enjoy it year after
53:40
Speaker 1: year after year. And just teaching them a little things
53:43
Speaker 1: like that that we don't think about, and no one
53:45
Speaker 1: teaches us. And that's a big thing, because you know,
53:48
Speaker 1: I was talking to a gentleman in Houston and he's
53:50
Speaker 1: throwing a documentary on black farmers how they're losing their
53:53
Speaker 1: land because the younger generation they see the land as
53:56
Speaker 1: they don't see the value in the land and they
53:58
Speaker 1: just sell it. And so like farmers alluding the property.
54:01
Speaker 1: But that as they always said, God's not making more earth. Okay,
54:06
Speaker 1: he's not making more land. We'll see. That's why. That's
54:09
Speaker 1: why I love you, my brother, because I mean and
54:11
Speaker 1: you downplay it because you're a humble person. But the
54:14
Speaker 1: times that I've called you for advice on the next
54:17
Speaker 1: move for a career, I mean you're looking at it
54:19
Speaker 1: as you're looking at it as a person who's been there,
54:24
Speaker 1: done that, a person who is not just looking at
54:27
Speaker 1: his own come up but looking at me and saying, Okay,
54:30
Speaker 1: for you, this is what's best for you. But we
54:33
Speaker 1: can talk about those type of things because we have
54:35
Speaker 1: that type of relationship. But oftentimes men, men of color
54:38
Speaker 1: and men of status, we never even conversate with each
54:41
Speaker 1: other because you're so busy competings. And that's ignorant. That's true.
54:44
Speaker 1: You've never been that way, and I appreciate you for it.
54:46
Speaker 1: And can I be? Can I be? And that's why
54:49
Speaker 1: because because a person like you, who I followed your
54:52
Speaker 1: entire career. And before we go to the next breaker,
54:54
Speaker 1: I want to talk about how did you because you see,
54:57
Speaker 1: Brandon is the word just thrown around by every body.
55:00
Speaker 1: Everybody got a brand, everybody said they are a brand,
55:03
Speaker 1: but prime time, how did you figure it out? Because man,
55:07
Speaker 1: you're a legend. Dude, your a legend. I look at
55:09
Speaker 1: the NFL combines, I look at those players call you
55:12
Speaker 1: or Sunday nights on your show. They all know to
55:16
Speaker 1: who you are, and that means that you're very relevant
55:19
Speaker 1: to the modern day player. And a lot of players
55:22
Speaker 1: can't do that, they can't feel how they can just
55:24
Speaker 1: still be themselves and relatable. But Prime Time, the branding machine,
55:29
Speaker 1: is very relatable. Why well, First and foremost, I think
55:34
Speaker 1: people are crazy and they understand that it's not October,
55:39
Speaker 1: it ain't Halloween. They know who's trick or tree nine days,
55:41
Speaker 1: and they know what's real. They know it's any way,
55:44
Speaker 1: and they know when I talked to them, when I
55:46
Speaker 1: articulate myself to them, it's no motives. There's nothing behind
55:49
Speaker 1: the curtains that I'm trying to get garnage from them,
55:52
Speaker 1: because I have means and I have ways. But this
55:55
Speaker 1: is all started in college. Man. I played the position
55:57
Speaker 1: that wasn't handsomely plaid, and I I forfeited opportunities to
56:01
Speaker 1: played professional baseball out of high school because I rolled
56:04
Speaker 1: the dice on myself. That's something that I don't bet
56:06
Speaker 1: in Vegas, but I'm gonna bet on Prime all day long.
56:10
Speaker 1: So I said, you know what, I'm gonna go to
56:12
Speaker 1: college and play this football thing because my goal and
56:14
Speaker 1: my dream is to retire my mama for the rest
56:16
Speaker 1: of her life. And once this a yeah, once this
56:19
Speaker 1: agent showed me the finances that a cornerback commands in
56:23
Speaker 1: the NFL, I was upset. I was sad because I'm
56:26
Speaker 1: started reflecting. I started to reflect on the opportunities that
56:29
Speaker 1: I passed out of high school, but did not start
56:33
Speaker 1: thinking about, Okay, uh, this type of money that they're
56:36
Speaker 1: paying defense. Hold that thought, man, hold that thought. We're
56:39
Speaker 1: gonna have more on how the Prime time came about
56:42
Speaker 1: in college on our next break with Dion Sanders. We'll
56:47
Speaker 1: be right back with more from Marsan McDonald. The money
56:50
Speaker 1: making conversations don't touch that doubt. I just reshall McDonald,
56:56
Speaker 1: you're listening to money making conversations. And before we left,
56:59
Speaker 1: I was talking to my mad man, Dean Standers, and
57:01
Speaker 1: he was telling us about the evolution of prime Time. Now, Dion,
57:05
Speaker 1: you were saying that you could have played baseball straight
57:07
Speaker 1: out of high school pro baseball, but you opted to
57:10
Speaker 1: play football at the defensive back position for the Florida State.
57:13
Speaker 1: Then you got with your agent, you realize how much
57:15
Speaker 1: money was being made and that the and the evolution
57:18
Speaker 1: of prime Time started to evolved. Talk to us about that. Well,
57:23
Speaker 1: let me show it down. It was agents trying to
57:25
Speaker 1: solicit me up until my sophomore years, so they knew,
57:30
Speaker 1: um I was I was going to be a baseball
57:32
Speaker 1: player as well as a football player, so they were
57:34
Speaker 1: soliciting me early. Um and one happened to send me
57:38
Speaker 1: the status of how much defense backs made in the NFL,
57:43
Speaker 1: and I was alarmed that they were one of the
57:45
Speaker 1: worst paid positions. Didn't really upset me, so I really
57:48
Speaker 1: sat down. Now you gotta understand. In five I came
57:51
Speaker 1: to Florida State with a fire bird with the front
57:54
Speaker 1: license take to said prime time, right, I tell was
57:57
Speaker 1: my nickname out of high school. So I already had
58:00
Speaker 1: a demoniker. So now it was just enacting it and
58:03
Speaker 1: really marketing that and saying to myself, you know what,
58:06
Speaker 1: I got to create something that surpasses any defensive back
58:10
Speaker 1: in the game because I got the goods, So now
58:13
Speaker 1: I gotta I gotta give you the drama in the
58:14
Speaker 1: game and the intellect and the savviness and the sponsaneity.
58:19
Speaker 1: And I said in my dormitory room with a black
58:21
Speaker 1: book and wrote down probably about fifty quotes that I
58:25
Speaker 1: would say after the game, and I memorized. It was
58:27
Speaker 1: like if I had a great game, they said, I
58:31
Speaker 1: was like, yeah, yeah, I'm the best thing since Peter.
58:34
Speaker 1: But the jelly Baby, I thought y'all knew and those
58:36
Speaker 1: things would go national. So now this this added attention,
58:39
Speaker 1: and now they were getting you much more than just
58:41
Speaker 1: a defense back. There was getting someone over the entertainer,
58:44
Speaker 1: someone of a person who would command people to come
58:47
Speaker 1: see and play, whether they hated them or loved them.
58:49
Speaker 1: And that's what prime time the brand had came and
58:51
Speaker 1: I just materialized in my dormatory room in college. But
58:55
Speaker 1: now nobody hated you that, I'll tell you them. When
58:58
Speaker 1: it came of returning punts, using teams opposing teams, then
59:02
Speaker 1: they respected you. I'm gonna just tell you something, man,
59:05
Speaker 1: because everybody wanted you on their team. Now it was
59:08
Speaker 1: fear see see, I'm just when I used to watch
59:11
Speaker 1: you because I was I'm from Texas and I was
59:13
Speaker 1: just watching this this this guy just just doing some
59:17
Speaker 1: things that I've never seen before, with style, with articulation,
59:21
Speaker 1: you know, and and and then we did the high step,
59:24
Speaker 1: you know, going in the end zone with the touchdown.
59:26
Speaker 1: When did that come about? What was the evolution of
59:28
Speaker 1: man that seven years old playing by the fourth Myners
59:32
Speaker 1: Rebels and Fort Myers. Lord Man, that mean you know
59:34
Speaker 1: that that's what That's what Walter Payton did when he
59:37
Speaker 1: was when he was in the pros and we grew
59:39
Speaker 1: up watching him. But that's that's the thing that we emulated.
59:42
Speaker 1: Then we got an the end Zone and we did
59:44
Speaker 1: the Billy Ray she was Johnson way back in the day.
59:46
Speaker 1: I mean we we danced because it was a happy
59:48
Speaker 1: time in life and a happy moment and we knew
59:51
Speaker 1: that no one in my family matriculated to college. Man,
59:54
Speaker 1: no one went to college. That wasn't even a thought.
59:56
Speaker 1: So being the first and being someone that said, you know,
59:59
Speaker 1: I'm gonna get out here because the only thing was
1:00:01
Speaker 1: getting us out was the Armed forces or job corps.
1:00:05
Speaker 1: That's the only thing that's or jail, that's what people
1:00:07
Speaker 1: was leaving to go to. And it tripped me out.
1:00:10
Speaker 1: Someone was getting ready to go to prison for twenty
1:00:12
Speaker 1: years and they're throwing them a party in the crew.
1:00:14
Speaker 1: That's wrong with ain't going to jail. That's and that's
1:00:18
Speaker 1: just all that kind of stuff to change my life,
1:00:21
Speaker 1: and it just changed the whole thought process that I
1:00:23
Speaker 1: gotta get up out of here. Now. This is the focus. Now,
1:00:27
Speaker 1: your legend in so many ways. First of all, the
1:00:30
Speaker 1: forty second time at the NFL Combine. You know, I know,
1:00:34
Speaker 1: John Raws supposedly broke your record against what whatever. Okay,
1:00:39
Speaker 1: you were able to run that fat and become a
1:00:41
Speaker 1: Hall of Famer. Now, the thing I love about you
1:00:44
Speaker 1: is that you talked about Billy White, Hu Johnson. I
1:00:47
Speaker 1: knew the little chicken wing leg. But players are still
1:00:51
Speaker 1: doing deprived time stroll in the end zone. See See
1:00:56
Speaker 1: that's what I know why you're still relevant because people, people,
1:01:00
Speaker 1: the players still understand that they can communicate with you.
1:01:03
Speaker 1: And it shows every time at the NFL Combine like this,
1:01:06
Speaker 1: every time a player came over you, whether it was
1:01:08
Speaker 1: white or black, they knew they could relax and talk
1:01:11
Speaker 1: like I would say, real to Deon. Is that correct?
1:01:15
Speaker 1: That's that's correct because I'm there to give them, to
1:01:19
Speaker 1: to give to them, to make the support them, to
1:01:21
Speaker 1: encourage them. And a lot of players that I'm fond
1:01:24
Speaker 1: of that I meet. For the first time, I came
1:01:26
Speaker 1: to myself, man, if you got a problem, man call me.
1:01:28
Speaker 1: Man called me before the house, catch on fire man,
1:01:31
Speaker 1: I want you to call me when you thank you
1:01:33
Speaker 1: smell smoke so I could help you get up out
1:01:35
Speaker 1: of that. You said, yeah, yeah, I just I just
1:01:39
Speaker 1: love these kids, man, and I don't want them to
1:01:41
Speaker 1: make the same mistakes I made because there was no
1:01:44
Speaker 1: communication or conversation. Because when you reach that level, no
1:01:47
Speaker 1: one wants to help you, No one wants to talk
1:01:49
Speaker 1: to you, and then you can't turn to your family members.
1:01:51
Speaker 1: They've ever been nowel right, I mean, how are you
1:01:53
Speaker 1: gonna tell me about how to how to balanced this
1:01:56
Speaker 1: check book and how to how to understand what I
1:01:59
Speaker 1: need to purchase and what I don't need the purchase
1:02:01
Speaker 1: And you ain't never had none, I don't. It was
1:02:02
Speaker 1: no one to talk to in your family because you're
1:02:05
Speaker 1: supporting the entire family and friends. Now that's that goes
1:02:08
Speaker 1: back to what was saying. Is that is that you
1:02:11
Speaker 1: have to have a supporting group around you that not
1:02:14
Speaker 1: only believe in your brand, but that you can trust.
1:02:18
Speaker 1: How did you come about developing that strong support base
1:02:21
Speaker 1: that that protects you but also advises you but also
1:02:25
Speaker 1: to challenge you. But foolish mistakes. I made some idiotic mistakes,
1:02:30
Speaker 1: and you learned from trial and Rorum. I had a
1:02:34
Speaker 1: gentleman that that blessed me that passed away a few
1:02:36
Speaker 1: years ago, named Eugene Parker African American Agents, one of
1:02:39
Speaker 1: the powerhouse agents in the game. And Eugene and I
1:02:42
Speaker 1: met um when I was still in college, and he
1:02:45
Speaker 1: oversaw my entire career. He was always saved, always went
1:02:48
Speaker 1: home to his wife, always was a man of God,
1:02:50
Speaker 1: always a good person. And he allowed me to develop
1:02:53
Speaker 1: into what I am now. But he never pushed me,
1:02:57
Speaker 1: never shoved me, because he know he would have been
1:02:58
Speaker 1: too premature. So he let me get a lot of
1:03:01
Speaker 1: things out of my system. But also he would guide me.
1:03:04
Speaker 1: The thing about a cut man in the corner and
1:03:06
Speaker 1: a coach in the corner. In the boxing man, she's
1:03:08
Speaker 1: telling you left, right, left, right, But when you get hit,
1:03:11
Speaker 1: all that stuff throws you off. And I was hit
1:03:14
Speaker 1: a few times, you know, by some nonsense that I
1:03:16
Speaker 1: didn't expect. But he was always there telling me um
1:03:21
Speaker 1: what was right and what was wrong. So I really
1:03:23
Speaker 1: had no catastrophic um ignorance in my life. I had
1:03:27
Speaker 1: some bull jump that I can't control that divorces and
1:03:30
Speaker 1: all that kind of message, Well that's just being a man.
1:03:33
Speaker 1: And foolish living. But altogether I kind of kept it
1:03:37
Speaker 1: on the road. I want to talk about Prime five.
1:03:42
Speaker 1: That's a twenty one million dollar fundraising initiative that was well.
1:03:47
Speaker 1: Tell us more about that. Love it man. Man, you
1:03:52
Speaker 1: gotta understand, man, poverty is running rapid in n in
1:03:55
Speaker 1: the cities. Man, and and and we got to have
1:03:57
Speaker 1: comfort hintsive individualized lutions. Man and I constructed this thing
1:04:02
Speaker 1: called Private Prime five with the Coping Family, the Cope Network.
1:04:05
Speaker 1: It's called Stand Together. That's the who oversees it. These organizations, Man,
1:04:09
Speaker 1: the tackle poverty from different angles. We deal with chronic unemployment,
1:04:13
Speaker 1: family breakdown, addiction and trauma, personal debt, educational failure, and
1:04:17
Speaker 1: these type of things run rapid in our inner cities. Man.
1:04:20
Speaker 1: And I've got a collected group. We raised the twenty
1:04:23
Speaker 1: one million. We already over halfway there, and we're funding
1:04:27
Speaker 1: um different groups around the inner city that's been doing
1:04:30
Speaker 1: it for years. We're just giving them the resources, the structure,
1:04:33
Speaker 1: the mentors and everything, um so they can have a
1:04:36
Speaker 1: scalable impact on society in these inner cities. And we're
1:04:40
Speaker 1: tackling the poverty at every angle. Man, We're gonna do it.
1:04:43
Speaker 1: We're doing well. I love what we're doing. I love
1:04:46
Speaker 1: to see the smiles on the people's faces. I love
1:04:49
Speaker 1: being able to do something for someone that cannot even
1:04:52
Speaker 1: reciprocate the gesture. That's who I am with Shanna. You
1:04:55
Speaker 1: know that. And I love the life I live, and
1:04:57
Speaker 1: I live the life I love. And then that's why
1:04:59
Speaker 1: I love about the whole to bring you on the show,
1:05:02
Speaker 1: because people need to see so many layers and so
1:05:04
Speaker 1: many layers of individual like you as an entertainer. You know,
1:05:07
Speaker 1: and you're so you're so relevant and you're so current.
1:05:10
Speaker 1: But I just looked Prime five. It's who he is.
1:05:15
Speaker 1: And I'm just telling you, guys, is that is that
1:05:18
Speaker 1: he knows me Every every couple of years, I let's
1:05:21
Speaker 1: go do a television show. He shot, Uh, we're gonna
1:05:23
Speaker 1: tape the show at and Dallas is your home. And
1:05:27
Speaker 1: you're giving back and and and and I you know,
1:05:30
Speaker 1: and and I'm gonna keep coming because you wanted you
1:05:32
Speaker 1: want to endless people, endless people. And because he can cook,
1:05:40
Speaker 1: can cool, he could dance, he can wrap. You know,
1:05:43
Speaker 1: he has an endless you know, one of those black
1:05:45
Speaker 1: don't crack people. You know what I'm saying, and now
1:05:47
Speaker 1: now he's with Tracy, so buff of us should be
1:05:49
Speaker 1: on the talk show together. So I'm just putting the
1:05:52
Speaker 1: world out there because I'm gonna tell Tracy, Tracy, I'm coming.
1:05:55
Speaker 1: I'm coming for you and d you need to stop
1:05:59
Speaker 1: putting all that good looking fools on social media. Man,
1:06:02
Speaker 1: I'm trying to stay fine, I'm trying to stay fit,
1:06:05
Speaker 1: and every time I look at one of those pictures
1:06:07
Speaker 1: that you have cooked up something, Benny Clark ain't got
1:06:09
Speaker 1: nothing on you. You gotta stop. Man. This is what
1:06:13
Speaker 1: we're gonna do. Man, This we're gonna do. Man, We're
1:06:15
Speaker 1: gonna go to the NFL network. Me and you gonna
1:06:17
Speaker 1: do a cooking and bacon show. Look at the NFL
1:06:20
Speaker 1: network because all these football players can cook and bake,
1:06:23
Speaker 1: and we're gonna go from city to city and take
1:06:26
Speaker 1: a show, me and you hosting. Brother, you're gonna be
1:06:28
Speaker 1: cooking and barbecue and I'm gona be baking. That's what
1:06:30
Speaker 1: we're gonna do for NFL Network. I'm gonna be eating
1:06:33
Speaker 1: everything you cook. But we just do that. We're gonna
1:06:36
Speaker 1: do it. A thank you for coming on this show. Man.
1:06:39
Speaker 1: Tell Tracy, how hey, brother, you know how I feel
1:06:42
Speaker 1: about you, man, that one at all time, Great Dion Sanders.
1:06:48
Speaker 1: We'll be right back with more from Marsan McDonald and
1:06:51
Speaker 1: money Making Conversations. Don't touch that, don Hi. Just from
1:06:56
Speaker 1: Sean McDonald hosting money Making Conversation. That's half for my
1:07:00
Speaker 1: next guest. She is an award winning content and branding expert.
1:07:04
Speaker 1: She's hell senior leadership roles at ESPN, Ebony, Harper's Bazaar Team,
1:07:10
Speaker 1: People Essence, Honey Magazine. She is currently the Chief content
1:07:14
Speaker 1: Officer for Degrio, a leading digital media brand that serves
1:07:18
Speaker 1: the African American audience. Please welcome to Money Making Conversations, Amy,
1:07:22
Speaker 1: your boys on net. I know you're in California. I
1:07:27
Speaker 1: appreciate you getting up, Amy, but you know, but you
1:07:30
Speaker 1: were used to this early relationship. We used this early
1:07:33
Speaker 1: relationship in Chicago. We have our weekly breakfast meetings and
1:07:37
Speaker 1: stuff like that. So this is awesome. Yes, sir, this
1:07:40
Speaker 1: is like a continuation. I appreciate you so much, Roshan.
1:07:43
Speaker 1: I am more than happy to be to be with
1:07:45
Speaker 1: you in continuing our our conversations that we keep that
1:07:49
Speaker 1: we've been having for years. Thank you. Here's the great thing.
1:07:51
Speaker 1: Let me just tell you how we met, because I
1:07:53
Speaker 1: consider her a visionary. And when you when we finished
1:07:56
Speaker 1: these two breaks, you understand why I called her visionary.
1:07:59
Speaker 1: We met when she was at Ebony and she was
1:08:03
Speaker 1: shooting the cover she invited Steve Harvey, Monique and Chris
1:08:07
Speaker 1: Rock to be on the cover of Ebony magazine. When
1:08:11
Speaker 1: you look at that and you look at where they
1:08:13
Speaker 1: are today, that's a visionary movie. If I ever heard one.
1:08:18
Speaker 1: Trying to get those three people on the same cover today,
1:08:21
Speaker 1: I think it's impossible. I will never forget that cover too.
1:08:25
Speaker 1: That was that was quite a day, I will say that.
1:08:27
Speaker 1: But you were not smiling that day. You were not smiling.
1:08:31
Speaker 1: That was. That was quite a day. Result that we
1:08:33
Speaker 1: bet that have to save that one, that story for
1:08:35
Speaker 1: another another conversation. But that just shows you that. And
1:08:40
Speaker 1: I bring that up because you know, the city sit down.
1:08:43
Speaker 1: It's all about putting the right pieces together and then
1:08:46
Speaker 1: having a lasting effect on the not only the readers,
1:08:50
Speaker 1: but the community. And to see that you put these
1:08:52
Speaker 1: three people on that that magazine covers book magazine still
1:08:56
Speaker 1: sits on my coffee table in my basement because it's
1:08:59
Speaker 1: special for me because the fact that these three people
1:09:02
Speaker 1: are so powerful today in their own right, in their
1:09:04
Speaker 1: own way. They're affecting the community and sold so many
1:09:07
Speaker 1: different ways, from Oscar Winners too, to the Steeds being
1:09:10
Speaker 1: the face of daytime television and Chris Rock, you know,
1:09:15
Speaker 1: commanding the enormous salaries of hosting the Oscars. You know,
1:09:19
Speaker 1: it's just amazing that the division that you've seen, and
1:09:22
Speaker 1: you know, Monique of course Oscar winner, and also questioning
1:09:26
Speaker 1: the way African American women are being paid in the
1:09:29
Speaker 1: in the media as well as by these industry professionals
1:09:32
Speaker 1: when you compare to non African American leaders out there
1:09:36
Speaker 1: and who are in the same entertainment fields. And just
1:09:38
Speaker 1: me know that, I gotta tell you a visionary keep winning, Okay,
1:09:42
Speaker 1: keep winning. I gotta put that out there for you
1:09:43
Speaker 1: upfront before we're really get into detail about who you are. Well,
1:09:49
Speaker 1: I definitely appreciate that that was that was you know,
1:09:51
Speaker 1: that was a comedy to the first ever comedy issue
1:09:54
Speaker 1: and it was the cover of my of the redesign, right,
1:09:58
Speaker 1: so that was the first time. Yeah, I ben't have
1:10:01
Speaker 1: been redesigned in sixty eight years, so you know, I'll
1:10:03
Speaker 1: never forget that day. And I'm so proud of the
1:10:05
Speaker 1: work that we were able to accomplish an everyone and
1:10:08
Speaker 1: me and my my brilliant team. Magazine making or media
1:10:11
Speaker 1: in general, it is a it is a team effort
1:10:13
Speaker 1: because when you was there, it was you was handling
1:10:15
Speaker 1: both the jet as well as the I was not
1:10:18
Speaker 1: I was jet magazine was still published and used that
1:10:21
Speaker 1: ebony right exactly exactly, So you know, I redesigned, um
1:10:26
Speaker 1: the magazine, I relaunched the website. UM yeah, and it
1:10:30
Speaker 1: was it was a really exciting time. You know, Black
1:10:32
Speaker 1: media is so crucial and you know, it's it's it's
1:10:39
Speaker 1: been crucial, and it's even more crucial now. I mean,
1:10:41
Speaker 1: it's it's interesting to be into thousand and eighteen and
1:10:43
Speaker 1: have black media be even more important now because as
1:10:46
Speaker 1: you know, you know, we have been and we still
1:10:49
Speaker 1: are historically underrepresented. Our perspective is historically underrepresented. Positive images
1:10:54
Speaker 1: of African Americans are are you know still I mean,
1:10:58
Speaker 1: they're on the on the increase now, thank god, you know,
1:11:00
Speaker 1: but they are still um underrepresentative as it relates to
1:11:04
Speaker 1: to you know, make our mainstream counterparts and so um,
1:11:07
Speaker 1: it is really critical that we have authentic places where
1:11:11
Speaker 1: we can go and here our perspective. You know, things
1:11:13
Speaker 1: you know that are created by us, so you know
1:11:17
Speaker 1: that they really do represent how we actually feel, what
1:11:19
Speaker 1: we actually look like, what are the issues and concerns
1:11:22
Speaker 1: that are actually meaningful to our community. And so that's
1:11:25
Speaker 1: been important throughout all these years, and and you know
1:11:28
Speaker 1: now it's even more important now that we're in this
1:11:31
Speaker 1: this age of of you know, attacks on media outlets.
1:11:35
Speaker 1: We're in this age of class warfare. Um. You know,
1:11:39
Speaker 1: we're in this age of of you know, I mean,
1:11:41
Speaker 1: I don't know how to say we have you know,
1:11:43
Speaker 1: I you know, I've said this, I'm gonna say this
1:11:45
Speaker 1: on your show, and I've said this on national television before,
1:11:47
Speaker 1: and I mean it, you know, most most emphatically and sincerely.
1:11:51
Speaker 1: You know, we have a white supremacist in the office.
1:11:53
Speaker 1: So now that we are in this in this stage
1:11:57
Speaker 1: where we're really um, you know, to fighting for some
1:12:01
Speaker 1: basic rights. Um, you know, having having authentic places to
1:12:05
Speaker 1: go where you really do here are our issues and
1:12:07
Speaker 1: concerns is more important than ever. So Actually I'm really
1:12:10
Speaker 1: excited right now since I'm in the I'm overseeing the
1:12:12
Speaker 1: grio dot com. So it tell us exactly what is
1:12:15
Speaker 1: Degrio and why was it such you know, because you
1:12:19
Speaker 1: all your moves are strategic. You know, That's what I
1:12:21
Speaker 1: love about you, because there's a reason for why you
1:12:23
Speaker 1: do things. You know, you said reach, I'm doing this
1:12:25
Speaker 1: because of this. So tell us about Degree O and
1:12:27
Speaker 1: why it's important to be a part of their brand
1:12:29
Speaker 1: as over the content. Yes, yes, sir, so. The Grio
1:12:33
Speaker 1: dot com is a media outlet focused on the issues
1:12:39
Speaker 1: and concerns that are most impactful for the African American community.
1:12:44
Speaker 1: And we are a black owned UM news outlet UM.
1:12:50
Speaker 1: You know, so you know that when you come to
1:12:52
Speaker 1: the Rio dot com, everything that you you see and
1:12:55
Speaker 1: here is going to be for us, by us basically,
1:12:58
Speaker 1: So you know, we really folk this on UM top
1:13:01
Speaker 1: of issues that are meaningful us, meaningful for us. UM.
1:13:05
Speaker 1: We focus on deep dives on issues and I meaningful,
1:13:08
Speaker 1: meaningful for us. And we also entertained to I mean,
1:13:10
Speaker 1: we're not you know, we also have a lot of comedy.
1:13:12
Speaker 1: We have style, you know, we have lifestyle. I mean,
1:13:14
Speaker 1: we we try to cover so many of the things
1:13:17
Speaker 1: that black folks care about. UM. And it was really
1:13:20
Speaker 1: exciting for me to go to this platform because in
1:13:23
Speaker 1: part because UM you know, it is frankly one of
1:13:27
Speaker 1: the few black own platforms, UM that you have that
1:13:30
Speaker 1: that's at scale right now. UM. So it's one of
1:13:32
Speaker 1: the very few black own platforms where you're gonna see,
1:13:35
Speaker 1: UM information that's just unsiltered, it's from a black perspective. UM.
1:13:39
Speaker 1: And also, you know, I really just feel like we're
1:13:41
Speaker 1: all going to remember what we didn't in in two
1:13:43
Speaker 1: thousand eighteen. You know, this is one of those years
1:13:46
Speaker 1: where everybody will remember what we did in two thousand eighteen.
1:13:49
Speaker 1: So it was really meaningful for b to be overseeing
1:13:52
Speaker 1: a platform you know that was really focused on UM,
1:13:56
Speaker 1: African American perspectives because it is just so critical right now.
1:14:00
Speaker 1: The lem ask you this about when you when you
1:14:01
Speaker 1: talk about let's say Byron Allen is the owner of
1:14:05
Speaker 1: the Grill correct correct, and when she says black owned,
1:14:09
Speaker 1: he's the uh who's who's built an amazing entertainment franchise
1:14:13
Speaker 1: and pick up this digital format, which means it's in
1:14:16
Speaker 1: a huge digital footprint, allows him to market and brand
1:14:20
Speaker 1: and also deliver messaging to the audience that he has
1:14:23
Speaker 1: been dominating over the last decade and a half. And
1:14:26
Speaker 1: as African Americans now when you but but there's always
1:14:29
Speaker 1: a journey to get there. Like, let's talk about your
1:14:32
Speaker 1: book that is roughly about ten years old, and and
1:14:36
Speaker 1: why is the book everybody? The title of the book,
1:14:39
Speaker 1: Get Yours the Girlfriend's Guy, to happen everything you ever
1:14:42
Speaker 1: dreamed and more. That book that you wrote when your
1:14:45
Speaker 1: son was about six months old? Why is it relevant today?
1:14:48
Speaker 1: And then we gon go into details is why I
1:14:51
Speaker 1: was so impressed by and why people should go get
1:14:54
Speaker 1: that book because I bought the book, all right, so
1:14:56
Speaker 1: you can go get the book. I bought it on
1:14:57
Speaker 1: my kindle right now, so you can buy about okay,
1:15:00
Speaker 1: So I'm just later, but it's not the book. You know,
1:15:02
Speaker 1: you can talk about a book. Go you go look
1:15:04
Speaker 1: it up and go it ain't I mean existed, no more.
1:15:06
Speaker 1: You gotta buy the way ebate, No, no, you right
1:15:10
Speaker 1: now and get this book, Get Yours the Girlfriend's Guy,
1:15:14
Speaker 1: having Everything you ever dreamed and more about Amy Borne.
1:15:17
Speaker 1: So tell us why that book is important and why
1:15:20
Speaker 1: it resonates ten years ago it was important, why it
1:15:22
Speaker 1: resonates today? You know I wrote that book, um for
1:15:28
Speaker 1: a few different reasons, right. I wrote it in part
1:15:32
Speaker 1: as a love letter to my mother right, because my
1:15:34
Speaker 1: mother was an incredibly impressive person. She passed away in
1:15:37
Speaker 1: ninety two, but she was a role model for me.
1:15:41
Speaker 1: So I I processed after she passed away a lot
1:15:43
Speaker 1: of the lessons that she that she passed down, And
1:15:45
Speaker 1: I also wrote that book, UM, you know, frankly, because
1:15:49
Speaker 1: I was making so many mistakes in my life, you know,
1:15:52
Speaker 1: I was really she just making mistake after mistake. And
1:15:55
Speaker 1: I wanted to to talk to other women in right
1:16:00
Speaker 1: about success and about happiness, and about goals and about passion.
1:16:06
Speaker 1: And I wanted to share some of my stories. I
1:16:09
Speaker 1: wanted to share some of my stories about my mother,
1:16:11
Speaker 1: and I also want to share some of the mistakes
1:16:12
Speaker 1: that I made and the lessons that I learned, and
1:16:15
Speaker 1: the ways that I thought that that other women could
1:16:18
Speaker 1: could appreciate those lessons and learn from them so that
1:16:22
Speaker 1: either they don't make the same mistakes in their lives,
1:16:24
Speaker 1: or they make the same miss sake, make the same
1:16:26
Speaker 1: mistakes with with joy and passion, and learn from them
1:16:30
Speaker 1: as I did. You know. So I think it's it's
1:16:33
Speaker 1: relevant to um, you know, to be able to you
1:16:37
Speaker 1: have lessons, you know, for women who are starting out
1:16:40
Speaker 1: in their journeys women in their twenties and thirties and
1:16:43
Speaker 1: I have women in their fourties and fifties read the book. Um,
1:16:45
Speaker 1: but just you know, to to really think about the
1:16:47
Speaker 1: ways that we're starting off in life and to make
1:16:49
Speaker 1: sure that you're living in a way that's that's your own,
1:16:52
Speaker 1: you know, the stay independent, and that you're honoring your
1:16:54
Speaker 1: own goals and passions, and that you're not just you know,
1:16:57
Speaker 1: making decisions based on how other people perceived your life
1:17:00
Speaker 1: for what they want from you, but that you're really
1:17:02
Speaker 1: thinking about what you want and your happiness and your goals,
1:17:05
Speaker 1: you know. And but the cool thing about it, though,
1:17:08
Speaker 1: is that you have a plan in this book though
1:17:10
Speaker 1: you know, you know, you have a little quiz. You
1:17:12
Speaker 1: take this little quiz and every chapter if you pass
1:17:15
Speaker 1: the test, you at this level. And then you have
1:17:17
Speaker 1: these you know, do you have these little pages where
1:17:19
Speaker 1: you could write little notes? No, I'm just telling this
1:17:21
Speaker 1: book was off the chack. I'm talking about where my book.
1:17:23
Speaker 1: I'm mad? Now, I'm mad? Where my book at? Where's
1:17:26
Speaker 1: the Man's Guy? The over last thing happened is now
1:17:29
Speaker 1: you got the girlfriends to write it. Now you know
1:17:34
Speaker 1: you need to get on the deal, because this is
1:17:38
Speaker 1: the deal. Okay. First of all, you know, here's a
1:17:40
Speaker 1: young lady I had breakfast with every day for three years, right,
1:17:43
Speaker 1: three years, every week, every week. I didn't know. I
1:17:46
Speaker 1: remember Megan Side five, right. I gotta read her book
1:17:49
Speaker 1: and realize she's a member of DELT. The statement thing,
1:17:51
Speaker 1: we did you talk about this? We talk about this? No? No,
1:17:57
Speaker 1: you know you got to read the book to find
1:17:59
Speaker 1: out the history of this young lady. Now here's here's
1:18:02
Speaker 1: why this book. Because I was talking to my production
1:18:05
Speaker 1: manager coming over this morning. I was telling her about
1:18:07
Speaker 1: the book and letting her know why this book was
1:18:09
Speaker 1: so cool. Because in each chapter, she also interviews a
1:18:13
Speaker 1: celebrity or entrepreneur, and she interviewed ten years ago. I
1:18:19
Speaker 1: would love to see you re interview these people. Here's
1:18:22
Speaker 1: some of the people ten years ago that she interviewed,
1:18:24
Speaker 1: Gabrielle Union. When you love to hear gabriel you can
1:18:28
Speaker 1: read her prospective ten years ago and where Gabriel Union
1:18:31
Speaker 1: is today. So now, Lathan Venus Williams, can you imagine
1:18:36
Speaker 1: for Vinius william ten years ago and when she's saying
1:18:39
Speaker 1: ago and what she said that Kelly Rowlands, Monique Okay,
1:18:43
Speaker 1: what you liked? What got to say now versus what
1:18:48
Speaker 1: she said ten years ago? I'm I'm telling you this
1:18:52
Speaker 1: book was off this, off the chain, Gail King. Gail King.
1:18:57
Speaker 1: That's way before she was the host of CBS. You
1:18:59
Speaker 1: know when she really broke out of that. I want
1:19:02
Speaker 1: to just say shadow or Oprah, you know, because you
1:19:05
Speaker 1: know I loved it, like meddling the Hopson. Okay, if
1:19:09
Speaker 1: everybody aerial investment, somebody needs to google, you need to
1:19:13
Speaker 1: google Twitter. One billion dollars running that female aerial investment
1:19:21
Speaker 1: out of Chicago. These are the people. Then she slipped
1:19:24
Speaker 1: up and put a man in there here Harper, here, Happer,
1:19:28
Speaker 1: What do you gotta say teen years ago and what
1:19:30
Speaker 1: he's doing today? When we come back, we're gonna have
1:19:31
Speaker 1: more to say about this book because and also about
1:19:34
Speaker 1: the Grio, because Amy, you are a special girl. I
1:19:37
Speaker 1: know you didn't expect all this to come out. Sean
1:19:39
Speaker 1: McDonald's done his research. I did ain't practice with you,
1:19:42
Speaker 1: but now I know who you are. We'll be right
1:19:48
Speaker 1: back with more from Rashan McDonald and money making conversations.
1:19:51
Speaker 1: But don't touch that down, Hi, this is Rashan McDonald.
1:19:55
Speaker 1: You're listening to money making conversation on the phone. I
1:19:58
Speaker 1: have the chief car tent officer for the Grio, the
1:20:02
Speaker 1: leading digital media brand that serves the African American audience.
1:20:06
Speaker 1: She's on the phone Amy the boys on that I'm
1:20:09
Speaker 1: talking to her. I might say, I'm grilling her about
1:20:12
Speaker 1: this fantastic book Get Yours, and I bought on Kindle
1:20:15
Speaker 1: because it's still available. Get Yours The Girlfriend's Guy to
1:20:18
Speaker 1: hav An, Everything You Ever Dreamed and more. And it's
1:20:22
Speaker 1: a book that I let me just tell you what
1:20:25
Speaker 1: I'm excited about when I read the book and then
1:20:27
Speaker 1: and knowing I was going to talk to you this
1:20:29
Speaker 1: on Monday, was the fact that to be able to
1:20:32
Speaker 1: look at something that's so topical and then and I
1:20:35
Speaker 1: hope you hear my passion in and Amy about your
1:20:38
Speaker 1: book and the fact that I hope you do and
1:20:42
Speaker 1: you might might might have already had it in the
1:20:44
Speaker 1: works to go back and revisit some of these very
1:20:47
Speaker 1: topical and the word uh and because you have quizzes
1:20:50
Speaker 1: in there, it's it's amazing the thought process that you
1:20:53
Speaker 1: put into this book. Well, I I appreciate that you know,
1:20:57
Speaker 1: I wanted to make it something that was like entertaining,
1:21:01
Speaker 1: you know, because I'm talking about stories, you know, stories
1:21:03
Speaker 1: in my life, stories happened to my friends, you know,
1:21:05
Speaker 1: just just real, real, actual things that went down and
1:21:09
Speaker 1: the lesson that we learned from this. I wanted to
1:21:10
Speaker 1: make it entertaining, but I also wanted to make it informative,
1:21:13
Speaker 1: So I tried to include some tips for how to
1:21:15
Speaker 1: really live your life with passion and purpose and make
1:21:18
Speaker 1: sure that you are moving to a goal that makes
1:21:20
Speaker 1: sense for you. So I tried to include tips that
1:21:22
Speaker 1: you could do today, this year, and forever. Why were
1:21:26
Speaker 1: the interviews important, like them gabriel Union's Annihilate in Venus,
1:21:30
Speaker 1: William Kelly, Rowan, Monique Gayle King, Melody Hopson, Here Hopper Police,
1:21:34
Speaker 1: Courtney Sloan, Sarah Jones, Indy Ari. Why were these interviews
1:21:37
Speaker 1: important to the book? You know, I think that hearing
1:21:42
Speaker 1: my perspective, you know, is great, But I also think
1:21:46
Speaker 1: that people people want to hear the perspectives of the
1:21:48
Speaker 1: folks that day and myer. I mean, that's just you know,
1:21:50
Speaker 1: that's just a human nature. And bottom line, you you
1:21:52
Speaker 1: want to know what Gabrielle Union says about the topic,
1:21:55
Speaker 1: You know, you want to hear from Hill Harper. You're
1:21:57
Speaker 1: just curious, and these are people who you see on
1:21:59
Speaker 1: TV or in the movies, or you know, they also
1:22:02
Speaker 1: have their own books, etcetera. And it's interesting to to
1:22:06
Speaker 1: have somebody interview them on topics that are that are relevant.
1:22:09
Speaker 1: So I just thought that it would be um, you know,
1:22:12
Speaker 1: just that much more resonant entertaining to have you know,
1:22:15
Speaker 1: the folks that that people admire. You're talking a little
1:22:18
Speaker 1: bit about some of the things I touched on the books,
1:22:20
Speaker 1: and here's some of the chapters. Who's gonna go and
1:22:22
Speaker 1: talk about some of the chapters. I thought they were important.
1:22:24
Speaker 1: Embrace fear as growth. I think that a lot of
1:22:27
Speaker 1: people make that mistake. I always tell people if it's uncomfortable,
1:22:30
Speaker 1: if a change in your life is uncomfortable, I always
1:22:32
Speaker 1: tell people that's a good thing, yes exactly. That That's
1:22:35
Speaker 1: one of the main things that I talked about when
1:22:37
Speaker 1: I give speeches, when I talk to people just in general,
1:22:40
Speaker 1: my in my daily daily life. I'm always always talking
1:22:44
Speaker 1: about the fact that you cannot possibly be the person
1:22:47
Speaker 1: that you're meant to be if you stay within your
1:22:49
Speaker 1: comfort zone. You're the only way that you know that
1:22:52
Speaker 1: you are growing. And the only way that you know
1:22:54
Speaker 1: that you are becoming everything you can be, everything that
1:22:57
Speaker 1: you're meant to be, is if you step outside of
1:22:59
Speaker 1: that comfort zone. If you if you take some residents,
1:23:01
Speaker 1: and that's going to mean that you're gonna be afraid.
1:23:03
Speaker 1: If you're not afraid, you are not growing. You are
1:23:05
Speaker 1: not everything that you are meant to be if you
1:23:07
Speaker 1: are not a little bit afraid. And this is a
1:23:09
Speaker 1: young lady, and this is a young lady who went
1:23:12
Speaker 1: to Ireland. I'm just telling you right not France. My
1:23:20
Speaker 1: friends was just sexy. You're at sexy in France and
1:23:24
Speaker 1: she went to Ireland. My friends was that They were
1:23:28
Speaker 1: like wait now, hold up now, so the black population
1:23:31
Speaker 1: is like point zero zero. You want nothing, pant nothing,
1:23:35
Speaker 1: point nothing. Maybe you get down to London. There in London,
1:23:39
Speaker 1: Why not London, I'm going to Ireland, you know. And
1:23:42
Speaker 1: that is really embracing your fear as growth right there.
1:23:47
Speaker 1: That was kind of that was fantastic because because that's
1:23:51
Speaker 1: what people don't do. People cookie is just some people
1:23:54
Speaker 1: still stay in the neighborhood. They don't even get on
1:23:56
Speaker 1: the bus to go downtown. People don't even know that
1:23:58
Speaker 1: there are other parts of the city. They don't know
1:24:00
Speaker 1: about suburbs. And that's what that's what you just saying.
1:24:03
Speaker 1: Look at me, A little African American girl said, you
1:24:06
Speaker 1: know something, I'm going to go to Ireland. Everybody looked
1:24:08
Speaker 1: at you, going, you're crazy. You go, why why am
1:24:10
Speaker 1: I crazy? Because I want to see another part of
1:24:13
Speaker 1: the world, experience another slice of life. And guess what
1:24:16
Speaker 1: that is? What makes you today fearless? When I when
1:24:20
Speaker 1: I read all these opportunities you've had at ESPN, Harper's
1:24:24
Speaker 1: Bizarre Team, Honey Essence ebone, that means that you are
1:24:30
Speaker 1: not afraid. And a lot of people stay in the
1:24:32
Speaker 1: same position creatively or professionally because they're afraid. Right right,
1:24:37
Speaker 1: It's true, and it's interesting, you know, moving around, um
1:24:42
Speaker 1: you know, two different, two different career opportunities. It does,
1:24:46
Speaker 1: you know, it does require a certain amount of I
1:24:48
Speaker 1: don't say fearlessness because I don't really consider myself to
1:24:50
Speaker 1: be fearless. You are. It's not you know what, It's
1:24:54
Speaker 1: not because I have I have fear. It's it's it's
1:24:57
Speaker 1: it's that I recognize that I need the fear in
1:25:01
Speaker 1: order to keep going if I'm not afraid, but I'm
1:25:04
Speaker 1: not really on this this journey that I'm talking about
1:25:07
Speaker 1: being on, and I'm on a journey. I'm I'm on
1:25:09
Speaker 1: a journey to become a better person, a better executive,
1:25:12
Speaker 1: a better representative, better representatives. Can you imagine just how
1:25:17
Speaker 1: we talked to breakfast over eggs? You know, kids, it
1:25:21
Speaker 1: will get cold, it will get cold, and we go, well,
1:25:23
Speaker 1: argue about who's gonna pay I paid this time? No,
1:25:26
Speaker 1: you paid? I paid you to stop? You know, you
1:25:30
Speaker 1: always paid you. She would always put it out there, girl,
1:25:35
Speaker 1: you need to stop talking to me. You get where
1:25:38
Speaker 1: I got this. Now, here's another chapter that I loved
1:25:40
Speaker 1: about be true to yourself. Yes, yes, well you know
1:25:44
Speaker 1: what you know, especially I think women, you know, we
1:25:48
Speaker 1: are subject to a lot of conversation about who we
1:25:51
Speaker 1: should be, what we should do. People have some preconceived
1:25:54
Speaker 1: notions about where we should be at our lives at
1:25:55
Speaker 1: any given time. Girl, you should be this, you should
1:25:57
Speaker 1: be married, you should be this down the third you
1:25:59
Speaker 1: should have kids to set it out whatever. You know
1:26:01
Speaker 1: what I mean. And as a woman, I have to say,
1:26:04
Speaker 1: you know, it's it's it's just it's kind of annoying,
1:26:07
Speaker 1: you know, And so I always think, and it's you know,
1:26:10
Speaker 1: I say annoying. It's annoying. I'm saying that lightly, but
1:26:12
Speaker 1: but it's annoying because anytime you let other people tell
1:26:15
Speaker 1: you what to do, who to hang out was what's
1:26:17
Speaker 1: aware how to think, you are not living for your
1:26:20
Speaker 1: own purpose. You are not moving towards the things that
1:26:23
Speaker 1: make you truly happy at the end of the day.
1:26:25
Speaker 1: This life is your life. And and that's that's something
1:26:28
Speaker 1: that I learned kind of very early on in my
1:26:30
Speaker 1: very early twenties. You know that nobody can crawl inside
1:26:33
Speaker 1: your skin and live your life for you. I mean,
1:26:36
Speaker 1: it's it's a kind of a terrifying notion, right because
1:26:38
Speaker 1: really you are alone. At the end of the day,
1:26:41
Speaker 1: you're alone. But it's also the most empowering thing in
1:26:43
Speaker 1: the world, because this is your life. This is your life.
1:26:47
Speaker 1: No matter how much somebody loves you admires you, they
1:26:49
Speaker 1: cannot crawl inside your skin and live your life for you.
1:26:52
Speaker 1: So because of that, you have to understand that this
1:26:55
Speaker 1: journey is really yours, and so you might as well
1:26:57
Speaker 1: do the things that make you happy, not the things
1:26:59
Speaker 1: that some else is telling you should make you happy.
1:27:02
Speaker 1: And I think that's important to hear because of the
1:27:04
Speaker 1: fact that you know it might be doing something for
1:27:07
Speaker 1: somebody that might make you happy for five years, ten years,
1:27:09
Speaker 1: But what is that final journey that has to be
1:27:12
Speaker 1: the vision that you want to take. That's one that
1:27:14
Speaker 1: has to be the door that you want to open,
1:27:16
Speaker 1: and that's important. I'm gonna right off the rest of
1:27:18
Speaker 1: the chapter because I want to people really understand what
1:27:20
Speaker 1: you're doing over degreell Chapter three, realize your value and
1:27:24
Speaker 1: demand the best. Chapter four, put into the universe what
1:27:27
Speaker 1: you want to get back, which is amazing. You got
1:27:29
Speaker 1: as a must ree chapter for me. Have integrity, Uh,
1:27:33
Speaker 1: stay independent? You hear of oars. You know she's independent.
1:27:36
Speaker 1: Come on now, you don't go to Ireland being a follower.
1:27:40
Speaker 1: She's an independent person and who's fearless. By the way,
1:27:43
Speaker 1: do something meaningful every day, which I thought was amazing
1:27:46
Speaker 1: because I keep hearing that over and over from every
1:27:49
Speaker 1: successful person that you got to give back, that you
1:27:52
Speaker 1: have to represent it. Your your value is not always
1:27:54
Speaker 1: representing in dollars, is about who you can help, your
1:27:57
Speaker 1: commitment to the community, your commitment to the world. And
1:28:00
Speaker 1: you do it everywhere, and you do and you give
1:28:02
Speaker 1: back in so many different ways. This book is to
1:28:03
Speaker 1: give back to me what you do as represented as
1:28:07
Speaker 1: an African American female, as a single mom. All those
1:28:10
Speaker 1: things have been amazing for your role in your approach
1:28:13
Speaker 1: to being successful. Now, when you take all these values
1:28:16
Speaker 1: and you bring them to the grill, how do you
1:28:18
Speaker 1: make your your your natural values relatable to the masses
1:28:22
Speaker 1: at Degrell? Oh, well, thank you, At. I appreciate you
1:28:26
Speaker 1: so much, you know, UM. And I think that that
1:28:29
Speaker 1: you know, my values are are the values of our
1:28:33
Speaker 1: community in so many ways. And I don't really separate
1:28:36
Speaker 1: myself from from the way that that that you know,
1:28:39
Speaker 1: we think. I mean, we are survivors, We are tenacious, um,
1:28:44
Speaker 1: you know, and I'm I'm really excited to be able
1:28:47
Speaker 1: to you know, take that kind of tenacity and um
1:28:52
Speaker 1: you know, and UM and strength you know, and make
1:28:56
Speaker 1: sure that degree it is representing us. I do think
1:28:58
Speaker 1: that there are some things as a community, you know,
1:29:01
Speaker 1: that we need to keep moving toward. UM. And I
1:29:04
Speaker 1: think one of those is is certainly um taking risks
1:29:08
Speaker 1: I think, UM and stepping outside of our our comfort zone,
1:29:11
Speaker 1: you know. So I think that is one thing, um
1:29:14
Speaker 1: that throughout my career, you know, especially when I've been
1:29:17
Speaker 1: um at media brands that target African Americans, which is
1:29:21
Speaker 1: the bocal my career. I've definitely tried to to have
1:29:26
Speaker 1: conversations with my readers or users UM about ways that
1:29:31
Speaker 1: we can step outside of our comfort zones and the
1:29:32
Speaker 1: benefits of that. Do we see do you do you see?
1:29:35
Speaker 1: Do I see conferences coming out of this relationship with
1:29:37
Speaker 1: Degree O uh? Motivational conferences, the conferences that focus on women,
1:29:42
Speaker 1: African American women are success stories. I definitely think that
1:29:46
Speaker 1: DEGREE has a lot of opportunities to do events. I mean,
1:29:49
Speaker 1: it's it's such a terrific media brand. People come to
1:29:52
Speaker 1: De Grio um because they want to hear issues that
1:29:56
Speaker 1: are relevant to African Americans, and so because the brand
1:29:59
Speaker 1: is sover after, I think that we have a lot
1:30:01
Speaker 1: of ability to start um to start creating events and conferences, etcetera.
1:30:05
Speaker 1: For sure, because it's there. Because that's why I wanted
1:30:08
Speaker 1: to bring that book up, because I hope you should
1:30:10
Speaker 1: start you know, you know there's a social media have
1:30:12
Speaker 1: a throwback Thursday. If you just start dropping these nuggets
1:30:16
Speaker 1: or these look those quizzes, even if you start doing
1:30:19
Speaker 1: them a gree because I'm just letting everybody know I've
1:30:21
Speaker 1: read this book twice, okay, and I read it because
1:30:26
Speaker 1: it was so relevant, you know, to see something that's
1:30:28
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