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Right Business: Helping gaming studios understand what really drives ad performance

Reforged Labs is a gaming-focused AI company that helps mobile game studios understand and improve their advertising performance. After evolving from in-game content generation to video ad creation, the company now builds creative intelligence tools that analyze gaming ads across networks, identify emerging trends, and produce data-driven creative briefs. With Boa, their AI research tool powered by proprietary datasets and multiple state-of-the-art language models, Reforged Labs enables marketers to make smarter creative decisions, uncover audience insights, and optimize return on ad spend…

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