Latest / The Steve Harvey Morning Show / Jonathan Azu, Amber Croom, Dr. Marc Baxter, Dana Chanel & Prince Donnell

Transcript

Jonathan Azu, Amber Croom, Dr. Marc Baxter, Dana Chanel & Prince Donnell · The Steve Harvey Morning Show

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Speaker 1: Now it's time to hear from my man, ra Sean
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Speaker 1: of this show. Um. This series is a talk show
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Speaker 1: Money Making Conversation have the same passion and they share
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Speaker 1: that information when we talk about their career motivation, what
3:02
Speaker 1: they're promoting, how they live in balanced life, and their
3:05
Speaker 1: secrets success. It's really uh great. You know, it's the
3:09
Speaker 1: start of new year. We always know in the first
3:12
Speaker 1: quarter people have these goals of these News Year New
3:15
Speaker 1: Year resolutions to change, to lose weight, to be better parents,
3:20
Speaker 1: to be better people, to to save money, to to
3:23
Speaker 1: make money. But it all starts with a plan. These
3:26
Speaker 1: are just goals, these are just dreams, but you have
3:29
Speaker 1: to be consistent with your planning. Like a young power couple,
3:32
Speaker 1: they're very consistent with their goals and very uh, very
3:36
Speaker 1: articulate and how they're changing the world. Their true entrepreneurs
3:39
Speaker 1: and on the show today to talk about several of
3:41
Speaker 1: their enterprises. There are many. They're the co creators and
3:45
Speaker 1: this is something new co founders, a fragrance line for
3:48
Speaker 1: men and women. You know, I gotta talk about that.
3:50
Speaker 1: Rashaan always like to smell good. Sprinkle of Jesus, which
3:54
Speaker 1: is the number one Christian mobile app with over five
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Speaker 1: million users, curl Bible which is the number one Black
4:00
Speaker 1: owned online but you just supply distribution store, and Jumping
4:04
Speaker 1: Jack Tax the fastest growing tax preparation service company in
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Speaker 1: the country. See all I lay it out there. They
4:10
Speaker 1: number one across the board. Bam, bam, bam bam. Please
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Speaker 1: welcome back to Money Making Conversation. My girl Danish and
4:17
Speaker 1: now and my boy Prince done. What's up team and Prince,
4:21
Speaker 1: how y'all doing? Good morning? How are you d you
4:26
Speaker 1: literally give a little exciting introduction we've ever heard, so
4:30
Speaker 1: thank you for that. You are so good at what
4:32
Speaker 1: you do. Well, you guys are good at what you do.
4:35
Speaker 1: You know, I recently had prints on the show and
4:37
Speaker 1: I wanted this, Uh, thank you guys. I gave him
4:40
Speaker 1: some information. I think I told Prince about the success
4:43
Speaker 1: when you when you guys came down to the HBCU
4:45
Speaker 1: week that was in Wimington, Delaware, September twenty or last year. UM,
4:49
Speaker 1: you know with that college fair where you were speaking
4:51
Speaker 1: at dana UM they had owned registration for hbc U
4:55
Speaker 1: schools and they registered twelve hundred students over full during
5:00
Speaker 1: the twenty seven receives scholarships full and partial. They total
5:04
Speaker 1: three point nine million dollars. Wow, that's that level of participation.
5:11
Speaker 1: You you have to take credit. You were there. You know,
5:13
Speaker 1: your your time was there, Your time was spaid. Prince
5:16
Speaker 1: was there doing his thing, motivating talking though. I remember
5:19
Speaker 1: you guys sat down and hit the conversation with Stephen A.
5:21
Speaker 1: Smith about what what you guys are trying to do.
5:24
Speaker 1: And there's always you, always the both of you guys
5:26
Speaker 1: are always moving forward to inspire people. I want to
5:29
Speaker 1: hear from you first day and then Prince, I want
5:32
Speaker 1: you to share your vision on moving forward? What what
5:35
Speaker 1: what drives that inspiration? I mean, the goal is to
5:40
Speaker 1: move forward together, you know what I mean? I just
5:42
Speaker 1: feel like there are so many you know all we're
5:46
Speaker 1: all about family business, and we're all about family generational
5:49
Speaker 1: wealth and and the goal is for us to continue
5:52
Speaker 1: to aspire that one person in the family who has
5:55
Speaker 1: the chosen one. Because at the end day, we know
5:57
Speaker 1: that our message is not for everyone. We know that
5:59
Speaker 1: everyone's not called to be an entrepreneur, we know that
6:02
Speaker 1: everyone is not called to be a leader. But if
6:04
Speaker 1: our message and we could just get it out to
6:07
Speaker 1: that specific chosen person and your family and their family
6:12
Speaker 1: and the families across the country, then we can rise
6:16
Speaker 1: them up to the accountability and responsibility level that they
6:19
Speaker 1: need to have in order to change the next generation
6:22
Speaker 1: of their family. And so when it comes to business,
6:25
Speaker 1: there's just so many hidden talents and just extraordinary things
6:29
Speaker 1: that each individual family member could do, but there was
6:32
Speaker 1: just never that one person that could pull it all
6:34
Speaker 1: together for them to do it. For each other instead
6:37
Speaker 1: of doing it for a corporation who could care less
6:39
Speaker 1: what responsibility you have. And you are just a number,
6:41
Speaker 1: You are just a you know, you're just a You're
6:44
Speaker 1: just a person that at any point in time they
6:45
Speaker 1: can let go. And so for us, our vision behind
6:48
Speaker 1: all of our companies is literally creating an opportunity from
6:52
Speaker 1: licensing to um with jumping jack tax to distribution for
6:58
Speaker 1: getting people's products out there. But what's most important is
7:01
Speaker 1: that we were able to do it together. And Don
7:03
Speaker 1: and I have quickly found like what we're both individually
7:09
Speaker 1: really good at, and then together it's like we have
7:11
Speaker 1: absolutely no weaknesses and so um our recent project that
7:15
Speaker 1: we came out with was co Founders, which is a
7:18
Speaker 1: his and her fragrance on their two completely different sense
7:22
Speaker 1: um and the goal behind it was, Dude, you have
7:26
Speaker 1: no idea how much love and support we've gotten from
7:31
Speaker 1: like social media, like people always in especially like older
7:34
Speaker 1: people too, so like oh my gosh, social media is
7:36
Speaker 1: the enemy blah blah blah, like it's the devil's playground,
7:39
Speaker 1: but it also the breeding ground of purpose and extraordinary
7:42
Speaker 1: like love when you're using it in the right way.
7:45
Speaker 1: And from the beginning, since me and Don have started dating,
7:48
Speaker 1: like literally, so many people have been so supportive, so
7:50
Speaker 1: we just kind of wanted to put it in product form.
7:53
Speaker 1: It's called co founders because we believe that every family business,
7:56
Speaker 1: every family unit, starts with its co founders. Well, great, prince,
8:00
Speaker 1: your turn, my man. I was kind of challenging the
8:05
Speaker 1: file from there, but well, you know, I let the
8:08
Speaker 1: headline and go first night, Let the headline go first.
8:14
Speaker 1: That's the benefits of being with an extraordinary women. So
8:18
Speaker 1: I think that she summed it up correct, is that
8:23
Speaker 1: we are the co founders of our family, and we've
8:27
Speaker 1: been using this term more and more over the past
8:29
Speaker 1: few months. I think that when me and Dana first
8:32
Speaker 1: originally started our brands, it was separate. You know, she
8:36
Speaker 1: had her own separate brand and what she was selling
8:38
Speaker 1: it and I had my own separate brand and what
8:40
Speaker 1: I was selling because we were trying to build individually.
8:43
Speaker 1: But now we've come to realize over these of course
8:47
Speaker 1: of these past six months, that everything that we do
8:51
Speaker 1: together in a sense of promotion and a sense of
8:54
Speaker 1: putting our minds together from a business standpoint, from a
8:57
Speaker 1: marketing standpoint, knowing how to run the company from a
9:00
Speaker 1: corporate perspective when we put it like how to lead
9:04
Speaker 1: our teams effectively, that when we put our minds together, uh,
9:08
Speaker 1: we we just truly can be stopped. And when we're believers,
9:11
Speaker 1: were we're believers that you know, uh, that our business
9:15
Speaker 1: will only go as far as the bond that we
9:18
Speaker 1: have with each other. And so we lean on each
9:21
Speaker 1: other and we understand our weaknesses, we understand our strengths,
9:24
Speaker 1: and we we we play our lane and play our position.
9:27
Speaker 1: And ultimately what keeps I don't know, you know, Danny
9:30
Speaker 1: gave her perspective, but what keeps me going is that, Um,
9:33
Speaker 1: I believe that it sounds cliche, but I truly have
9:37
Speaker 1: a purpose from God of understanding that uh we're sent
9:41
Speaker 1: here on this earth with a mission. Right like for example,
9:45
Speaker 1: when Moses was sent here, when Jesus was sent here,
9:48
Speaker 1: when Abraham was sent here, they all had missions that
9:51
Speaker 1: they had to play and that mission could not be
9:55
Speaker 1: like in no way, shape or form, nobody could deter
9:58
Speaker 1: them from that mission. They knew that they to hit
10:00
Speaker 1: the target. And even when you look at uh animals, right,
10:04
Speaker 1: an animal when he's when he or she is on
10:07
Speaker 1: this earth has a mission to either mate to hunt
10:10
Speaker 1: and to reproduce, like reproduce, and they follow that mission
10:14
Speaker 1: to the team. Humans make it complicated. So for me,
10:19
Speaker 1: I'm just trying to get to the point to where
10:23
Speaker 1: I'm not trying to complicate my life but focusing in
10:26
Speaker 1: specifically on the mission of what God has me here
10:30
Speaker 1: to do until it's my time to go. And uh
10:35
Speaker 1: hopefully I hopefully I make him proud of that that
10:38
Speaker 1: make me proud and that I'm telling you it really does.
10:43
Speaker 1: As a couple, you make me proud because in the
10:45
Speaker 1: lanes that you guys are changing the game. First of all,
10:48
Speaker 1: usually it's like people before that, you know, people my age,
10:50
Speaker 1: you know, we experience people you know, you know, and
10:53
Speaker 1: you guys are like telling young people and it's important
10:56
Speaker 1: that you hear there's in a positive manner because like
10:58
Speaker 1: I told Prince last he's on the show, Dan, I
11:01
Speaker 1: went to the website and I saw these young people
11:03
Speaker 1: on the cover, you know, and that letting letting them know.
11:07
Speaker 1: And I always tell people in my conversation with him
11:09
Speaker 1: this that your dream starts in your in your early years,
11:14
Speaker 1: you know, when you're in a team, to when you
11:15
Speaker 1: you know you're inspired to do great things. And what
11:18
Speaker 1: happens is when people hit their forties and fifties, sometimes
11:21
Speaker 1: those dreams are have been in a different direction. They
11:24
Speaker 1: may get mad, they may have kids. They might people
11:26
Speaker 1: if they saw listening to the wrong people too much,
11:28
Speaker 1: saying hey, man, you're crazy for doing that. I remember
11:30
Speaker 1: when I left IBM to be a stand up comic.
11:32
Speaker 1: You know what, I many people told me I was crazy,
11:34
Speaker 1: But look at me now. So you have to you
11:36
Speaker 1: have to stop listening to people and so. But you
11:38
Speaker 1: guys didn't listen y'all, y'all stay focused because you had
11:41
Speaker 1: a family of entrepreneurship pushing you forward. That drive, it's
11:46
Speaker 1: what makes you successful today. Just this this, I'm about
11:49
Speaker 1: to wrap up this break because you know you guys, y'all, y'all.
11:51
Speaker 1: You know I could just say as one question, I'm
11:53
Speaker 1: gonna talk about two or three minutes. That's why I
11:54
Speaker 1: love both of you. I don't have to work. I
11:56
Speaker 1: don't have to work when I get d n P
11:57
Speaker 1: on the phone, you know, Dan and prints on the phone.
11:59
Speaker 1: But what I do want to make sure that people
12:01
Speaker 1: understand that Jumping Jack Taxes is the first and fastest
12:05
Speaker 1: growing tax company in the country to bring tax professional
12:08
Speaker 1: to you. Just located Jumping Jack partner on our mobile app.
12:13
Speaker 1: That right there, My man, it's a game change. We
12:15
Speaker 1: come back, We're gonna get a little bit more detailed
12:17
Speaker 1: because I want to also talk about the co founders.
12:19
Speaker 1: We kind of like glossed over that because you know,
12:21
Speaker 1: you got to ship me some cologne on here so
12:23
Speaker 1: I can smell good for the young folks. You're back
12:26
Speaker 1: from more money making conversations with Sean McDonald and my
12:30
Speaker 1: favorite couple, Dana and Prince. Hi just ra Sean McDonald
12:41
Speaker 1: and you're listening to money making conversation? Is tax season?
12:44
Speaker 1: And Dana and Prince created the virtual tax preparation service
12:47
Speaker 1: Jumping Jack Tax and the book keeping service software jack
12:52
Speaker 1: Books to help people file their taxes and manage their
12:55
Speaker 1: business finances on the phone. Is Dana and press tell
12:59
Speaker 1: me again? Uh? I know French, she was on the
13:01
Speaker 1: show of December talking about this. Dana as well. Talk
13:04
Speaker 1: to me about exactly why did jump in Jack tax
13:08
Speaker 1: jump off? How can you license it? And why is
13:11
Speaker 1: it growing so fast? Absolutely? Uh well, basically I think
13:17
Speaker 1: number one we can all agree right now that the
13:20
Speaker 1: tax business is a universal service. Me need that every
13:25
Speaker 1: single person across the country one needs their taxes done
13:29
Speaker 1: or they're going to get penalties that they're going to
13:31
Speaker 1: go to jail. Thank the government for that. So, but
13:34
Speaker 1: that being we went into an industry where every single
13:39
Speaker 1: person needs their taxes done, so everybody is your customer.
13:42
Speaker 1: And also when you look at it as well, when
13:45
Speaker 1: you when you walk around our communities, this is a
13:47
Speaker 1: need based business. This is something that everybody, uh, everybody needs.
13:51
Speaker 1: So when I look at it, I say to myself, Uh,
13:54
Speaker 1: this is a perfect business for uh, somebody that wants
13:59
Speaker 1: to go into entrepreneur worship it needs a blueprint, or
14:02
Speaker 1: somebody that is already in entrepreneurship but looking for an
14:05
Speaker 1: additional stream of revenue, or an entrepreneur who's looking for
14:08
Speaker 1: an exit playing out of the business that they're currently in.
14:11
Speaker 1: I think Taxes is the perfect opportunity. And the reason
14:14
Speaker 1: why it's jumping off the way it is with so
14:17
Speaker 1: much momentum is because we've created a blueprint. I think
14:21
Speaker 1: something that why the reason why you see so many
14:24
Speaker 1: nel salons all across the country is because they have
14:28
Speaker 1: a set blueprint in place that whoever wants opened up
14:31
Speaker 1: in nelsalon. That's in the Asian community can follow that
14:33
Speaker 1: blueprint to the tea and just open it up. But
14:36
Speaker 1: people hate complication, especially going into entrepreneurship. Um everybody, I
14:41
Speaker 1: don't believe that everybody is a visionary, right, You've got
14:45
Speaker 1: some people who can follow a system, because remember we
14:48
Speaker 1: were all taught to follow systems from from from children.
14:51
Speaker 1: You know, go to school, go to lunch, go to break,
14:54
Speaker 1: do our homework, come back to school every day. And
14:57
Speaker 1: we're doing that every single day of our of our
14:59
Speaker 1: entire life eyes. So people follow systems very rarely do
15:04
Speaker 1: you have somebody that goes the opposite way of the
15:06
Speaker 1: system to start something, you know, creative. So what we
15:10
Speaker 1: did was we wanted to create a simple system, a
15:12
Speaker 1: simple blueprint that when we license out the Jumping Jack
15:16
Speaker 1: Tax brand to you or whoever is listening to this,
15:19
Speaker 1: basically you hop on, we give you the blueprint and
15:22
Speaker 1: you'll be able to start generating revenue right away. And
15:25
Speaker 1: that's the reason why it's becoming so popular because people
15:28
Speaker 1: are like, wow, I didn't know how simple it was
15:30
Speaker 1: for me to do this. Now I'm not saying simplicity
15:32
Speaker 1: in the sense of you don't got to do work,
15:34
Speaker 1: because within any system, you still gotta work hard, but
15:37
Speaker 1: the work required to build the foundational piece of the business,
15:41
Speaker 1: that's the part that they're skipping over, uh to be
15:44
Speaker 1: able to start generating revenue. And that's when made Jumping
15:47
Speaker 1: Jack Tax super unique. I don't think that we did
15:49
Speaker 1: anything different than other tax companies other than the fact
15:52
Speaker 1: that we did, of course implement technology, but technology was
15:56
Speaker 1: still already around in the tax industry to begin with. Um,
15:59
Speaker 1: you have other tax companies that have way bigger, way
16:03
Speaker 1: bigger budgets for technology. But I think that we brought
16:06
Speaker 1: such a great cool perspective, a fresh and cool perspective,
16:10
Speaker 1: and we also brought the culture to the company. What
16:13
Speaker 1: do I mean by the culture? While when you look
16:15
Speaker 1: at a lot of other tax companies, many of them
16:18
Speaker 1: are are ran by those of the white community, or
16:23
Speaker 1: maybe not the white community, of other other nationalities that
16:26
Speaker 1: are not African American or other minorities such as Hispanic.
16:31
Speaker 1: So when we brought the culture, we now brought this
16:34
Speaker 1: vision to where the everyday person can do taxes from
16:38
Speaker 1: their home and they got a sweatsuit on and they
16:41
Speaker 1: look really cool like in every day individual. So with
16:45
Speaker 1: that being said, it made everybody say, wow, you look
16:48
Speaker 1: just like me, and you prepare taxes in generating money.
16:52
Speaker 1: I didn't know that I could do that, And now
16:54
Speaker 1: everybody is like, hey, this is this is a great
16:57
Speaker 1: opportunity for me. Really, it really is because of the
17:00
Speaker 1: fact that you're, you know, the the young generation, and
17:03
Speaker 1: you guys are the young generations get such a bad rap.
17:06
Speaker 1: You know, you want to do things. You don't work hard.
17:09
Speaker 1: You know, you know you you you you wanna, you
17:12
Speaker 1: want to run before you crawl, you know. But but
17:15
Speaker 1: I love the fact that again, you're talking to your audience. Okay,
17:20
Speaker 1: And I tell you right now that that audience you're
17:22
Speaker 1: talking to I probably wouldn't reach. I probably wouldn't reach
17:25
Speaker 1: because I'm not relatable. Because I'm there, I'm there. I
17:28
Speaker 1: look like their father, I look like their uncle. You know.
17:31
Speaker 1: You know. Okay, but then you you looking at YouTube tractive,
17:36
Speaker 1: intelligent artick lick couple saying you can be me in
17:41
Speaker 1: that same age twenty two three, twenty four, twenty six,
17:45
Speaker 1: I can be you? Well, how can I be you?
17:48
Speaker 1: Then you guys started talking. Then Daniels started talking, and
17:51
Speaker 1: when she get tied prints take hold, I got your
17:53
Speaker 1: baby tag team. We're gonna go get this money. I'm
17:55
Speaker 1: gonna get paid. We're gonna let people, these young people
17:57
Speaker 1: know they could be the look like us. They could
17:59
Speaker 1: be millionaires and too, they could be millionaires of twenty
18:01
Speaker 1: five correctly, correctly, that is what That's why I'm so
18:07
Speaker 1: motivated when I talked to you, too, because at twenty two,
18:11
Speaker 1: I didn't know who Rashana mcdonne was. You know, I was.
18:14
Speaker 1: They took me seven years to graduate from college, so
18:16
Speaker 1: I was just I was, you know, I was trying
18:18
Speaker 1: to figure it out. And then when I was when
18:20
Speaker 1: I figured it out, I was still allowing other people
18:22
Speaker 1: to direct me and Shin, I don't know about that
18:27
Speaker 1: because what I've learned is that you cannot talk to
18:29
Speaker 1: people who cannot understand your dreams, because you cannot talk
18:33
Speaker 1: to somebody who goes to work and realize they want
18:35
Speaker 1: a career as afford they are afford our weak career
18:38
Speaker 1: because they want They know what they're gonna do there,
18:41
Speaker 1: and there's nothing negative. They know they're gonna be as
18:43
Speaker 1: a bank teller. They know what they're gonna do if
18:45
Speaker 1: they're a shelf, they know what they're gonna do if
18:47
Speaker 1: they're truck driving or or data management person they know.
18:51
Speaker 1: But if you asked me what I do every day,
18:53
Speaker 1: I'm gonna really go I don't really, I really don't
18:56
Speaker 1: feel like telling you because it's so tiring because of
19:00
Speaker 1: changes every day. Isn't that correct, Nina? Yeah, absolutely, But
19:05
Speaker 1: I think there's something extraordinary that you mentioned. I would say,
19:10
Speaker 1: once again, the only reason we are here. And I
19:13
Speaker 1: think this is very important to say out loud because
19:16
Speaker 1: I hate the idea of like everyone on social media
19:19
Speaker 1: being quote unquote successful, but yet you don't know their
19:22
Speaker 1: history and not understanding where their money comes from. Because money,
19:25
Speaker 1: like whenever you buy something, there's a receipt, whenever you
19:28
Speaker 1: got the r SCS, money has been transferred. It needs
19:31
Speaker 1: to be taxed, right, so there needs to be a
19:33
Speaker 1: clear history. Okay, how are these young stupid kids who
19:36
Speaker 1: are like you said, how why older people call us
19:39
Speaker 1: um they're so they're so stupid, they're just young, they're
19:41
Speaker 1: just run in real fact, they don't know what they're doing, Like,
19:44
Speaker 1: how is it that they're year old millionaires and the
19:47
Speaker 1: and the answer is is because this is what happens
19:50
Speaker 1: when you build a strong foundation in the household and
19:53
Speaker 1: you mix old wisdom with young stamina. And that is
19:58
Speaker 1: the key that is important when you mix old old
20:01
Speaker 1: wisdoms given by our father an extraordinary plans. And I
20:07
Speaker 1: think that's something that we need to just remember, is
20:10
Speaker 1: that the goal isn't for your kids to go figure
20:12
Speaker 1: it out, go into more debt and then make decisions
20:15
Speaker 1: trying to look for their life when we're supposed to
20:18
Speaker 1: be starting life with thirty forty years experience. However old
20:20
Speaker 1: your parents are. And so when our dad looked at
20:23
Speaker 1: us and said, yo, I see your gifts and I
20:24
Speaker 1: see your talents. Right, John, you're good with numbers, and
20:26
Speaker 1: you're good with finances, right, and then I see you're
20:29
Speaker 1: good with with communication skills. Got to hear you're good
20:31
Speaker 1: with marketing, and I see that you're going to bring
20:32
Speaker 1: people together for a common goal in a cals you
20:35
Speaker 1: guys would be great. Let's actually pick a product or
20:37
Speaker 1: service that actually is beneficial to our community. And so
20:41
Speaker 1: once again it started with our co founders, and we
20:43
Speaker 1: were our dad's first co founders. Now as we push
20:46
Speaker 1: the envelope and we're taking on the next generation, we
20:48
Speaker 1: will be the co founders of the next generation of
20:51
Speaker 1: the family. Now when my father dies, and so we
20:53
Speaker 1: are only in the tax business because there was wisdom
20:55
Speaker 1: that said, hey, this is extraordinary service that you better,
20:59
Speaker 1: you better take this over. But what happens is the
21:01
Speaker 1: reason why we're jumping so far ahead of these other companies,
21:04
Speaker 1: like I won't even say their names, because they don't
21:06
Speaker 1: pay us right, they're not listening to young people. They're
21:10
Speaker 1: not listening to us. And mind you, they're not even
21:12
Speaker 1: utilizing our our stamina to say, yo, I got these
21:15
Speaker 1: young kids who are willing to fight for a cause
21:18
Speaker 1: and bring people together to let me use them. So
21:20
Speaker 1: once again, our lane was so open. I believe on
21:23
Speaker 1: God fooes us for this because he saw that our
21:25
Speaker 1: families was willing to share, share money, share information, share opportunity.
21:30
Speaker 1: And that's the only reason why we're here today is
21:33
Speaker 1: because God saw that we were a family that was
21:35
Speaker 1: going to rise up a nation of other minority families
21:37
Speaker 1: to be self sufficient, self reliant, and capable of making
21:40
Speaker 1: money so that we don't fall behind the april when
21:43
Speaker 1: these jobs are sitting there just firing us because computers
21:46
Speaker 1: are taking over. So that's specifically why my dad gave
21:49
Speaker 1: us wisdom and we built the company there you go,
21:51
Speaker 1: there you go, see you. I'll tell you I just
21:53
Speaker 1: love to talk about Let me just tell you something
21:56
Speaker 1: about this, uh, this conversation we have it. How do
21:59
Speaker 1: I'll just want to reach out? How does want to
22:01
Speaker 1: get in touch about becoming a part of the Jummy
22:04
Speaker 1: Jack text platform and the book he from software service
22:08
Speaker 1: Jack Books. Yeah, download the Jumping Jack tax app. All
22:12
Speaker 1: our contact information is in there. Don't ever be afraid
22:14
Speaker 1: to give us a call. But most importantly, like like,
22:17
Speaker 1: and I just want to thank you for such an
22:18
Speaker 1: extraordinary platform. Is like, dude, we can't keep listening to
22:22
Speaker 1: inspirational content but doing nothing with what God breeds. Inspiration.
22:25
Speaker 1: Inspire means God breathe. And so my thing is when
22:29
Speaker 1: God breathes life into your mind, whoever is listening, who's ever,
22:32
Speaker 1: whoever's watching, When God says something to you and gives
22:35
Speaker 1: you that bright idea or that very thing that says,
22:38
Speaker 1: you know what I need to make a change, do
22:40
Speaker 1: something about it, act on it. Stop listening to inspirational content,
22:44
Speaker 1: stop watching it on social media on Instagram fifty million times,
22:47
Speaker 1: and let's do something about it. We are not out
22:49
Speaker 1: here for our health. We're not out here for you
22:51
Speaker 1: to watch us the most importantly, We're out here to
22:53
Speaker 1: make sure you can provide for your family, So please
22:55
Speaker 1: download the Jumping Jack tax app and support the co founders.
22:58
Speaker 1: We're just trying to do every thing we possibly can
23:01
Speaker 1: to make sure our families are good and not just
23:03
Speaker 1: are yours? Still? Now? Friends? Amen? Can I get amen?
23:06
Speaker 1: Right there? I gotta throw amen. Let everybody know you
23:09
Speaker 1: your transition from that without saying amen or hallelujah. Now,
23:15
Speaker 1: I want to say thank you so much. And I'm
23:16
Speaker 1: so proud of what you're doing. And I'm glad that
23:18
Speaker 1: wisdom like you helps and and put puts their hand
23:21
Speaker 1: down to rise up young people like us. And I
23:23
Speaker 1: just want to say thank you so much. This show
23:25
Speaker 1: is so much for that, and I'm just so grateful.
23:28
Speaker 1: I'm just tell you something. It's it's it's you know,
23:30
Speaker 1: it took me a minute to figure out what rochean
23:33
Speaker 1: what my what my next step in life. I've had
23:35
Speaker 1: a tremendous amount of success in my life, but this
23:38
Speaker 1: next step my legacy. This is my legacy journey. There'll
23:40
Speaker 1: be able to create this platform and be able to
23:42
Speaker 1: come on here. Hey, No. Nine and nine gonna pop
23:45
Speaker 1: up when you click on my YouTube channel, my links.
23:48
Speaker 1: So it's about this is free information. I'm fortunate to
23:51
Speaker 1: get people like you to come on my show. You know,
23:53
Speaker 1: there's no negative spirit on this show, so you can
23:56
Speaker 1: tell people, Look, this is how we do it. Hard
23:58
Speaker 1: work is always tied to six sense gold planning, persistency.
24:02
Speaker 1: That's always And now now we've got this new fragrance line.
24:05
Speaker 1: That's what really, that's why I wanted to bring you
24:07
Speaker 1: on the show. Go and they's stepping over again, they's
24:10
Speaker 1: stepping in a smell good lane co founders on Valentine's Day.
24:14
Speaker 1: That's the launch date, Prince Absolutely. Lunch date is February four,
24:20
Speaker 1: Chief two thousand and twenty. Now, now you got any
24:26
Speaker 1: free at Banners dot com, which is also one of
24:29
Speaker 1: our companies. But we wanted to not just um, you know,
24:32
Speaker 1: drop the perkium and cologne line, but we wanted to
24:35
Speaker 1: show people, Hey, you don't need permission, you know what
24:37
Speaker 1: I mean, You don't need someone to tell you that
24:39
Speaker 1: you can do this. We are on the owners of
24:41
Speaker 1: the co founder name, we're owners of we trademark that
24:44
Speaker 1: we're owners of the actual product itself and um all
24:49
Speaker 1: the content and we're owners of the actual distribution platform,
24:52
Speaker 1: and so we're here to support support not just us,
24:55
Speaker 1: but the other people on carall Bible um. But we're very,
25:00
Speaker 1: very excited and we just wanted a fragrance because it
25:02
Speaker 1: is our love and our obedience to God. And when
25:05
Speaker 1: we became co founders and became married, we brought two
25:09
Speaker 1: families together that just broke so many generational curses, like
25:12
Speaker 1: do you know that we were the first ever for
25:14
Speaker 1: our family, our our little brother and sisters to see
25:16
Speaker 1: a wedding m hm and your family. You can see
25:20
Speaker 1: our parents get married before. So this is a huge
25:23
Speaker 1: thing for us, for our family, for for you know,
25:26
Speaker 1: for young black couples to see, there's no reason to
25:29
Speaker 1: go looking for something you're not gonna find, but to
25:31
Speaker 1: find purpose in your spouse. And you might as well
25:32
Speaker 1: start getting to work for God as soon as possible
25:35
Speaker 1: because your time is limited in here and both of you,
25:38
Speaker 1: both of you to talk. You know, there's a responsibility
25:41
Speaker 1: that comes because you know you're asking people to step
25:43
Speaker 1: out and it's not the love. The point I like
25:46
Speaker 1: is that it's not about just stepping out on fate,
25:48
Speaker 1: but stepping out on the plan. And also you remind
25:51
Speaker 1: people there's a lot of work involved. You know, let's
25:54
Speaker 1: let's let's not just just don't get in land lying
25:57
Speaker 1: with me. If you if you're hoping, if you hope
25:59
Speaker 1: this happen, you know, harsh, I'll hope I get some money.
26:02
Speaker 1: I show hope I get this, I get my taxes done,
26:05
Speaker 1: I show hope I can start a business with them.
26:07
Speaker 1: There's a business principle that's put in place, and that
26:10
Speaker 1: that cares with a responsibility because people can follow you
26:13
Speaker 1: out there and then not realizing that there's a certain
26:16
Speaker 1: time commitment that has to be put in place. What
26:20
Speaker 1: in saying that, then, what is the responsibility of being
26:24
Speaker 1: who you two are when you're out there marketing, when
26:27
Speaker 1: you're out there talking to people about being successful that
26:30
Speaker 1: you can do or create your own legacy within the
26:33
Speaker 1: minority community. I think the responsibility is showing ownership um
26:39
Speaker 1: over the things that you have as opposed to what
26:41
Speaker 1: you got um. I think one of the biggest one
26:44
Speaker 1: of the biggest things I tell people all the time
26:46
Speaker 1: is there's a difference between what you own versus what
26:50
Speaker 1: you got right right, So, and this is what we
26:52
Speaker 1: want to explain to people. This is the reason why
26:54
Speaker 1: we're going to all of these different lanes because we
26:57
Speaker 1: want to show the blueprint. Um, I give a clear
27:00
Speaker 1: example of what that means. When people go to college,
27:03
Speaker 1: for example, and they go and get a degree, they
27:06
Speaker 1: think that they own a degree, but what they actually
27:08
Speaker 1: got as a degree. And what I mean by that is, uh,
27:12
Speaker 1: my definition of ownership is when you have the ability
27:15
Speaker 1: to sell or transfer an asset at any given time,
27:18
Speaker 1: at any given price, whenever you feel like it's right. Um,
27:22
Speaker 1: I can because I own it, I own the name,
27:24
Speaker 1: I own the right. Now, when you watch something, my
27:27
Speaker 1: definition of what you got basically means that you're holding
27:31
Speaker 1: this asset for the true owner. But at while you're
27:35
Speaker 1: holding it, it comes with perks, right, that's this is
27:38
Speaker 1: my definition of what you got. So my ideas when
27:41
Speaker 1: you go to college, right, you go to college, you
27:43
Speaker 1: get a degree, you don't own a degree. You got
27:46
Speaker 1: a degree because if I got a degree, basically admit
27:48
Speaker 1: that I could transfer or sell that degree to somebody
27:52
Speaker 1: else if I wanted to, because I control the rules
27:54
Speaker 1: of the degree. But the university told me no, I
27:58
Speaker 1: can't do that. They said, no, you can't do that.
28:00
Speaker 1: This is yours you gotta somebody else gotta go get it,
28:03
Speaker 1: because that means you have right to sell um to us.
28:07
Speaker 1: What we're trying to do is ownership. We're trying to
28:13
Speaker 1: show true ownership, and basically in a sense of, Hey
28:16
Speaker 1: own your name, Hey own intellectual properties, Hey only own
28:21
Speaker 1: your ideas. Hey own real estate, Hey own stocks and bonds,
28:27
Speaker 1: Hey own uh whatever it is that you have the
28:31
Speaker 1: ability to sell or transfer down to your children or
28:36
Speaker 1: to somebody else for profit, or in a sense of
28:41
Speaker 1: if the economy were to collapse right now, do I
28:45
Speaker 1: have anything to sell to be able to transfer for
28:48
Speaker 1: the newest asset that makes my family comfortable? What if
28:52
Speaker 1: that newest asset is right? Because we all need rights
28:55
Speaker 1: in order to eat. But money no longer exists, Fiat
28:57
Speaker 1: money is no longer around, So now I don't have
29:00
Speaker 1: money no more because that that has no value. Do
29:03
Speaker 1: I have some sort of asset that I own that
29:05
Speaker 1: I can transfer now to say, Hey, I need to eat,
29:08
Speaker 1: I need to take care of my family. And that's
29:10
Speaker 1: basically all we're trying to do is co Foundlies is
29:12
Speaker 1: just push that message that YO keep owning, keep owning,
29:15
Speaker 1: and keep owning some things that you own may not
29:18
Speaker 1: have any value. Some things that you own may collapse.
29:21
Speaker 1: Other things that you own, though, might end up increasing
29:24
Speaker 1: in value. And the more that you keep trying to
29:26
Speaker 1: own things, the more that it's going to uh, something's
29:30
Speaker 1: gonna stick that you're now going to be able to
29:33
Speaker 1: transfer and have access to to have with your family.
29:36
Speaker 1: But I just preached the ownership part as opposed to
29:39
Speaker 1: people chasing the things that they got that that that
29:42
Speaker 1: can be taken from the man in the given time.
29:44
Speaker 1: Oh my man, we're talking. I'm talking to the creators
29:46
Speaker 1: of co founders Freglan's Land for men and women that
29:49
Speaker 1: will drop on Valentine's Day of this year. Uh. Sprinkle
29:53
Speaker 1: of Jesus, the number one Christian mobile Apple over five
29:56
Speaker 1: million and counting users, curl Bible, which is the number
30:00
Speaker 1: one black owned online beauty supply distribution store, and Jumping
30:04
Speaker 1: Jack Tax the fastest growing tax preparation service company in
30:08
Speaker 1: the country. They're the best DNP. That's what I call
30:11
Speaker 1: d P. Dana. I want thank you for taking the
30:16
Speaker 1: time at Coling. The show makes you owe me some banners,
30:18
Speaker 1: You owe me some information. You know how we're doing
30:20
Speaker 1: on money. Main conversation I got love for you. Let
30:23
Speaker 1: me help you spread the love of DNP Danny Dang.
30:29
Speaker 1: We talked soon. It's finally here, the season of celebration,
30:33
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30:36
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30:41
Speaker 1: are going to midnight mass, Coals has just what you
30:44
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30:47
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30:51
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31:03
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31:14
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Speaker 1: Conversations continues online at www dot money Making Conversations dot
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32:38
Speaker 1: Ladies and gentlemen, in the time you stop thinking about
32:41
Speaker 1: your dreams and put some plans into action. Wooooooo. Next guest,
32:48
Speaker 1: she contacted us because I was supposed to say, hey,
32:53
Speaker 1: takeusan McCown. He has money making conversations. He's the main
32:57
Speaker 1: where she did by. Next guest is competing on the
32:59
Speaker 1: first see into the new Food Network show Chop Sweets.
33:03
Speaker 1: Her dream is to provide pastries and chocolates, private chef services, catering,
33:08
Speaker 1: consulting and teaching on a grander scale. Please working the
33:11
Speaker 1: Money Making Conversations. Executive pastry chef amber Croom, Hi, I
33:19
Speaker 1: can mess up your intro and bro, I had the
33:20
Speaker 1: head that slow it down. I can't do that. I
33:23
Speaker 1: slow down. You know you're coming on my show. You
33:25
Speaker 1: know they ended that out, you know they it's definitely
33:29
Speaker 1: a mouthful. But you know the thing I gotta, I gotta,
33:32
Speaker 1: you know, give you what you've accomplished. And that's what
33:34
Speaker 1: this interview and what I do on Money Making Conversation
33:36
Speaker 1: because I always tell people there are a lot of
33:38
Speaker 1: stars out there, and this in the in the world
33:40
Speaker 1: of entrepreneurship, in the world of baking, I'm I'm on
33:44
Speaker 1: the war winning baking. So I was like, you know,
33:47
Speaker 1: you're a little happy when I talked to other bakers,
33:49
Speaker 1: and because we're like a little club, because you know,
33:52
Speaker 1: I always tell people I cannot watch TV. I cannot
33:55
Speaker 1: watch I cannot listen to music when I'm baking because
33:58
Speaker 1: one mistake you you're done it is That's that's what's
34:02
Speaker 1: so what's so special about baking versus like savory And
34:06
Speaker 1: I'm not knocking the safety. You know, chefs, you know
34:09
Speaker 1: we love savory food, but definitely when you're baking, it's
34:12
Speaker 1: a science behind it. And you know, if you make
34:15
Speaker 1: one mistake, I feel like one teaspoon or tablespoon off
34:18
Speaker 1: of a cake or a or something like that, you
34:20
Speaker 1: gotta start all way over, like there is no I
34:23
Speaker 1: will let me see how I can fix this real quick.
34:25
Speaker 1: Now you gotta throw it away. And I started all
34:27
Speaker 1: the way over. And sometimes that's like thirty minutes to
34:30
Speaker 1: an hour, you know, worth the work that you've just
34:32
Speaker 1: put yourself behind. So, you know, baking definitely is something
34:36
Speaker 1: special um for me as well as a lot of people.
34:39
Speaker 1: I love the science behind it. Well, I'm gonna tell
34:41
Speaker 1: you this is this is how I started baking. That
34:44
Speaker 1: was executive producing and co created that Steve Harvey talked
34:47
Speaker 1: shows Chicargo and Steve Hardy twenty twelve, and Steve Harvey
34:50
Speaker 1: pranked me into baking. That's how I started, you know,
34:54
Speaker 1: Chris prank me and said and basically Darren me, I
34:57
Speaker 1: never baked in my life. In front of a live
34:59
Speaker 1: study ord, he dared need to bake a cake. Of course,
35:02
Speaker 1: I baked three cakes and the rest is history. Basically
35:05
Speaker 1: because I have an app with eighty different desserts called
35:09
Speaker 1: Perfect Bacon. Uh, I'm a brain ambassador for that. That's
35:12
Speaker 1: how I started. How did you get started into into baking? Well,
35:16
Speaker 1: like most people, UM, who you know always says, you know,
35:20
Speaker 1: my mom is a great cook. You know my mom
35:23
Speaker 1: really is. Um, she's an amazing coach. He's an amazing woman.
35:28
Speaker 1: And she was always in the kitchen, you know, having
35:31
Speaker 1: us try like all these different things. And I have
35:34
Speaker 1: to say, like our house, especially for like Christmas Eve,
35:36
Speaker 1: because that's when we had our parties, was the house
35:39
Speaker 1: to go to because you know, we're not having like
35:41
Speaker 1: a traditional food. She's doing duck and quail and you
35:44
Speaker 1: know oyses and lamb. You know that fried chicken exactly.
35:51
Speaker 1: And for somebody that you know grew up in the
35:53
Speaker 1: inner city of Birmingham, Alabama. I'm originally from the area
35:56
Speaker 1: of Petsville from the from them yeah, him from they am.
36:02
Speaker 1: I have to represent my magic city, Um, but exactly
36:07
Speaker 1: being from that area, you don't think that, you know,
36:09
Speaker 1: necessarily these are the things are going to be having.
36:11
Speaker 1: You know, we were having you know, like kid Lives
36:14
Speaker 1: and him in Turkey and you know all that black
36:16
Speaker 1: peas in college and all those things are great and
36:18
Speaker 1: please don't get in twisted, but you know, she definitely
36:21
Speaker 1: like opened my eyes, um to this world that's out there.
36:25
Speaker 1: And I remember us going to um San Antonio if
36:27
Speaker 1: I want of how works trips and this was I'm
36:29
Speaker 1: just like I seek like eleven and twelve and this
36:31
Speaker 1: is my first trying trying s cargo, you know what
36:35
Speaker 1: it was, you know, and this was her. This was
36:38
Speaker 1: what she did in our lives is you know, give
36:41
Speaker 1: us a different type of palette. So watching her in
36:44
Speaker 1: the kitchen like baking, you know, all these pund kicks
36:47
Speaker 1: you know, for you spens and you know all this
36:49
Speaker 1: is just it made me love it and I spell
36:51
Speaker 1: in love with it then even though most of the
36:53
Speaker 1: time I just watched her, you know, we like to
36:56
Speaker 1: read the benefits of the labor We don't want to
36:58
Speaker 1: actually want to do with the labor um. But she's
37:00
Speaker 1: definitely what got me into it um in the beginning. Well,
37:04
Speaker 1: this is awesome, This is awesome talking to you now
37:07
Speaker 1: that I know you're from the ham Burmham, Alabama. You know,
37:13
Speaker 1: I do eat chiplins, I do eat black eyed peas.
37:16
Speaker 1: I put my chilens on white rice. I also eat
37:19
Speaker 1: this car go. I'm not a duck guy. You know,
37:21
Speaker 1: I tried it. You know it's it's it's you know,
37:24
Speaker 1: it's it's a dark side of the meat for me,
37:26
Speaker 1: and I kind of like it's. Yeah, it's it's very gamy.
37:29
Speaker 1: It's it's prepared perfectly though. It's really good, but it
37:33
Speaker 1: is a little bit, you know, a little bit too
37:35
Speaker 1: fatty for me, so I don't just consume it like
37:38
Speaker 1: I wouldn't just necessarily pick it from a mini most
37:40
Speaker 1: of the time, you know, I'll eat it off of
37:42
Speaker 1: somebody else's please, But you know it terms it's perfectly
37:45
Speaker 1: really good. You know I can get down with that. Well,
37:49
Speaker 1: you know that the whole thing about it, that's what
37:51
Speaker 1: the menu is all about. That's what that's what being
37:52
Speaker 1: able to serve different people because everybody likes has a
37:55
Speaker 1: different taste. You know, a lot of people like Chinese food.
37:58
Speaker 1: A lot of people don't like know a lot of
38:00
Speaker 1: people don't like sushi. And I eat sushi. I don't
38:03
Speaker 1: get too too sushi ish. You know it's me. You
38:06
Speaker 1: don't need this. It's some stuff over that. I will
38:09
Speaker 1: mess with it now, but you know you don't like
38:12
Speaker 1: your fist straight out the open, just right. I'm a
38:16
Speaker 1: California roll guy. I had some temporal shrimp roll your
38:20
Speaker 1: boy winning. I'm winning. I'm winning. Listen. I I can'tnock
38:24
Speaker 1: that because that used to be me too. I was like, yeah,
38:26
Speaker 1: I never really liked the taste of raw fish period,
38:30
Speaker 1: But like I said, certain places will make it. And
38:32
Speaker 1: I'd be like, I can rock with that. I can. Yeah,
38:35
Speaker 1: you know, stick with that temporal. Those crabs, you know,
38:38
Speaker 1: the invitation crabs, don't be shooting down my taste buds.
38:44
Speaker 1: Invitation crazy crazy, using a little I was stop talking
38:50
Speaker 1: to you. I was talking to you. That's what you
38:51
Speaker 1: have good people that I'm just trying to be old.
38:54
Speaker 1: I'm opening my heart to you already, said dunk. So
38:59
Speaker 1: you really kind I told you you chling, he's so country.
39:04
Speaker 1: I thought he was a big time over you don't
39:05
Speaker 1: want but I'm country. Yo. It's so funny because people
39:09
Speaker 1: talk to me and then it's like, well, you don't
39:11
Speaker 1: really have an excent. I was like, no, I'm not
39:13
Speaker 1: really until I talked about number one, something I love
39:16
Speaker 1: and I started talking fast, and that that that thing
39:19
Speaker 1: in the back of your voice where you just can't
39:21
Speaker 1: help us say Alabama country and if you just start
39:24
Speaker 1: and then I'm like, talk to my friends and my
39:26
Speaker 1: family gonna come back, you know, from seeing them and
39:29
Speaker 1: my workar was like, I can't even understand you right now.
39:31
Speaker 1: I don't even I understand. My listener will understand. YouTube.
39:34
Speaker 1: We're talking to Amber Croom. She's competing in the first
39:38
Speaker 1: season of the new Food Network show Chop Sweets. Tell
39:42
Speaker 1: us about that. First of all, tell us about the show,
39:45
Speaker 1: and second, tell us how you became I guess a
39:48
Speaker 1: contestant on the show. Okay, oh man. So you know,
39:52
Speaker 1: Chop Sweets is an amazing endeavor for them because out
39:56
Speaker 1: of I think the forty four or the forty five
39:59
Speaker 1: seasons that Chops has been on, I think it started
40:02
Speaker 1: in like two thousand and nine. You know, that's you know,
40:06
Speaker 1: eleven plus years of the show has been on. They've
40:08
Speaker 1: may be done three or four episodes where they feature desserts,
40:13
Speaker 1: that's it out of And so for them to say, Okay,
40:16
Speaker 1: you know there's a market out there. These you know,
40:18
Speaker 1: these talented artists are out there and they need to
40:21
Speaker 1: be tested, just like the Savory chefs. And they decided
40:26
Speaker 1: to do this platform. They decided to give us a
40:28
Speaker 1: chance to kind of shine a little bit. And I'm
40:30
Speaker 1: grateful for it because, you know, as a chef who
40:32
Speaker 1: hasn't watched shops and sat there and thought, I know
40:35
Speaker 1: what I would do. Why do you do that? That's nasty,
40:37
Speaker 1: I would have you know, but you get there and uh,
40:42
Speaker 1: hindsight and it's not somebody gonna say that day she's stupid,
40:51
Speaker 1: but she nervous do that? Oh he left that off
40:56
Speaker 1: the play. I wouldn't have left that off the play.
40:57
Speaker 1: How are you going to leave that off? The leaves? Like,
40:59
Speaker 1: sitting right there there, you could just dissect that thing.
41:05
Speaker 1: And you know, as a chef, that's like a pinnacle
41:08
Speaker 1: for you. You know, you really want to get on
41:10
Speaker 1: that stage and really be you know, tested, and you
41:12
Speaker 1: want to shine, so you know, to be able to
41:15
Speaker 1: do it on a pastry platform is is simply amazing.
41:19
Speaker 1: And I got on the show because um, in two
41:22
Speaker 1: thousand and sixte I actually did the Holiday Baking Championship UM.
41:26
Speaker 1: And so I was already like in my my casting
41:30
Speaker 1: company's pool of like chefs, and so they contacted me
41:34
Speaker 1: and asked me if I wanted to auditions UM or
41:37
Speaker 1: like put in my you know, my information and stuff
41:39
Speaker 1: to actually be considered. And that was like a week
41:42
Speaker 1: and the next week they called me is like, hey,
41:44
Speaker 1: can you get to New York in a week? I'm like, oh, okay,
41:48
Speaker 1: you know I'm not working, but sure. So that process
41:53
Speaker 1: was so fast, like super super fast, and they're like, okay,
41:57
Speaker 1: well you know we need you here on on that day.
42:00
Speaker 1: Can't comment? I was like, yeah, why not? Just part
42:05
Speaker 1: of you know, they've people have contacted me to be
42:09
Speaker 1: a contestant on these shows and that's not what I do.
42:14
Speaker 1: You know, I'm just a fun baker, you know. You know,
42:18
Speaker 1: you tell me, you know, one of them judges tell
42:20
Speaker 1: me something my stuff is dry on tape. It's gonna
42:23
Speaker 1: be a different conversation. You gonna it could be a
42:26
Speaker 1: different conversation. You know, you know you tell me I
42:28
Speaker 1: can't all you know I got, I got fans. Everything
42:32
Speaker 1: I post gets liked. Everything I post goes viral. You
42:35
Speaker 1: know what I'm saying, I can't go on the show.
42:37
Speaker 1: And somebody I don't even know what we cannot bleep
42:40
Speaker 1: out the entire episode. We can't. We can't do it.
42:44
Speaker 1: See see, certain people just can't get on the show
42:46
Speaker 1: like me. I would like they go who booked him
42:49
Speaker 1: to be getting executive to do some fire to look
42:51
Speaker 1: casting agent girl over there crying, I don't know why
42:54
Speaker 1: we book that dude. He was so nice on the phone.
42:57
Speaker 1: Well I don't. I don't like heard my failing that
43:02
Speaker 1: I'll be taking I'll be taking my little desserts to
43:04
Speaker 1: people that be crying. Who do you believe you bag
43:06
Speaker 1: for me? And I go to that TV show, sir,
43:09
Speaker 1: you know your iceing is dry and your cupcake is
43:13
Speaker 1: dry to uh and they pick it through with the
43:17
Speaker 1: with the fark. I hate when they do that, when
43:18
Speaker 1: they when they pull it like like they surgically like
43:21
Speaker 1: my stuff ain't ain't ain't touchable no more be pulling
43:24
Speaker 1: it up that your mama mama. You know you automatically
43:30
Speaker 1: want to go back. And but I had this. I
43:33
Speaker 1: had to call my mom. I was like, you know,
43:35
Speaker 1: I know you're gonna watch this show and your southern mom,
43:38
Speaker 1: So I want to apologize in advance for my mouth.
43:41
Speaker 1: I don't know, I don't, I don't. I just want
43:43
Speaker 1: you to know I'm sorry right right when. You're the
43:48
Speaker 1: thing about it this day. First of all, I know
43:50
Speaker 1: while you're on the show, you got a great personality.
43:52
Speaker 1: And secondly, y'all you know I want you to be
43:54
Speaker 1: a friend of the show because I want to follow you.
43:57
Speaker 1: This is just one step. I always tell people, you know,
43:59
Speaker 1: a lot of people what they get old TV, Oh
44:01
Speaker 1: this is my moment. Who I'm gonna be discovered and
44:03
Speaker 1: be famous? Well, yes, and though you know these are
44:07
Speaker 1: the steps, like you're going up a ladder, you know
44:09
Speaker 1: you're gonna you just want to keep climbing and climbing.
44:11
Speaker 1: Nobody knows what that top step is, you know, because
44:13
Speaker 1: you always here a billionaires, they want to make more billions.
44:16
Speaker 1: So that means everybody's goal. Keith moving. Now, if you
44:19
Speaker 1: get a point like Pat mahomes Patrick mahone, he wants
44:22
Speaker 1: super Bowl you want. You want the super Bowl. You
44:24
Speaker 1: know already he wants six, you want seven. So your
44:27
Speaker 1: goal is gonna always keep moving forward and on your
44:31
Speaker 1: next step. I want to talk about some of those
44:32
Speaker 1: steps they happened when in the past they're a good step.
44:36
Speaker 1: They got you to be this very personable girl from
44:39
Speaker 1: the Ham that you dug scaRNA go oh, you know,
44:44
Speaker 1: real eggs, all that good stuff all in the city
44:47
Speaker 1: of Birmingham, the Ham Magic saying we'll be back more
44:50
Speaker 1: with the executive pace yourself who started the New Food
44:53
Speaker 1: Network show Chop Sweets. We'll be right back with more
44:57
Speaker 1: from March McDonald the money making conversations. Touch that down.
45:02
Speaker 1: I just Rashan McDonald and you're listening to money making
45:04
Speaker 1: conversations on the phone today is a good friend of mine.
45:07
Speaker 1: I'm gonna calling my friend. We had one good interview.
45:09
Speaker 1: We've been laughing and you know, doing mama jokes, all
45:13
Speaker 1: kind of good stuff on this phone and we talked
45:15
Speaker 1: about pastries and appearance on the New Food Network show
45:19
Speaker 1: Chop Sweets. Please welcome back to the call Amber Chrome Amber. Now,
45:25
Speaker 1: I'm I you know, early in my stand up comedy career,
45:29
Speaker 1: one of the things that I did on the regular basis,
45:32
Speaker 1: was performed on cruise lines. I performed on the Royal
45:35
Speaker 1: Caribean Cruise Line, performed on the Norwegian Cruise Line. And
45:39
Speaker 1: one of the things I loved was food, food, food,
45:43
Speaker 1: and one of the beauties was the pastries that they
45:46
Speaker 1: gave out there. Now you performed on a six star
45:48
Speaker 1: cruise line called the Silver Sea in twenty level. How
45:52
Speaker 1: did that help your pastry career? Oh? Man, um that
45:57
Speaker 1: that helped me in so many ways that it's not
46:01
Speaker 1: necessarily just pastry, but just personally on the pastry side
46:04
Speaker 1: of it. You know, this this particular cruise line. You
46:08
Speaker 1: know why I chose it is because it went around
46:11
Speaker 1: the world. It went literally, it literally went around the
46:14
Speaker 1: entire world. And you know, I remember when I started
46:18
Speaker 1: in this industry, I sat down and I say, Okay,
46:21
Speaker 1: I'm gonna do this dream board thing. You know, I'm
46:24
Speaker 1: just gonna do it. And I just said there, I said, okay, well,
46:26
Speaker 1: what in your wildest dreams, if money were never an option,
46:30
Speaker 1: if obstacles were never in your way, what would you
46:33
Speaker 1: want to go? What would you want to do? When
46:34
Speaker 1: I just created this board and in my time with
46:39
Speaker 1: Silver Sea, I literally crossed off every single place I
46:44
Speaker 1: wanted to visit in the world. And yeah, it's like
46:48
Speaker 1: it just when I look back at it, it was
46:50
Speaker 1: just it was mind blowing. Um to be able to
46:53
Speaker 1: have this opportunity again. This little girlfriends, his real little
46:58
Speaker 1: girlfriends is real. Is you know, sitting in the Mediterranean, see,
47:02
Speaker 1: you know, making pastries, just you know, sitting and I'll
47:05
Speaker 1: show you making pastries. And you know, the cruise line
47:08
Speaker 1: will test you because you know every night, like you
47:12
Speaker 1: you know, you generally work six months. Um, when you're American,
47:14
Speaker 1: they only give you like six four to six months
47:16
Speaker 1: of contracts. Everybody else is like eight to nine. But
47:19
Speaker 1: if this is an everyday thing, you know, and everyone's like,
47:21
Speaker 1: well you didn't have a day off, Like no, honey,
47:23
Speaker 1: Like we worked every single day, you know for six
47:27
Speaker 1: for six months, you know, and I was able because
47:31
Speaker 1: the line I was on, I mean change daily. So
47:36
Speaker 1: every day I was making a different type of cuisine pastrie.
47:40
Speaker 1: So I'm learning how to make Indian, I'm learning how
47:42
Speaker 1: to make you know, Asian influence. I'm learning English, I'm
47:45
Speaker 1: learning Irish, I'm learning all these different messes and all
47:49
Speaker 1: these different types of pastries. That now when I make things,
47:53
Speaker 1: I have a box support from where I'm not, you know,
47:55
Speaker 1: one dimensional in my creations. And not just that. It
47:59
Speaker 1: teaches you time to management. It teaches you, you know,
48:01
Speaker 1: how to make quantity, but not just quantity, but actually
48:04
Speaker 1: making quality um things. And you know it's it texts
48:08
Speaker 1: you that whole no crying in the kitchen, um, yeah,
48:11
Speaker 1: I mean I cried in the cool look a few
48:13
Speaker 1: times when it took when my French step is yelling
48:20
Speaker 1: at me because I didn't know how to make a
48:22
Speaker 1: proper crepe. And I remember one day they just had
48:24
Speaker 1: me standing at you know, this eight ten top burner
48:29
Speaker 1: with ten pans where I'm making crepes for like five
48:32
Speaker 1: hours boom boom boom, like you know, and then I
48:35
Speaker 1: got amazing at it and now I'm, you know, a
48:37
Speaker 1: great crepe maker. But you know, in that environment, you're
48:41
Speaker 1: either gonna thrive or you're gonna fail. And that's your choice.
48:45
Speaker 1: You know, that's your choice, and to how you're gonna
48:48
Speaker 1: take this experience. It's not just about being able to
48:51
Speaker 1: travel the world. This place tested who I was and
48:54
Speaker 1: built me, you know, to where a lot of times
48:57
Speaker 1: I look in the kitchen now and you know a
48:59
Speaker 1: lot of people four are so sensitive and so soft
49:02
Speaker 1: because you gotta work like nine hours. I'm like, boo,
49:04
Speaker 1: I was sixteen hours in the kitchen. Come on, let's go,
49:07
Speaker 1: let's go. You know you're younger than me. Let's go,
49:08
Speaker 1: let's go, let's get it. And I feel like that
49:11
Speaker 1: being in that environment actually fostered that inside of me.
49:15
Speaker 1: It fostered my work ethic, it fostered, you know, my creativity.
49:20
Speaker 1: And then on you know, on top of all that,
49:22
Speaker 1: I'm getting east An amazing foods, you know places and
49:26
Speaker 1: get the authentic cuisine of these places, and it was amazing. Well,
49:32
Speaker 1: you know, you've told me a couple of stories here, Okay,
49:34
Speaker 1: you told me about your mom teaching you how to
49:37
Speaker 1: do just watching her because you really watched and had
49:40
Speaker 1: this amazing option to view her. Just having a diverse
49:45
Speaker 1: kitchen menu. And then we talked about the Silver City
49:49
Speaker 1: in twenty eleven. Where did the education and the training
49:52
Speaker 1: come from. Well, originally I went to school in New Orleans.
49:56
Speaker 1: I went to the University of New Orleans and I
49:58
Speaker 1: did enable arcas textra and marine engineering. So I was
50:02
Speaker 1: on a totally and I was on a totally different
50:06
Speaker 1: path than what I'm on now. And um, when her
50:10
Speaker 1: Kane Katrina happened, I was there, but I wasn't one
50:12
Speaker 1: of the people that actually evacuated. So I was there
50:16
Speaker 1: for four to five days during that entire old deal,
50:18
Speaker 1: like everything we saw and TV, that was when we
50:20
Speaker 1: were dealing with And I remember, um getting to Houston
50:26
Speaker 1: and stay in the night and like sitting on the
50:28
Speaker 1: edge of my bed and just trying to figure out
50:30
Speaker 1: what happened, what just happened. And I got to Alabama,
50:34
Speaker 1: and um, nothing seemed right, and I really didn't know
50:38
Speaker 1: what to do. And I knew I didn't want to
50:39
Speaker 1: go back to New Orleans. I didn't, you know, want
50:41
Speaker 1: to pursue his career anymore. Um, while it was you know,
50:45
Speaker 1: lucrative and you know, I'm still creating, it wasn't making
50:49
Speaker 1: me happy. And I saw a lot of sadness. I
50:53
Speaker 1: saw a lot of death that happened, you know, during Katrina,
50:56
Speaker 1: and I just realized that, you know, life was too
50:59
Speaker 1: short to not be doing what you love. And you know,
51:02
Speaker 1: I had to sit there and say, what do I love?
51:04
Speaker 1: What can I do every day and not get paid
51:06
Speaker 1: for it? And I was like, well, I love eating
51:08
Speaker 1: and I love paigetries and I want to pursue this.
51:11
Speaker 1: So I actually went to culinary school in Birmingham and
51:14
Speaker 1: Obama time at the colon Ard and that is where
51:18
Speaker 1: I got like my former education and that's where it
51:21
Speaker 1: all really started for me. In two thousand and ten.
51:24
Speaker 1: Good well, it's uh, it's led to you are opening
51:27
Speaker 1: your own business called and for desserts. That's a cool day.
51:31
Speaker 1: And for desserts and for dessert yeah, you know every
51:34
Speaker 1: every way wages and for dessert you like you know
51:37
Speaker 1: they I was asking that what do you want for dessert?
51:40
Speaker 1: You know? You know it's funny. That's exactly where that
51:43
Speaker 1: came from. That's exactly where it came wrong. I was
51:45
Speaker 1: on brain Songe with my friend one day. We were
51:47
Speaker 1: in the basement um of my church that I was
51:50
Speaker 1: going to at the time, and um, I'm just like,
51:53
Speaker 1: you know what, I really want to open my own
51:54
Speaker 1: dessert restaurant. I don't want just sing on big ground,
51:57
Speaker 1: want you know, to be able to have like the
51:59
Speaker 1: things that I up and my favorite with your appetizers
52:01
Speaker 1: because I love appetizers. I love a good app I
52:03
Speaker 1: really do. I could just eat like six seven apps
52:05
Speaker 1: and you know call it a day and then really
52:08
Speaker 1: good dessert and really good drinking, really great ambi hont
52:11
Speaker 1: and so what are you CAUs like, I don't know,
52:13
Speaker 1: you know, we started throwing it up. It's like, you
52:16
Speaker 1: know when you go in there like one for dessert,
52:17
Speaker 1: you haven't right there? Cool. Now here's the thing you've
52:22
Speaker 1: set me up for the show because you've shown me
52:25
Speaker 1: that you know, you have this little southern background. You know,
52:28
Speaker 1: your mom kind of set the stage before you to
52:30
Speaker 1: be very open mind. And then you went on this
52:32
Speaker 1: cruise line and you had had all these different styles,
52:36
Speaker 1: all the different uh you know, Indian, Chinese, all these
52:40
Speaker 1: different dessert Now you're on the dessert show that you're that.
52:42
Speaker 1: Food Network has launched a competition show called Chop Sweets.
52:47
Speaker 1: Did it help you? Did your background help you this?
52:49
Speaker 1: This this, especially the cruise line opportunity to help you
52:52
Speaker 1: and being able to provide I noticed at the first
52:55
Speaker 1: competition show. But it is this It is kind of
52:57
Speaker 1: like the d did what they say they the top
53:01
Speaker 1: of the line, chop chopping the top of the line.
53:04
Speaker 1: You know they're coming in with the dog like don't
53:06
Speaker 1: don't don't you know you walk in there. You know
53:10
Speaker 1: they got they suited up. They know that they know
53:12
Speaker 1: they this just the Oscar of the Emmy Award. When
53:15
Speaker 1: you chopped right here, were you intimidating it all? And
53:19
Speaker 1: were you intimidated it all? Were you just ready? You know,
53:22
Speaker 1: you're ready to get fired up about this? You know, honestly,
53:26
Speaker 1: I thought I was gonna be intimidated, but you know,
53:28
Speaker 1: I had to have the coming Jesus meeting with myself
53:30
Speaker 1: before it started, and I was like, you, you know
53:34
Speaker 1: what I mean, You've been through so much. You you've
53:36
Speaker 1: been tested, you've been tried. This ain't nothing. You got this.
53:39
Speaker 1: Either you're gonna win, you're gonna lose one or Two's
53:41
Speaker 1: only one, you know what I mean. And whatever you're
53:44
Speaker 1: gonna do, go out there and leave it on the floor,
53:46
Speaker 1: because those couple of shows can be really nerve wracking.
53:49
Speaker 1: You know, the way they do it, you gotta do it.
53:51
Speaker 1: Separate interviews and repeat what you already. You got like
53:55
Speaker 1: thirty people just looking at you, and that's all they're
53:58
Speaker 1: paid to do is just stand there and look at you.
54:01
Speaker 1: Like that in itself is like it it's hard, and
54:04
Speaker 1: got the cameras and you know, certain places you can't walk,
54:07
Speaker 1: you know, like you know, and then they want you to,
54:09
Speaker 1: you know, actually engage with your people. Were you trying
54:11
Speaker 1: to focus? But you know, I I was prepared for it.
54:15
Speaker 1: I was when I lose you know, everything that I've
54:18
Speaker 1: done in my career prepare me for that moment. It
54:22
Speaker 1: really did, you know, cruise ship teaching how to manage
54:25
Speaker 1: my time, you know, checking the clock, making sure I'm
54:27
Speaker 1: you know, I'm on point. It taught me how to
54:29
Speaker 1: you know, actually do my menu. You know, Okay, I
54:32
Speaker 1: can do this, is this while I'm doing that. I'm
54:34
Speaker 1: gonna do that. While I'm doing that. I'm only that,
54:35
Speaker 1: you know, you're multitasking. Um. And then it also the
54:40
Speaker 1: box and you're a good talker to so that really helps.
54:43
Speaker 1: You know, you got personnelit that really helps. So what's
54:45
Speaker 1: next for you, Amber Croom? Um? You know, honestly, my
54:50
Speaker 1: next step after opening my place is I want to
54:53
Speaker 1: do my own show. I'm not going to speak too
54:55
Speaker 1: much on it, like you know, you know, you're talking
54:59
Speaker 1: of the one of the biggest producers and television Rashan McDonald.
55:02
Speaker 1: And that's why we're friend. That's why we're friends. What
55:08
Speaker 1: are you based in the ham or use someplace of
55:10
Speaker 1: the hand with where you came from. Um, that's where
55:13
Speaker 1: I'm from. But I'm currently living in Baltimore, Maryland, the
55:16
Speaker 1: East Coast. Okay, well you know I'm up there alive,
55:18
Speaker 1: being DC. So I'm coming to the DC next month.
55:21
Speaker 1: This morning, fact, I got us the meeting tot so
55:23
Speaker 1: maybe we can coordinate some things and and and because
55:26
Speaker 1: some things that you ran and that you talked about,
55:29
Speaker 1: I thought this would be a great television idea. So
55:31
Speaker 1: I like to like to connect that in your head
55:34
Speaker 1: because of the fact that you are a very very
55:37
Speaker 1: talented artists. Artists as they say. I always tell people
55:41
Speaker 1: that you know that food and it's just art that
55:45
Speaker 1: you eat, that's all. It's just odd that you look
55:47
Speaker 1: at that's so pretty. Then you eat it, you know, yeah, exactly,
55:52
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55:54
Speaker 1: you you. You can't tell us how it goes. When
55:57
Speaker 1: is this? When does the competition start? When when is
55:59
Speaker 1: this starts? When is the show airrors? And um, the
56:02
Speaker 1: first episode air is February third at timpm, but my
56:05
Speaker 1: episode airs February tenth, tympm Eastern Standard time. Because you know,
56:09
Speaker 1: that's the one I want. The February tenth one. Yeah,
56:12
Speaker 1: I know there's a lot of people out there I
56:13
Speaker 1: should be promoting, but I'm only going to promote you
56:15
Speaker 1: because you're my friend. You're from the Ham, You're not
56:18
Speaker 1: living in Baltimore. You know, You've You've cruised the world.
56:21
Speaker 1: You you you you survive Haricane. Katrina went to my
56:26
Speaker 1: sister city, Houston. That's why I'm from Houston. So I
56:28
Speaker 1: felt kind of a little a little something about you
56:30
Speaker 1: when you said you was in Houston feeling bad on
56:32
Speaker 1: the edge of the bed. Wow, Okay, Houston is not
56:35
Speaker 1: that bad. But I realized that it was challenges that
56:38
Speaker 1: you're facing like make you. They shape you and make
56:41
Speaker 1: you who the special person that you are. More important,
56:43
Speaker 1: they let you know that you can be inspired to
56:46
Speaker 1: do great things for yourself. Thank you for coming on
56:49
Speaker 1: my show, Amber and uh, February tenth. You know they're
56:51
Speaker 1: gonna hopefully send me a banner so I can promote
56:54
Speaker 1: your appearance on the show. And I wish you good
56:57
Speaker 1: luck and also know this is your home for anything
57:00
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57:02
Speaker 1: told me my business I'm doing some great things down
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Speaker 1: Forest Service and the ad Council. My next guest is
58:30
Speaker 1: a two time Billboard forty Under forty power player. In
58:34
Speaker 1: his career, he has overseen the development of many notable
58:37
Speaker 1: artists and brands, including Anita Baker, Emily Keene, Corey, Henry Luke,
58:43
Speaker 1: James Michelle, Willim's Miguel Cooling, the Game, Look craz Leon Thomas,
58:49
Speaker 1: festivals like Outside Lands Music Festival, and many more. He's
58:53
Speaker 1: an artist manager, founder of Culture Collective and Culture Collective Records.
58:59
Speaker 1: Please welcome back to Money Making Conversations, My man, Jonathan A.
59:02
Speaker 1: Zool Hey, how are you doing? Hey man, it's the
59:07
Speaker 1: the intra only gets bigger every time you come on
59:09
Speaker 1: the show. Appreciate I appreciate the invite to be back
59:15
Speaker 1: on the show speaking with you. Well, you know the
59:17
Speaker 1: great thing about watching your brand and and it's all
59:21
Speaker 1: about reinventing yourself. You know, you're doing this, this this process,
59:24
Speaker 1: and then all of a sudden you see an opportunity.
59:26
Speaker 1: But there's always a possibility that ship may not work.
59:30
Speaker 1: In the process of how you're building your brand and
59:32
Speaker 1: leading talent but also recognizing that you are a brand
59:35
Speaker 1: and a talent to how do you separate the difference?
59:40
Speaker 1: You know, it's interesting. I mean I've always considered myself
59:43
Speaker 1: personally a brand, right, and and you know, people ask
59:47
Speaker 1: me what do you do and I usually say, well,
59:49
Speaker 1: I'm a longer, very hard right, I'm an artist manager
59:53
Speaker 1: and I apply that market that approached the marketing as
59:56
Speaker 1: raised to my my ideals with my clients, but also
59:58
Speaker 1: the relates to myself as a brand. And I used
1:00:01
Speaker 1: to always think about myself like a blank cereal by
1:00:04
Speaker 1: walking down of a grocery store. You know, what are
1:00:07
Speaker 1: the what are the things, what are the images of colors,
1:00:10
Speaker 1: what's on the side of the packaging that is going
1:00:12
Speaker 1: to make what to say? I want to I want
1:00:14
Speaker 1: to buy that, I want to do business with that person?
1:00:16
Speaker 1: And um, you know, if you got one of the
1:00:18
Speaker 1: elements to make up Jonathan, and what are the elements
1:00:21
Speaker 1: to make up Culture Collective. And I think about that
1:00:23
Speaker 1: packaging and the thing that we want to apply to it,
1:00:26
Speaker 1: and that's all marketing and all marketing, that's all brand development, um.
1:00:30
Speaker 1: And we applied that. We played that same to that
1:00:32
Speaker 1: same approach to working with our clients as well as ourselves. Well,
1:00:35
Speaker 1: you know the good thing about I know a lot
1:00:37
Speaker 1: of your clients. And just a little side note, Anita
1:00:40
Speaker 1: Baker giving to you the best that I got. My
1:00:42
Speaker 1: wife now got married on that song. It was our
1:00:44
Speaker 1: song at our wedding. So you know, I always wanted
1:00:46
Speaker 1: to tell the needs whatever I meet. I'm a Hugson.
1:00:49
Speaker 1: There's a two years later we steered together, Nita and
1:00:51
Speaker 1: your song, your song help does that. And so but
1:00:55
Speaker 1: you know, grab thank you really are. I appreciate what
1:01:01
Speaker 1: you're doing. Let's let's let's define where UH from one
1:01:04
Speaker 1: of my research UH you founded Culture Collective in twent
1:01:08
Speaker 1: and eighteen. Importance of Culture Collective regards to urban artists
1:01:12
Speaker 1: make up less than one percent of the client base
1:01:15
Speaker 1: at stations UH top firms nationwide. So just a drive
1:01:19
Speaker 1: to understand that that urban artists are underrepresented in the
1:01:23
Speaker 1: field that they may dominate and so that's what the
1:01:26
Speaker 1: basis of your development, correct, Yeah, yeah, absolutely. I mean
1:01:30
Speaker 1: it's somebody that's out of the top of major organizations
1:01:33
Speaker 1: and had an opportunity to look down at you know what,
1:01:36
Speaker 1: what's what's coming up next with what's having a cultural impact,
1:01:39
Speaker 1: but then also who's working on it. I saw this
1:01:41
Speaker 1: massive lack of diversity and inclusion um within the corporate
1:01:46
Speaker 1: ranks of these bigger companies um. And then in addition
1:01:49
Speaker 1: to that, and when you look at the artists that
1:01:51
Speaker 1: are that are the trend setters and warning the payment
1:01:54
Speaker 1: in today's generation, and you know, they look like us,
1:01:57
Speaker 1: right and people that are representing them do not that
1:02:00
Speaker 1: that it's it's necessarily a race thing, but ultimately the
1:02:05
Speaker 1: CULTI perspective, you want to be able to look across
1:02:07
Speaker 1: the table and know that you're that you're you're you know,
1:02:10
Speaker 1: somebody really connects with what you're doing. So I started
1:02:14
Speaker 1: Culture Collective with that mind step of permission statement, where
1:02:16
Speaker 1: diversity inclusion is how we think about who we work
1:02:19
Speaker 1: with and how we hire. My goal is to really
1:02:22
Speaker 1: really have a well represented set of team members that
1:02:27
Speaker 1: can fit with our clients and come up with the
1:02:29
Speaker 1: concerts an idea to build their career and it's a
1:02:32
Speaker 1: birth the culture collective. Uh. And you know, I'm having
1:02:35
Speaker 1: a lot of fun. It's been almost a year as
1:02:37
Speaker 1: you last spoke. I joke that we still have a
1:02:40
Speaker 1: new car smell, you know, right, So we're in but
1:02:44
Speaker 1: we're you know, we're having We're having a lot of
1:02:45
Speaker 1: fun and and being entrepreneurs, we get an opportunity to
1:02:49
Speaker 1: look at opportunity spaces that, um, that need to be
1:02:53
Speaker 1: filled and within that. We have some clients that were
1:02:56
Speaker 1: in between record labels. Uh, they didn't have partners to
1:03:00
Speaker 1: put out music. But they have very very force and
1:03:03
Speaker 1: careers and touring and other other aspects of what they
1:03:06
Speaker 1: were doing, but they didn't have a partner without music.
1:03:07
Speaker 1: And I started to look at why why can't we
1:03:11
Speaker 1: put out that music? You know, what are the various
1:03:13
Speaker 1: entries of us putting out that music? Um and UM,
1:03:16
Speaker 1: you know, we started talking collective records with that mind
1:03:19
Speaker 1: and we we we partnered with in Groups, which is
1:03:22
Speaker 1: a universal company to help make sure that our artist
1:03:26
Speaker 1: music is available across all digital service providers, and we
1:03:30
Speaker 1: were closely with their team on the marketing promotion of
1:03:33
Speaker 1: those artists and Luke James, a long time client, is
1:03:37
Speaker 1: the first artist to be released through this new venture. UM.
1:03:41
Speaker 1: His new album, To Feel Loved was released on January
1:03:45
Speaker 1: thirty one. UM To Feel Loved Extuiing was released on
1:03:48
Speaker 1: January thirty one. And uh, we not only are the
1:03:52
Speaker 1: managers fools, but now we're probably the record label foods. Well.
1:03:55
Speaker 1: You know the interesting part of why I maintain a
1:03:57
Speaker 1: relationship with you because of the visionary relationship that I
1:04:01
Speaker 1: feel that you're bringing to the industry. When you're talking
1:04:03
Speaker 1: about the limited recognition of you know, urban talent, the
1:04:06
Speaker 1: African American town, of the talent of color, how we participate,
1:04:09
Speaker 1: but we seem to be bottled in you know. I know.
1:04:12
Speaker 1: I know that for a fact because I executive produced
1:04:14
Speaker 1: and create co created The Steve hard Mornin Show and
1:04:16
Speaker 1: I was on there from two thousands. So I know
1:04:19
Speaker 1: how the music industry can industry can play itself out.
1:04:22
Speaker 1: And what I'm what I'm getting at, it's like, you know,
1:04:24
Speaker 1: we always get underrepresented. For instance, we have June is
1:04:28
Speaker 1: our Black music month. You know, June is Black music month. Okay,
1:04:31
Speaker 1: then you look at the music month for everybody else.
1:04:34
Speaker 1: You have the Grammys, you have American Music Award, Yeah,
1:04:37
Speaker 1: bill Boards, you know how our radio we know, even
1:04:38
Speaker 1: talking about Carting Western and then BT Music Award is
1:04:42
Speaker 1: basically our watcher when we should have more, you know
1:04:46
Speaker 1: we you know, that's the area that I really want
1:04:47
Speaker 1: to start talking to you about. How can we get
1:04:49
Speaker 1: more visual representation in award shows on television because that
1:04:54
Speaker 1: is necessary. We have to have more than just be
1:04:57
Speaker 1: two awards. And my mistaken when I say at Jonathan,
1:05:01
Speaker 1: I agree, and I think it's interesting. It's interesting point
1:05:04
Speaker 1: because they think that part of that more is our
1:05:06
Speaker 1: culture in in brands coming to life, UM in more
1:05:12
Speaker 1: ways than just you know, our worship the BET Awards,
1:05:16
Speaker 1: I mean, one of the most cognitive awards shows ever. UM,
1:05:19
Speaker 1: you know, the Hip Hop Awards as well, and when
1:05:22
Speaker 1: we look at the Grammys and Amis and all these
1:05:24
Speaker 1: other shows, it's important for us to be able to
1:05:27
Speaker 1: have a presence within those environments to UM and not
1:05:30
Speaker 1: be underrepresenting. And I think part of that is making
1:05:32
Speaker 1: sure that we do have people that represent our culture
1:05:36
Speaker 1: within the executive rings of these companies so they could
1:05:38
Speaker 1: hire the right folks and be in the right room
1:05:40
Speaker 1: for these conversations to come to life and this is
1:05:43
Speaker 1: about business. Because one of the big things about the
1:05:45
Speaker 1: Grammars this year was diversity, and uh he did. He
1:05:49
Speaker 1: made a big deal on stage doing his speech about diversity. Now,
1:05:53
Speaker 1: explain to people why was it important to have diversity
1:05:56
Speaker 1: in music behind, you know, behind the moments, behind the talent.
1:06:02
Speaker 1: I think so. I mean, I'm gonna go back to
1:06:05
Speaker 1: last graining because it's just something that was that was
1:06:07
Speaker 1: that was well talked about, not not this past graend.
1:06:09
Speaker 1: It's not two thousand in betweenty, but two thousand nine,
1:06:12
Speaker 1: and there was Amazetown. There was a Motown tribute. A
1:06:15
Speaker 1: lot of people had a lot to say about, and
1:06:18
Speaker 1: most of that was around the fact that we want
1:06:20
Speaker 1: well represented within that tribute. Okay, and I think that
1:06:25
Speaker 1: sometimes that can happen if we don't have the right
1:06:27
Speaker 1: people in the rooms to make sure that our culture
1:06:29
Speaker 1: is really really represented. The wrong people singing Motown hits right,
1:06:34
Speaker 1: the wrong just because you're trying to get a hit.
1:06:37
Speaker 1: Don't just throw somebody out there singing something that there's
1:06:40
Speaker 1: not There's not that there shouldn't be singing it correct Yeah,
1:06:44
Speaker 1: or or or has no has no real time, has
1:06:47
Speaker 1: no real Tide, to the to the to the history
1:06:49
Speaker 1: of Motown. So you know, I think, um, you know,
1:06:53
Speaker 1: I think it's it's super important at the end of
1:06:54
Speaker 1: the day. And and you know, creating Culture Collective it's
1:06:57
Speaker 1: just my way of helping to break that cycle UM
1:07:00
Speaker 1: and really developed the next executive. And we focus a
1:07:04
Speaker 1: lot around hiring young talent and hiring interns and mentoring
1:07:08
Speaker 1: the folks. I always say that the ways, the ways
1:07:11
Speaker 1: into the world of Jonathan Azoo and Culture Collectives are
1:07:15
Speaker 1: as high touch of negotiating um deals, uh, partnering on
1:07:21
Speaker 1: on deal, on doubts, you just inspiring each other. Well,
1:07:25
Speaker 1: you know, it's really it's so special when I talk
1:07:27
Speaker 1: to Jonathan Jonathan and the fact that you know, I
1:07:31
Speaker 1: am meeting and talking to so many minds like you
1:07:34
Speaker 1: you know, whether it's a Charles Kane and Macrow. Now
1:07:38
Speaker 1: he's starting to managing the division of his company and
1:07:41
Speaker 1: you know your visionary and I know that this year
1:07:44
Speaker 1: we're all going to meet in the room because because
1:07:48
Speaker 1: it's it's it's you know, you have to talk to
1:07:50
Speaker 1: this conversation even with Byron Allen is doing you know,
1:07:53
Speaker 1: you know he's talking about you know, it's a. It's
1:07:55
Speaker 1: a group of people make a decision for everybody. Don't
1:07:57
Speaker 1: look like everybody and so and I'm not trying to
1:08:00
Speaker 1: turn this call into a war path call, but it's
1:08:03
Speaker 1: an information call about the fact that if you really
1:08:06
Speaker 1: want to be successful in any business, you have to
1:08:09
Speaker 1: be allowed to participate. And so that's what you're trying
1:08:12
Speaker 1: to get and that's what you're saying and starting the
1:08:15
Speaker 1: management firm that you have and what you've done all
1:08:17
Speaker 1: your life. Correct. Yeah, you know recently on Martin the
1:08:22
Speaker 1: King day, I got together, um about twenty in the
1:08:26
Speaker 1: last minute thing. You know, I was supposed to be
1:08:28
Speaker 1: traveling on that day. We thought that was actually be
1:08:31
Speaker 1: in Los Angeles. No one having a shot out of
1:08:34
Speaker 1: an email about thirty or so both within my network. Um, um,
1:08:40
Speaker 1: you know, senior level executives in the company are down
1:08:43
Speaker 1: to two interns and said, you know, I want to
1:08:46
Speaker 1: I want to cheat everybody in dinner and let's get
1:08:48
Speaker 1: in the room, closed the door and let's have a
1:08:51
Speaker 1: conversation how we can lift ourselves, right, um, and open conversation.
1:08:56
Speaker 1: And it was a beautiful thing. And it's something that
1:08:59
Speaker 1: need to happen or not. Just so Himmel Kingdad. It
1:09:02
Speaker 1: needs to happen every single day, uh, for us to
1:09:05
Speaker 1: be able to share with each other and in tight
1:09:07
Speaker 1: guidance knowledge that we have in the struggles of how
1:09:11
Speaker 1: we lift ourselves with an entertainment. Often times, you know,
1:09:15
Speaker 1: one of the things that came out in that in
1:09:16
Speaker 1: that conversation when people are like, well, it's not just
1:09:18
Speaker 1: in my head. You know, uh, this other, this other,
1:09:22
Speaker 1: you know, leading leading voyts in that spaces is creating
1:09:26
Speaker 1: the same challenges. So I'm not crazy, right, because when
1:09:30
Speaker 1: we receive in the environments and you're the only one
1:09:32
Speaker 1: of color, you also to get side your head to
1:09:35
Speaker 1: think that it's just me right cool. We're talking to
1:09:38
Speaker 1: John A. Zoo. He's the founder of a culture collective
1:09:41
Speaker 1: started in twent and nineteen and guess what he's rolling
1:09:44
Speaker 1: with partnerships he's created with in Grooves. We'll be back
1:09:47
Speaker 1: with more on money making conversation. This is awesome again.
1:09:50
Speaker 1: Collective minds, collective thoughts generate success. We'll be right back
1:09:54
Speaker 1: with more from Marsa McDonald and money making conversations. Don't
1:09:57
Speaker 1: touch that down. Just for Sean McDonald and you're listening
1:10:01
Speaker 1: to money making conversation. I'm talking to Jonathan Azoo. Uh.
1:10:04
Speaker 1: He founded UH Culture Collective eighteen and right now I
1:10:09
Speaker 1: want to talk about the current artist roster that includes
1:10:11
Speaker 1: Emily King, Luke James, Leon Thomas and my favorite person
1:10:16
Speaker 1: and good friend, Michelle Weaves. Talk about your roster and
1:10:19
Speaker 1: why are those particular people on your roster? Uh? You know,
1:10:24
Speaker 1: and for me, I got into this business because I
1:10:26
Speaker 1: have a passion for it, and um, I was able
1:10:28
Speaker 1: to take a passion her into profession and include the
1:10:31
Speaker 1: arts that I work with. I'm I'm fan. I'm a
1:10:32
Speaker 1: fan everyone I've ever worked with in my career. I've
1:10:36
Speaker 1: been a fan of. I've never once worked with somebody
1:10:39
Speaker 1: that I was like, right working on this, I know
1:10:43
Speaker 1: you're not into it, right, I'm passionately, passionately a fan
1:10:47
Speaker 1: in each one of those artists that you mentioned, um
1:10:50
Speaker 1: are I've always been on my playlist, right, So it's exciting.
1:10:55
Speaker 1: It's excited to be to be working with him, and
1:10:56
Speaker 1: it's exciting experience growth and you know, as you know
1:11:00
Speaker 1: an entrepreneur and successful business executive yourself, growth is a
1:11:05
Speaker 1: is A is A is a powerful world word. Um,
1:11:09
Speaker 1: And you know, we develop a lot of really great
1:11:13
Speaker 1: blue prints and road maps to help to help help
1:11:16
Speaker 1: help growth, right, And that's from the bottom line at
1:11:19
Speaker 1: that point. That's from an audience ree standpoint, that's from
1:11:21
Speaker 1: a streaming standpoint, from the ticket sales standpoint. Uh. And
1:11:24
Speaker 1: each one of those artists had great growth to their
1:11:26
Speaker 1: their their careers working with us. Well, it's really important
1:11:28
Speaker 1: that when I'm looking at you, when I when I
1:11:31
Speaker 1: introduce you, we're just talking about the brands that you've seen,
1:11:34
Speaker 1: overseen the development. I need a banker, Emily King in,
1:11:37
Speaker 1: Luke James and share with Miguel cooling the game look crazy.
1:11:40
Speaker 1: That's my man right there. So that's that's gospel gospel
1:11:43
Speaker 1: as Miguel, that's hip hop. Coles in the Gang. You know,
1:11:46
Speaker 1: there's R and B. I need the Banker, that's social
1:11:48
Speaker 1: all and B. You know. Okay, that's that's a love
1:11:51
Speaker 1: of fair music. That means your playlist is like you're
1:11:53
Speaker 1: grooving and you're popping and then you're praising the Lord. Yeah, yeah, yeah, totally. Um.
1:12:02
Speaker 1: You know it's again, it's it's so food in some
1:12:04
Speaker 1: form of fashion, right, And it's really really important that.
1:12:08
Speaker 1: So what do you see the direction of music like
1:12:09
Speaker 1: I was. I was at NAPTY that's a national associat
1:12:12
Speaker 1: Television program and program executives, and podcasts was just the
1:12:16
Speaker 1: rage you know, we know streaming out there came out
1:12:18
Speaker 1: and explode it, and uh now podcast is the rage
1:12:22
Speaker 1: of not just the audio version of but the video
1:12:24
Speaker 1: version of podcasts. Next level that you'll see that more
1:12:28
Speaker 1: and more being being spoken about because they realized the
1:12:30
Speaker 1: generation really don't care about screen on the wall here.
1:12:34
Speaker 1: Don't they care about what's in their hands, and right
1:12:36
Speaker 1: now what's their hand is things they're willing to download,
1:12:40
Speaker 1: willing to play, willing to care with them. We're just
1:12:43
Speaker 1: the future of music in that in that particular era
1:12:46
Speaker 1: of that particular space or does it stay the same Yeah,
1:12:50
Speaker 1: I think you know. And then just to just to
1:12:52
Speaker 1: build on what you're saying, they wanted when we wanted
1:12:55
Speaker 1: wherever they are right So, if I want to to
1:13:00
Speaker 1: do a podcast, I don't. I don't want to to
1:13:03
Speaker 1: to schedule it as I want to if I'm sitting
1:13:05
Speaker 1: on the bus on the way home, like full look
1:13:07
Speaker 1: on my phone, whether it be audio or visual, at
1:13:10
Speaker 1: that time, that's the time that they wanted. And it's
1:13:12
Speaker 1: almost like, you know, music music, and it's in any
1:13:15
Speaker 1: in stream music really was the leader in that behavior
1:13:20
Speaker 1: that adopts to that behavior. You know, you know, what
1:13:23
Speaker 1: I want, what I want when I want UM, And
1:13:25
Speaker 1: now you've seen to start that the later through other
1:13:28
Speaker 1: forms of media. Um, as far as you know, you
1:13:30
Speaker 1: music and streaming is obviously beginning to have aggressive growth.
1:13:35
Speaker 1: When it first handing take and tip to pouition. Um.
1:13:39
Speaker 1: You know, there was a lot of different companies trying
1:13:42
Speaker 1: to figure out streaming, and I always felt that once
1:13:44
Speaker 1: it was all said and done, there would be a
1:13:46
Speaker 1: handful left, maybe a few. It was were proven that
1:13:49
Speaker 1: to be the case between Amazon, iTunes and Spotify, and
1:13:52
Speaker 1: now we kind of have the three, the big three
1:13:55
Speaker 1: for the most part. Um. There's a couple of other
1:13:57
Speaker 1: small ow one within that that the step fourth and
1:13:59
Speaker 1: to the sixth positions. But ultimately this is how people
1:14:02
Speaker 1: consume music. And now you're starting to see you know,
1:14:04
Speaker 1: as uh, you know, as as as as older older
1:14:09
Speaker 1: audience just get older and younger artists start to come
1:14:12
Speaker 1: into the consumption mix, streaming won't only get bigger and bigger,
1:14:15
Speaker 1: you know, it's really look at you're tied to festivals,
1:14:19
Speaker 1: are you tied to festival as a person who's a
1:14:21
Speaker 1: blast talent or as a producer. So I, after many
1:14:25
Speaker 1: years working in the radio myself, I just went over
1:14:28
Speaker 1: to a company called super Fly, which was which was
1:14:31
Speaker 1: a group of of of guys that graduated Jewlian that
1:14:34
Speaker 1: come up with the concept of putting a large scale
1:14:37
Speaker 1: music festival together in the United States. That was built
1:14:41
Speaker 1: off of the Glastonberry So what would happens when you
1:14:44
Speaker 1: duty dropped sixty seventy eight thousand people into a field
1:14:48
Speaker 1: and you build multiple stages and multiple experiences within that
1:14:52
Speaker 1: environment and live live on that property for that site
1:14:56
Speaker 1: for for three to four days. And that was the
1:14:58
Speaker 1: birth of Bonaroo And I went into work with the
1:15:01
Speaker 1: team that actually put that festival together. I wasn't on
1:15:03
Speaker 1: the talent buying side, that was more on the operational side,
1:15:07
Speaker 1: but all aspects of the festival fall underneath operations, so
1:15:10
Speaker 1: we had a very very good preview of of of
1:15:13
Speaker 1: of talent and who's coming up. One of the funner
1:15:16
Speaker 1: things that I do around my house is I have
1:15:18
Speaker 1: all the old posters from all the shows that we produced,
1:15:21
Speaker 1: and you know, you know, you know, you know, billing
1:15:24
Speaker 1: for for a show or the fight of like who's
1:15:26
Speaker 1: at the top of the poster, Who's at the bottom
1:15:28
Speaker 1: of the poster? Right, um, and I just need to
1:15:30
Speaker 1: look at the bottom of the poster some of these
1:15:33
Speaker 1: previous years and looking at the artists that are down
1:15:35
Speaker 1: there that have now, you know, a ride to the
1:15:38
Speaker 1: top of the top list. Yeah, like Miguel way back. Yeah,
1:15:44
Speaker 1: say wow, I think Drake about to break his record
1:15:48
Speaker 1: or something on airplay or something like that. It's really
1:15:51
Speaker 1: amazing money. When when? When? When the first tour I
1:15:54
Speaker 1: did was was Miguel uh Chip remember of the year?
1:15:57
Speaker 1: But Miguel was direct support to Drake, right, So drink
1:16:02
Speaker 1: of the headline? It was it was would you like
1:16:04
Speaker 1: a tour? Right? Drink the headline? And began opened in future?
1:16:10
Speaker 1: Was the was the was the first act? Oh my god,
1:16:17
Speaker 1: well knows that's the beauty of of Sining the beginning
1:16:19
Speaker 1: and watched it come to the end and watch the
1:16:21
Speaker 1: path of growth and you go, you know, because you know,
1:16:24
Speaker 1: everybody has that hustle, that hustle, that hustle, and you
1:16:26
Speaker 1: like I met nim Miguel because its side of the
1:16:29
Speaker 1: l A when Steve and I was doing local radio
1:16:31
Speaker 1: hip hop and R and B. When he was when
1:16:33
Speaker 1: he was when he when he was trying to find
1:16:35
Speaker 1: his bars, getting his music out there. And I was
1:16:36
Speaker 1: looking at him now and go, wow, it's been that
1:16:38
Speaker 1: many years and he's still got the passion to win.
1:16:41
Speaker 1: He still has the passion to say, I'm gonna be
1:16:44
Speaker 1: number one, I'm gonna be successful. That's a drive when
1:16:47
Speaker 1: you when you manage talent. I always tell people, like,
1:16:50
Speaker 1: right now, manage that Steven A. Smith. You know, for
1:16:51
Speaker 1: many years people have known me to Twitter. Actually sixteen
1:16:54
Speaker 1: or twenty years I managed Steve Harvey and built his
1:16:57
Speaker 1: brand to the Media Media International media brand. But it's
1:17:00
Speaker 1: a lot of work when you manage talent. A lot
1:17:03
Speaker 1: of people don't understand that. Talk about your version or
1:17:06
Speaker 1: your skills, or are the things that you put in
1:17:09
Speaker 1: place so you can manage the different talent that you have. Yeah,
1:17:12
Speaker 1: I think for me, you know, I'm an interesting intersection
1:17:15
Speaker 1: because I spent many years in media. You know, you
1:17:18
Speaker 1: have essentially doing label relations um and developing interesting partnerships
1:17:23
Speaker 1: for CBS Radio corporately. So we had a hundred any
1:17:25
Speaker 1: radio stations, fifty program directors, and then I leave that world.
1:17:28
Speaker 1: I go into the life of festival. Business with festivals
1:17:31
Speaker 1: were just really starting to take off in the United States. Right,
1:17:33
Speaker 1: We're pioneers in that space, and now you see a
1:17:36
Speaker 1: lot of festivals out there, but we were the first
1:17:37
Speaker 1: to be there and then to jump over and help
1:17:40
Speaker 1: help to run Red Light, which you know eventually became
1:17:42
Speaker 1: one of the biggest management companies in the world. You know,
1:17:45
Speaker 1: I had this, like am I seeing that this is
1:17:46
Speaker 1: an interesting intersection where I have the ability to be
1:17:49
Speaker 1: able to go in there and work with artists and
1:17:53
Speaker 1: when things come up absolutely to their career on one
1:17:56
Speaker 1: phone call away from you know, you know, figuring something
1:17:59
Speaker 1: out in the life of that in the media space,
1:18:01
Speaker 1: technology space, or the managers. I've been around there. I've
1:18:03
Speaker 1: been always places. So one of the things that I
1:18:05
Speaker 1: always try to be stone upon the young executives that
1:18:08
Speaker 1: work on my team and let's get you as diversify
1:18:11
Speaker 1: it as possible, right in your skill set, in your
1:18:13
Speaker 1: ability to be able to um speak from a strong
1:18:17
Speaker 1: standpoint of various topics of business because you have experience
1:18:21
Speaker 1: within those worlds. And you mentioned it, you said, I
1:18:23
Speaker 1: hear you radio. You know red Light you talk about management,
1:18:27
Speaker 1: which means you see contracts, which means you you're dealing
1:18:29
Speaker 1: with decision making situations. When you talk about the festivals,
1:18:33
Speaker 1: you talk about the operational end. You know that those
1:18:36
Speaker 1: those things like really help you out. I'm say, calm writer,
1:18:39
Speaker 1: just myself. I'm the stand up comments. I understand talent
1:18:42
Speaker 1: to go, I managed shows, I produce shows. So when
1:18:45
Speaker 1: I walk in the room, there's a lot of information
1:18:47
Speaker 1: that I can absorb rapidly and make decisions associated with it.
1:18:51
Speaker 1: And that's all you're saying to young people as they
1:18:53
Speaker 1: come into are being mentored by you. The more you know,
1:18:56
Speaker 1: the more diversified your pality is for information that you
1:19:00
Speaker 1: zor through experience. That's how you have longevity in this
1:19:04
Speaker 1: business and respect in this business. Correct, Jonathan, that's absolutely right.
1:19:08
Speaker 1: You know that's absolutely right. And in respected the big
1:19:11
Speaker 1: thing I mean you want to you know, conducting character
1:19:14
Speaker 1: and respect. Ultimately, that's all businesses, but especially within entertainment,
1:19:19
Speaker 1: especially as a minority with entertainment, you want to make
1:19:21
Speaker 1: sure you preserve that in the best way possible. So
1:19:23
Speaker 1: conducting yourself in the most positive, upbeat, respected, professional manner possible,
1:19:29
Speaker 1: you could do nothing but grow well, my friend, just
1:19:34
Speaker 1: recap a little bit about your partnership with in Groove
1:19:36
Speaker 1: before we wrap up the interview. Uh that you you
1:19:39
Speaker 1: have Culture Collective Records. You have a partnership with in Grooves.
1:19:41
Speaker 1: Talked to us about again while I was that launching
1:19:44
Speaker 1: that manner and what's the future. Yeah, Luke James isn't
1:19:48
Speaker 1: a client that we worked with so many years in.
1:19:50
Speaker 1: Luke was a former major label artist and for various reasons,
1:19:54
Speaker 1: Ted left the Island Records um uh label, which is
1:19:59
Speaker 1: the major record able. And here here you was sitting
1:20:02
Speaker 1: with a bank of beautiful music to put out and
1:20:05
Speaker 1: nobody to partner with to do it um. And you
1:20:09
Speaker 1: know we're as his managers, dealing with him on a
1:20:13
Speaker 1: daily basis on development his road map in his career.
1:20:16
Speaker 1: So well, what if we just develop a strategic relationship
1:20:18
Speaker 1: and let's work with the music out, Well we'll be
1:20:20
Speaker 1: beliebel right, um. And I've done some work with Injuries
1:20:23
Speaker 1: in the past, a lot of great success with them.
1:20:26
Speaker 1: And when I sat with them and launched Culture Collective
1:20:28
Speaker 1: a little less than a year ago, I wanted to
1:20:30
Speaker 1: their officers and share the vision in initial statement of
1:20:32
Speaker 1: the company. It thought it was great, They thought it
1:20:34
Speaker 1: was during much needed in the business and at the
1:20:37
Speaker 1: same time as if there's any way in which we
1:20:38
Speaker 1: can be helpful um to you or your clients, we
1:20:42
Speaker 1: should have a larger conversation. And that was you know,
1:20:45
Speaker 1: the birth of our first uh you know, you know,
1:20:48
Speaker 1: brain storms around coming together to develop a pipeline for
1:20:51
Speaker 1: us to be able to put music out through their system.
1:20:53
Speaker 1: So fast forward eight months later, you know, Luke James
1:20:57
Speaker 1: is putting out his release through the Injuries Universal Pipelining
1:21:02
Speaker 1: digital service providers. Um, we are gonna, we are gonna,
1:21:05
Speaker 1: you know, working with ingres Um on all aspects of
1:21:08
Speaker 1: this release. And uh it's been great. It's in a great,
1:21:11
Speaker 1: great relationship, awesome as always, articulate, informative and uh spewing
1:21:16
Speaker 1: out the knowledge we all need to hear. Johnathan Zoo,
1:21:18
Speaker 1: thanks for coming back on money making conversation. We're talking
1:21:21
Speaker 1: again this say another six months? Is that cool? Absolutely
1:21:24
Speaker 1: appreciate your brother. Talk soon. And we're live here outside
1:21:28
Speaker 1: the Perez family home just waiting for that. And there
1:21:32
Speaker 1: they go, almost on time. This morning. Mom is coming
1:21:35
Speaker 1: out the front door strong with a double arm kid
1:21:37
Speaker 1: carry looks like dad has the bags. Daughter is bringing
1:21:40
Speaker 1: up the rear. Oh but the diaper bag wasn't closed.
1:21:44
Speaker 1: Diapers and toys are everywhere. Oh but mom has just
1:21:49
Speaker 1: nailed the perfect car seat buckle for the toddler. And
1:21:53
Speaker 1: now the eldest daughter, who looks to be about nine
1:21:55
Speaker 1: or ten, has secured herself in the booster seat. Dad
1:21:58
Speaker 1: SIPs the bad clothes and they're off. Ah, but looks
1:22:02
Speaker 1: like Mom doesn't realize your coffee cup is still on
1:22:04
Speaker 1: the roof of the car, and there it goes. That's
1:22:09
Speaker 1: a shame that mug was a fan favorite. Don't sweat
1:22:12
Speaker 1: the small stuff, just nail the big stuff, like making
1:22:14
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1:22:16
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Speaker 1: What grows in the forest to ease sure you know what? Else?
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1:23:25
Speaker 1: and the AD Council. My next guest currently is a
1:23:30
Speaker 1: motivational speaker, Arthur patent inventor in, an award winning behavioral
1:23:35
Speaker 1: therapist for over sixteen years, and an entrepreneur. He recently
1:23:40
Speaker 1: launched an apparel company called Gangster Mindset, LLC that is
1:23:44
Speaker 1: redefining the word gangster with a positive spin. Please welcome
1:23:48
Speaker 1: to Money Making Conversations. Dr Mark D. Baxter, Thank you,
1:23:53
Speaker 1: thank you. It's truly a pleasure in honor to be here.
1:23:56
Speaker 1: I appreciate you. Mr Rashawn. It's always a pleasant, well
1:23:59
Speaker 1: awesome a friend. You know. I'm a member of the
1:24:01
Speaker 1: Lincoln LinkedIn Social Media society. So I get a chance
1:24:05
Speaker 1: to watch your videos, I'm motivated. Uh. I find them entertaining.
1:24:09
Speaker 1: I find them. Uh. I could never do them because
1:24:12
Speaker 1: you you know, you're very active. You're very active in
1:24:15
Speaker 1: your in your in your video video. Explain that technique
1:24:18
Speaker 1: that you developed in you in your videos. Well, I,
1:24:22
Speaker 1: first of all, thank you, and when it comes to
1:24:24
Speaker 1: the videos, it's all passion, it's all purpose to me.
1:24:27
Speaker 1: I gotta drop a name for you. Paul Brunson, they
1:24:30
Speaker 1: recently moved to the UK. Has the Relationship show was
1:24:34
Speaker 1: picked up my own years ago and they put them
1:24:36
Speaker 1: on a great path. I was in the Mastermind group
1:24:39
Speaker 1: with Paul and he said, Mark, your power, your energy
1:24:41
Speaker 1: is amazing, but you got to get it out to
1:24:43
Speaker 1: the world. So he said, in today's era of social media,
1:24:47
Speaker 1: you just gotta let it all out. And that led
1:24:49
Speaker 1: me to start doing videos. And I was standing still.
1:24:53
Speaker 1: He said, Mark, that's not enough. You too possible start
1:24:55
Speaker 1: walking around. And then when I was in Atlanta, I
1:24:58
Speaker 1: was at John Hope Bryant's Hope Global for for him.
1:25:00
Speaker 1: And I was the first one I did walking around
1:25:03
Speaker 1: and he said, that's good. Mark, I feel it. But
1:25:04
Speaker 1: it's another level. And and and listen, Mr Rashwan, when
1:25:08
Speaker 1: I started putting that video camera down and just start
1:25:11
Speaker 1: letting guy use me naturally, that's what you see today,
1:25:15
Speaker 1: and that's what's bringing everyone in the world that's taking notice. Well,
1:25:18
Speaker 1: I take notice. I showed it to my staff. I
1:25:20
Speaker 1: told him, I said this, I helped up. I said
1:25:23
Speaker 1: this the guy one on my show right here, Mark,
1:25:25
Speaker 1: look at it. Let guy right here look at it.
1:25:27
Speaker 1: Moves back, he runs to the camera, goes back, he
1:25:30
Speaker 1: makes that statement, and the steps back. I said, he
1:25:32
Speaker 1: does it everywhere. He could be. He could be on
1:25:34
Speaker 1: the street, he could be in the parking lot, he
1:25:36
Speaker 1: could be in front of the building. I just love
1:25:38
Speaker 1: the fact that you're saying you're willing to take your
1:25:40
Speaker 1: your message wherever needs to be heard. That's basically what
1:25:43
Speaker 1: you're saying in your videos. Correct. I am definitely saying that.
1:25:47
Speaker 1: And here's the thing. See, I get motivated when I
1:25:49
Speaker 1: can motivate others. God set me up, and see what
1:25:52
Speaker 1: happens is that this is the only thing that's this
1:25:55
Speaker 1: liberating for me, it's liberating. I've been holding that power
1:25:59
Speaker 1: and of so long and now you know, we getting
1:26:02
Speaker 1: the other questions later. But I made millions and lost
1:26:06
Speaker 1: it all. But now I'm in alignment with my purpose.
1:26:09
Speaker 1: So now I'm able to do things like this video
1:26:11
Speaker 1: and just let all the power out because my job
1:26:14
Speaker 1: is to take the power that's in me and transferred
1:26:17
Speaker 1: to the people of the world. Well, what you do?
1:26:19
Speaker 1: You caught my eye and I find it because I
1:26:22
Speaker 1: feel you know when you when you're in this business
1:26:24
Speaker 1: is a competitive business, Okay, motivation and information and you
1:26:28
Speaker 1: know what separates you what catches a person I and
1:26:31
Speaker 1: and allows them to share your views, And that's the
1:26:34
Speaker 1: whole thing in social media. You know, you're marketing and
1:26:36
Speaker 1: branding machine. And so what's your hook, what's your take
1:26:39
Speaker 1: on it and how you can grow your brand and
1:26:42
Speaker 1: basically what you're doing and developing this technique? I find it. Uh,
1:26:47
Speaker 1: Can I congratulate you on that? And one of the
1:26:49
Speaker 1: reasons I'm a fan is because I know that's tied
1:26:51
Speaker 1: to a plan, a plan of action. Correct, yes, absolutely, absolutely, yes,
1:26:57
Speaker 1: it's definitely tied to a plan of action. And again
1:26:59
Speaker 1: you know, um, and that's how ironic. We're in Black
1:27:02
Speaker 1: History month, and um, what happened is that you know
1:27:05
Speaker 1: Martin had a dream. We all know that. But I
1:27:08
Speaker 1: also had a dream at the age of fifteen. In fact,
1:27:10
Speaker 1: I had the same dream each and every night for
1:27:13
Speaker 1: an entire year. And this is what it looked like.
1:27:15
Speaker 1: I'm talking about. When I wake up and fall back
1:27:17
Speaker 1: to sleep, to dream continue. When I go to sleep
1:27:19
Speaker 1: the next night, the dream continues for an entire year.
1:27:22
Speaker 1: So so Mr rashawn Is, I stand on your show
1:27:25
Speaker 1: and I sit and I spilled my heart out to
1:27:27
Speaker 1: you into the audience. I'm here to tell you that
1:27:29
Speaker 1: that dream is coming true right here, right now. So
1:27:33
Speaker 1: I'm a testament that life is real. You can create
1:27:36
Speaker 1: your own life. We're on a delayed gratification scale. That's
1:27:40
Speaker 1: why your life is created by how you think, how
1:27:44
Speaker 1: you feel, and how you respond to situations. I'll say
1:27:47
Speaker 1: it again, your life is created by how you think,
1:27:50
Speaker 1: how you feel, and how you respond to situation. Well,
1:27:54
Speaker 1: Mr back, you have not failed me so far in
1:27:56
Speaker 1: this interview. Now your book here, how to be One
1:28:00
Speaker 1: with your Greatness. Before we get into the book, I
1:28:03
Speaker 1: had one question, though, what is your greatness, my greatness
1:28:07
Speaker 1: and I And this is a great question. In fact,
1:28:10
Speaker 1: I was talking to a couple of friends the other day,
1:28:12
Speaker 1: and my view of greatness is that greatness is in
1:28:14
Speaker 1: the eye of the beholder, meaning that everyone's greatness may
1:28:18
Speaker 1: look and feel different. That's why we're all made distinctively different.
1:28:23
Speaker 1: And here's how you know, because that fingerprint that you
1:28:26
Speaker 1: walk around with that DNA is unmatchable. You can search
1:28:30
Speaker 1: the whole world, but there's no one that can specifically
1:28:33
Speaker 1: match your fingerprints. So that's basically what my greatness is
1:28:37
Speaker 1: this to come and total alignment with that fingerprint, with
1:28:41
Speaker 1: that uniqueness that I was created to be. So in
1:28:44
Speaker 1: doing that, and I'm trying to get into the book
1:28:46
Speaker 1: a little bit, but you gotta come in alignment with
1:28:49
Speaker 1: your truth and the so so therefore you gotta first
1:28:53
Speaker 1: learn what your truth is. Because what life does. It
1:28:55
Speaker 1: forces things on you. So it forces education, all these
1:28:59
Speaker 1: other things on But the true true definition of education
1:29:02
Speaker 1: is not systematic knowledge to go out and make other
1:29:04
Speaker 1: people wealthy. True definition of education is not is development
1:29:08
Speaker 1: from within. So we're already wired for greatness, but when
1:29:12
Speaker 1: we come into this world, they've bombard you with other
1:29:15
Speaker 1: aspects of what you have to do, and often times
1:29:18
Speaker 1: we we put up these artificial layers to try to
1:29:21
Speaker 1: suffice all of these things that are coming at us
1:29:24
Speaker 1: in life. When the truth of the matter is that
1:29:26
Speaker 1: you're already wired for greatness. You just gotta resist the
1:29:31
Speaker 1: external and believe and what's inside. My man. We're talking
1:29:36
Speaker 1: to Mark D. Baxter, author of How to Be One
1:29:40
Speaker 1: with Greatness. You were Born to be great this book,
1:29:44
Speaker 1: I read it always what I when I do when
1:29:46
Speaker 1: I bring authors on the show. I always read the
1:29:48
Speaker 1: book to day out, you know, like I get up earlier,
1:29:50
Speaker 1: read this so everything stays real fresh. And there was
1:29:52
Speaker 1: some really key moments in your growth, you know, five six, nine,
1:29:58
Speaker 1: early years. You know that with the mining and if
1:30:00
Speaker 1: the reason I bringing that up because it's important to
1:30:02
Speaker 1: understanding you can be shaped so clean in those early
1:30:07
Speaker 1: years and a lot of people understand how important it
1:30:09
Speaker 1: is to start really, you know, putting a proper imprint
1:30:13
Speaker 1: on the kid, because those memories can carry you to
1:30:15
Speaker 1: adulthood as it has you because it's it's written in
1:30:19
Speaker 1: your book. When you were five years old, when your
1:30:22
Speaker 1: brother Tony walked you down to your school for the
1:30:24
Speaker 1: first time he was excited and then he just let
1:30:27
Speaker 1: you go. Yeah, it was a traumatic It was a
1:30:32
Speaker 1: traumatic experience. And what you you said that, Mr Rashawn,
1:30:36
Speaker 1: you said it. We are all a product of our home,
1:30:39
Speaker 1: our environment, and our experience. We are all products of
1:30:43
Speaker 1: our home, our environment, and our experiences. And whatever you
1:30:47
Speaker 1: choose to do back in the day, way mixed it
1:30:50
Speaker 1: in a pot like gumbo. So however you mix it
1:30:53
Speaker 1: in your pots, and whatever recipe you come out with
1:30:56
Speaker 1: is what you have to deal with. See, I was
1:30:58
Speaker 1: challenged with a lot of adversity early on in my
1:31:01
Speaker 1: life and throughout my life because I understand for who
1:31:04
Speaker 1: much has given, much is required. And see, you gotta
1:31:07
Speaker 1: change your perception of adversity. Adversity is not bad. Adversity
1:31:12
Speaker 1: is nothing more than growth opportunities because the only way
1:31:16
Speaker 1: you can grow is by being challenged. So you gotta
1:31:19
Speaker 1: change the way you look at adversity. And that's what
1:31:21
Speaker 1: my life has toward me early on in my life.
1:31:24
Speaker 1: I'm from I'm from a very dysfunctional household. I have
1:31:27
Speaker 1: a mom that didn't finish high school. She's from South Carolina,
1:31:31
Speaker 1: has to grow up really really hard. And I have
1:31:32
Speaker 1: a dad that only went to the sixth grade from Savannah, Georgia,
1:31:35
Speaker 1: and they both migrated here to Philadelphia and and and
1:31:39
Speaker 1: created a relationship. And don't get me wrong, God rest
1:31:42
Speaker 1: my dad and my mom. I lost my dad on
1:31:44
Speaker 1: June eight to, two thousand and eighteen. I lost my
1:31:46
Speaker 1: mom on June twenty last year, two thousand nineteen. God
1:31:50
Speaker 1: rest their soul. But the truth of the matter is that,
1:31:53
Speaker 1: you know, I'm a realist. They should have never been married.
1:31:55
Speaker 1: You know, they created a high I love my siblings,
1:31:58
Speaker 1: and I'm thankful for being created, but you know, you
1:32:00
Speaker 1: gotta call us fade of space. And growing up in
1:32:03
Speaker 1: the household it was very traumatic. I mean, they slept
1:32:06
Speaker 1: in separate rooms, stretching to kill each other every day.
1:32:09
Speaker 1: And then we were in the hood, we were from poverty,
1:32:12
Speaker 1: and then on top of that and so so so
1:32:15
Speaker 1: everything is just reinforcing the negativity. And then on top
1:32:18
Speaker 1: of that, I was the youngest at all of this
1:32:22
Speaker 1: drive and all of this insight inside of me, and
1:32:25
Speaker 1: I had no outlet to let it out, no mentors.
1:32:31
Speaker 1: You know. That came later on and I found refuge
1:32:33
Speaker 1: to football and in church. That saved my life, and
1:32:37
Speaker 1: I poured all of my pain into it, and henceforth
1:32:40
Speaker 1: it got me a scholarship to college in football, and
1:32:42
Speaker 1: I got a tremendous relationship with God because I didn't settle.
1:32:46
Speaker 1: You know, you got a choice. I mean, listen, adversity
1:32:49
Speaker 1: comes free, but you gotta fight to secure the blessing.
1:32:52
Speaker 1: Every adversity comes with an equal with not greater blessing.
1:32:55
Speaker 1: The adversity will find you free, but you gotta fight
1:32:59
Speaker 1: to secure a blessing. And the difference is that us,
1:33:03
Speaker 1: especially as a people, we've become comfortable with simply surviving
1:33:06
Speaker 1: as this you get a reward for surviving. You know,
1:33:09
Speaker 1: it's admirable to survive. But it's time that we start
1:33:12
Speaker 1: to thride. So you gotta push the issue to thride
1:33:15
Speaker 1: to get to those blessings. And that's what I just
1:33:18
Speaker 1: learned how to do, and that's what I'm showing the
1:33:20
Speaker 1: world how to do it. He's doing on a First
1:33:22
Speaker 1: of all, you're successful, and you called my attention. That's
1:33:25
Speaker 1: why you're on money Making Conversation. I'm talking to Mark
1:33:28
Speaker 1: the Baxter, the author of the book How to Be
1:33:30
Speaker 1: One with Greatness. You were born to be great, motivational
1:33:33
Speaker 1: He's honest. Uh, Mark, do you have a YouTube channel? Absolutely? Absolutely,
1:33:39
Speaker 1: if it's in my name, Mark Baxter, Mark Baxter, and
1:33:42
Speaker 1: so to all the videos that I see on LinkedIn
1:33:46
Speaker 1: stored on your your YouTube channel. YouTube, Absolutely, I have
1:33:50
Speaker 1: over to I have hundreds of videos on YouTube. I
1:33:53
Speaker 1: haven't counted in a year, but I'm I'm very very
1:33:55
Speaker 1: active on YouTube, my daily videos on YouTube. In fact,
1:33:59
Speaker 1: I've been doing videos on YouTube for years. It's just
1:34:01
Speaker 1: that I picked it up. I've had great people around me,
1:34:04
Speaker 1: you know, runs to give me a vibe. You know,
1:34:07
Speaker 1: I'm on you know, the Rash Donald's show. So it's amazing.
1:34:10
Speaker 1: I'm getting people around. Success is closing in on me.
1:34:14
Speaker 1: I can't lose. You can't lose, you can't not lose
1:34:18
Speaker 1: because of the fact that, first of all, I'm chasing
1:34:20
Speaker 1: the man. I appreciate you. That's what money made conversation
1:34:23
Speaker 1: is all about. First of all, individuals who willing, who
1:34:26
Speaker 1: are willing to share their stories so everybody can find
1:34:29
Speaker 1: that the path can't be relatable, okay, because you know
1:34:32
Speaker 1: you can see that journey. You can see superstars, you
1:34:34
Speaker 1: can see millionaires, you see big cars, you see Blaining
1:34:37
Speaker 1: basically was always played out in music videos. Now it's
1:34:40
Speaker 1: being played out in social media because people post their
1:34:43
Speaker 1: best Nobody pay post their tragic Everybody wants post their
1:34:46
Speaker 1: best clothes, the best play, the food, you know, the
1:34:48
Speaker 1: best vacation experience. You know, they're sitting them from They're
1:34:51
Speaker 1: standing in front the car. They might not even own
1:34:53
Speaker 1: that car, but they're standing in front of you know,
1:34:55
Speaker 1: so they're presenting that image to you. And so so
1:34:59
Speaker 1: you are. You're a guy who's sitting in the middle
1:35:01
Speaker 1: of all that. You know, you like like peeping through
1:35:04
Speaker 1: the curtains and guess who's on the other side. Mark,
1:35:08
Speaker 1: we know that said come on over here, don't be afraid,
1:35:10
Speaker 1: don't be afraid, don't be afraid, and that's why I
1:35:12
Speaker 1: started Money Making Conversation. We will come back in our
1:35:15
Speaker 1: next break and getting more detail on this board. I
1:35:17
Speaker 1: hope enjoying the interview here, Mark, because I'm so happy
1:35:20
Speaker 1: you came on my show. I follow him on LinkedIn,
1:35:22
Speaker 1: uh and uh he's spectacular on LinkedIn. He he motivates
1:35:27
Speaker 1: me every week with his videos with his energy as
1:35:29
Speaker 1: you hear in this interview is incredible. We'll be back
1:35:32
Speaker 1: with more money Making Conversation with my man, Dr Mark Baxter.
1:35:36
Speaker 1: We'll be right back with more from Marsa McDonald. The
1:35:39
Speaker 1: money making conversations don't touch that down. Just Rashan McDonald
1:35:44
Speaker 1: and you're listening to money making conversations. I host this
1:35:47
Speaker 1: show to bring individuals on the show that can give
1:35:50
Speaker 1: you information on how to be successful. I know their
1:35:52
Speaker 1: life is different, their path to success is different, but
1:35:55
Speaker 1: they will share with you nuggets of information that will
1:35:57
Speaker 1: allow you to understand that your path after your dreams
1:36:01
Speaker 1: can be achieved. One of the true uh and inspirations
1:36:06
Speaker 1: of this whole technique, seeking your greatness, accepting your greatness
1:36:09
Speaker 1: is on the phone with me today. Is a very
1:36:11
Speaker 1: successful book alcohol How to be One with Greatness. You
1:36:15
Speaker 1: were born to be great? Uh. Dr Mark d Factor Mark,
1:36:19
Speaker 1: how are you doing to day, my friend? I'm doing excellent.
1:36:22
Speaker 1: Nesr Rashine and listen. It's such a pleasure to be
1:36:25
Speaker 1: here and I want to thank you again for having
1:36:27
Speaker 1: me well great. Um. I was talking about we we
1:36:29
Speaker 1: kind of dipped in a little bit when you know,
1:36:31
Speaker 1: like I love the fact that you know you just
1:36:34
Speaker 1: told her on the story about your home life. But
1:36:36
Speaker 1: it was these these little slices of life that stories
1:36:39
Speaker 1: are experiences you provide your book, like like dealing with issues,
1:36:43
Speaker 1: how we how we will hide and how we will shield,
1:36:47
Speaker 1: how we tend to stop ourselves, like like expecting something
1:36:51
Speaker 1: that happened, and then when it doesn't have that happen
1:36:54
Speaker 1: that way, how do you deal with it? And that
1:36:56
Speaker 1: was that simple walk to school when your brother Tony
1:36:59
Speaker 1: was taking you. You thought he's gonna walk you all
1:37:01
Speaker 1: the way to school, and you was having a good time.
1:37:04
Speaker 1: You know, you're barely keeping up with him with your
1:37:05
Speaker 1: little short legs, and he was just he was just
1:37:07
Speaker 1: walking normal. You know, what are you looking at? You?
1:37:09
Speaker 1: You just trying to keep up. And then you just
1:37:11
Speaker 1: you just say a word or two. You thought there
1:37:13
Speaker 1: was gonna be like a big brother little brother conversation
1:37:16
Speaker 1: and he's gonna just tell you about life on the way,
1:37:18
Speaker 1: and he barely spoke to you. And then when he
1:37:20
Speaker 1: was almost almost out of school, he just pointed at it.
1:37:23
Speaker 1: You got it from here, I got you now. But
1:37:27
Speaker 1: that's what the life feels about though, because a lot
1:37:29
Speaker 1: of people, they get on the job, they think the
1:37:31
Speaker 1: job is gonna go this way, and then when the
1:37:34
Speaker 1: when the job throws in the curve, how they how
1:37:36
Speaker 1: they deal with it is the next step on how
1:37:39
Speaker 1: they're going to be successful. That's what I took away
1:37:41
Speaker 1: from that story. You walk in to school with an
1:37:44
Speaker 1: expectation your brother's gonna take you to the front door
1:37:46
Speaker 1: that school, and he didn't. How you dealt with it
1:37:49
Speaker 1: along the way for the rest of your life. Really,
1:37:52
Speaker 1: it's who you are today and and and I thank
1:37:57
Speaker 1: you for the for the knowledge that you use with
1:37:59
Speaker 1: social media and things, I say the same thing. Everybody
1:38:02
Speaker 1: proclaim their own goodness is a perfect place for me
1:38:05
Speaker 1: invent yourself. But no, you're you're you're a hundred percent right.
1:38:08
Speaker 1: It's all about what how you handle the situations that
1:38:11
Speaker 1: you're faced with. And when my brother was walking me
1:38:14
Speaker 1: to school, um again, you were perfect. You're in your
1:38:18
Speaker 1: analysis of me thinking it's going to be a big
1:38:20
Speaker 1: brother and little brother interaction. I rarely saw him. He
1:38:24
Speaker 1: was about sixteen years older than me. I was the youngest,
1:38:27
Speaker 1: and it's a big gap in between us. And this
1:38:29
Speaker 1: was individual time and then when he left me. But
1:38:32
Speaker 1: what I had to realize, this is what I encourage
1:38:34
Speaker 1: us all to do. The first person you have to
1:38:36
Speaker 1: look at in any situation is yourself, because all of
1:38:39
Speaker 1: the answers to life's problems are in the mirror. And
1:38:42
Speaker 1: what I realized at a young age is that I
1:38:45
Speaker 1: mislad my older brother. See, any situation that you're part of,
1:38:50
Speaker 1: there's something that you gotta learn, even if it seems
1:38:52
Speaker 1: like it's not your fault, Like if it seems like
1:38:54
Speaker 1: you're Huney innocent, there's still something you gotta learn, or
1:38:57
Speaker 1: else you wouldn't have never been encountered the situation. So
1:39:01
Speaker 1: when I had to look in the mirror, I realized
1:39:03
Speaker 1: that I created that situation because I used to act
1:39:06
Speaker 1: tougher than I really was. You see, because I had
1:39:09
Speaker 1: these older brothers that were cool, and I used to
1:39:11
Speaker 1: act that way too. I act more mature. I had
1:39:14
Speaker 1: some pride in there. Because of that pride is what
1:39:18
Speaker 1: my brother called on too. He he felt those vibrations
1:39:21
Speaker 1: and in his mind, he didn't feel like he was
1:39:23
Speaker 1: doing anything wrong. He felt like he may have been
1:39:26
Speaker 1: doing me a favorite because I was. I was projecting
1:39:30
Speaker 1: as if I was more mature than I really was.
1:39:33
Speaker 1: So I had to look in the mirror fers to
1:39:35
Speaker 1: acknowledge how could I do different or what how can
1:39:39
Speaker 1: I change my behavior in order to get a different result.
1:39:42
Speaker 1: And I had set the tone for the rest of
1:39:43
Speaker 1: my life. And I realized I used to question God
1:39:46
Speaker 1: all the time because I didn't just have little things
1:39:47
Speaker 1: happened to me. I had big things happened to me.
1:39:50
Speaker 1: Like I didn't E just break her arm. I broke
1:39:52
Speaker 1: my femur bone, the biggest bone in your body, your
1:39:55
Speaker 1: side bone. So I had to be in a body
1:39:57
Speaker 1: cast for three to six months. I had to learn
1:40:00
Speaker 1: how to walk all over again. So I didn't just
1:40:02
Speaker 1: have little stuff happened to me, And I used to
1:40:04
Speaker 1: always question, you know, God, why me? Why me? I
1:40:08
Speaker 1: didn't ask for my mom not to like me. I
1:40:10
Speaker 1: didn't do anything. I didn't ask for her to do,
1:40:13
Speaker 1: to do anything in her power to try to tear
1:40:15
Speaker 1: me down. You're the one that I looked to. You're
1:40:18
Speaker 1: you're my point guard, you're my go to first, and
1:40:21
Speaker 1: you're my quarterback. You know what I mean. But what
1:40:23
Speaker 1: I realized about life is that that was just life
1:40:26
Speaker 1: challenging me to be my best self. And now that
1:40:30
Speaker 1: I was able to meet those challenges, that where they are.
1:40:33
Speaker 1: And I mentioned earlier, every adversity comes with an equal,
1:40:36
Speaker 1: if not greater blessings. Adversity comes free, but you gotta
1:40:40
Speaker 1: fight to secure the blessings. And I'm just one that
1:40:43
Speaker 1: fights to secure my blessings. And now I'm just trying
1:40:46
Speaker 1: to help other people to fight to secure their well man,
1:40:49
Speaker 1: that's exactly what I have you on this just to
1:40:52
Speaker 1: tell my fans and my listeners are people who are
1:40:54
Speaker 1: listening for the first time because it also plays out
1:40:56
Speaker 1: on my YouTube channel, who might just click on your
1:40:59
Speaker 1: your photo and say wow, because I wanted to share
1:41:02
Speaker 1: your values. You know this book that you've written, How
1:41:05
Speaker 1: to Be One with Greatness? You were born to be great?
1:41:07
Speaker 1: What can we buy this book at? Mark? Well, the
1:41:10
Speaker 1: book is an Amazon, I mean I published it through me,
1:41:14
Speaker 1: uh the book Essence Essence Publishing, UM. And you can
1:41:19
Speaker 1: email me directly and I'll ship it out to you.
1:41:22
Speaker 1: You know, I met M Baxter at Mark Baxter dot com.
1:41:25
Speaker 1: That's M Baxter, b a x tr at Mark Baxter
1:41:29
Speaker 1: dot com. UM. You can also hit my website Mark
1:41:32
Speaker 1: at www dot Mark Baxter dot com and just shoot
1:41:35
Speaker 1: me an info or whatever. But I'll get it to
1:41:37
Speaker 1: you because and I appreciate you, Mr Rashaan, because it's
1:41:41
Speaker 1: all about awareness. You know, a lot of people need
1:41:44
Speaker 1: exactly what I have, just like we all need each other,
1:41:47
Speaker 1: but we don't know, you know, so we have to
1:41:50
Speaker 1: keep expecting and having a desire for better. It's all
1:41:54
Speaker 1: about your desire. If you don't have a desire for better,
1:41:57
Speaker 1: better is not gonna come your way, you know. So
1:42:00
Speaker 1: it's all about your desire. And uh, let's talk about it.
1:42:03
Speaker 1: Let's talk about the business side of you. You. We
1:42:05
Speaker 1: know you're a great motivator. We know you you're passionate
1:42:08
Speaker 1: about your reminding people that your past. Do not allow
1:42:12
Speaker 1: your past to determine your future, your destiny's chide to
1:42:15
Speaker 1: your effort. Now, you have a business that I wanted
1:42:17
Speaker 1: to bring up to apparel company called Gangster Mindset LLC
1:42:21
Speaker 1: is reading redefining the word gangster with a positive spin.
1:42:24
Speaker 1: Talk about that absolutely, like I've always um, you know,
1:42:28
Speaker 1: I've always had designed being from the inner city, from
1:42:31
Speaker 1: poverty and things like that, and coming out being a
1:42:34
Speaker 1: being a man of character and integrity, you know, not
1:42:37
Speaker 1: not perfect, but as pure of a hard as you'll find.
1:42:40
Speaker 1: You know, I realized that, you know, it's all about
1:42:44
Speaker 1: growth and development. You know, it's all about growth and development.
1:42:47
Speaker 1: So you gotta put yourself in the best position so
1:42:49
Speaker 1: you can continue to grow and develop. And that's all.
1:42:52
Speaker 1: That's all that I do, and that's all that I
1:42:54
Speaker 1: aspire other people to. The So Empartment Unlimited is a
1:42:57
Speaker 1: company for individuals, businesses and then higher world and it's
1:43:01
Speaker 1: it's about coaching and consulting from a mindset and leadership perspective.
1:43:06
Speaker 1: So I have a mindset methodology program that I use
1:43:10
Speaker 1: to take people and master themselves. Because I have a
1:43:13
Speaker 1: personal quote, once you master yourself, life has no choice
1:43:18
Speaker 1: but to forever bowed down to you. I'll say it again,
1:43:21
Speaker 1: Once you master yourself, life has no choice but to
1:43:24
Speaker 1: forever bowed down to you. And here's why. Because the
1:43:28
Speaker 1: world is all fake as you just mentioned social media,
1:43:31
Speaker 1: but yourself, you have your wired with greatness and authenticity.
1:43:35
Speaker 1: So when you master that the world can't touch you.
1:43:37
Speaker 1: So in my company, I raised businesses, individuals, two levels
1:43:41
Speaker 1: unimaginable you know, gainster mindset of parer with a closing
1:43:45
Speaker 1: company I just dropped. And what it means is boldness, excellence,
1:43:50
Speaker 1: and uniqueness. So every day I do a video and
1:43:53
Speaker 1: I get three steps on that video. The last step
1:43:55
Speaker 1: is always you got to develop against mindset. And I
1:43:58
Speaker 1: give a different description of what gangster mindset is in
1:44:01
Speaker 1: fact today's video. The third point is you got to
1:44:04
Speaker 1: develop a gainster mindset, a mind bold enough to believe
1:44:08
Speaker 1: that life is always happening for you and not to you,
1:44:12
Speaker 1: regardless of what it may look like or feel like.
1:44:15
Speaker 1: My man, Okay, you know you got me fired up right,
1:44:24
Speaker 1: let's been messing accomplict. Thank you everyone. Well, you know
1:44:27
Speaker 1: the beauty. First of all, you noticed that the last
1:44:29
Speaker 1: time on my show. Because I don't reach out to
1:44:31
Speaker 1: people because I have a vision. People have called me
1:44:33
Speaker 1: a visionary. I see things and how I talk to
1:44:36
Speaker 1: people and these conversation. A lot of people call me
1:44:38
Speaker 1: their uncle. And you you can come into the Little
1:44:41
Speaker 1: Roushan Uncle club because of the fact that I want
1:44:44
Speaker 1: to be there for you. You know, if you ever
1:44:45
Speaker 1: want to call and uh, I give myself. If you
1:44:48
Speaker 1: want to call and say, Rashan, what do you think
1:44:49
Speaker 1: about this? It's about not about me making money. It's
1:44:52
Speaker 1: about making ensure you that you're getting the advice from
1:44:56
Speaker 1: a successful person who's had many paths out there and
1:45:00
Speaker 1: and and many some people call me a renaissance man
1:45:02
Speaker 1: because I'm able to rechange myself. I'm able to reinvent
1:45:06
Speaker 1: the process of that path. I see an opportunity. What
1:45:10
Speaker 1: I do not do, Mark is think about it. I
1:45:13
Speaker 1: go forward. You know, if we're shining over there thinking no,
1:45:16
Speaker 1: I think he's over there digging the ditch. Now, I
1:45:19
Speaker 1: think he's already laying the concrete to the foundation for
1:45:22
Speaker 1: his next house. I think that's what you're doing. So
1:45:24
Speaker 1: when you turn out before we get off there, when
1:45:26
Speaker 1: you see you contribute most to business success, can you
1:45:30
Speaker 1: give us some nuggets and what you mean when you
1:45:32
Speaker 1: say that statement? Oh man, listen, business success is nothing more.
1:45:37
Speaker 1: Before you got a business, you got an individual. All
1:45:40
Speaker 1: the team is as a group of individuals. And what
1:45:43
Speaker 1: what makes it the team as the commitment to the
1:45:46
Speaker 1: common goal. You see. So in order to have a
1:45:49
Speaker 1: successful business, you gotta first have a successful why. You
1:45:52
Speaker 1: gotta know your why. Why do you want this business?
1:45:55
Speaker 1: Who are you serving? Why do you want to serve
1:45:58
Speaker 1: that population? As Damon John says, I've been a rising
1:46:02
Speaker 1: Grind ambassador. Now I'm a power Shift ambassador for Damon
1:46:06
Speaker 1: John over the last two years, and his main thing
1:46:09
Speaker 1: is know your target audience, Who are you selling to
1:46:13
Speaker 1: So you gotta know your why, like why do you
1:46:16
Speaker 1: want to get this product or this service out? And
1:46:18
Speaker 1: then you gotta know who wants the service and products,
1:46:21
Speaker 1: and then you gotta find creative ways to put it
1:46:24
Speaker 1: in their hands, make them friends, make them, you know, customers,
1:46:28
Speaker 1: and you gotta and that's what you have to do.
1:46:29
Speaker 1: And you gotta constantly reinvent yourself. See the reason when
1:46:33
Speaker 1: Puffy and Damon John broke up, you know, I mean,
1:46:36
Speaker 1: not Puffy, when jay Z and Damon and David, I said,
1:46:39
Speaker 1: Damon John. When Puffy and Damon Dad broke up, you
1:46:43
Speaker 1: know from Rocket Feller, you know what I mean. And
1:46:45
Speaker 1: jay Z said, okay, you may, you may hold make
1:46:48
Speaker 1: another hole in his recordcy So, so what happened is
1:46:51
Speaker 1: that jay Z was able to reinvent himself. Now you
1:46:55
Speaker 1: see billionaire Jazz It See this game is about reinventing
1:46:59
Speaker 1: yourself because sins constantly changed. Life is about evolution, constant change.
1:47:03
Speaker 1: So if you think you can stay the same and
1:47:05
Speaker 1: continue to rise and elevate your wrong, So in order
1:47:09
Speaker 1: for you to be successful in life and in business,
1:47:11
Speaker 1: you gotta want you gotta know your why, sitting to
1:47:14
Speaker 1: the depth of it. You gotta know your why, why
1:47:16
Speaker 1: are you doing it? Why are you want to be successful?
1:47:18
Speaker 1: Who can you help? And then you gotta know who
1:47:21
Speaker 1: who you going to help, Who's who likes your product,
1:47:24
Speaker 1: who wants your product, who needs your product or service?
1:47:26
Speaker 1: And then you've gotta find creative ways to make them
1:47:29
Speaker 1: want it and need it over and over and over
1:47:31
Speaker 1: again while not being afraid to dive then and reinvent yourself.
1:47:36
Speaker 1: I'm talking to Dr Mark the Baxter, the author of
1:47:39
Speaker 1: the incredible book How to Be One with Greatness. You
1:47:42
Speaker 1: were born to be great. Mark, thank you for coming
1:47:44
Speaker 1: on my show where you making conversations the pleasures all mine. Man,
1:47:48
Speaker 1: I thank you so much on the depth of my
1:47:49
Speaker 1: heart and we would talk to my friend keep winning
1:47:52
Speaker 1: and uh I keep watching those videos, so you better
1:47:54
Speaker 1: not stop. Okay, I can't stop. Won't stop. That's the
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