Matthew Whyatt of Tech Torque Systems on Hitting $1M Revenue, Using AI & Personal Branding to Win B2B SaaS Clients, Growing to 70 Staff, and Why Discipline, Systems & Focus Are the Keys to Long-Term Business Success. (Episode 680 - Matthew Whyatt)

Grow A Small Business Podcast · Jun 8, 2025 · 1m

In this episode of Grow a Small Business, host Troy Trewin speaks with Matthew Whyatt, Managing Director of Tech Torque Systems. Matthew shares his entrepreneurial journey, scaling a previous business to 70 employees before intentionally transitioning to a leaner, more focused team of six at Tech Talk, specializing in B2B marketing for SaaS and tech companies. He discusses the power of long-term strategy, the impact of personal branding, and the growing effectiveness of hyper-personalized marketing. With revenue projected to exceed $1 million, Matthew attributes much of the company's success…