Dakota Supply Group: Doubling Down on Service to Drive Organic Growth

The Wholesale Change Show · Apr 4, 2022 · 48m

Dakota Supply Group grew more than 20% in 2021 – not counting inflation. Of this, the biggest driver was organic, same-store sales growth. During the pandemic, the company implemented, “DSG Let’s Grow!” where sales teams proactively helped customers solve problems on the phone when they couldn’t be in shops or jobsites. Dakota Supply Group differs from many other distributors because they focus on multiple types of contractors (electrical, plumbing, HVAC, waterworks, telecom and utility). The distributor also has an extensive service menu that includes training on how customers can run better…