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Helping Small Business Owners Produce Quality Content with Shawn Hessinger (CNS 102)
In this episode, Shawn Hessinger talks about helping small business owners by sharing information and expertise gained through research. He is the executive editor of Small Business Trends, the nation’s leading website that serves the small business and entrepreneurial community. Shawn leads a team of editorial professionals who produce content about small business and all of its aspects for entrepreneurs, business owners, influencers, and experts. Together, they research, test, and even interact with their website visitors in order to create impactful, quality content that helps small…
The skinny
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