Latest / The Steve Harvey Morning Show / Financial Tip: She understands the value of art as a tool for wealth-building and cultural empowerment.

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Financial Tip: She understands the value of art as a tool for wealth-building and cultural empowerment. · The Steve Harvey Morning Show

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Speaker 1: Hi, I'm Rishon mcdonaldine host this weekly Money Making Conversation
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Speaker 2: Now.
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Speaker 1: a small business owner, entrepreneur, motivational speaker, influencer of nonprofit
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Speaker 1: now let's get to our guess. My guests at Google
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Speaker 1: Code led transformational initiative that inspired artificial intelligence, organizational innovation
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Speaker 1: and equity Now workday, she serves as a strategic people
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Speaker 1: business partner to the Chief Revenue Officer. Now this is
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Speaker 1: why she's really here. She's an accomplished person. But in
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Speaker 1: twenty twenty three, Karma that's her name, expanded. She bought
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Speaker 1: acquired a Bookhead and a Buckhead Art and company. Under
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Speaker 1: her leadership, the gallery has been the best art gallery
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Speaker 1: in Georgia in twenty twenty three. In twenty twenty four,
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Speaker 1: so please welcome to Money Making Conversation Masterclass.
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Speaker 2: And she is.
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Speaker 1: A member of the sorority known as Delta Sigma Theater
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Speaker 1: Kreima mcfallell Incorporated.
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Speaker 3: I forgot, I forgot, I forgot about the ink. Please
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Speaker 3: forgive a que in the eighth O Delta Sigma Theater,
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Speaker 3: Please forgive me.
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Speaker 2: Okay, and.
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Speaker 4: Howard University. There you go, see eight You you know a.
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Speaker 1: Lot of blackness in your life. That's where you're originally from.
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Speaker 4: So I'm originally born in Chicago's Southside, Morgan Park, and
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Speaker 4: then I came here for high school, and so I
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Speaker 4: claim at Lanta. I went to Southwest a cat.
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Speaker 2: Now I will tell you this I was.
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Speaker 1: I worked in Chicago for five years when I was
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Speaker 1: producing Steve Harvey's talk Shower I think twenty twelve, twenty sixteen.
2:00
Speaker 1: It's something about people in Chicago. Y'all have a certain
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Speaker 1: energy about, you know. And I'm not saying other people
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Speaker 1: don't have pride, but there's a bark, there's an enthusiasm,
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Speaker 1: there's a shout out.
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Speaker 2: Why is that? Am I? Am I wrong?
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Speaker 4: When I say that, No, You're not wrong, because you
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Speaker 4: know I think like it. Lanna very similarly, we are
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Speaker 4: very much about black empowerment, about people just being themselves
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Speaker 4: and about having a good time, and we're gonna.
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Speaker 2: Laugh while we do it.
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Speaker 1: Right, the word empowerment, what does that mean to you
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Speaker 1: when you say.
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Speaker 4: That, It's really about figuring out what you do best
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Speaker 4: and using your talent to help others.
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Speaker 2: And that was how you really empower people. Right.
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Speaker 1: So with that being said, Okay, you started at Google,
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Speaker 1: very prominent company.
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Speaker 2: What it exactly did you do at Google? So?
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Speaker 4: I had various roles at Google's a funny story of
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Speaker 4: how I even got to Google.
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Speaker 2: Let's talk about that story. Okay.
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Speaker 4: Yeah, So I was working for Applied Physics Labs in HR.
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Speaker 4: So I do mergers and acquisition in HR, always done
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Speaker 4: HR last twenty years. And I was working for the
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Speaker 4: AI units. And what a lot of people don't know
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Speaker 4: is that the government actually uses research for many of
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Speaker 4: our prominent universities in order to do the AI for
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Speaker 4: like missiles and spaceships and things like that. Okay, and
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Speaker 4: so Google kept dming me sliding in my DMS, and
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Speaker 4: I actually thought it was fake. I thought it was spam.
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Speaker 4: And in fact, a recruiter got my number because it
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Speaker 4: was just out there as I was looking at jobs
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Speaker 4: and called me and I hung up three times because.
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Speaker 2: I thought I thought it was for Google.
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Speaker 4: A recruiter for Google called me three times, and I
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Speaker 4: hung up because I thought it was spam. Absolutely, because
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Speaker 4: Google don't call people, right at least in my mind.
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Speaker 2: In my mind, Google wouldn't call people.
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Speaker 4: But in actuality, they were really interested in the fact
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Speaker 4: that I had people business partner skills, organizational design skills
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Speaker 4: in particularly within the AI teams, and so I started
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Speaker 4: talking to them, telling myself I was at the time,
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Speaker 4: I was living in the DC area DMV, and I
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Speaker 4: kept telling myself, I'm not moving to the Bay, I'm
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Speaker 4: not moving over there. And then I moved to the
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Speaker 4: Bay with Google and worked at Google Complex and I
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Speaker 4: supported the AI teams and the Google Pixel Phone on
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Speaker 4: team and was a people partner there leading research and development.
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Speaker 2: Then where was that at?
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Speaker 4: And that was the Mountain View mountain View, California, the
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Speaker 4: main campus, the one with the slide, the one with
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Speaker 4: the slide, right right.
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Speaker 1: So when you were contacted, where were you living before
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Speaker 1: you went there?
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Speaker 4: Yeah, I was living in Maryland, East Coast, East Coast, Okay,
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Speaker 4: and I moved to the.
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Speaker 2: West Coast, West Coast.
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Speaker 1: A lot of people a lot of people moved, a
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Speaker 1: lot of black people.
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Speaker 2: No Maryland, Yes I know where I'm poring. I'm born
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Speaker 2: in the east now, yes I'm not by the forth West.
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Speaker 4: Yes there was not, so you know d MV, Chocolate City,
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Speaker 4: DC area, Baltimore. There is a high percentage of African Americans,
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Speaker 4: African or people who affluent right and has been for
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Speaker 4: quite some time.
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Speaker 2: And then and I went to.
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Speaker 1: The West coast, right right, Let's stop right there, because kareema,
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Speaker 1: because this is where a lot of people I talk
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Speaker 1: abound on this show get offered opportunities in fear doubt,
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Speaker 1: all your group that supposedly care about you can drop
5:18
Speaker 1: and make you lose confidence or stop a person for
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Speaker 1: pursue a great opportunity. What was going around in your
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Speaker 1: life and what were your people around you saying about
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Speaker 1: this opportunity?
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Speaker 2: Well, I would.
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Speaker 4: Say this because I had a lot of line sisters
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Speaker 4: around in friends. They supported me in anything that I
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Speaker 4: wanted to do, right but family, it was like, what's
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Speaker 4: wrong with your good government job that you can't stay
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Speaker 4: right here and live a nice middle class life?
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Speaker 2: And who do you know out there?
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Speaker 4: So it's not just the West Coast, it's the Bay Area, right,
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Speaker 4: And it's not just like East Bay.
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Speaker 2: So East Bay. When you think about East Bay, you
5:53
Speaker 2: think about like Oakland. Now we're talking.
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Speaker 4: South Bay, Mountain View follow out, so where the percentage
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Speaker 4: of people look like us.
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Speaker 2: It's less than four percent three percent. But is that
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Speaker 2: a bad thing? No, it's not a bad thing. But
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Speaker 2: it is a unique thing.
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Speaker 4: And I can tell you, like one of the things
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Speaker 4: our first Thanksgiving out there, so we're gonna do a
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Speaker 4: community Thanksgiving.
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Speaker 2: I'm going in the store like, oh, I'm just gonna
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Speaker 2: get some greens. I'm just gonna get some Cali gras
6:17
Speaker 2: because I make Cala grades. I make Cali grades.
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Speaker 4: And I go in there and everybody is pointing me
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Speaker 4: to kale and I'm like.
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Speaker 2: What is that right? What is that right?
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Speaker 4: And turn of greens, callar greens is collar greens right,
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Speaker 4: And you know and Atleana in DC and Chicago you
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Speaker 4: buy them by the buckets, you get them crocs. Now
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Speaker 4: out there, these are the skinniest looking call of greens
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Speaker 4: you ever seen in your life.
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Speaker 2: Look real malnutrition, because that's not what it was.
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Speaker 4: They're eating kill, They're eating things and even just trying
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Speaker 4: to find hair products or just a lot of things
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Speaker 4: that you would think would be easy to find in
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Speaker 4: the South, they were very difficult to find.
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Speaker 2: Okay, So that's a culture shop, culture shop. Okay. Cool.
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Speaker 1: Now with that being said, obviously family was telling you
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Speaker 1: you're born in Chicago, Sardi sisters on the East coast in.
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Speaker 2: The Maryland Howard area.
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Speaker 1: What support group did you find when you moved to
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Speaker 1: the West coast?
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Speaker 4: Support group? Actually, there were a few Deltas there. There
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Speaker 4: were a few Outpha Chapter Deltas there who who welcomes me?
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Speaker 4: In San Jose State Deltas welcomed me in and that's
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Speaker 4: the benefit of you know, being in sororities and things
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Speaker 4: like that.
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Speaker 2: Welcomed me and showed me the ropes.
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Speaker 4: And then there is there was something called the Black
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Speaker 4: Googler's Network, right, and they showed us housing and different
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Speaker 4: places to go. And then also I put my sons.
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Speaker 4: I have two boys, and at the time I had
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Speaker 4: my youngest son was going to pre k and my
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Speaker 4: oldest son was going.
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Speaker 2: To fifth grade. And I put them in a.
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Speaker 4: Charter school that was an international charter school where people
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Speaker 4: who were coming from all over the world, and that
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Speaker 4: made him feel like less of an anomaly of being
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Speaker 4: different and more like that was the norm for him.
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Speaker 1: So basically it may have been a life changing for you,
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Speaker 1: but it was a life enhancer.
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Speaker 2: Oh absolutely, for your children. Absolutely.
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Speaker 1: And so when you when we talk about change, we
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Speaker 1: talk about being uncomfortable. What would you say to my
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Speaker 1: listeners of viewers about your moment in your life when
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Speaker 1: you were ask offering an oportunity If somebody went it
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Speaker 1: to your DM, you thought they were scamming you.
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Speaker 2: It was Google.
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Speaker 1: The opportunity was like five basic good time zones away
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Speaker 1: from hours.
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Speaker 4: For me, I knew that that moment would change my
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Speaker 4: life and give me access to people and networks and
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Speaker 4: exposure in the type of projects that I would work
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Speaker 4: for just because of the size and grandeur of the
8:50
Speaker 4: organization that I could expose my children to something different.
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Speaker 4: And I would tell people to not shy away from
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Speaker 4: opportunities that will give you not only insights but also experiences,
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Speaker 4: because everything that I've ever done has been the first
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Speaker 4: in my family right, And the reason why I knew
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Speaker 4: about it was because somebody exposed me to I didn't
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Speaker 4: know that I wanted to do those things until I.
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Speaker 2: Was exposed to it.
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Speaker 4: So just be open to new experiences, be open to challenges,
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Speaker 4: and be open to growth.
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Speaker 1: Wow, I'm talking to Kareema McFarland Transformation initiatives. That's what
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Speaker 1: Google offer. TERR right now, you're currently at work Day.
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Speaker 1: Talk about your experience there. Why it's important that you
9:35
Speaker 1: do what you do? Yeah, yeah, chief, revert associated chief, but.
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Speaker 2: I do HI right.
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Speaker 4: So for me at my time at work Day, it
9:46
Speaker 4: was it was really about helping them understand what the
9:50
Speaker 4: landscape and the organizational development for their teams. How do
9:53
Speaker 4: we build high performing teams? How do we ensure there
9:56
Speaker 4: is a pipeline of people because I support the sales teams, well,
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Speaker 4: how do we ensure there is a pipeline of people
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Speaker 4: who can start from entry level career and go all
10:04
Speaker 4: the way up into leadership teams. And then we're selling
10:07
Speaker 4: software and it's one of the one of the most innovative.
10:10
Speaker 2: Work There is a software company. Workday is a software
10:13
Speaker 2: company type of software.
10:14
Speaker 4: So I'll put it like this, if you've ever applied
10:17
Speaker 4: for a job, you probably.
10:20
Speaker 2: Use workday software.
10:21
Speaker 4: There are other software companies that do that, but you
10:23
Speaker 4: probably use.
10:24
Speaker 2: Workday software as some capacity.
10:25
Speaker 4: If you've ever applied for a job, if you've ever
10:27
Speaker 4: been promoted, if you've ever done any type of internal
10:31
Speaker 4: promotions or acquisitions things, you've used that software likely and
10:37
Speaker 4: so I think it's one of the most utilized software
10:40
Speaker 4: companies as it relates to organizational designed also does financial
10:43
Speaker 4: capabilities as well in the healthcare systems, and generally it's.
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Speaker 1: Just a good time. Let's talk about HR. Yes, I
10:54
Speaker 1: always tell people this. I say, if you're starting the company,
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Speaker 1: you better start with legal, yes, accounting, yes, HR.
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Speaker 2: Yes.
11:06
Speaker 1: If you don't have those three in your business model,
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Speaker 1: you're going to fail absolutely, So tell me. People might
11:15
Speaker 1: get the legal part, they might understand. I hope you
11:20
Speaker 1: better have an accountant.
11:22
Speaker 2: Comebody count the money. Somebody especially found those taxes correctly. Please.
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Speaker 1: But when you start talking about HR, that's when people
11:29
Speaker 1: I can handle that. Talk to us about your career
11:33
Speaker 1: as an HR person and the flaws or tips. People
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Speaker 1: should understand why, whether you a small business owner or
11:40
Speaker 1: have a complex corporation corporation model, why HR is so important.
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Speaker 4: Yeah, there's a couple of things. So I'll kind of
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Speaker 4: like break it up. I think the easy thing to
11:50
Speaker 4: start with it that people typically think about when I
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Speaker 4: think about HR is like we're either hiring people or
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Speaker 4: firing people. I think that's what people think about. You
11:57
Speaker 4: need some talent to come in the door. You need
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Speaker 4: somebody to go far out of talent and get them
12:00
Speaker 4: an offer letter bring them in. And then two people
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Speaker 4: typically think about, Okay, I no longer meet this person,
12:06
Speaker 4: or they're exiting out. I need you to either separate
12:09
Speaker 4: them or help them lead because they're resigned in their
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Speaker 4: own There's so much in the middle. And the middle
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Speaker 4: part is, Hey, when I first start out of business,
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Speaker 4: let's just say, let's call it a barbershop. I started
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Speaker 4: a barbershop, and I have three barbers. They're doing fantastic.
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Speaker 4: People like us, we're doing marketing all these things. Now,
12:26
Speaker 4: it's a whole bunch of people coming to us right now.
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Speaker 4: We need seven barbers right right, and maybe we need
12:33
Speaker 4: barbers to work on the weekends and some to work
12:35
Speaker 4: during the day. Well, the HR person is one of
12:37
Speaker 4: the people, one of the people in your team along
12:40
Speaker 4: with your cause we work real closes with accounting illegally that.
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Speaker 2: It's going to tell you how many.
12:46
Speaker 4: People you should have, what each person should be doing,
12:49
Speaker 4: and to maximize your business. Right and when do you
12:53
Speaker 4: need overlap, and then what protections you need from those
12:56
Speaker 4: people and what development do you need to support those
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Speaker 4: people so they could become master barbers and have six
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Speaker 4: people underneath them.
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Speaker 2: It's about scale.
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Speaker 4: HR professionals at HR practitioners help you scale your organization
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Speaker 4: right right. They help you go from point A to
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Speaker 4: point B in terms of like your revenue, your profit share.
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Speaker 4: They also help you become an employer in choice because
13:17
Speaker 4: a lot of times when you don't have HR, you
13:19
Speaker 4: can get people in, but you can't keep them right
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Speaker 4: because what's the difference between your barbershop and Johnny's barbershop?
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Speaker 4: And it cannot be financial because financial is fleeting and
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Speaker 4: you can't just.
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Speaker 2: Keep giving people more money.
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Speaker 4: I've learned that, So you've learned that you can't keep
13:34
Speaker 4: giving people more money. Because we say all the time
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Speaker 4: people quit bosses, not companies. Right. There are people who
13:41
Speaker 4: work for fantastic, dynamic companies, but they quit because their
13:46
Speaker 4: boss was a micromanager or was didn't develop them, or
13:50
Speaker 4: didn't show them their value, didn't say thank you, didn't
13:53
Speaker 4: do appreciation. So you have to create a culture. And
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Speaker 4: a culture isn't creative by just showing up. It is
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Speaker 4: manufactured and intentional. You say you want to be invited
14:04
Speaker 4: and you want to have a culture where people feel
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Speaker 4: like their ideas are heard. People don't just hear ideas.
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Speaker 4: You have to create a forum for those ideas to
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Speaker 4: be heard, and an HR practitioner helps you to do that.
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Speaker 1: So with that being said, do you you annoyed with
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Speaker 1: the lack of respect that the HR position has Because
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Speaker 1: I'm I respect.
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Speaker 2: That the position.
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Speaker 1: I value that position, but I know I had to
14:29
Speaker 1: understand that position, just like I had to understand the
14:32
Speaker 1: value of a consistent lawyer, and of course appreciate the
14:38
Speaker 1: money you do pay for your accountant or the CPI
14:41
Speaker 1: or bookkeeper. So how do we change that In the
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Speaker 1: small business world, HR, the need the value.
14:50
Speaker 2: There are two roads. We all think about it. Hire somebody,
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Speaker 2: fire somebody.
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Speaker 1: But it's about a comfort zone that an HR person
14:56
Speaker 1: creates for your daily a contracting employees.
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Speaker 2: Correct.
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Speaker 4: An HR practitioner also is a strategic partner right and
15:05
Speaker 4: should sit at your leadership team like any other person.
15:08
Speaker 4: I think when you have HR practitioners who aren't respected
15:12
Speaker 4: in their field or the profession isn't respected, it's because
15:16
Speaker 4: of a few things. Either the HR practitioner, and let's
15:20
Speaker 4: start with taking the owners.
15:21
Speaker 2: And accountability in HR.
15:23
Speaker 4: Either the HR practitioner is being very transactional based, Oh
15:26
Speaker 4: you need this done, I'll handle this.
15:27
Speaker 2: You need this letter done, I'll do.
15:29
Speaker 4: This, or maybe they don't know a lot about the business, right.
15:33
Speaker 4: A lot of times HR practitioners sometimes rather don't know
15:37
Speaker 4: enough about the business model to be actually strategically helpful.
15:42
Speaker 4: What I would say from the other side is that
15:45
Speaker 4: you haven't had a failure yet.
15:47
Speaker 2: You haven't been sued.
15:48
Speaker 4: Yet, right, you haven't been sued yet because most employment
15:53
Speaker 4: claims FMLA claims are preventable rights quote unquote. Scandals that
16:00
Speaker 4: happen are provincible through HR practices. A lot of famous
16:07
Speaker 4: it's something harassment policies, training, education, Uh, these things are
16:14
Speaker 4: previncible with policies, and there are always people who just
16:17
Speaker 4: go grow.
16:17
Speaker 2: But as a general.
16:19
Speaker 4: Practice a little education policies, and I usually find when
16:23
Speaker 4: I go to new organizations and they don't have a
16:25
Speaker 4: policy on something, it's because they've never been.
16:27
Speaker 2: Sued on that policy.
16:30
Speaker 4: And so you know, HR can be your eyes where
16:34
Speaker 4: you when you don't have them to think and foresight
16:37
Speaker 4: of what could happen to you.
16:38
Speaker 2: Know it's insurance. Stay with us.
16:40
Speaker 5: More money Making Conversation Mastering Lass coming up next. Welcome
16:48
Speaker 5: back to money Making Conversation mastic Lass with me Rashaun McDonald.
16:52
Speaker 1: Now this is the corporate side of you. This is
16:56
Speaker 1: you know, apologizes. I forgot that your degree plan from Howard.
17:01
Speaker 2: Yes, so economics, political science and history.
17:04
Speaker 1: Economics, political science and history, political science. I just loved
17:08
Speaker 1: my mind as and sociology.
17:10
Speaker 2: So I was shifting in that world history.
17:13
Speaker 1: I wound up studying Western European history, which is what history?
17:19
Speaker 2: Did you do that? The United States history of Western
17:21
Speaker 2: European history?
17:22
Speaker 4: I did both, So did the United States history because
17:24
Speaker 4: I came into Howard what so many credits. And then
17:27
Speaker 4: I studied African American history as well.
17:29
Speaker 2: Yeah, as I did. Well, you know, I'd always tell people.
17:34
Speaker 1: You learn if you do study African American history, you
17:37
Speaker 1: learn what you really grow said about the information that
17:41
Speaker 1: you had denied through public or private education, because they
17:46
Speaker 1: just tell you about fifteen famous black people and they
17:48
Speaker 1: walk away, right, and what you being educated there tell
17:53
Speaker 1: us what frustrates you when you hear people talk about,
17:56
Speaker 1: you know, watering down black success story is changing information.
18:02
Speaker 2: That's being available at the Smithsonian. Yeah, so as one
18:06
Speaker 2: of the people who was able to go when we were.
18:10
Speaker 4: First talking about putting the African American Sithsonian in place
18:14
Speaker 4: and be able to go to the town halls about it,
18:16
Speaker 4: it's really hurtful because of the amount of work and
18:18
Speaker 4: time and effort that we put into telling those stories. Also,
18:22
Speaker 4: it's not just about erasing Black stories. You're raising American stories,
18:26
Speaker 4: thank you. So you're just erasing history in general. It
18:30
Speaker 4: just so happens to those people happen to be black
18:32
Speaker 4: people of color. And I don't understand why, I do understand,
18:37
Speaker 4: I don't agree right right why one particular group is
18:41
Speaker 4: being isolated versus other particular groups because you could just
18:45
Speaker 4: erase all the history because we've been here, we've contributed,
18:50
Speaker 4: and I think it makes you feel unseen and it
18:55
Speaker 4: makes you want to rebel. For lack of better words,
19:01
Speaker 4: you when you put so much work in time and effort,
19:04
Speaker 4: and when I say you, I mean black people in
19:06
Speaker 4: this country have put so much time, working effort to
19:10
Speaker 4: have it be as prosperous as it is, and then
19:14
Speaker 4: for you to say that we had no input and
19:17
Speaker 4: that the value that we add is similar to others,
19:22
Speaker 4: it's a slap.
19:23
Speaker 2: In the face. Thank you, thank you.
19:26
Speaker 1: You know I will tell you as a compliment, I
19:29
Speaker 1: see natural leadership abilities. You're very articulate, obviously intelligent. So
19:36
Speaker 1: you make a shift to the art gallery world. What
19:41
Speaker 1: got you the thought process into that where you're collecting
19:44
Speaker 1: art prior to doing this, tell us the name of
19:46
Speaker 1: your gallery, whereas it located, and what inspired you to
19:50
Speaker 1: acquire it.
19:53
Speaker 4: So the name of my art gallery is Buckhet Art
19:55
Speaker 4: and Company. Is the only art gallery and Buckhead called Buckhead.
20:00
Speaker 2: So the marketing is there.
20:01
Speaker 4: Okay, use google Bucket Art Galleries there I am. If
20:04
Speaker 4: you don't know anything about Atlanta, you know Bucket. So
20:06
Speaker 4: here we go Bucket Art Cory. And for me, I've
20:11
Speaker 4: one because I've studied economics, is because I've studied history.
20:15
Speaker 4: Art has always been at the forefront of both economics
20:17
Speaker 4: and in history, and multiple times you can go back
20:19
Speaker 4: to the hieroglyphics with uh, you know, the Egyptians, you
20:22
Speaker 4: can go to the Mayans, you can go. Art has
20:24
Speaker 4: always been at the forefront of royalty wealth, education and
20:28
Speaker 4: is the way that we've communicated with one with one
20:31
Speaker 4: another from civilizations. Right, So that has always been something
20:35
Speaker 4: that I've been very interested in. However, I didn't understand
20:40
Speaker 4: the grandeur of the wealth capabilities of art until I
20:44
Speaker 4: actually got to Google. And there's twofold one. When I
20:49
Speaker 4: got to Google, I started making more money than I
20:51
Speaker 4: had ever heard of in my lifetime.
20:53
Speaker 2: I'm still in HR. I'm not an engineer. I awnly
20:55
Speaker 2: that kind of money, right.
20:56
Speaker 4: But like for me where I come from, growing up
20:59
Speaker 4: in a one bedroom with four kids, one beroom apartment
21:01
Speaker 4: with four kids, it was more than I had ever
21:03
Speaker 4: seen or anyone in my family had ever seen.
21:06
Speaker 2: And I'm very vocal.
21:08
Speaker 4: I said, you know, I started asking my BB so
21:10
Speaker 4: what exactly do what you do with your money?
21:11
Speaker 2: Like where do you put it? What? Like how it is?
21:14
Speaker 2: And they start saying, well.
21:15
Speaker 4: Versed, I have a financial advisor because I can't manage this,
21:18
Speaker 4: and they taking my text right, And then they said
21:21
Speaker 4: I have a portfolio of things, and they said the
21:23
Speaker 4: things that I thought they would say, retail, et cetera.
21:26
Speaker 2: But then they said art, and consistently art, art, art.
21:29
Speaker 4: I have an art portfolio, art portfolio, and so I
21:32
Speaker 4: started learning more about that.
21:34
Speaker 2: Cool.
21:34
Speaker 4: Incidentally, I became the market HR lead, which meant I
21:39
Speaker 4: was working on a lot of expansions with Google, and
21:41
Speaker 4: we were acquiring companies but also acquiring offices.
21:44
Speaker 2: Because we were expanding.
21:45
Speaker 4: And as part of that, I became the sight lead
21:47
Speaker 4: for Atlanta and then was over some of the sight
21:50
Speaker 4: leads in the Southeast in terms of managing them.
21:53
Speaker 2: And one of the.
21:53
Speaker 4: Things you do is a sight lead is you have
21:56
Speaker 4: you sit on the planning committee for what the site
21:58
Speaker 4: looks like, right, and that means that you work in
22:02
Speaker 4: partner with facilities, which means you work in partner with
22:05
Speaker 4: the interior designers that are designing the building. And as
22:09
Speaker 4: part of that, you have to put art in the buildings.
22:13
Speaker 4: And so I got to see firsthand how art was
22:16
Speaker 4: selected in these buildings, and what I found was that
22:21
Speaker 4: while it was great art being selected, great artists, but
22:25
Speaker 4: the artists that could put the best portfolio together was
22:28
Speaker 4: the person who was getting selected. And if you know
22:29
Speaker 4: anything about marginalized artists, many of them didn't go to
22:32
Speaker 4: the traditional school, so they don't know anything about a PowerPoint.
22:34
Speaker 4: They're showing up with canvases, right, this is security risk.
22:37
Speaker 4: You got to get off my campus. You can't just
22:40
Speaker 4: show up with camp your canvases, and so they weren't
22:44
Speaker 4: getting seen. And so I found myself talking to artists
22:46
Speaker 4: and trying to figure out how can I support them
22:48
Speaker 4: and help them do portfolios, which is how I got
22:51
Speaker 4: in such.
22:51
Speaker 1: Which is really interesting because you know, I'm being I'm
22:56
Speaker 1: totally dumb when it comes to what exactly is valued art.
23:00
Speaker 2: Okay, the art.
23:02
Speaker 4: Is valued, even your little your niece's and nephew little squiggles,
23:06
Speaker 4: stay back.
23:07
Speaker 2: I got my daughters five years old.
23:09
Speaker 1: I know is value emotionally, but with somebody buy it,
23:13
Speaker 1: that's what we're talking about.
23:16
Speaker 2: You know. You know again, valued art. So how does
23:23
Speaker 2: one get it? Because I'll tell youself.
23:24
Speaker 1: I I went to Hawaii, bought some great art work
23:28
Speaker 1: and they give me a certificate on the back of
23:31
Speaker 1: it saying this is number.
23:33
Speaker 2: I know.
23:34
Speaker 1: I bought some things from Warner Brothers and they have
23:36
Speaker 1: a number. It's just one of fifty or one of
23:39
Speaker 1: three hundred, and so I'm assuming that has some degree
23:42
Speaker 1: of value. And so but again, I do want to
23:46
Speaker 1: get in the art buying community. How does a novice
23:50
Speaker 1: like me and your buckhead in company, which is in Buckhead,
23:55
Speaker 1: How does one introduce Rashawn McDonald to your community and
24:00
Speaker 1: educate with Sean McDonald and my listeners to the world
24:04
Speaker 1: of buying art.
24:05
Speaker 4: Of two things, Well, if you're in the Atlanta area,
24:07
Speaker 4: you can always come in.
24:09
Speaker 2: One of the things I wanted to.
24:10
Speaker 1: Make sure in the Atlanta a Buckhead area.
24:14
Speaker 4: Bukhead in Buckhead in Atlanta.
24:17
Speaker 2: If you in Bookhead, you can always come in.
24:21
Speaker 4: One of the things I wanted to do with my
24:22
Speaker 4: gallery was to make sure it was approachable art. So
24:26
Speaker 4: you're not going to come in there and people whispering
24:28
Speaker 4: and telling you, oh, you don't know what the cysts
24:31
Speaker 4: like some glories are. We're going to talk to you.
24:33
Speaker 4: We're going to make sure you understand. We're going to
24:35
Speaker 4: find out where you are and you're buying journey and
24:37
Speaker 4: collecting Journey, and then educate you on the artists that
24:40
Speaker 4: we have, but also educate you on the other galleries
24:43
Speaker 4: that are around that may have different things that may
24:46
Speaker 4: be more suited for you. Because I believe that there's
24:49
Speaker 4: enough for all of us, and I hope that everyone
24:51
Speaker 4: is doing that everyone is doing the same thing. The
24:55
Speaker 4: other way is that we are online. We do have
24:58
Speaker 4: a YouTube channel, but care Art and Company that you
25:01
Speaker 4: can come we're doing things where we'll be educating them
25:03
Speaker 4: in that way, and we are at most of the
25:06
Speaker 4: festivals and art fears that you would think of. And
25:09
Speaker 4: you also can just contact us and we will jump
25:11
Speaker 4: on a zoom or a call with you. And some
25:14
Speaker 4: of our clients schedule a meeting with us and they
25:17
Speaker 4: get on the FaceTime and walk us through their walls
25:19
Speaker 4: and we simulate things there on their walls for them.
25:23
Speaker 4: Because we are we do target the beginning collector, and
25:27
Speaker 4: I would say the the middle serreum collect beginning.
25:32
Speaker 2: We met at the event that overall Clark Atland University.
25:36
Speaker 2: That was one of the reason.
25:37
Speaker 1: Once I find out who you are, yes, and what
25:39
Speaker 1: you did, and then said Rishond, you've been to my
25:41
Speaker 1: place twice?
25:42
Speaker 2: I did because I remember people right right.
25:46
Speaker 1: Right, because I've been too, because you rent out your
25:49
Speaker 1: place for other things. You know you protected now okay,
25:54
Speaker 1: touching on art, but other events go on that you do.
25:57
Speaker 2: Tell us how we can get in touch with you.
25:59
Speaker 4: Yeah, So it's Bucket Art and Company events. We make
26:02
Speaker 4: it real easy for you Bucket Art and.
26:04
Speaker 2: Gallery, and then for us.
26:07
Speaker 4: The reason why we do a lot of our events
26:09
Speaker 4: and partnerships is because people like you who are either
26:14
Speaker 4: highly successful and or are just interested. Maybe you work
26:19
Speaker 4: wherever you work and it's really out of your means,
26:21
Speaker 4: but you want to educate yourself. We want to be
26:25
Speaker 4: able to bring you into the gallery in a safe place,
26:27
Speaker 4: in a neutral tone.
26:28
Speaker 2: You came on, behalf of whatever event you came on, behalf,
26:31
Speaker 2: and you happen to.
26:32
Speaker 4: Be in an art gallery and saw a piece and
26:34
Speaker 4: you're like, oh, that's for sale, ya, it's for sale,
26:36
Speaker 4: and let me tell you a little bit about it.
26:38
Speaker 4: The other thing you should know is that the artists
26:41
Speaker 4: that I have in a gallery, they all have a store, right,
26:44
Speaker 4: And that's really important. I'm being economics, sublical science, all
26:47
Speaker 4: those things. I try to tell stories through the arts.
26:51
Speaker 4: Like you know, imagine you have this woman who traditionally
26:54
Speaker 4: doesn't know a lot about African American art, and I'm like, yeah,
26:57
Speaker 4: this piece by Chanelle Angelie, these shell these represent the
27:00
Speaker 4: Middle Passage, and she took every single shelf from when
27:03
Speaker 4: our bodies were taken from this and this and that
27:05
Speaker 4: right like and they're like.
27:09
Speaker 2: I told you you can talk. You can talk. Which
27:12
Speaker 2: is also a curse if you were to try to
27:15
Speaker 2: keep money in your.
27:15
Speaker 4: Pocket, and so in normal circumstances that that individual would
27:21
Speaker 4: avoid that conversation. But now you're standing in an art
27:24
Speaker 4: gallery and you don't want to be embarrassed by being
27:25
Speaker 4: embarrassed by art, because art can never be embarrassing.
27:28
Speaker 2: Cancel art.
27:29
Speaker 1: I won't say that, Kareema because of the fact that
27:33
Speaker 1: that's the educational part of it, because I don't know
27:35
Speaker 1: why I'm buying it and what value or what emotion.
27:38
Speaker 2: And I've seen a lot of art.
27:39
Speaker 1: Let's let's let's let's talk about art in general, where
27:42
Speaker 1: sometimes as a black person, I'm exposed to it.
27:45
Speaker 2: I'm exposed to it in flea markets.
27:46
Speaker 1: Yeah, I'm explosed to these little weekend festivals.
27:51
Speaker 2: You know, they pop up.
27:52
Speaker 1: You know, people got three dimension those hair growing out
27:54
Speaker 1: of out of portress or a little.
27:57
Speaker 2: Glass, and you know, I'm going.
27:59
Speaker 1: Like, okay, I'm talking white and black, so I'm going
28:04
Speaker 1: it looked nice.
28:05
Speaker 2: But then they have a price tag and I go, oh, no,
28:08
Speaker 2: I'm not buying that. Okay, well, what kind of car
28:11
Speaker 2: you drive? Very nice car, it's nice, it looks nice.
28:15
Speaker 2: I'm buying that.
28:17
Speaker 4: I ain't buying that that Corolla move Well, now I
28:20
Speaker 4: d but you know, not anything about it.
28:22
Speaker 2: Corolla Corollas getting around just not. Do you know what
28:27
Speaker 2: I'm saying.
28:27
Speaker 1: I'm saying is that because I understand it, right, That's
28:31
Speaker 1: where I'm coming from. You know, I'm not saying that
28:34
Speaker 1: that art work with the wood pretty beautiful, but I couldn't.
28:38
Speaker 1: If I go on off the carlist, I pretty much go, Okay,
28:41
Speaker 1: that's about right, that's about right by right, because you
28:43
Speaker 1: understand it.
28:44
Speaker 2: I understand I don't understand.
28:46
Speaker 1: It, okay, but you're in the art world and I
28:49
Speaker 1: want to my my my listeners to contact you to
28:53
Speaker 1: be educated.
28:54
Speaker 2: So guess what your lessons will fill our walls?
28:59
Speaker 1: And like you said, Rash, I'm gonna tell you my
29:02
Speaker 1: whole mindset about how I present stuff at my office.
29:06
Speaker 2: That's change.
29:07
Speaker 1: You'll see sign jerseys, You'll see sign basketball because I
29:13
Speaker 1: know it's value to that. Yes, and so people come
29:16
Speaker 1: to my office. It's a totally different perception of success. Yes,
29:20
Speaker 1: when you tie different things that are rare that not
29:24
Speaker 1: everybody has.
29:25
Speaker 2: And that's basically what is what aunt's all about.
29:27
Speaker 4: Right, Well, that's a portion of it, right, But there's
29:31
Speaker 4: also medical and scientific things around it too. So think
29:35
Speaker 4: about like Let's take a psychologist or psychiatrist. When you
29:38
Speaker 4: go into their office, they have certain colors, they have
29:41
Speaker 4: certain types of art in there because it evokes certain emotions.
29:44
Speaker 4: Same thing about hospitals. You don't see certain types of
29:47
Speaker 4: art in a hospital room, right because it doesn't create
29:50
Speaker 4: a commune effector it doesn't do there are psychic psychological
29:54
Speaker 4: things that happen with art as well. And then it's
29:57
Speaker 4: wealth as wealth, right and so and so when you
29:59
Speaker 4: think about wealth, I would think about it in terms
30:01
Speaker 4: of like the value of art. There's a couple components
30:04
Speaker 4: you can just kind of keep in mind. How long
30:06
Speaker 4: did it take you to make that, Like what materials
30:09
Speaker 4: were used, How accomplished is this collect or, this artist
30:14
Speaker 4: in terms of how many pieces have they sold, who
30:17
Speaker 4: have they sold them to on average, how long have
30:19
Speaker 4: they been doing it, What is the value of what
30:22
Speaker 4: they've sold them for before? Like just like real estate,
30:25
Speaker 4: if you've never if a if a house in your
30:28
Speaker 4: neighborhood is only sold for fifty thousand dollars, I don't
30:30
Speaker 4: know why you think your house worth seven hundred thousand dollars.
30:34
Speaker 4: It's the same you've never saw. Like that doesn't mean
30:36
Speaker 4: it's impossible. Maybe somebody will do it. I just think
30:39
Speaker 4: it's kind of foolish, but right, there's those.
30:43
Speaker 2: Types of productive if it's never been done before, and it's.
30:46
Speaker 4: Never been done before, not to say you can't be
30:48
Speaker 4: a travel azer gone which but like it's.
30:50
Speaker 2: Just not likely, it's not likely.
30:55
Speaker 1: But all this development is important for your gallery. Outstanding
31:00
Speaker 1: gallery in the State of Georgia in twenty twenty three
31:03
Speaker 1: and twenty twenty four, when you get that honor and
31:07
Speaker 1: we want to go back to artist development, what type
31:10
Speaker 1: of branding does that do for your gallery?
31:14
Speaker 4: Well, as a person who didn't go to the traditional
31:17
Speaker 4: schools and my career trajectory has not been barked right
31:22
Speaker 4: as it relates to owning gallery.
31:25
Speaker 2: And I'm not fourth generation galleries like a lot of
31:27
Speaker 2: people are.
31:28
Speaker 4: It creates credibility because you didn't get it right, you
31:32
Speaker 4: didn't get it And it also creates credibility that you
31:36
Speaker 4: can have non traditional methods and be successful. There are
31:39
Speaker 4: multiple ways to what pil an onion is that the
31:43
Speaker 4: right and for me it also puts eyes on my
31:48
Speaker 4: space that wouldn't be in my gallery, that wouldn't normally
31:51
Speaker 4: have it right because a lot of people especially when
31:53
Speaker 4: they are traveling.
31:55
Speaker 2: They look, oh, well, what lister, you're on them?
31:57
Speaker 1: Like?
31:59
Speaker 2: You know, it's the same thing in the business world.
32:02
Speaker 4: I have every little three letter you need behind your name,
32:04
Speaker 4: three letter, two letter, I got all of them. I
32:06
Speaker 4: got a collection of alphabets behind my name. Right just
32:09
Speaker 4: means I read a book, took a test, and someone
32:11
Speaker 4: said I had some education around. Right, doesn't mean I
32:14
Speaker 4: have value systems I'm going to do right, I'm a
32:17
Speaker 4: good business person. It means I took a test and essentially,
32:20
Speaker 4: to me, those credentials are coveted. I respect them, I
32:23
Speaker 4: love them. But it's a test. You don't have to
32:25
Speaker 4: win an Oscar to be a great actor. We know that,
32:28
Speaker 4: we've seen that.
32:29
Speaker 2: Yes, right, it's animated.
32:33
Speaker 1: I know more majority of my people or listeners, but
32:36
Speaker 1: if you get to YouTube, you get to on TV,
32:39
Speaker 1: please watch it. She's so animated, she's so active with
32:42
Speaker 1: her eyes.
32:43
Speaker 2: She stares at the camera strategically.
32:45
Speaker 4: I'm just saying, you know, I just feel like we've
32:49
Speaker 4: seen people with less do more.
32:52
Speaker 1: Yes, well, it's the autist development. Yeah, we said we're
32:55
Speaker 1: talking about autists. And let me ask you this, because
32:58
Speaker 1: the word artists, you know, I've seen so many variations
33:02
Speaker 1: of art. When you say artists development, what does that
33:06
Speaker 1: mean for your gallery?
33:08
Speaker 4: So I don't develop musical artists right, or dancers. I
33:13
Speaker 4: appreciate that, but that's not the art that I work in. Right.
33:17
Speaker 4: We are mostly sculptors or painters or multi media artists
33:23
Speaker 4: and things like that. I think those is what we
33:26
Speaker 4: really specialize in. And when I say artists development, because
33:30
Speaker 4: I am not an artist, I don't. I don't do that.
33:33
Speaker 4: That ain't my ministry. That's not what I'm trying to
33:35
Speaker 4: be in myth ministry. That's not what I work on.
33:38
Speaker 4: I try to work on the branding of the artists.
33:40
Speaker 4: Can they communicate the story behind they art? Can they
33:44
Speaker 4: market it online? And then most importantly their IP. And
33:48
Speaker 4: just because I come from a tech industry again, I
33:51
Speaker 4: have artists who come in to me and they just
33:54
Speaker 4: give me their work. I said, well, I'm gonna put
33:56
Speaker 4: this some on a T shirt and sell it and
33:58
Speaker 4: they're like, well, what do you mean. I'm saying, you
34:00
Speaker 4: gave it to me, it's mine. Like that, I mind,
34:03
Speaker 4: and I don't do that. I'm like, you have to
34:05
Speaker 4: protect your I P. There's nothing stopping people from utilizing them.
34:09
Speaker 4: So I try to teach them about like business, Do
34:12
Speaker 4: you have an LLC? You can't just always get paid
34:15
Speaker 4: in zill and cash app like that. Probably should have
34:17
Speaker 4: an account like you gotta have a great CPA and
34:20
Speaker 4: that's nothing.
34:21
Speaker 2: A lot of them.
34:22
Speaker 4: It's like are you claiming your business expenses? You're traveling
34:26
Speaker 4: around to all of these to these shows, and like
34:29
Speaker 4: are you claiming your knowledge?
34:30
Speaker 2: Are you claiming this?
34:31
Speaker 4: So I try to help them structure their business because
34:34
Speaker 4: most of them have umptying love jobs and if they
34:37
Speaker 4: would just restructure, it's umptem level.
34:44
Speaker 2: I know you have behind your name, it come after?
34:49
Speaker 2: Are you sure about that? Level? After? Levels?
34:57
Speaker 1: So the experience of the gallery, you know the Buckhead
35:01
Speaker 1: Art and Company in Buckhead? Yes, how when we walk in,
35:06
Speaker 1: what experience are you offering to us as a customer
35:10
Speaker 1: and a lover of two things?
35:11
Speaker 2: I mean ask you to as a customer and then
35:13
Speaker 2: a lover of art.
35:14
Speaker 4: Okay, So I'll start maybe a little bit further back.
35:18
Speaker 4: What we specialize in. What we like to say is
35:21
Speaker 4: we specialize in humans. Okay, so your human experience, we
35:25
Speaker 4: want you to walk in and take a deep breath
35:27
Speaker 4: and relax because here is a place where whatever background
35:32
Speaker 4: you come from, you are equal. No one knows more
35:34
Speaker 4: than you, whether even if they've been studying art, because
35:37
Speaker 4: you don't know this place. This place is mine. So
35:39
Speaker 4: when you come in, it is about making you feel
35:42
Speaker 4: comfortable and meeting you where you are in your journey.
35:45
Speaker 4: And if you are a true collector, meaning you've been
35:47
Speaker 4: doing it for years, you have multiple pieces, you don't
35:49
Speaker 4: have no wall spaces where people say you will take
35:51
Speaker 4: that down, put this up right, We then tell you say,
35:56
Speaker 4: is that we help you figure out what to do
35:58
Speaker 4: with that art, because when you get to a point
36:00
Speaker 4: that you've been collecting that long and you don't have
36:02
Speaker 4: any wall space, your art now can become your part
36:06
Speaker 4: of your collection and you can tour, you can have
36:08
Speaker 4: people see it, You can create entities around it that
36:10
Speaker 4: you can pass it down to your to your.
36:12
Speaker 2: Your children, or your to your I don't.
36:14
Speaker 4: Know your cat, if you got a cat, I don't
36:16
Speaker 4: know everybody for babies, And so we help you do
36:20
Speaker 4: that too. And then as it relates to also an experience,
36:25
Speaker 4: we want you to just hang out and be with
36:28
Speaker 4: us and half a good time.
36:30
Speaker 1: She's courageous, articulate, She is a true spoken person for
36:37
Speaker 1: women of color and the art world.
36:40
Speaker 2: Her name is Karima mcfallham.
36:42
Speaker 1: She said, I show today talk about her journey and
36:44
Speaker 1: thank you for telling me your journey. But more importantly,
36:46
Speaker 1: you're opening doors and educating us and awful offering another
36:51
Speaker 1: safe paper for financial development, financial literacy that people can
36:55
Speaker 1: use when you purchase and understand why you're purchasing art.
36:59
Speaker 2: Thank you for coming on money Making Compensation Masters. Thank you,
37:02
Speaker 2: thank you. I appreciate it.
37:04
Speaker 1: This has been Money Making Conversations Masterclass with Rashaun McDonald.
37:08
Speaker 5: Thanks to our guests and our audience. Visit Moneymakingconversations dot
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Speaker 5: com to listen and register to be a guest.