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Why It Matters: The transformative impact of AI in customer engagement
In today’s ultra-demanding marketplace, consumers expect more. But organisations often struggle to meet their demands. And when it comes to communication, a frustrating experience can be the difference between a sale and a disgruntled ex-customer.So how can companies better serve customers, boost the experience, and separate from the pack? Kate Liew, Senior Marketing Director, APAC explains.See omnystudio.com/listener for privacy information.
The skinny
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