Crystal Abidin, "Internet Celebrity: Understanding Fame Online" (Emerald Publishing, 2018)

New Books in Technology · Apr 29, 2019 · 50m

What does it mean to be famous on the Internet? How do people become Internet celebrities, and what can that celebrity be used to do? Dr. Crystal Abidin offers anthropological insight into these questions in her book Internet Celebrity: Understanding Fame Online (Emerald Publishing, 2018). Drawing on case studies from around the world, Dr. Abidin identifies the qualities that contribute to the making of internet celebrity. She explains how some internet celebrities become professional influencers and explores the global implications of the influencer industry. This accessibly written book is…