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Latest / Next Level Women

142. Why Most Businesses Fail—And What to Do Instead with Laura Patterson

In this powerful episode of the Joyful Money Podcast, I sit down with Laura Patterson, founder of Vision Edge Marketing, to dive deep into what it really takes to build a sustainable, customer-centric business that thrives for decades. Laura has been an entrepreneur since 1999, after a high-level corporate career at Motorola. She brings decades of wisdom and real-world experience helping B2B companies create data-driven strategies that drive growth and impact. We discuss: ✨ Why most businesses fail in the first few years ✨ The real reason staying in business is harder than starting one ✨ How…

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