Latest / Grow A Small Business Podcast
While packing for a yoga retreat, got inspired by a garment and launched a fashion brand with no fashion background. Now a seven-figure business and a Certified B Corporation with 30 FTEs & grew last year's sales up to 70%. (Kristi Soomer)
In this episode, I interview Kristi Soomer, the Founder, and CEO of Encircled, a slow fashion brand based in Toronto, Canada, which makes workwear perfect for active individuals that embrace everyday adventure in style, and in comfort. Encircled is a Certified B Corporation, as sustainability and ethics are the core of everything they do. A former strategy consultant and no fashion background, Kristi bravely launched a fashion brand that was initially a travel-inspired clothing brand in 2012. It took her six months to refine her first product while working full-time. After 2 years, he left…
The skinny
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