Latest / Marketing Trends Now by Katie Brinkley
What’s the ROI of Smart Email Segmentation?
What happens if Instagram disappears tomorrow? Would your business still have a way to reach your people?In this episode, I’m breaking down why email is having its biggest comeback yet — and how your list might be the secret weapon you’ve been underusing.With ad costs soaring, tracking falling apart, and algorithms playing games, your owned data is now your most valuable marketing asset. And that starts with your email list.Whether you’ve got 50 subscribers or 50,000, I’m showing you how to segment, nurture, and actually monetize the list you already have — no shady funnels required.Key…
The skinny
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