Shows / Marketing Trends Now by Katie Brinkley

Marketing Trends Now by Katie Brinkley
Marketing changes fast. Your entire strategy doesn’t have to change with every new trend.Marketing Trends Now is a short, practical show for business owners and marketers who want to know what’s changing, what matters, and what to do next. Each Thursday, Katie Brinkley breaks down a timely shift in digital marketing and turns it into an idea you can actually use.From social media and short-form video to podcasting, email, paid campaigns, and the bigger strategy connecting them, Katie brings…
Episodes
Marketing Trends Now by Katie BrinkleyHow to Get UGC That Actually Helps You Sell
Your customer just said the nicest thing about your business in an email. So why is your website still running copy your marketing team wrote about itself?This…
Marketing Trends Now by Katie BrinkleySpeaking as a Marketing Strategy: What Actually Gets You Booked
Speaking can be one of the most powerful marketing tools for your business. But only if you do it with intention.In this episode, Katie Brinkley talks with…
Marketing Trends Now by Katie BrinkleyConsistency vs. Burnout: What 550 Podcast Episodes Taught Me About Marketing
Have you ever kept doing something just because you've always done it?After more than 550 episodes across Marketing Trends Now and Rocky Mountain Marketing in…
Marketing Trends Now by Katie BrinkleyHow Can Business Owners Use AI for Execution, Not Just Ideas?
What if AI didn’t just help you think — what if it actually started doing the work you hate to do?That’s the question Katie tackles in part three of this…
Marketing Trends Now by Katie BrinkleyAre You Giving AI Prompts — or Real Context?
What if AI doesn’t sound like you — not because it can’t, but because you’ve never actually shown it how?That’s the shift Katie Brinkley tackles in part two of…
Marketing Trends Now by Katie BrinkleyWhy Does AI Still Feel Like More Work?
What if AI isn’t saving you time — not because it isn’t powerful enough, but because you’re using it the exact same way as everybody else?That’s the real…
Marketing Trends Now by Katie BrinkleyWhy Aren’t Your YouTube Views Turning Into Leads?
Have you ever had a video get views, but nothing actually came from it? No leads. No engagement. No traction. That’s the trap so many business owners fall into…
Marketing Trends Now by Katie BrinkleyWhy Aren’t Most Business Owners Actually Using AI Video Well?
If you’ve been following AI video this past year, there’s a good chance you heard “Sora” and thought, this changes everything. And honestly, it did. But now…
Marketing Trends Now by Katie BrinkleyWhat’s Actually Causing Engagement to Drop on Instagram and LinkedIn?
If your Instagram comments have slowed down, your LinkedIn posts feel quieter, or Threads suddenly seems a lot less lively, you’re not imagining it. Engagement…
Marketing Trends Now by Katie BrinkleyWhy AI Isn’t Increasing Productivity for Most Entrepreneurs
AI promised to save us time. Faster captions. Faster blogs. Faster videos. Faster everything. But if you’ve actually tried using AI in your business, you…
Marketing Trends Now by Katie BrinkleyThe #1 Podcast Mistake Entrepreneurs Make
Have you ever opened your podcast dashboard, looked at your downloads, and immediately decided whether your show was a success—or a failure? You’re not alone…
Marketing Trends Now by Katie BrinkleyIs Your Engagement Low—or Just Misaligned With the Right Audience?
If you’re staring at your analytics thinking, “Something’s not working,” this episode is for you. Yes, engagement rates are down across all platforms. That’s…
Marketing Trends Now by Katie BrinkleyIs Your Content Strategy Built on Vanity Metrics?
When you hear “industry benchmarks,” it sounds official and scientific—like there’s one magical engagement rate you’re supposed to hit to win. But here’s the…
Marketing Trends Now by Katie BrinkleyWhat Do OpenAI’s New ChatGPT Ads Mean for Your Business?
What happens when the tool you use to think, plan, and create starts showing ads?In this solo episode, I break down OpenAI’s move to test ads inside ChatGPT…
Marketing Trends Now by Katie BrinkleyWhy Isn’t Your Social Media Strategy Converting?
In this episode of Marketing Trends Now, Katie Brinkley dives into Sprout Social’s 2026 Social Media Content Strategy Report and uncovers why most marketing…
Marketing Trends Now by Katie BrinkleyWhat Does TikTok’s U.S. Ownership Change Mean for You?
TikTok didn’t just roll out a new feature—it became a different company in the U.S.With a new ownership structure, data oversight, and a retrained algorithm…
Marketing Trends Now by Katie BrinkleyWhat Does Instagram’s New Ad Update Really Mean?
Instagram just rolled out a small-looking pop-up that signals a much bigger shift: Meta is letting users train the algorithm — and if you run ads, this changes…
Marketing Trends Now by Katie BrinkleyWhat Does a Hollywood Award Mean for Your Podcast Strategy?
Podcasting just entered the Hollywood chat — literally.In 2026, the Golden Globes awarded “Best Podcast of the Year” for the first time ever. But this moment…
Marketing Trends Now by Katie BrinkleyShould You Start Using Carousels on YouTube?
YouTube is quietly testing something that feels very not YouTube: image carousels inside the Shorts feed. But this isn’t just a feature drop — it’s a…
Marketing Trends Now by Katie BrinkleyWhich Marketing Trends Will Win in 2026 — and Which Will Fail?
If your best-performing platform changed the rules tomorrow, would your business survive it?Most people say no. That’s why this episode exists.In this solo…
Marketing Trends Now by Katie BrinkleyWhat Do Facebook’s New Algorithm Changes Mean for Your Business?
Facebook just overhauled the algorithm, layout, search, and engagement tools — and that means big opportunity if you know how to adapt.Let’s be honest: most of…
Marketing Trends Now by Katie BrinkleyHow to Still Share Links on Facebook as a Business [New 2026 Updates]
If you're relying on Facebook to drive traffic to your offers, this new update is going to change everything.Meta has quietly rolled out a link-sharing limit…
Marketing Trends Now by Katie BrinkleyWhat’s the Real Difference Between AI Automation and AI Orchestration?
Still typing “write me a caption” into ChatGPT?It’s time to level up. In this solo episode of Marketing Trends Now, I’ll teach you how to turn AI from a…
Marketing Trends Now by Katie BrinkleyWhy Are 99% of Companies Failing to Get ROI from AI?
Almost every company is investing in AI — but only 1% say it’s actually moving the bottom line. McKinsey’s 2025 AI report just confirmed it.In this episode, I…
Marketing Trends Now by Katie BrinkleyWhat’s the ROI of Smart Email Segmentation?
What happens if Instagram disappears tomorrow? Would your business still have a way to reach your people?In this episode, I’m breaking down why email is having…
Marketing Trends Now by Katie BrinkleyShould You Respond to Negative Comments on Social Media?
Let’s be real — the minute you show up consistently online, someone’s going to have something negative to say.And when it happens? It stings. But here’s the…
Marketing Trends Now by Katie BrinkleyAre You Invisible in AI-Powered Search Results?
SEO isn’t dead — but it is being rewritten by AI.If you're still optimizing content like it's 2015, you're already falling behind. In this episode, I break…
Marketing Trends Now by Katie BrinkleyWhat’s the Secret to Getting Human-Sounding AI Content?
Let’s be honest—nobody’s impressed by another boring AI-generated post. But it’s not AI’s fault—it’s the prompt.In this episode, I’m sharing the exact formula…
Marketing Trends Now by Katie BrinkleyWhat Role Do Thumbnails Play in YouTube Shorts Growth?
You’ve heard it a dozen times—“thumbnails don’t matter for Shorts, they autoplay anyway!”But if you want real growth on YouTube, that mindset is costing you…
Marketing Trends Now by Katie BrinkleyWhat Can ChatGPT Atlas Actually Do for Business Owners?
I’ll say it — this might be the biggest shift in how we use the internet since Google launched.In this episode, I’m breaking down what ChatGPT Atlas really is…
Marketing Trends Now by Katie BrinkleyAre Free AI Tools Still Enough in 2025?
52% of social media professionals say they only use free AI tools. And 62% don’t plan to upgrade anytime soon. So… is that smart strategy—or missed…
Marketing Trends Now by Katie BrinkleyIs Sora 2 About to Replace Your Video Team?
We just got another glimpse of the future of content—and it’s not coming from a camera crew. It’s coming from a prompt.In this episode, I’m diving into the…
Marketing Trends Now by Katie BrinkleyIs AI Helping or Hurting Your Content Strategy?
AI promises speed. But does faster content equal better content? In this episode, we’re diving into one of the biggest content strategy debates of…
Marketing Trends Now by Katie BrinkleyHow Are Small Business Owners Using AI to Save Time?
Are you part of the 96% already using AI to market smarter?If you're still on the fence about using AI in your marketing workflow, this episode is your wake-up…
Marketing Trends Now by Katie BrinkleyNeil Patel’s Advice Every Marketer Should Follow About Podcasting
You're showing up on social, cranking out Reels, trying to beat the LinkedIn algorithm—but your content still feels like it’s not getting traction. The…
Marketing Trends Now by Katie BrinkleyDo Hashtags Still Work in 2025?
Hashtags: dead or just misunderstood? If you’ve been stuffing 25 of them into every post hoping for a viral moment… this episode is your wake-up call.In 2025…
Marketing Trends Now by Katie BrinkleyThe YouTube Content Strategy Every Entrepreneur Needs in 2025
Think YouTube is oversaturated? Think again.In today’s episode, I break down what’s actually working on YouTube right now—and what’s holding most creators and…
Marketing Trends Now by Katie BrinkleyThe Death of Reels? How to Fix Your 2025 Instagram Strategy
Reels ruled 2023, but in 2025? Not so much.In this episode, I break down why more reels aren't the answer—and how Instagram's algorithm has changed in ways…
Marketing Trends Now by Katie BrinkleyHow Can You Use Instagram’s New Tools to Increase Visibility (Without More Content)?
New Instagram features just dropped—are they worth your time?Instagram recently rolled out two new features: the Repost button and the Friends Map. While…
Marketing Trends Now by Katie BrinkleyIs Facebook Live Still Worth Using in 2025?
Going live on Facebook is easy. Turning that live into weeks of content? That’s where the magic happens.In this episode of Marketing Trends Now, I’m walking…
Marketing Trends Now by Katie BrinkleyHow to Get Your Instagram Posts to Rank on Google Search
Is your Instagram content built to work beyond the feed?In this episode, I break down a big update that's been quietly rolling out since 2020—but creators and…
Marketing Trends Now by Katie BrinkleyWhat Is Meta’s Restyle Tool and How Can You Use It For Your Business?
Instagram’s new AI video filters look cool—but are they actually worth your time?In this episode of Marketing Trends Now, we’re throwing the hype into neutral…
Marketing Trends Now by Katie BrinkleyHow to Turn On YouTube’s Auto-Dubbing for Global Reach (2025 Guide)
What if the biggest content opportunity of 2025 was already inside your YouTube Studio—just waiting for a single checkbox to be ticked?In this episode of…
Marketing Trends Now by Katie BrinkleyWill TikTok Be Banned in the U.S.? Here’s What Creators Must Know (2025 Update)
TikTok is back in the headlines—but this time, it's not just clickbait. In this episode, I break down what the new federal law actually means, how it impacts…
Marketing Trends Now by Katie BrinkleyWhat’s Really Working on LinkedIn Right Now?
Still posting like it’s 2022 on LinkedIn? It’s time to evolve.In this episode of Marketing Trends Now, I’m breaking down what’s really going on with LinkedIn’s…
Marketing Trends Now by Katie BrinkleyWhat’s the Truth Behind CapCut’s Terms of Service Panic?
CapCut owns your face now?! Let’s talk about what’s really going on.In this episode of Marketing Trends Now, I’m digging into the viral headlines about…
Marketing Trends Now by Katie BrinkleyInstagram's Newest Feature - Should you care?
Tired of rambling through video scripts or freezing on camera? Let’s fix that.In this episode of Marketing Trends Now, I’m breaking down the new in-app…
Marketing Trends Now by Katie BrinkleyAre You Posting Reels Without a Real Strategy?
In this episode of Marketing Trends Now, I’m diving into one of the biggest mistakes I see entrepreneurs making with short-form video: posting just to keep up…
Marketing Trends Now by Katie BrinkleyMarketing’s Moving Fast—Here’s How to Keep Up Without Burning Out
Welcome to the very first episode of Marketing Trends Now—the podcast that cuts through the clutter and tells you what’s actually working in digital marketing…