
FBU 588: Does Internet Marketing Work in Countries Outside the US?
Does internet marketing work outside of the US? The core principles of online business—building trust through competency and relatedness, showing up consistently, genuine connection, storytelling, strong messaging, and integrity—are universal. Some adjustments may be necessary depending on the local culture, but these are simply tactical considerations, not reasons to avoid building a business. Don't let your location become a limiting belief or excuse. People everywhere have problems they need solved and are willing to pay for solutions, and that the fundamentals of brand-building always…
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