
FBU 061: 5 Reasons Why You Need to Be Authentic and Transparent Online
One of the most fundamental ways to build trust online is to be reliable. People like to see realness. Your audience wants to see more of your personal life, your hobbies, habits, and struggles. It's not an easy thing to be completely true via social media because there are a lot of "smoke in mirrors" in the industry, but it matters, and people know it does. In this episode, Jill gives you 5 reasons why you need to be authentic and transparent in your business. "All of the things we need to do consistently to build that trust would be a lot harder if we had to curate and change who we were in…
The skinny
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