Latest / Marketing Trends Now by Katie Brinkley

Are You Invisible in AI-Powered Search Results?
SEO isn’t dead — but it is being rewritten by AI.If you're still optimizing content like it's 2015, you're already falling behind. In this episode, I break down Generative Engine Optimization (GEO) — the new way to make sure your content shows up when AI tools like ChatGPT and Google’s AI Overviews answer questions without sending users to your site.Let’s get ahead of the curve — before you’re left behind it.What You’ll Learn:What GEO actually means for marketersWhy search engine rankings aren’t the only game in town anymoreHow ChatGPT and Google AI select sources (and how to be one)The new…
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