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FBU 002: The Pyramid of Attraction

Jill explains that the process of getting clients on social media can be compared to a pyramid: the base with free content and free value, the middle with warm leads and the top with products, services and optimized sales. In addition, you will learn that creating a personal brand has nothing to do with how many followers you have, but with how many connections you make. "To me, trust isn't about numbers. It's about depth of the relationship." – Jill Coleman Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time…

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