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Latest / The Revenue Vault | B2B Sales Systems That Run Without You

The Counterintuitive Way This Tech CRO (ex-Tableau, Cisco) Leads 1,500 People

In this episode, Marcus Chan interviews Scott Gibbs, CRO at Meltwater, on how he leads 1,500 revenue professionals through a commitment to grinding and continuous improvement.Scott reveals why focusing on your middle 60% determines organizational success, how pipeline generation drives everything else, and the customer experience framework that turns land deals into massive expansion revenue.Discover the leadership philosophy borrowed from college basketball that creates accountability without micromanagement, plus the invisible taxes killing your account managers and the onboarding strategy…

The skinny

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