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From Bloody Marys in a Garage to 2,400 Stores: Brewt's Mixers on Building a Beverage Brand Without Outside Capital
Send us Fan MailEmily Griffen, Co-Founder and CEO of Brewt's, and Courtney Clark, VP of Sales at Brewt's, join Nate Fochtman on the Ready To Drink Podcast for a conversation that covers what it actually takes to build a premium mixer brand from scratch inside one of the most overlooked and misunderstood sections in grocery retail.Emily started Brewt's in 2016 out of an apartment in Los Angeles, bottled her first hundred cases of Bloody Mary mix in her parents' garage in Grand Rapids, Michigan, sold out of a food and wine trade show in two days, and signed a distributor twenty days later. Ten…
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