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Sendoso CEO (Raised $160M): From AE to AI Outbound at Scale
In this episode of The Revenue Vault, Marcus Chan interviews Kris Rudeegraap, CEO at Sendoso (raised $160M+), on how he went from packing boxes as an AE at Talkdesk to building a gifting platform at scale.Kris breaks down running 30-40 Clay plays that generated $500K+ pipeline in one quarter, why they're relaunching PLG with "Sendoso for Sellers" (bottoms-up vs. open signup), the shift from ARR obsession to NRR focus, stopping 40% discounting through AI role-play training, and the one metric he obsesses over: first-year NRR.Meet Kris Rudeegraap here…
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