FBU 018: Quit Trying to Impress Your Peers!
In this episode Jill explains that trying to impress your audience is often times the incorrect strategy. Talking about science facts, new researches, super difficult and complex data, or just using a more professional language on your content might be great for your ego and for the 5% of your audience that actually understand this kind of content, but for the general public its just boring. The average person wants simple information and easy answers to their struggles. You – as a content provider – have the chance to provide just that, by engaging and connecting more along the way. "Chances…
The skinny
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