Latest / The Raising Capital Show
What Most Capital Raisers Don't Know About Pushing and Pulling
In this episode, Yakov explores the critical concepts of "push" and "pull" marketing in capital raising, highlighting the importance of making yourself relevant to potential investors rather than being so-called, pushy. Learn how to overcome the fear of being pushy and garner a network and reputation that bolsters your strategy of offering value, gradual brand building, and implementing automation to close deals with genuinely interested investors. Key takeaways: Push vs. pull marketing explained What is conservative brand building? Effective marketing = establishing relevance Developing…
The skinny
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