FBU 399: How to Successfully Shift Your Niche
Sometimes the business you end up running is different than the business you first started. People change, and as they do, so does their interests and expertise, so maybe you find yourself wanting to work with a different group of people than you originally intended. In this episode, Jill discusses the process of successfully shifting into a new niche, emphasizing the importance of establishing trust and expertise in the new niche, no different to how you did in your first niche. She provides insights on how to manage the transition, attract the right audience, and maintain consistency in…
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